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  • Kit Cat's Brief

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    Polly Williams
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    The document provides a brief for a graphic design project to create an identity for a new events company called "Kit Cat's". The events will include dinner dances, garden parties, and film screenings with a 1940s/1950s theme targeting 30-50 year olds in Suffolk. Deliverables include illustrations, a main logo and variations, stationery, invitations, place settings, menus, party bags, and a website proposal. Part 1 is due January 13th and Part 2 is due February 3rd.

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    The document provides a brief for a graphic design project to create an identity for a new events company called "Kit Cat's". The events will include dinner dances, garden parties, and film screenings with a 1940s/1950s theme targeting 30-50 year olds in Suffolk. Deliverables include illustrations, a main logo and variations, stationery, invitations, place settings, menus, party bags, and a website proposal. Part 1 is due January 13th and Part 2 is due February 3rd.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    Download as docx, pdf, or txt
    26 views1 page

    Kit Cat's Brief

    Uploaded by

    Polly Williams
    The document provides a brief for a graphic design project to create an identity for a new events company called "Kit Cat's". The events will include dinner dances, garden parties, and film screenings with a 1940s/1950s theme targeting 30-50 year olds in Suffolk. Deliverables include illustrations, a main logo and variations, stationery, invitations, place settings, menus, party bags, and a website proposal. Part 1 is due January 13th and Part 2 is due February 3rd.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 1

    BA (Hons.

    ) GRAPHIC DESIGN
    Module Code Module Title OUGD30 Semester Doc. Code

    LEVEL

    06

    OUGD30

    Brief/Session/Document Title Kit Cats Brief Part 1) Create one main logo and subsequent variations for this logo as well as produce a range of illustrations to form the initial identity for the new events company Kit Cats [Live brief] Part 2) Design a range of print based deliverables to carry the identity of the company, as well as proposed application to screen based media.

    Background / Considerations Kit Cats is a new series of events branched off from the clients existing marketing company. The events will include a dinner dance initially, followed by garden parties and film screenings, all with a 1940s/1950s theme. The target audience is 30-50 year olds in the Suffolk area.

    Mandatory Requirements Use the colour palette specified by the client (navy blue, white, gold, black) Part 1 must be completed and sent to the client by Friday 13th January 2012.

    Deliverables Range of illustrations Main Logo Subsequent 3 logo variations Stationary Invitation Place settings/table numbers Menu Party bags Website proposal Module Deadline

    Studio Deadline Part 1 Friday 13th January 2012 Part 2 Friday 3rd February 2012

    This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

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