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FÉDÉRATION INTERNATIONALE DE MOTOCYCLISME

11 route Suisse Tél. +41 (0)22 950 950 0 E-mail: info@fim.ch


CH-1295 MIES Fax +41 (0)22 950 950 1 fim@fim.ch
SUISSE http://www.fim.ch

- To all the FMNs


- To the CONUs
- To the Management Council Members (for info)
- To the Commission and Panel Members (for info)
- To the FIM Promoters

C/080/2007 5 October 2007


GM/jst

Modernised FIM logo to be used as from 1.1.2008

Dear Sir or Madam,

At the 2006 FIM Congress in Salvador, the General Assembly approved the principle of adopting a
modernised logo for the FIM. A mandate was given to the Management Council to select and
decide on the final logo design taking into consideration the modern requirements of a federation
with new ambitions.

We are pleased to announce that the modernised FIM logo, that has been selected by the
Management Council and which will be used as from 1.1.2008, has been published on the FIM
website (under FIM Graphic Charter). This logo was created with the intention of providing a symbol
of unity and a graphical representation of community, harmony and balance. It preserves the main
elements of our traditional symbols always present in previous versions of the FIM logo: wings,
wheel, laurels and cylinder.

We kindly request all FMNs, CONUs, Promoters, etc. to make every effort to use exclusively the
new FIM logo as from 1.1.2008 and to follow scrupulously the requirements for its use as laid down
in the attached Graphic Charter.

This Graphic Charter can also be found on the Member Area of the FIM website that can be
accessed by typing your password and access code. Then select the first menu to your left "FIM
Graphic Charter". A CD-ROM will be available at the Biennial Session which includes the full
Graphic Charter.

Kindly help us by using and respecting the new FIM modernised logo!

With best regards,

Guy Maitre
Chief Executive Officer
(electronic signature)

Enclosures: FIM Graphic Charter


FIM IDENTITY SYSTEM

Our Identity

The logotype of the FIM is the FIM's official hallmark. As such it indicates
intellectual property belonging to the FIM. It can therefore only be used
for purposes or for events that are expressly approved or sanctioned by
the FIM.

This logo was created with the intention of providing a unifying symbol,
a graphical representation of community, harmony and balance.

Conserving the best elements of the traditional symbols of wings, wheel,


laurels and cylinder, it was adapted to meet the modern requirements of
a federation with new ambitions. The symbol is confident and dynamic,
and projects the prestige of a long tradition.
Thu, Sep 27, 2007
© Vert Pomme
FIM IDENTITY SYSTEM

1. Official Logo
Here is the basic, official version of the FIM logo to be used for printed materials.

The production of articles carrying the FIM Logo (clothes, miscellaneous articles) is, as a
matter of principle, exclusively restricted to the FIM, its affiliated members and its
authorised partners.

Competition organisers wishing to produce articles carrying the FIM logo will only be
authorised to do this if:

1. The logo of the competition is also printed on the article(s), and


2. The proposed design is submitted to the FIM for approval, together with the request
to make use of the FIM logo (see " Download ").

Four-colour Process (cmyk)

0C/0M/0Y/100K
100C/60M/0Y/0K
39C/14M/0Y/0K
Ref.
FIM_logo_cmyk.eps

3 colours (Black + 2 Pantone colours)

Black
PANTONE 2935
PANTONE 278
Ref.
FIM_logo_3C.eps

1 colour, black

Ref.
FIM_logo_1C_black.eps

1 colour flat, black

Ref.
FIM_logo_1C_flat.eps
FIM IDENTITY SYSTEM

2. Official Logo

Four-colour Process (cmyk), reverse

Ref.
FIM_logo_rev_cmyk.eps

1 colour, black, reverse

Ref.
FIM_logo_rev_1C_black.eps
FIM IDENTITY SYSTEM

1. Logo Usage
This FIM logotype is our shared distinctive symbol throughout the world. It is therefore
essential that everyone should recognize it immediately. Any variation from the norm is
consequently absolutely prohibited. You will find portrayed below a few examples of
things to avoid in order to keep our identity intact.

It is vital to preserve the design of this logotype, not to separate its constituent elements
and to respect the spacing and proportions of the original.

