Attraction Proximity: we prefer those close to us. - Apartment study: number of friendships as a function of location. a.

How does proximity influence attraction? b. Number of attractions. Similarity: we like people who are ismilar to us. - Friendships are more similar to each other than nonfriends, interms of age, family status, intelligence, etc. - Attitude-similarity is particularly important. - How does similarity affect attraction> - Byrne: classical conditioning-similar attitudes = positive feelings, which become associated with the person holding the attitude. - Social comparison (validity of the attitude is confirmed through social comparison). - Attitude similarity increases interaction; we avoid interacting with dissimlar other. - Contradictroy results. - Complimentary behavioral styles (dominant vs. submissive) leads to higher attraction, compared to similar behavioral styles. Do opposite attract? Do people specifically seek out the company of similar other? - Yes, according to proponents of the matching principlal, less attractive subjects pick less attractive daring partners, even if there is no chance of rejection (computerdaring). - No, according to the critics, people are looking for maximally attractive partners; mathching is a result of rejection (high attractive persons typically reject low attractive persons). This result obtains even when persons are trying to maximize the attractiveness of their dating partners, and are unaware of their own attractiveness. Proximity, similarity, and physical attractiveness are highly correlated with the level of attraction. The effects of these variables may be explained by different processes e.g. positive confirmation, ability to confide in others, informational gain, cognitive consistency. The causal direction is not always clear. There are advantages to being attracted to people who are similar.

LOVE ~ What is love? - Multiple taxonomies (e.g. Sternbargs triangular theory of love: intimacy, passion, commitment). - Multiple everyday meanings of the word (e.g. motherly love, love ya, -- friendly love, passionate love, platonic love, brotherly/sisterly love).

Love and friendship differ primarily in the desire to have a sexual relationship with the partner (passionate love, romantic love). Love as emotion: physiological arousal + contextual cues, that love is that correct inerpretation of the feeling. Transfer of arousal findings support this two-factor model.

Development of love relationships - Same factors that determine the development of friendships, plus emotional experience of being in love. - Characteristics of love relationships: a. Interdependence. b. Cognitive: partner becomes a part of the self; merging of perspectives; positive attributional bias includes the partner. c. Behavioral: transformation of the exchange relationship. d. Affective: feelings of intimacy. - The above aspects determine relationships satisfaction. LOVE ~ What is love at first sight? Does it exist? - What factors draw our attantion to the desires sex? a. Physical features b. Personality c. Confidence Social Psychology Group Dynamics Behavioraur Modification - Studies have shown that todays cults use a stronger form of control than those of 50 years ago. - The advent of new psychological experiments in the 60s and 7-s have produced the modern methods of mind control which are far more sophisticated than the BEHAVIOR MODIFICATION TECHNIQUES and THOUGH REFORM developed by the Chinese. - To understand mind control you need a basic understanding of BEHAVIOR MODIFICATION TECHNIQUES. What is behavior modification? - Simply described, it is reward or punishment for actions association. - It was used on you as a child whenever you were being commended or otherwise for you behavior. - Taking away a privilege is usually a sure-fire method to pwesuading a child to change its behavior when that child is old enough to understand the process. - Praising a child for doing good is anohter method of changing behavior, especially in the child who is anxious to please.

The rod of education applied to the seat of learning another method of bringing about a desired behavior change.

Behaviour modification - When behaviour modification techniques such as these are applied in a loving, caring and consistent way, the child changes their behaviour without holding feelings of resentment. - However, if these techniques are perverted in any way, damage is done to the childs psyche, their emotions, e.g. the bused child syndrome. - Cults use a sophisticated and perverted form of behavior modification which damages an individuals emotions. Cognitive Dissonance - Leon Festinger is a psychologist who studies groups that predicted the end of the world. - He found that most members became stronger than ever when the prophecy failed. -