TRAVIS ANDREW TATMAN

8061 Romaine St. #307

West Hollywood, CA 90046
(740) 703-3472 | tatman.travis@gmail.com
Summary
A dynamic professional with digital and traditional marketing experience whos passion for entertainment and
pop culture fuels creative innovation in the strategy and activation of high-performing marketing campaigns.
Education
Miami University, Oxford, OH Bachelor of Arts
Experience
2014 - 2015 Apple Inc. | Marketing Specialist, iTunes / Beats Music | Culver City, CA
Analyzed digital marketing data on over 24 global iTunes social media accounts, reporting crossfunctionally throughout content, publishing, and management teams to optimize campaign performance
Trained and supervised Apple customer support teams on inbound social media best practices after the
Apple / Beats Electronics acquisition
Produced, scheduled, and published content to Beats Music Facebook, Twitter, and Google+ channels
Managed Beats Music social online community, improving customer satisfaction by keeping response
time under 1 hour daily at a volume of over 2500 inbound posts per day
2013 - 2014 Creative Artists Agency | Global Tour Marketing | Los Angeles, CA
Coordinated integrated marketing campaigns supporting both US and global music tours
Reviewed and processed paid advertising plans, promotional proposals, and creative assets pertaining
to each market on both regional and global tours
Managed a high volume VIP ticketing system for clients and partners of CAA
2013 Viking Cruises | Marketing Coordinator | Los Angeles, CA
Managed sponsorship campaign at the Hollywood Bowl and the LA Philharmonic
Acted as project manager in the coordination of creative, sales, and marketing teams to develop print
assets, arrange event logistics, and oversee operational success of a digital sweepstakes
Responsible for over 10 publishing accounts with the task of developing and distributing branded print
and digital advertising materials on a global scale
2012 - 2013 Live Nation Entertainment | Sponsorship Coordinator | Los Angeles, CA
Planned, developed and presented customizable, integrated marketing solutions for key Live Nation
accounts including Coca-Cola, AT&T, Verizon Wireless, Philip Morris, Free Credit Score, GAP and
Anheuser-Busch Inc.
Coordinated and managed event sponsorship activations at all LA based Live Nation venues
Earned promotion opportunity within 8 months of hiring
2012 Red Light Management | Brand Partnership Coordinator | West Hollywood, CA
Conducted research, developed hundreds of new client relationships, and built brand partnerships to
support over 150 artists and properties including Tim McGraw, Alicia Keys, Dave Matthews Band, 311,
Ben Harper, Herbie Hancock, and Faith Hill among others
Provided marketing support and assisted with artist management tasks including managing social media
content, writing and publishing artist information sheets, building proposals, and initiating email
marketing campaigns

TRAVIS ANDREW TATMAN

2011 - 2012 Voith GmbH | North America Marketing | Raleigh, NC
Collaborated with product management and cross-functional engineering teams to develop content used
in brand communications and advertising
Proposed, designed and published press releases, product ads, and a key account newsletter which
was established as a standard marketing tool throughout all company divisions globally
2010 - 2011 MAG Audi | Audi Brand Specialist | Columbus, OH
Exceeded Audi and MAG sales and revenue targets within first month of employment
Received written accolades for honesty, patience and knowledge of product from MAG customers
Honors & Activities
Planned, Organized and Managed the development of the Miami University Entrepreneurs Association
Student athlete at the Division 1A collegiate level Quarterback at Miami University & Marshall
University
Winner of the 2008 Miami University Sales and Marketing Challenge Chicago, IL
Founder at Blue House Records and producer of The Get Down by The Maplestar Classic
Volunteer at A Place Called Home (United Way) to benefit underserved youth in South Central Los
Angeles