For more information, contact: Gayle Kansagor On Behalf of AT&T 202-295-8775 Gayle.kansagor@harbourgrp.

com Rob Richardson DRIVE SMART Virginia 804-929-2988 Rob.richardson@drivesmartva.org

AT&T, DRIVE SMART VIRGINIA CHALLENGE VIRGINIA TEENS TO JOIN IT CAN WAIT MOVEMENT TO HALT TEXTING WHILE DRIVING
AT&T Simulator Event at Patrick Henry HS Encourages Students and Faculty to Pledge Not to Text and Drive
ASHLAND, VA (MARCH 20, 2013) Students from Patrick Henry High School today joined Senator Walter Stosch, DRIVE SMART Virginia and representatives from AT&T to address a dangerous practice that puts millions of Americans at risk: texting while driving. To drive home the message and make our roads and highways safer, AT&T brought a virtual reality simulator to Patrick Henry High School, allowing students and faculty to experience firsthand the dangers of texting and driving. Todays event was one in a series of events taking place across Virginia this week. During the event, students had the opportunity to drive an in-vehicle, texting-whiledriving simulator, exposing them to the dangers of texting while driving. The simulator is a computerized system used within a real car attached with sensors, making the steering wheel and pedals operable for the simulation. Through a head-mounted display, students see a fully rendered virtual reality. The software is able to recreate real-life driving scenarios including pedestrians crossing the street, red lights, and cars changing lanes on the road. At the conclusion of each simulation, students were able to view a scorecard showing their performance, further emphasizing the dangers of texting and driving. We cant do enough to remind all drivers especially younger drivers that texting while driving can have deadly consequences, said Sen. Stosch. Im pleased that AT&T, DRIVESMART Virginia, and Patrick Henry worked together on this very important initiative.

"Our goal is to save lives," said J. Michael Schweder, president, AT&T Mid Atlantic. "Lives are forever changed and even ended because of texting and driving. Todays event is just another way were reminding Virginians about how deadly a single text can be. We're challenging everyone in Virginia to take the pledge to never text and drive and to make it a lifelong commitment. AT&T and DRIVE SMART Virginia have teamed up on similar programs across the Commonwealth during the past two years. Teens have such little experience driving, said Janet Brooking, Executive Director, DRIVE SMART Virginia. The partnership with AT&T is extremely valuable because if affords us the opportunity to work directly with new drivers before they develop dangerous habits like texting and driving. Thats critical in keeping teens safe and improving the safety of Virginias roadways. In 2012, 165 organizations, including national nonprofits, commercial businesses, law enforcement, professional associations and government agencies, as well as many educators, legislators, and other supporters, helped get out the message and encouraged people to make a personal pledge not to text and drive. This combined effort, including those of the Federal Communications Commission, the U.S. Department of Transportation, National Organizations for Youth Safety, SADD, Big Brothers Big Sisters, RadioShack and CTIA-The Wireless Association, made a difference. Major highlights include: Awareness of the It Can Wait message increased 26 percent during the key campaign period.1 One-in-three people in that period said that texting while driving messages have an impact on their driving habits.1 More than 1.2 million no-texting-while-driving pledges were made at ItCanWait.com and through Facebook, Twitter, live events and text-to-pledge initiatives. In 2013, AT&T is extending its work with existing It Can Wait collaborators and significantly expanding their ranks. Plans include: Working with device makers to pre-load no-texting-while-driving technologies and solutions into handsets, with the goal of making these solutions standard on all AT&T smartphones. Engaging cities such as Houston, Texas, and companies including USAA and Walmart to discuss potential new It Can Wait collaborations. Making resources ranging from It Can Wait branded materials, to teaching aids and sample company policies available to other organizations for programs they develop. 2

Launching a year-round texting-while-driving simulator tour targeting more than 380 events nationwide.

AT&T, its 240,000 employees and other supporters are calling on all drivers to go to www.ItCanWait.com to take the no-texting-while-driving pledge, and then share their promise with others via Twitter (#itcanwait) and Facebook. The pledge is part of the public awareness campaign aimed directly at stopping the dangerous practice of texting while driving.
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AT&T TWD - ICW Perceptions Study *AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc. Web Site Links: AT&T News AT&T It Can Wait AT&T Facebook Related Media Kits: Dangers of Text Messaging and Driving

AT&T Puede Esperar

Related Releases:

Related Fact Sheets: AT&T Teen Driver Survey - Executive Summary AT&T Teen Driver Survey - Minority Findings Infographic: The Dangers of Texting While Driving Fact Sheet: AT&T's "It Can Wait" Campaign Video: Texting While Driving Simulator Video: AT&T Don't Text While Driving Documentary

AT&T Calls on Nation's Drivers to Pledge: Never Text and Drive

Parents Can Rule, Kids Can be Cruel, New Mobile Phone Study Reveals 43% of Teens Say they Text & Drive; 77% Say Adults Warn Against Risks; but Text & Drive 'All the Time' About AT&T

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