Professional Documents
Culture Documents
Rado Cat English Int 2013
Rado Cat English Int 2013
From day one, Rado has turned visions into concrete realities. Pushing the boundaries of material technology and continually introducing the unexpected to Swiss watchmaking, Rado has literally gone from strength to strength. In the words of the companys founder, If we can imagine it, we can make it. And if we can make it, we will. Rado always has and always will stretch the limits of mind and matter to produce unique timepieces. All Rado watches are a fusion of technology, practicality, and design. The first impressive results of this successful combination were presented in 1962 with the Rado DiaStar, the worlds first scratch-resistant watch. In the 1980s, the Rado pioneering spirit led to the use of high-tech ceramic in watchmaking. Previously used in space craft heat shields and racing cars, it was a significant milestone. Rado also developed the ability to colour this resilient material and to mould it by injection, paving the way for even more innovative designs. And in 2002 the worlds hardest watch was unveiled. The Rado V10K, made using hightech diamond has a hardness of 10,000 on the Vickers Scale. Today, the seamless union of technology, practicality and design continues to be fuelled by courage and commitment to creating watches that stand the test of time. Rooted in a heritage of proven performance, Rado has its eye clearly focused on the future. Rado gains its momentum from the power of research and innovation, audacity and intuition. Nothing gets in the way of Rados mission to discover, invent and innovate. The result is always extraordinary watch designs.
INDEX
RADO D-STAR RADO D-STAR 200 RADO DIASTAR 50TH ANNIVERSARY RADO HYPERCHROME RADO SPECCHIO RADO CENTRIX RADO TRUE RADO TRUE THINLINE RADO V10K RADO R5.5 RADO R-ONE RADO SINTRA RADO INTEGRAL RADO CERAMICA RADO ESENZA 10 20 24 28 38 44 54 60 68 70 74 76 84 90 100
RADO D-STAR 10 11
RADO D-STAR 12
RADO D-STAR 13
RADO D-STAR 14
RADO D-STAR 15
RADO D-STAR 16
RADO D-STAR 17
Hrithik Roshan Hrithik Roshan is one of the leading contemporary actors of Indian cinema. He has cinema in his blood, as the son of a successful Bollywood actor and director and grandson of a Bollywood music director. Never fearing new challenges, he has successfully taken on highly-demanding roles. His debut lead role in 2000 earned him the Filmfare Best Actor Award. In 2008 he received his first international award at the Golden Minbar International Film Festival in Russia. Hrithik Roshan is also known by his many fans as a singer and for his highly creative dance routines. His dedication to his art, and his ability to reinvent himself in new roles reflect the dedication of Rado to constantly innovate.
Rado d-StaR 200 the sport-inspired watch designed to navigate contemporary lifestyles
These style landmarks boast water resistance to a pressure of 20 bar. Modernity welcomes the sporty mood in a watch that complements wet suits and business suits alike. Dynamic.
Andy Murray Britains number one tennis player, Andy Murray, currently ranked third in the world, stands out from the crowd with his distinctive playing style and unrivalled tactical intelligence. He is the reigning Olympic mens singles Champion and current US Open Champion. Andy Murray set out on his path to tennis success at the age of three. Impressive milestones of his junior career included wins at the prestigious Orange Bowl and US Open Junior tournaments. His transition to professional status gave Britain its first teenager in the top 100 for 30 years. He has won 22 career ATP titles and in 2011 became only the seventh player since 1968 to reach the semi-finals of all four Grand Slam tournaments in one year. Like Andy Murray, Rado has celebrated numerous breakthroughs and world records, from the first scratch-resistant watch to the hardest timepiece. Andy Murray perfectly embodies this pioneering strength.
RADO HYPERCHROME 28 29
RADO HYPERCHROME 30
RADO HYPERCHROME 31
RADO HYPERCHROME 32
RADO HYPERCHROME 33
RADO HYPERCHROME 34
RADO HYPERCHROME 35
RADO HYPERCHROME 36
RADO HYPERCHROME 37
RADO SPECCHIO 38 39
RADO SPECCHIO 40
RADO SPECCHIO 41
RADO SPECCHIO 42
RADO SPECCHIO 43
RADO CENTRIX 44 45
RADO CENTRIX 46
RADO CENTRIX 47
RADO CENTRIX 48
RADO CENTRIX 49
RADO CENTRIX 50
RADO CENTRIX 51
Ren Liu Ren Liu uses her voice to express her talent in two quite different ways through singing and acting. She released successful solo albums soon after returning home from classical music studies at California State University. Her can-do attitude shapes everything she does and her 1994 acting debut led rapidly to a Best Actress Award at the Asia Pacific Movie Festival. Mirroring the Rado pioneering spirit, Ren Liu is the first Taiwanese actress to win best actress awards in both movie and TV productions. In 2003 she also became one of the very few Chinese actresses to be on the prestigious judging panel of the Venice Film Festival. Life is time, she declares.
RADO TRUE 54 55
RADO TRUE 56
RADO TRUE 57
RADO TRUE 58
RADO TRUE 59
Lisa Ray Lisa Ray certainly knows no limits of geography or culture, being born in Toronto to a Bengali father and Polish mother, studying in England and going on to live in Paris and India. When she was growing up, a quiet life in the arts was on the horizon, until a trip to India at 16 led to her overnight discovery as a model and her life changed. Quickly attracting an international following, she moved elegantly from the catwalk to stage and screen. With her award-winning acting career she is in demand in both Hollywood and Bollywood. Her talent, natural elegance and sense of style, as well as her adaptability make Lisa Ray a perfect match for Rado.
RADO V10K 68 69
RADO R5.5 70 71
Rado r5.5 The fruit of the Rado collaboration with designer Jasper Morrison
The bold symmetry of Morrisons design is wedded to Rados pioneering fusion of materials and technology. Fashioned entirely from high-tech ceramic, the case and bracelet of the Rado r5.5 named after its 5.5 cm corner radii form a seamless, organic whole. Well-connected.
RADO R5.5 72
RADO R5.5 73
RADO R-ONE 74 75
RADO SINTRA 76 77
RADO SINTRA 78
RADO SINTRA 79
RADO SINTRA 80
RADO SINTRA 81
RADO SINTRA 82
RADO SINTRA 83
RADO INTEGRAL 84 85
RADO INTEGRAL 86
RADO INTEGRAL 87
RADO INTEGRAL 88
RADO INTEGRAL 89
RADO CERAMICA 90 91
RADO CERAMICA 92
RADO CERAMICA 93
RADO CERAMICA 94
RADO CERAMICA 95
RADO CERAMICA 96
RADO CERAMICA 97
Renata Litvinova Renata Litvinova dismisses the widely held belief that time is always working against us. Time works for me and enriches me. I love all the changes, expectations, suffering, smiles, tears, love, encounters, departures and reunions that time brings. Her passion for time finds expression in a three-dimensional film career, where she excels in the roles of director, screenwriter and performer. Seeing unconventionality as an asset rather than an obstacle, this Russian style icon shares the instinct-driven Rado approach.
COPYRIGHT BY RADO