Institute Of Business Administration

University Of Rajshahi

Course Name: Consumer Behaviour Course Code: MKT- 702

Home Assignment-1 (First Phase).

Topic: Using self and self image consumer in advertisment.

SUBMIT TO: Mr. Md. Nirjhir Rahaman Assistant professore Depertment of marketing University of Rajshahi.

SUBMITTED BY: Md. Saiful Islam D -070013 Day 2nd Batch (2007-08), 5th semester (Major- Marketing)

Submitted date: 12.07.2010

Institute of Business Administration University of Rajshahi.

Assignment on Consumer Behavior/5th Semester; Major- Marketing/ 2nd batch; Day/ IBA, RU. Page 02