BRITS Education Excellence BTEC Higher National Diploma Business Assignment Brief

Program Title & Number: BTEC HND /01 Learner Name: Submission date: 12/01/2012 Unit Title & Number: Business Strategy Assessor name: Muhammad Zubair Assignment Title & Number: Craft strategies to achieve defined strategic objectives of a company.

Assignment Scenario: Studying current strategic directions of a company. Doing environmental analysis to understand current and future environment. Setting future directions in projected environment and purpose strategies to reach at future destination of the company.
Prepare a final report of your work.

Assignment Task: Choose a firm. Conduct PESTLE analysis of the firm and make its future environmental projections. Craft its revised vision and mission statement congruent to projected environment. Set strategic objectives consistent with crafted vision. Purpose the strategies to achieve defined objectives. Learning outcomes Assessment Criteria LO1 (1.1)(1.2)(1.3) LO2 (2.1)(2.2)(2.3)

Learners Name:___________________________ Signature:_________________________________

Receiving Date: 30/12/2011

Grading Criteria
You Could achieve the Passing Grade by meeting all requirements defined in above learning outcome portions appropriately. M1: identify and apply strategies to find appropriate solutions Identification of strategic opportunities available in environment of the company. M2: select/design and apply appropriate methods/techniques Select method to conduct environmental analysis, crafting vision, mission statement and setting strategic objectives. D1: use critical reflection to evaluate own work and justify valid conclusions
Purpose strategies to achieve strategic objectives.

Note:

Make sure that your assignment is your own work and not copied from any other source. You should approach the given deadlines to achieve objects. Manage own rules and responsibilities. Use the range of techniques and ideas appropriately. Work and interact effectively with individuals and in a group. Show all references and source from which the information is obtained.

Assessor Name: Muhammad Zubair Signature:______________________________________