Spacing to be maintained

X = 1/3 of inner circle

Always leave a "breathing-space" (x) around the FIM logo; this space should be
proportional to the size of the inner circle of the logo. You may also print an image as a
background behind the framed logo as long as the logo remains clearly legible.

Minimum permitted size

Four-colour Process /
3 colours (Black + 2 Pantone colours) 1 colour, black

1 colour flat, black

The width ot the logo must not be less than 1/5 of the width of
the document.

The position of the logo is not defined.

X = 1/5 of the width of the document.


FIM IDENTITY SYSTEM

2. Logo Usage

Logo with background

Colour, black and white or flat black logos can be applied to any kind of
background, as long as the logos remain legible.

Below are some examples of applications of the logo on colour


backgrounds.

When the background is contrasting and makes the logo difficult to see,
the logo must be used with the frame associated with the logo.
FIM IDENTITY SYSTEM

3. Logo Usage

Things to avoid

In all of cases, ensure that the logo is sufficiently legible.

The examples below show the situations to avoid, because the logos
are not legible enough.

Backgroud is too contrasting

The background colour is too


similar to that of the logo.

The background is too broken up


and makes the logo difficult to see.
FIM IDENTITY SYSTEM

4. Logo Usage

Things forbidden

Do not change the Do not deform the logo. Do not change the
proportions of the logo. orientation of the logo.

Do not change the colours Do not separate the Do not use the old FIM logo
of the logo. constituent elements of the any more.
logo.
FIM IDENTITY SYSTEM

1. Typeface Usage
The use of the logo with the corporate name, is reserved for official FIM documents,
(institutional brochures, reports, etc.), however, in certain cases, the logos below may be
used.

The rules for usage in the "Logo Usage" chapter also apply to these logos.

Four-colour Process (cmyk), corporate name (standard size)

Ref.
FIM_logo_type_std_cmyk.eps

Four-colour Process (cmyk), corporate name (large size)

Ref.
FIM_logo_type_large_cmyk.eps
FIM IDENTITY SYSTEM

2.Typeface Usage

Things forbidden

Do not modify either the font or the size of the text.

Do not modify the colour of the text.


FIM IDENTITY SYSTEM

1. Download

Information
If you have any questions or doubts concerning the use of our graphical elements, please
explain your request by e-mail to marketing@fim.ch, or directly by phone to
+41 (0)22 950 95 00.

The following files are available on our Internet Site,


Member area, menu "FIM Graphic Charter".
Logo for printing (letterhead, business card etc...)
- Four-colour process (EPS)
- 1 colour black (EPS)

Logo for Word, Excel, PowerPoint (white backgrond)


- 4 cm wide (JPG)
- 13 cm wide (JPG)

Logo with transparency background for Word, Excel, PowerPoint


- 4 cm wide (PSD)
- 13 cm wide (PSD)

Logo for Web


- 3 cm wide (GIF)
- 5 cm wide (GIF)
- 8 cm wide (GIF)
FIM IDENTITY SYSTEM

2. Download
The following files are available on our Internet Site,
Member area, menu "FIM Graphic Charter".
Logos, Postscript EPS
Illustrator CS, vectorised files

Four-colour Process (cmyk)


Ref. FIM_logo_cmyk.eps

3 colours (Black + 2 Pantone colours)


Ref. FIM_logo_3C.eps
Ref. FIM_logo_3C.ai (to use with InDesign)

1 colour, black
Ref. FIM_logo_1C_black.eps

1 colour flat, black


Ref. FIM_logo_1C_flat.eps

Four-colour Process (cmyk), reverse


Ref. FIM_logo_rev_cmyk.eps

1 colour, black, reverse


Ref. FIM_logo_rev_1C_black.eps

Logos JPG

Colour RGB, JPG (300dpi), 13cm wide, with outline path


Ref. FIM_logo_rgb300_13cm.jpg

Colour RGB, JPG (300dpi), 4cm wide, with outline path


Ref. FIM_logo_rgb300_4cm.jpg

Logo with corporate name, Postscript EPS

Four-colour Process (cmyk), corporate name, standard size


Ref. FIM_logo_type_std_cmyk.eps

Four-colour Process (cmyk), corporate name, large size


Ref. FIM_logo_type_large_cmyk.eps

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