Can Keep Its Edge In Smartphones?

Revenue Industry US$ 220.1 Conglomerate billion (2011) Net Founded Income

US$ 21.2 1938 billion (2011)

Total Founders Assets

US$ Lee 343.7 Byung-Chull billion (2011)

Headquarters Employees
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Samsung 344,000 Town, Seoul. (2011) South Korea Tasmeer Khawaja

Subsidiaries Services Products Samsung Advertising Electronics Apparel Samsung Construction Life Insurance Chemicals Consumer Electronics Samsung Entertainment Heavy Industries Electronic Components Financial Samsung Services C&T Medical Equipment Precision Instruments Samsung Hospitality SDS Semiconductors Information And Communications Samsung Techwin Technology Etc. Services, Ships Telecommunications Equipment Medical Services
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Retail

 Global revenue $200 billion. Initiated in 1980s. Samsung, by 2012, became worlds largest mobile maker. Samsungs volume share rose from 5% to 28%, in past two years. [Report by Cyber Media] Broad product portfolio.

Differentiated retail and multiplatform strategy.

Indian market share 43%, compared to Nokias 38%. [Report by
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Cyber Media]
Tasmeer Khawaja 4

Smartphone sales touched 2.7 million Samsung topping the chart by standing at 43%, followed by Nokia and RIM at 23% and 12.3% market shares respectively),

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Tasmeer Khawaja

Since, 2012, Samsungs Global market share has increased, incredibly.

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Tasmeer Khawaja

Samsung scored a net profit of 23.8 trillion won ($22.25 billion) on revenue of 201 trillion won ($187.9 billion).

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