Profile of The Company

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HISTORY of the company

RADIANCE is a privately owned global kitchen appliances manufacturer and retailer with its headquarters in India, COIMBATORE.
The company was established by Mr.JaiChand in 1978. It was initially started in name of MAYA APPLIANCES LIMITED. Later it was renovated as RADIANCE COOKWARE APPLIANCES by Mr.Akhilesh Sharma in the year 1985. JaiChand invested his life savings and founded the company to manufacture and sell kitchen appliances. Even though there were many companies coming up, he thought he could change the phase of the industry and he was right, the company thrived. The Company was started for manufacturing of 'nutan' brand of Kerosene Stoves under license from M/s Indian Oil Corporation Ltd., a Govt. Of India Enterprise. Later in the year 1999 many models, both in Kerosene Wick Stoves and Kerosene Pressure Stoves were launched. The qualities of our stoves were very high. Radiance Machine Tools" a sister company of Radiance Group, is the manufacturer, supplier and exporter of Small Electrical Kitchen Appliances like Electric Chapatti maker, Electric Tawa, Coffee Maker, Juicer, Electric Kettle, etc." in "Chef master" brand from the year 2009. The present Factory has a Covered area of more than 30000sq ft. with all necessary Machines for in house Production of key components for the stoves.

Manufacturing Facilities:
With the Factory located on the outskirts of the Coimbatore City in an area of 1.5 Acres with built up area of 25000 Sq.ft. and another Assembly unit with a Built up area of 5000 Sq.ft. The diversity of the cookwares makes the buyers wonder as to what makes radiances unique. The primary distinction is the quality of the product, design and its workmanship. We tend to dominate the fashion world, used almost exclusively and are closely associated with quality and fashion. The technical support is provided through an international team of culinary technologists and qualified personnel.

Production Capacity:
As of today the Company has an installed production Capacity for 30000 nos per Month for all Models of Kerosene Stoves and Electrical Appliances. Any specific Model can also be developed & manufactured as per Customers requirements within a short period. It owes its reputation to the workers who day after day selflessly work in the tanneries. Today our company is the leading consumer driven cookwaress Company with national, integrated operations delighting the consumers with a portfolio of compelling brands.

ABOUT RADIANCE- MANAGEMENT


Ms.Sripriya-Chief Executive Officer Ms.Saranya-General Manager (Finance & Admn.) Ms.Suganya-General Manager (Sales & Marketing) Ms.Shahin Banu-General Manager (Manufacturing) Ms.Eswari-DGM (HR)

Corporate Mission & Vision:


Vision: Our company relies on its core values of consumer trust, ethics in business and practices and quality in products and services. The vision of the company is to become the No.1 choice of the customers in terms of service and satisfaction. Mission: Our mission is to make cooking easier, tastier and healthier. Your time is precious, and thats the reason why our products have been introduced to serve you better. We improve the family's quality of life through the superior Quality and Efficiency of its home appliances.

Our Company's policy is "Quality at affordable Price at the Right Time."

MINUTES OF RADIANCE
1. APOLOGIES FOR ABSENCE: No apologies were received. 2. MINUTES OF LAST MEETING: Ms.Sripriya, the chairman asked the members to correct an error in item 6.4 where the value of the product Rs.1800 should read Rs.1890. After this correction the minutes were approved and duly signed by the chairman. 3. MATTERS ARISING: There were some matters which were raised regarding the steamer tray and cooking plate of the cooker. 4. CHAIRMANS REPORT: The chairman pointed out that production had been fallen by 12% over the last 6 months. It was felt that this was due to the lack of publicity of new designs during the present year, and also because of poor salesmanship of new employees. Various decisions to rectify this were reached. 4.1 CIRCULAR TO STAFF:

A letter would be sent to all the employees who were working in RADIANCE from past 15 years. It was also decided that a special training regarding the salesmanship will be given to all assistant directors and the employees who were working from past 2 to 3 years.

4.2 SOCIAL EVENING: A social evening with refreshments would be organized specially for the assistant directors and employees of the company. Mr. Eswari agreed to make all the arrangements. 5. NEW DESIGNS AND THEIR PRODUCTION: 5.1 Recent designs and their production: Coffee Maker- Drip cafe Kettle Pronto Rice Cooker - Perfect 2.8 Gas Stove - Quattro Flame 5.2 Future production: Further productions of new designs were predicted to increase the level of production steadily. 6. SUGESSIONS: Ms. Suganya suggested increasing the popularity of the company through different advertisements with the intension of raising the level of production. 7. PURCHASE OF RAW MATERIALS: 68% of production. 74% of production. 79% of production. 85% of production.

Ms.Shahin Banu decided that the advertisements will be made by showing the sample piece of all the new designs to the consumer. Thus there was some need of best quality steel for manufacturing purpose which was then purchased. It was agreed to make the necessary arrangements as soon as possible.

8. ANNUAL DANCE AND DINNER: It was agreed that the annual dinner and dance would be held on Saturday 5th December. Ms. Saranya agreed to take the charge of all the arrangements. She was asked to contact any of the zonal directors to make preliminary enquires about their facilities and to report back to the next meeting. 9.ANY OTHER BUSINESS: There was no other business. 10. DATE OF NEXT MEETING: It was agreed that the next meeting would be held at THE PRIDE hotel in the BLUE MOON hall on Tuesday 4th January 2011 at 18:00 hours.

