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    Ariel Market Penetration Strategy 1195481411768793 5

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    Manoj Agarwal
    In 1991, Procter and Gamble India launched aril detergent. Aril SILK: Specially for silk and delicate clothes. AriEL SMART: For woolen clothes and blazers. ARIEL BAR: Dissolution bar specially for washing machines.

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    Ariel Market Penetration Strategy 1195481411768793 5

    Uploaded by

    Manoj Agarwal
    28 views9 pages
    In 1991, Procter and Gamble India launched aril detergent. Aril SILK: Specially for silk and delicate clothes. AriEL SMART: For woolen clothes and blazers. ARIEL BAR: Dissolution bar specially for washing machines.

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    In 1991, Procter and Gamble India launched aril detergent. Aril SILK: Specially for silk and delicate clothes. AriEL SMART: For woolen clothes and blazers. ARIEL BAR: Dissolution bar specially for washing machines.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    28 views9 pages

    Ariel Market Penetration Strategy 1195481411768793 5

    Uploaded by

    Manoj Agarwal
    In 1991, Procter and Gamble India launched aril detergent. Aril SILK: Specially for silk and delicate clothes. AriEL SMART: For woolen clothes and blazers. ARIEL BAR: Dissolution bar specially for washing machines.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    of 9

    Prestige Institute of Management

    Presented By: Manoj Agarwal MBA-IIIrd.Sem.(A) Roll No.27

    About Company
    Owner :Procter & Gamble Country :United Kingdom Introduced :1967 Markets : Europe,Mexico,Japan,Brazil,Peru, Turkey, Colombia, Venezuela,Pakistan, Philippines, India, Panama, Middle East

    Introduction
     In 1991, Procter & Gamble India launched Ariel detergent.  Revenue US$ 82.56 billion
    (FY 2011)

    The Umbrella Of P&G


     ARIEL FRONT-O-MATE  ARIEL FRESH CLEAN  ARIEL SPRING CLEAN  ARIEL ULTRAMATIC

    Competitors of Detergent market in India

    New Face of Ariel


    ARIEL SILK: Specially for silk and delicate clothes. ARIEL SMART: For woolen clothes and blazers. ARIEL INSTANT: For removing stain immediately. ARIEL BAR: Dissolution bar specially for washing machines.

    Advertisement

    Punch line

    ARIEL KI DHULAI,DILO KO PAAS LAYI

    THANK YOU

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