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NAME SAI UENNATORNWARANGGOON

MODULE CODE OUGD301

BLOG ADDRESS S-UENNATORN0912.BLOGSPOT.COM

BRIEF TITLE BRIEF 2: PIE VERBS

BOARD NUMBER

1 OF 5

brief description Promote a selection of pie dishes served at a bistro pub

concept Using Pie-Verbs to portray and promote pies in a humorous and fun way.

target audience Customers of the restaurant or pie lovers

solution A set of typographic posters displayed inside the pub. The designs applied to a range of deliverables

NAME SAI UENNATORNWARANGGOON

MODULE CODE OUGD301

BLOG ADDRESS S-UENNATORN0912.BLOGSPOT.COM

BRIEF TITLE BRIEF 2: PIE VERBS

BOARD NUMBER

2 OF 5 1 OF 5

DESIGN CONCEPT a set of A2 pie-verb posters with a range of different typographic styles with illustrations that will also be applied across a range of products used in the restaurant.

NAME SAI UENNATORNWARANGGOON

MODULE CODE OUGD301

BLOG ADDRESS S-UENNATORN0912.BLOGSPOT.COM

BRIEF TITLE BRIEF 2: PIE VERBS

BOARD NUMBER

3 OF 5

RANGE The range are store promotional materials. These are a small recipe booklet, menu, place mats and beer mats. A set of typographic postcards will also be sold as gifts.

MATERIAL SPECIFICATIONS POSTERS BOOKLET POSTCARDS ANTIQUE WHITE PAPER NEWSPRINT COATED CARD 120 GSM 70 GSM 280 GSM PLACEMATS BEERMATS MENU BULKY NEWSPRINT ART BOARD NEWSPRINT 120 GSM 330 GSM 120 GSM

NAME SAI UENNATORNWARANGGOON

MODULE CODE OUGD301

BLOG ADDRESS S-UENNATORN0912.BLOGSPOT.COM

BRIEF TITLE BRIEF 2: PIE VERBS

BOARD NUMBER

4 OF 5

IN CONTEXT Posters will be exhibited around the restaurant and prints are also available for sale on request.

NAME SAI UENNATORNWARANGGOON

MODULE CODE OUGD301

BLOG ADDRESS S-UENNATORN0912.BLOGSPOT.COM

BRIEF TITLE BRIEF 2: PIE VERBS

BOARD NUMBER

5 OF 5

FOLD OUT BOOKLET A3 foldout booklets with pie recipes are given to customers when eating at the restaurant. Each poster/ booklet contains different types of pies for customers to collect.

posTcard sets Set of postcards with all the different pie-verbs on with a pie recipe on the back. These will be sold at the restaurant.

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