Marketing ethics deals with the moral principles behind how marketing operates and is regulated. Some aspects of marketing ethics, like advertising ethics, overlap with media ethics as well. In just a few sentences, this document introduces the concept of marketing ethics and notes its connection to media ethics on certain topics.
Marketing ethics deals with the moral principles behind how marketing operates and is regulated. Some aspects of marketing ethics, like advertising ethics, overlap with media ethics as well. In just a few sentences, this document introduces the concept of marketing ethics and notes its connection to media ethics on certain topics.
Copyright:
Attribution Non-Commercial (BY-NC)
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Marketing ethics deals with the moral principles behind how marketing operates and is regulated. Some aspects of marketing ethics, like advertising ethics, overlap with media ethics as well. In just a few sentences, this document introduces the concept of marketing ethics and notes its connection to media ethics on certain topics.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online from Scribd
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