CASE ANALYSIS OUTLINE

VIEWPOINT Any person who is a decision maker or who is capable of recommending a solution as mentioned in the case or any consultant hired to recommend a solution. TIME CONTEXT Generally, it delineates the take-off point of the analysis. I- PROBLEM STATEMENT This defines the perceived problem presented in the ce and which is the subject of the analysis. It may be presented in a declarative form or in the form of a question. II- STATEMENT OF THE OBJECTIVE These are the goals which the case analysis hopes to achieve. They basically satisfy the test of SMART (Specific, Measurable, Attainable, Realistic and time-bound). III- AREAS OF CONSIDERATION Defines the internal and external environment of the company discernible in the case. The expected output of discussion should be the Strength and Weaknesses (Internal Environment) and Opportunities and Threats (External Environment) for each ACA. IV- ASSUMPTIONS Defines other factors affecting the company which may not have been specifically stated in the case but need to be assumed to better understand the case and limit or enhance the analysis. V- ALTERNATIVE COURSES OF ACTION These are the possible solutions to the problem. Each must achieve the objectives. VI- ANALYSIS Each ACA should be discussed in the light of the Areas of Consideration and Assumptions. Advantages and disadvantages of each ACA should be identified by way of considering the SWOT. VII- CONCLUSION Comparative analysis of each ACA should be made by way of identifying the variables and how each variable is rated for each ACA. Comparison is summarized by a decision matrix which will now show the ACA to be adopted. VIII- PLAN OF ACTION This plan delineates the series of actions to be undertaken to

operationalize the adopted ACA. The plan implements the ACA. It would be best to program the plan according to the basic functional areas.