Fact Sheet

Achievements:
1. First to obtain ISI- Quality mark for Kerosene Stoves in South India.
2.

Executed orders to UNICEF in the Year 1999 to 2004 for the Immunization Projects and Supplied on time within the Schedule. Introduced Pressure Kerosene Stoves in the Year 1995 with Unique Singular Tube Frame Design to the Domestic Market. Obtained Design Registration for more than 5 Models of Stoves, Grinders, Mixers, Cookers and Tawas from Govt. of India Patent & Designs Office. Exporting the Stoves to Many Countries Worldwide since 2001 which are Inspected by leading Agencies like "Bureau Veritas, COTECNA, ITS and SGS".

3.

4.

5.

6. Radiances made a marketing history by introducing the comfortable culinary stores in nearly 11 cities to serve the markets of Chennai, Mumbai, Cochin, Coimbatore, Delhi, Hyderabad, Bangalore, Mangalore, Calcutta, Bhuvaneshwar, and Amritsar.

PRESS RELEASE
SURGE IN SALES AND PROFITS OF TTK PRESTIGE LTD

Sales up by 17% and PAT up by 135%


Coimbatore, January 12, 2010: Radiance Cookware & Appliances, one of the largest provider of kitchen appliances in the country has registered a third quarter sales of Rs.149.20 Crores as against 127.81 crores for the corresponding quarter in the previous year. The company registered a pre tax profit of Rs.22.12 Crores as compared to Rs.8.79 Crores in the corresponding quarter of the previous year, thus registering a profit growth of 151% over the corresponding quarter of the previous year. The profit after tax for the quarter is Rs.15.33 crores as compared to Rs.6.52 crores in the corresponding quarter of the previous year, thus registering a growth of 135%.

For the cumulative 9 months ending 31.12.2009 the turnover is amounted to Rs. 391.38 crores as against Rs. 329.87 crores in the corresponding period of the previous year. THE COMPANY HAS REGISTERED A NET PROFIT OF RS.39.65 CRORES FOR THE FIRST NINE MONTHS PERIOD AS COMPARED TO RS.18.87 CRORES IN THE CORRESPONDING PERIOD OF THE PREVIOUS YEAR, THUS REGISTERING A GROWTH OF 110%. THE EARNINGS PER SHARE FOR THE 9 MONTHS IS RS.35.03 AS AGAINST RS.16.63 FOR THE CORRESPONDING PERIOD IN THE PREVIOUS YEAR.

MARKETING GROWTH OF RADIANCE:


Starting out in the year 1978 as Maya appliances ltd, Owner of Radiance group of home appliances is today a dominant manufacturer of mixer grinders in every market it is present in India.

About Us

At Radiance Home Appliances, We have more than a decade of quality manufacturing and marketing expertise and we specialized in Quality Manufacturing of Domestic Home Appliances like MIXER GRINDER, Portable BLENDER, JUICER, J M G, Portable CHOPPER, Mini GRINDER, NON-STICK Cookware and HARD-ANODIZED Cookware. Our Manufacturing units are equipped with most advance & latest equipments and machineries and we also have the best infrastructure to manufacture very superior product line. We believe in building TRUST with our Customers by offering best
QUALITY

Products at very REASONABLE price. Customer satisfaction is our first responsibility and we are committed for this.

Quality is our first priority, thats why our all products go through rigorous quality check at every stage of manufacturing. Specially designed product line ensures optimum results, ease of handling and trouble free continuous service. We have strong network of Authorized distributor, Authorized dealers & Retailers across India for Prompt sales and service for our range of products.

Returns
At Radiance Appliances, we want to make purchasing on the Internet as easy and comfortable as possible. 100% customer satisfaction is our goal for all our customers. On rare occasions and despite our best efforts, an item might turn out to be defective. In that very unlikely event, we will do whatever it takes to help you achieve 100% satisfaction. The first step is to email us to request a Return Authorization. In order to speed up the process, please include what is wrong with the unit, your name, full address, model number, receipt number and how you paid for the item. We will gladly provide you a replacement unit or give you a refund. Please make sure all original paperwork, box, warranties and accessories are intact with the unit so we can issue a refund. Refunds are issued an average of 7 business days after the checking in of your returned product. After checking in, issue of refund will take 24 hours or less in most cases. If you have any questions or concerns please email us at RadianceOrders1@aol.com, we are here to help! We always answer every email, so please check your SPAM or Bulk Mail folders for our messages if you do not see an email from us shortly after your question or the close of the auction.

Thank you for shopping at Radiance Appliances!

Contact Details:
Company Name: Radiance Contact Person : Telephone : Fax No : Address : General Manager

422-2642 1515

422-2642 1616

30-32, Sativali Road, (Opp. Waliv Fata, Vasai), Coimbatore, Tamil Nadu 401 208 (India).

Our Strength

Creative and innovation sourcing strategies Market and category domain expertise Highly skilled and creative professionals Innovation and effective product development process sophisticated market approach to achieve optimal sourcing outcomes The aesthetics of the products are comparable to the best in the world, which is backed by an excellent and an efficient after sales service and maintenance team

In our endeavor to become market leaders

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