is excited to present a NEW live, Educational seminar called

greater results from

and

Real VALUE

TRADE SHOWS & events

The presentation addresses two widely held concerns among exhibitors:
HOW DO I QUALIFY THE VALUE FROM MY MARKETING INVESTMENTS?

HOW DO I ENHANCE RESULTS?

Marketers frequently are asked to quantify the return their companies see on investments in tradeshows and events. The seminar will expand on a typical ROI evaluation and provide numerous ways of explaining to management and colleagues the extensive returns available from event marketing. The seminar will tie together a number of essential tradeshow basics and their relationship to generating desired results. Topics addressed will include: Exhibit Marketing Objectives; Evaluating Opportunities; Financial Realities; Designing a Productive Environment; The Difference Proper Booth Staffing can make; Promoting your participation; Managing and Measuring Leads & Results.

CHARLESTON, SC
Holiday Inn Charleston- Mt. Pleasant 250 Johnnie Dodds Blvd. Mt. Pleasant, SC 29464 Date: February 2, 2012 Time: 11:30- 1:30

Ray and Joan Kroc Community Center 424 Westfield St Greenville, SC 29601 Date: February 1, 2012 Time: 11:30 - 1:30

GREENVILLE, SC

TO REGISTER:

www.skyline.com/seminars