A Survey on the Effects of the Influx of Online Stores To the Clothing Shopping Behavior of Filipinos

Hello! I am a Clothing Technology student from University of the Philippines Diliman. I am conducting a research on clothing shopping behavior changes as part of my curriculum. I would like to ask you some questions regarding your clothing shopping behavior. Your participation in this survey is voluntary and any information you provide will be kept confidential and will not be attributed to you as a person. If you have read and agree to the above information, please proceed to fill in this questionnaire. Your help is greatly appreciated! Sarah Blancaflor sarah.blancaflor@ymail.com PART I: GENERAL INFORMATION (This part is optional.) NAME GENDER EMAIL ADDRESS CONTACT NUMBER

PART II: SOCIO-ECONOMIC FACTORS 01 What is your age range? 15 years or younger 16-25 years old 25-35 years old 36-45 years old 46-55 years old 56 years or older

02

What is your highest educational attainment? Elementary High School College Masters Doctorate

03

What is your occupation? Self employed/ business owner Professional (doctor, engineer, lawyer, etc.) Manager/ executive Administrator/ clerical Housewife/husband Retired Unemployed Others. Please specify: _________________________

04

What is your total household income? P80,000 or less P80,001 to P135,000 P135,001 to P250,000 P250,001 to P500,000 P500,000 to P1,000,000

 Over P1,000,000

Im not sure/ I dont know

05

Which of these devices do you own? Please check all that apply. Desktop Computer Laptop/ Net Book Tablet Smartphone Other devices. Please specify: __________________________

06

Do you have an internet connection at home? Yes No

07

Do you have a savings account? Yes No

If your answer is yes, please answer the following questions: 4.1 Do you access this account online? Yes 08 No

Which of these do you own? Please check all that apply. Credit Card Debit Card Prepaid Cash Card Passbook Others. Please specify: __________________________

PART III: ONLINE ACTIVITIES

11

Do you browse clothing items online? Yes No

12 etc.)?

Do you browse online clothing retailers (e.g. Zalora, Multiply.com shops, Facebook shops, Yes 12.1 No Why do you browse online clothing retailers?

Looking for clothing products Comparing clothing products Researching styles Buying clothing items Other

PART IV: SHOPPING BEHAVIOR IV-A. BASELINE 14 How often did you browse/ window shop for clothing before you became aware of online shopping? Weekly Once or twice a month 15 Monthly A few times a year Yearly Other:

How often did you shop for clothing before you became aware of online shopping? Weekly Once or twice a month Monthly A few times a year Yearly Other:

16

How much did you spend on clothing per shopping trip before you became aware of online P500 or less P500 P1,000 P1,000-2,000 P2,000 P3,000 P3,000 P4,000 P4,000 P5,000 More than P5,000

shopping?

17

What kinds of clothing items did you buy before you became aware of online shopping? Please check all that apply. Shirts Blouses Outerwear (Jackets, Cardigan) Sleeveless tops (Tank tops, spaghetti straps) Pants Shorts Underwear Swimwear Lingerie Accessories (Jewelry, belts, hats) Shoes Others. Please specify: _________________________

18

How many items of clothing did you usually buy per shopping trip before you became aware of online shopping? 1-2 3-5 6-10 11-15 More than 15

19

Are there clothing items you prefer buying offline? Yes No

If your answer is yes, please specify the items: __________________________________________________________

IV-B. ONLINE SHOPPING BEHAVIOR 20 When did you become aware of online shopping? Less than a year ago A year ago 2-3 years ago 4-5 years ago More than 5 years ago

21

How did you become aware of online shopping? While browsing websites Through advertisements Through a friend Through other media (TV, radio) Others. Please specify: _________________________

22

How often do you browse for clothing now that you are aware of online shopping? Weekly Once or twice a month Monthly A few times a year Yearly Other:

23

How often do you shop for clothing now that you are aware of online shopping? Weekly Once or twice a month Monthly A few times a year Yearly Other:

24

How much do you spend on clothing per shopping trip now that you are aware of online P500 or less P500 P1,000 P1,001-2,000 P2,001 P3,000 P3,001 P4,000 P4,001 P5,000 More than P5,000

shopping?

25

What kinds of clothing items do you buy now that you are aware of online shopping? Please check all that apply. Shirts Blouses Outerwear (Jackets, Cardigan) Sleeveless tops (Tank tops, spaghetti straps) Pants Shorts Underwear Swimwear Lingerie Accessories (Jewelry, belts, hats) Shoes Others. Please specify: _________________________

26

How many items of clothing do you usually buy per shopping trip now that you are aware of 1-2 3-5 6-10 11-15 More than 15

online shopping?

27

Are there clothing items you prefer buying online? Yes No

If your answer is yes, please specify the items: __________________________________________________________ 28 Are there any clothing items that you discovered online? Yes No

If your answer is yes, please specify the items: __________________________________________________________

PART V: SHOPPING HABITS/ CONSUMER AWARENESS V-A. OFFLINE SHOPPING HABITS/ CONSUMER AWARENESS 29 How do you pay for your offline purchases? Cash Credit Card 30 How do you compare products offline? Canvassing among several shops Trying out/ fitting items 31 Asking the stores staff/ sales personnel Visiting physical store location Others. Please specify: _________________________ Debit Card Others. Please specify:

Are you aware if the stores have terms and conditions regarding warranties and return Yes, I make it a point to know the terms and conditions of the store. Yes, I am aware that they have terms and conditions but dont know what they are. I dont know if the stores have terms and conditions. V-B. ONLINE SHOPPING HABITS/ CONSUMER AWARENESS

policy?

32

How do you pay for your online purchases? Credit card Bank Deposit Online Baking Remittance (LBC, Western Union) Others. Please Specify: _________________________

33

How do you compare products online? Canvassing among online retailers Reading product reviews Contacting sellers Meeting with seller Visiting physical store location Others. Please specify: _________________________

34

Which delivery mode do you prefer? Door to Door Meet up Pick up Others. Please Specify: _________________________

35

Are you aware if the online retailers have terms and conditions regarding warranties and Yes, I always look for the terms and conditions and read them. Yes, but I dont read them. I dont know if the stores have terms and conditions.

return policy?