MANAGEMENT COMMUNICATION CREATIVITY

Proposal for

BOO-KATAA
Besant Fete 2013

 Introduction

Subject: PROPOSAL FOR SPONSORSHIP

After the successes of series of diversify events from the colorful Basant to screening of cricket matches to corporate events, MEC and Dmax Entertainment is now please to announce that we are arranging BASANT EVENT again in the month of March 2013. The main purpose of this event is to promote Pakistani culture. The yellow colour is a sign of auspiciousness and spirituality. It represents the ripening of the spring crops. All the folk get together and sing songs connected with spring. Indeed, yellow colour is given special importance on this day. The subsidiary objective of the event is to provide a serene entertainment to the people under one roof. This event is specially design to target all age group by putting different activities like magic show, folk dances and etc. Your cooperation in this regard will be highly appreciated. Thanks & Regards

Details of Boo-Kataa 2011

BOO KATAA Basant Fete 2011 a complete entertainment event for families and couples at Beach View Club Sea View on 13th Feb. Around 1500 people visit the show and enjoy the segments and appreciate the management. For the first time in Pakistan we had arranged a fashion show with live musical concert in a Basant event and it was really cherished by the visitors. Performances by HOSTING NAZIA MALIK ALI ANSARI PERFORMANCES BY RAETH BAND FAISAL MASOOD (Comedian) ASFAND YAAR JUNEJO (Beat Boxer) ROSE MERRY (Chota Ustad Competition in India) FAISAL ZAHOOR (Chota Ustad Competition in India) MAIR (Chota Ustad Competition in India) CHOREOGRAPHY & MODEL LINEUP NAVEED GHYAS Media coverage on all news and entertainment channels with the interviews of visitors and management. Bellow is the link of videos shared on you tube http://www.youtube.com/watch?v=pYWRxjjJYIg&feature=player_embedded http://www.youtube.com/watch?v=UIRfLRzZbUY&feature=player_embedded

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 BOO KATAA 2

Venue: BEACH VIEW CLUB KARACHI Date: 4TH MAR12 Target Audience: Families Crowed: 1000 + No of Days: 01 Timings: 12:00pm 12:00am ACTIVITIES: o KITE FLYING COMPETITION o FOOD STALLS o ALI KHAN, ZAIN UL ABIDEEN o Asfandyar Junejo (Beat Boxer) o 4 Aces Band o Atif & Daniyal (Comedian) Marketing Campaign: o Posters in all leading universities of Karachi o Standees at D.H.A Clubs o Posters in shopping malls o SMS Marketing to around 50000 genuine buyers o Online promotion on FACEBOOK, TWITER, LINKDIN etc Media: o Electronic Media, News Papers, Magazines and Radio Coverage

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BOO KATAA 3 Venue: D.H.A BEACH VIEW CLUB Sports Complex Date: 23rd MAR13 Target Audience: Families Crowed: 1500 + No of Days: 01 Timings: 12:00pm 12:00am ACTIVITIES: o KITE FLYING COMPETITION, FOLK DANCE, KEHVA DANCE (FIRE DANCE) o MUSICAL NIGHT Artists: o Naeem Abbas Rufi o Ali Chandio o Farsad Ahmed Khan o 4 Aces Band o Atif & Daniyal (Comedian) Marketing Campaign: o Posters in all leading universities of Karachi o Standees at D.H.A Clubs o Posters in D.H.A Clubs o Posters in shopping malls o SMS Marketing to around 50000 genuine buyers o Online promotion on FACEBOOK, TWITER, LINKDIN etc

Sponsorship Details
Platinum Sponsorship

Sponsorship Cost for Platinum Sponsor Rs. 300,000/=

Our platinum sponsor will enjoy all benefits of promoting their brand at all promotional material with prominent and significant space including: Exclusive recognition as Platinum Sponsor. Brands name and logo on prominent positions in all print advertising (posters, invites, Leaflets, banners/standees, streamers). Companys logo on the red carpet backdrop. Distribution of companys information/promotional materials (booklets, leaflets, etc) at the Event. (Booklets/Leaflets to be provided). Branding at the left and right wings of stage as a Platinum Sponsor. Branding on the panels placed in the venue as Platinum Sponsor. Online promotion and publicity on social networking websites i.e. facebook twitter etc, viewed by hundreds of people daily, with description of the sponsor and a link to the sponsors web site. Sponsor name will be announced at Press Conference, Media Press Release and Stage. 40 VIP passes. ** This sponsorship package include 3 Billboards in the city

 Gold Sponsorship

Sponsorship Cost for Gold Sponsor Rs. 200,000/=

Our Gold Sponsor will enjoy all the Benefits of a Major Sponsor including Mileage as Major Sponsor. Brands name and logo on prominent positions in all print advertising (posters, invites, Leaflets, banners/standees, streamers) Companys logo on the red carpet backdrop. Distribution of companys information/promotional materials (booklets, leaflets, etc) at the event. (Booklets/Leaflets to be provided). Branding at the left and right wings of stage as a Platinum Sponsor. Branding on the panels placed in the venue as Platinum Sponsor. Online promotion and publicity on social networking websites, viewed by hundreds of people daily, with description of the sponsor and a link to the sponsors web site. 25 VIP passes.

 Silver Sponsorship

Sponsorship Cost for Silver Sponsor Rs. 100,000/=

Our Silver Sponsor will get: Logo at the footer of every print promotion (banners/standees, posters, streamers, invitations)

Brands name and logo on prominent positions in all print advertising (posters, invites, Leaflets, banners/standees, streamers) Companys logo on the red carpet backdrop. Branding on the panels placed in the venue as Silver Sponsor. Distribution of companys information/promotional materials (booklets, leaflets, etc) at the concert. (Booklets/Leaflets to be provided). Online promotion and publicity on social networking websites, viewed by hundreds of people daily, with description of the sponsor and a link to the sponsors web site. 15 VIP passes.

STALLS

Deals

10 x 10 FT Stall:
Rs. 20000 3 Tables 4 Chairs 4 Persons Entry

8 x 8 FT Stall:
Rs. 15000 2 Tables 3 Chairs 3 Persons Entry

5 x 5 FT Stall:
Rs. 10000 1 Tables 2 Chairs 2 Persons Entry