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ORGANIZATION DEVELOPMENT

CONTENTS

Meaning Definition Features Process Benefits Limitations

Organization development (OD)

is a planned, organization-wide effort to increase an organization's effectiveness and viability.

as, a response to change, a complex

educational strategy intended to change the beliefs, attitudes, values, and structure of an organization so that it can better adapt to new technologies, markets, challenges, and the dizzying rate of change itself". Warren Bennis

Features of OD
Planned change Long-range change Dynamic process Participation of change agent Emphasis on intervention &action

research

process
1. Problem identification 2. Data collection 3. Diagnosis 4. Planning &Implementation 5. Evaluation & feedback

BENEFITS
Trust & support Satisfaction Responsibility communication

LIMILATIONS
Lack of top management support Costly Uncertainty Time

THANK YOU

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