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Valley Bank, Strategic Analysis

Table of contents:

Abstract..1
Authors note 1
Sources of information ..1
Valley Bank at a glance .2
Results on PEST analysis...4
Results for Porter Five-Force Analysis...8
Results from competitor analysis9
Results from Valley Bank mission statement ...11
Results from financial statement analysis..11
Results from competitive ratio analysis.13
Results of SWOT study.15
Results for pricing analysis16
Results on VRIO model.17
Results on ANSOFF Matrix...18
Suggestions, possible outcomes.19
Bibliography ..23

Attachments:

Attachment 1: PEST ANALYSIS..1


Attachment 2: THE FIVE-FORCES OF COMPETITIVE POSITION.8
Attachment 3: COMPETITOR ANALSYS.11
Attachment 4: VALLEY BANK MISSION STATEMENT 13
Attachment 5: FINANCIAL ANALYSIS14
Attachment 6: SWOT ANALYSIS.32
Attachment 7: SERVICES OFFERED & PRICING ANALYSIS...45
Attachment 8: VRIO Analysis.......................................................................52
Attachment 9: THE ANSOFF Matrix53
Attachment 10: VALLEYS MANAGEMENT 54

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