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    CHRISTUS Spohn Cyberknife POP Page

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    ME&V
    CHRISTUS Spohn introduced the CyberKnife radiosurgery system in 2011 and hired ME&V to develop a marketing campaign that would connect with both English and Spanish-speaking patients in the Coastal Bend area. ME&V created the "I am Not Cancer" campaign showing how CyberKnife allows patients to feel freed from the stigma of cancer by not defining them, and the campaign has been well-received by both the public and physicians as the CyberKnife system at CHRISTUS Spohn recently went live.

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    CHRISTUS Spohn Cyberknife POP Page

    Uploaded by

    ME&V
    14 views1 page
    CHRISTUS Spohn introduced the CyberKnife radiosurgery system in 2011 and hired ME&V to develop a marketing campaign that would connect with both English and Spanish-speaking patients in the Coastal Bend area. ME&V created the "I am Not Cancer" campaign showing how CyberKnife allows patients to feel freed from the stigma of cancer by not defining them, and the campaign has been well-received by both the public and physicians as the CyberKnife system at CHRISTUS Spohn recently went live.

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    http://www.meandv.com/healthcaremarketing

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    CHRISTUS Spohn introduced the CyberKnife radiosurgery system in 2011 and hired ME&V to develop a marketing campaign that would connect with both English and Spanish-speaking patients in the Coastal Bend area. ME&V created the "I am Not Cancer" campaign showing how CyberKnife allows patients to feel freed from the stigma of cancer by not defining them, and the campaign has been well-received by both the public and physicians as the CyberKnife system at CHRISTUS Spohn recently went live.

    Copyright:

    © All Rights Reserved
    Download as PDF or read online from Scribd
    Flag for inappropriate content
    Download as pdf
    14 views1 page

    CHRISTUS Spohn Cyberknife POP Page

    Uploaded by

    ME&V
    CHRISTUS Spohn introduced the CyberKnife radiosurgery system in 2011 and hired ME&V to develop a marketing campaign that would connect with both English and Spanish-speaking patients in the Coastal Bend area. ME&V created the "I am Not Cancer" campaign showing how CyberKnife allows patients to feel freed from the stigma of cancer by not defining them, and the campaign has been well-received by both the public and physicians as the CyberKnife system at CHRISTUS Spohn recently went live.

    Copyright:

    © All Rights Reserved
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    CHRISTUS SpOHn CybERKnIfE

    CHRISTUS Spohn introduced CyberKnife to the Coastal Bend area in 2011. They needed a strong campaign that connected with English speaking and Hispanic patients. ME&V developed the I am Not Cancer campaign in which the patient does not let cancer define her. The campaign shows how CyberKnife frees patients from the stigma of having cancer. The result: CHRISTUS Spohn CyberKnife recently went live. The campaign is well-received by the public and physicians.

    TV COMMERCIAL

    WWW.MEandV.COM n 3 1 9 . 2 6 8 . 9 1 5 1 CEdAR fALLS, CEdAR RApIdS & dES MOInES

    CSM_1

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