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NAME: ______________________________________________ BLOCK: ______

DATE:______

CRS-Notes for _____________________

PowerPoint Lesson

GOAL: Read with purpose, making three-level CRS connections: 1-MAIN IDEAS---2-SIGNIFICANT DETAILS ---3-INFERENTIAL RELATIONSHIPS (Sequential; Cause/Effect; Compare/Contrast) Step 1: PRE-READ TITLE: ________________________________ Preview: (circle as applicable) Headings Illustrations Charts Maps Diagrams Print Features Cues/Questions(teacher OR student prescribed): (left column) _______________________________________ Essentials(teacher assigned): (left column) vocab terms for persuasion Step 3: Step 2:
USE CUES TO LOOK FOR &/or NOTE CRSCONNECTIONS during/following the reading. WATCH/READ and take notes of significant details while youWATCH/ read.

Persuasion is

1. If PERSUASION were a WORD CLOUD what words would you include?

Visual Persuasion: Commercials

2.

SUPERBOWL COMMERCIAL facts

Special effects for persuasion

3. Special techniques that make persuasion work:

4. Aristotle s magic three components of rhetoric Classic Rhetoric (MI)

5. Subset of ETHOS is EMULATION, aka _____________________________ Testimonials (Sign. Details) Examples:

6. Two Basic Effects of Persuasive Techniquesl they will cause either THE BASICS TRUTH of PERSUASIVE TECHNIQUE (C/E) __________________________ or ___________________________

7. Propaganda is > Propaganda vs. Persuasion (C/C) > > Good or Bad? Examples of each type:

FEAR tactics

Types of Propaganda (Sign. Details)

Bandwagon

Emotional appeal

Transfer

Stereotype

Card stacking

Loaded Words

Altruism

8. Now here are some special effects used in commercials to make the persuasion or propaganda work really well! Special effects used in Commercials for persuasive appeal? (Sign. Details)

Baloney Detector Kit?

Step 4 REVIEW Summary/Big Picture (SEE pp. 90-96 ) (What s essential?/Why s this important?)

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