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Daisy Mella Breakdown2
Daisy Mella Breakdown2
PES
1. Overview
Overview: Information What is it? Who made it? When? Why do I love it?
Adam Pesapane aka PES (director, animator, writer) Javan Ivey (animator) Sam Welsch (editor)
Its a fresh and different take on cooking videos. I love the variety and animation of objects used to represent foods. Also the sound is so well done it makes it feel real.
2. Form
Form: Board
Explode the piece into a series of key frames, at least one per scene
The imagery and objects used are not those used for cooking. The object are more likely found in that drawer in which you throw all your random stuff in, and so because of this the project feels experimental and new. The lighting as well has a light yellow hue of incandescent light bulbs often found in homes. While the objects used are diverse in color (rubiks cube, pick up sticks, rubber bands, red cloth, candy corn, etc) In addition, the objects used all have different textures and sizes.
The animation is stop motion. Its very fluid and at times feels more like a video than pictures. The camera is on a tripod because the only thing that moves is what is being animated in the shot. There is always enough of a pause for one to notice what new object is being introduced. The transition between scenes are simple cuts with various shots in one scene.
This piece has no music and in its place there are sounds representing the actions. The sounds reflect the ambiance of cooking in the kitchen. Gas stove top sounds, grilling and boiling sounds, grating, strong chopping. There are also plenty of knife sounds as it slices, chops and minces the food. The sound unlike the imagery is very realistic and not as imaginative.
Build a mood board of reference that could have inspired the designer
Form: Edit
3. Content
Content: Concept
Keywords
Theme Thesis
Pick one single idea that you think encapsulates the piece.
Experimental
A graphic and imaginative way to express a cooking process without actual food.
4. Form + Content
Form + Content
Could be typography, camera work, imagery, edit, animation, color palette, sound, anything!
Texture
All textures in this piece are different. This helps to reinforce the playfulness of the piece. The textures make the pieces seem limitless, keeping the viewer on its toes for what is to come next.
Sound
The sound brings real life kitchen sounds to what normally would be silent objects. The sounds much like the imagery feels homemade and experimental.
Animation
This piece is animated in stop motion which allows it to be experimental. Each scene feels thought of in a different way. Objects interact differently with each other. They all are cooked various ways. (chopping, melting, squashing)