Submitted to : Laxmi mam.

Group No- 07

Company profile
Founded in 1994 by Shantanu Prakash 27 offices worldwide, listed on the Bombay Stock Exchange and the National Stock Exchange. The largest Education Company in India. Empowers over 19.4 million learners and educators across ~29,000 schools

MARKETING STRATEGY
Usage of computers in schools during early 1990s was at a nascent stage It recognized the scope and opportunity for providing IT-enabled learning solutions in Indian schools in the mid-1990s It started its operations by setting up computer labs at schools

FUTURURISTIC APPROACH
It planed to serve 15 million learners by 2010 Aimed to be in the top five K-12 education companies worldwide by 2012 Its tie up with Raffles Education Corporation to provide K-12 solutions in China It would help it in working towards its goal

Human Resource
Employee base of over 10,000 professionals Contractual employees Enthusiastic professionals with MNC background. They are alumni of world, (IITs), (IIMs), Cornell University, and The Ohio State University.

IT
E-Learning Cloud Technology Virtual Learning EPO ETEN

MIS
Systems Digital Dashboard SAS Network