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  • Faith Hershey Resume

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    Faith Hershey has over 8 years of experience in marketing and commercial real estate. She is currently the Marketing Manager at Regency Centers where she collaborates with dealmakers nationwide on marketing initiatives for over 480 properties totaling 60 million square feet. Previously, she held roles in web design, university enrollment services, and was a design supervisor. She developed an internship program at Regency Centers and partnered with IT on a data-driven marketing tool that won a Gold ICSC MAXI award.

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    Faith Hershey has over 8 years of experience in marketing and commercial real estate. She is currently the Marketing Manager at Regency Centers where she collaborates with dealmakers nationwide on marketing initiatives for over 480 properties totaling 60 million square feet. Previously, she held roles in web design, university enrollment services, and was a design supervisor. She developed an internship program at Regency Centers and partnered with IT on a data-driven marketing tool that won a Gold ICSC MAXI award.

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    1K views1 page

    Faith Hershey Resume

    Uploaded by

    Faith Hershey
    Faith Hershey has over 8 years of experience in marketing and commercial real estate. She is currently the Marketing Manager at Regency Centers where she collaborates with dealmakers nationwide on marketing initiatives for over 480 properties totaling 60 million square feet. Previously, she held roles in web design, university enrollment services, and was a design supervisor. She developed an internship program at Regency Centers and partnered with IT on a data-driven marketing tool that won a Gold ICSC MAXI award.

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    PROFESSIONAL EXPERIENCE

    REGENCY CENTERS
    Marketing Manager – Dealmaking | March 2020 - Present
    Assistant Marketing Manager | September 2016 - March 2020
    Collaborates with our 60+ dealmakers nationwide to provide marketing

    FAITH support on leasing goals and investment initiatives — which involves more
    than 480 operating properties totaling 60 million square feet

    HERSHEY
    Strategizes and implements tactics to generate high-quality prospects to
    fill vacancies through various channels like email, signage, or the website
    Works with research to create compelling collateral to promote centers
    and target best-in-class retailers nationally and locally
    Commercial Real Manages and plans logistics for ICSC trade shows, including the budget,
    Estate, Marketing booth design, catering, collateral, and day of operations
    Acts as a liaison between Regency Centers and external partners
    Serves on innovation taskforce to vet tools and develop processes for
    company-wide adoption
    Developed a marketing internship program to demonstrate the need for
    CONTACT additional staff and successfully expanded my role to a team
    Partnered with IT to develop a data-driven 2nd generation search tool
    e.faith.hershey@gmail.com paired with a multi-channel marketing campaign focused on built-out
    www.faithhershey.com spaces. In 2022, Regency Centers brought home a Gold ICSC MAXI Award
    in the Innovation category for this initiative.
    @faithhersheycre
    WEB.COM
    Design Supervisor | January 2016 - September 2016
    Web Designer | December 2014 - January 2016
    SKILLS
    Advised and mentored a team of 15-30 designers daily
    MICROSOFT OFFICE Expedited payroll process by building a master Excel sheet utilizing a
    Word, Excel, PowerPoint series of formulas to automate and reduce manual errors
    Provided ongoing guidance and feedback to the team, resulting in an
    CODING
    overall increase of 71.9% in production while raising quality by 3.5%
    Basic CSS & HTML
    Designed overall aesthetic appeal, including branding, layout, custom
    ADOBE CREATIVE SUITE graphics, and basic coding for over 950 websites
    Illustrator, Photoshop, InDesign
    UNIVERSITY OF NORTH FLORIDA: ENROLLMENT SERVICES
    HUBSPOT Marketing Coordinator | May 2014 - December 2014
    Certifications: Inbound Oversaw all project management to ensure projects stayed on track
    Marketing & Email Marketing Assisted with the creative direction of all recruitment materials
    Reported quarterly to senior management on marketing campaign results,
    PUBLIC SPEAKING
    competitor trends, and upcoming tactics
    CREi Summit Speaker

    OTHER
    EDUCATION
    Resquared, Placer.ai
    UNIVERSITY OF NORTH FLORIDA
    Bachelor of Science | August 2011 - December 2014
    AWARDS Major: Communication, Concentration: Advertising

    ICSC - GOLD MAXI 2022


    Innovation - 2nd Gen Marketing ORGANIZATIONS
    CREi Influencer List ICSC: INNOVATING COMMERCE JACKSONVILLE
    Women of Influence #25 | 2022 - 2023 SERVING COMMUNITIES CHAMBER OF COMMERCE
    Instagram #79 | 2023 September 2016 - Present March 2018 - Present
    LinkedIn #131 | 2023
    Member of planning committee Member of NextUp JAX
    Twitter #85 | 2021 - 2023
    for LOCAL Jacksonville Member of the Ribbon
    Finalist for Mary Lou Fiala Cutting Committee
    Fellowship in 2023

    ZETA TAU ALPHA: THETA IOTA, JAX ALUMNAE CHAPTER


    September 2011 - Present

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