CHAPTER 4 PARAGRAPH ANALYSIS

Theme : Technology Topic : Skin care technology

Paragraph 1 o Main Idea She (Bianca Bailey) is on hunt for the best scientific skin care. o Supporting Details When it (the skin) comes to aging, Bailey isnt taking chances. She grills several statuesque assistants before settling on Este Lauders Day Wear for 28, six times the cost of her regular moisturizer. Shes not interested in the best-smelling cream or stylish packaging or something that promises to hydrate her skin. o Keywords: flawless, statuesque hunt, moisturizer, antioxidants, skin care Paragraph 2 o Main Idea

Resurrecting and preserving a youthful complexion has been the holy grail of beauty.
o Supporting Details Mostly skin treatments were dubious, pricey creams and

lotions that did little more than cover up blemishes and discolorations or add healthy glow. Others were extreme and invasive, involving injections, operation or lasers. A new generation of skin-care products is drawing on the genomics revolution that has transformed cancer research and agriculture.

Keywords: skin treatments, blemishes, discolorations, invasive, lasers, genetic machinery.

Paragraph 3 o Main Idea

The key area is the dermis, a layer of skin sandwiched between the outer epidermis and the deep hypodermis.

Supporting Details The dermis contains blood vessels that nourish the skin,

and proteins called elastin and collagen that keep it taut . Our body struggle to replenish stores of collagen and elastin. Scientists can now measure an individuals genetic susceptibility to such rapid skin aging. Dermagenetics, U.S. firm, can analyze your DNA and tell you what problems youre likely to face as you age. It distributes a self-test kit that involves swiping the inside of your cheek 10 to 12 times.

Keywords: dermis, elastin, collagen, DNA.

Paragraph 4 o Main Idea Scientist can create a bespoke cream for each clients skin. o Supporting Details These (the active ingredient) were pinpointed after nearly three years of research. The only thing we can do is if we know you dont handle hydrogen free radicals well, for instance, well give you something to help you with that. o Keywords: copper enzyme, superoxide dismutase, genes. Paragraph 5 o Main Idea

Such exclusive creams are just the tip of the iceberg when it comes to new, science based products.
o Supporting Details

Heavyweights like Procter & Gamble, Este Lauder, LOral, Unilever and Johnson & Johnson are expanding their labs in an effort to capitalize on the latest science. P&G researches discovered that glucosamine also blocked the production of melanin, which is responsible for those annoying brown spots.

Keywords: melanin, glucosamine, brown spots.

Paragraph 6 o Main Idea LOrals scientists have engineered ultratiny particles to transport the active ingredients into the epidermis.

Supporting Details These tiny capsule like structure transport active

ingredients like vitamins into the epidermis and then release them.
Researchers are also breaking down common chemicals into nanoparticles, which often give them new and useful properties. For instance, titanium dioxide, looks white and greasy on the skin, but the nano version is nearly transparent and more easily absorbed. Keywords: ultratiny particles, nanoparticles, titanium dioxide.

Paragraph 7 o Main Idea

The spate of scientifically based product is the driving force behind the skincare industrys current boom.
o Supporting Details

The market for anti-aging and skin-care products has grown by 70 percent over the past five years in the United States alone. Sales of facial skin-care products rose 12 percent between 2000 and 2005, to $1.5 billion. In the U.K., the $1 billion facial-care market has grown by 20 percent since 2001. In Asia, cosmetics giants are battling it out for a slice of an $18 billion skin-care market.

Keywords: booming, anti-aging, skin-care product, facial-care.

Paragraph 8 o Main Idea Most of research is taking place in such corporate labs, and they arent publishing their result. o Supporting Details This makes it difficult to evaluate how well the products really work. Theres no way to know for certain whether a particular product will have trouble judging the corporate research. o Keywords: labs, UVB, research.

Paragraph 9 o Main Idea

Regulatory uncertainty has only made the problem worse.

o Supporting Details A cosmetic is anything that is meant for cleansing or o

beautifying the skin, and is unregulated. Anything that changes the way the underlying dermis functions would be classified as a drug.

Keywords: cosmetics, pharmaceuticals, drugs.

Paragraph 10 o Main Idea

The new cosmeceuticals fit in eliminate the wrinkles.

o Supporting Details The new generation of scientific skin care also means that

wrinkles, too, are less of a sure thing. This dilemma exists in most countries, and theres no resolution in sight for the regulatory and marketing uncertainty o Keywords: cosmeceuticals, wrinkles.

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