BENEMERITA UNIERSIDAD AUTONOMA DE PUEBLA

Facultad de administracin English Project Ingls en los negocios

Integrantes:

Contreras Bautista Laura Margarita

11 de abril de 2013

Our Mission and general objective Process and market quality seafood, achieving customer satisfaction through the development of our employees. Our Vision: To be the most robust, reliable and dedicated production process and market fish internationally. Dialing in a period of three years our international leadership. Our Values: Respect Professionalism Membership Joy Ethics

Particular objectives Achieve a level of annual sales in excess of 10% a year earlier, with sales techniques and promotions. Expand our product catalog in a period of one year, to promote Mexican seafood. Achieve the expansion of distribution lines, to promote Mexican exports. Encourage new projects of Mexican export promotion.

philosophy: "quality, and delivery time, for sure!"

PRINCIPAL COMPETITORS JAPANESE STEAK & SEAFOOD HOUSE

1042 Alberni Street Vancouver, BC Reservations: 604.684.2451

Alberni

Street

Vancouve604.68441042

Here at the "KOBE", we carry on the ancient art of teppanyaki - hibachi style cooking, in authentic Japanese country-inn ambiance. The word "KOBE" suggests to the gourmet the ultimate in the finest beef, raised on delicacies, and gently massaged to perfection. Watch....as we lovingly prepare the tenderest steak, the freshest seafood, freerange chicken, and garden fresh vegatables....all before your very eyes in true Japanese style. Since 1968....Canada's first and premier Japanese Steak House KOBEJapanese Steak House 1042 Alberni Street Vancouver, BC V6E 1A3 Open: 5:30pm Daily Reservations: 604.684.2451 Half a block west of Hotel Vancouver Sutton Place 845 Burrard Vancouver, BC Hotel Street

Hyatt Regency 655 Burrard Street Vancouver, BC Fairmont Hotel 900 West Georgia Street Vancouver, BC Four Seasons Hotel 791 West Georgia Street Vancouver, BC Blue water caf + raw bar

We are committed to exclusively sourcing wild, sustainable seafood and crafting innovative and memorable West Coast dishes. Our Raw Bar exudes a true Japanese culinary aesthetic, consistently delivering pure, clean flavours and unique presentations. The striking dining room provides active views of the East meets West kitchen and Raw Bar. The sweeping main bar leads out to the heated patio and the private dining rooms, which hold our deep and diverse wine collection. Housed in a handsome brick and beam heritage warehouse conversion, Blue Water Cafe is in the heart of the historic and vibrant Yaletown neighbourhood. As Vancouvers premier seafood restaurant, Blue Water Cafes international reputation for excellence is founded on serving only the freshest and most sustainable wild coastal species. Drawing on lengthy relationships with trusted suppliers, executive chef Frank Pabsts disciplined technique showcases local fin and shell fish, as well as his legendary Seafood Tower. Pabsts repertoire also delves deeper, with his critically-acclaimed Unsung Heroes menu which features other delicious but often overlooked fish, many of which can also be found at the restaurants appealing Raw Bar. Executive Chef, Frank Pabst

recommended by the Vancouver Aquarium for offering Ocean Friendly Seafood choices

Phone: 604 688 8078 Fax: 604 688 8978 email LOCATION 1095 Hamilton Street (@ Helmcken) Yaletown, Vancouver BC HOURS Dinner: 5pm11pm Lunch: avail for private functions Bar: 5pm1am (limited dinner menu 11pm to 12am

C restaurant

Executive Chef Lee Humphries Born and raised in Cornwall, England, Lee Humphries grew up by the sea amid fertile fishing grounds. Throughout his childhood, Humphries worked the land on his family's agro-farm, which cultivated greens for the local marketplace. As an adolescent, Humphries left Cornwall for the upscale Budock Vean Golf and Country House located on the banks of the Helford River. After starting as a dishwasher in the Golf and Country House's kitchen, Humphries spent the next few years working, observing, and learning everything he could. At sixteen, Humphries moved to London where he landed a job as a commis chef in the Westbury Hotel on New Bond Street, situated in the up market Mayfair District. After a few years in London, Humphries decided to venture westward. Following his arrival in Vancouver, Humphries spent the next decade perfecting his culinary skills in some of the city's best kitchens. Humphries worked as a Sous Chef under David Hawksworth at West, as a Chef de Cuisine at Elixir, and as an Executive Chef at Figmint. He was also the Executive Chef of the Heather Hospitality group, which includes the restaurants The Irish Heather, Shebeen, Salt and Judas Goat. Currently, Humphries is the Executive Chef at C Restaurant, a member of the Kambolis Restaurant Group. With exposure to agricultural practices at a young age, Humphries has a passion for local sustainable ingredients that inspire his culinary creations at C. Vancouver's most progressive seafood restaurant. We believe the "c" experience begins with actively sourcing the best local ingredients produced in harmony with our commitment to fostering sustainable farming practice & advocacy. We are devoted to serving you sustainable seafood from our local waters and ingredients that are distinctive and homegrown. As the founding restaurant in the Vancouver Aquarium's Ocean Wise Program, Executive Chef Lee Humphries has deconstructed seafood supply lines, dealing directly with the fisherman, to ensure a product that is of the highest quality while respecting environmental sensitivities. 2-1600HoweStreet Vancouver,BCV6Z2L9 Tel604.681.1164 fax604.605.8263 Taste of asia Taste of Asia Buffet Restaurant features a wide selection of delicious and authentic Chinese food, sushi, salad bar, and desserts. During the current recession, most of the restaurants are using less expensive ingredients to compensate the cost. As a commitment to excellence, Taste of Asia Buffet Restaurant will only use the best ingredients in our entres. We cook each dish in our buffet line in smaller portions to preserve its freshness and quality. Our goal is to provide our customers an

excellent dining experience, offering quality food with a friendly staff in a warm and clean environment. Taste of Asia Buffet Restaurant is a family restaurant owned by the Zhens family since 2004. Since the beginning, we have always been involved in our local community, supporting our local schools, and donating to different charities. We believe that better communities make better businesses. In September of 2010, with growing demand for a Delivery service, Taste of Asia Delivery service has officially Started. We Deliver from 4 P.M. to 9 P.M. Everyday. Just phone in your order, or through our website. We will delivery hot, tasty Chinese food right to your door. All dishes are made from scratch, we don't make it till you order. We are delivering to customers with 5 mile radius. Please go to our Contact US tab and key in your address to see the distance. Asia 2605EastFourthPlainBlvd Vancouver,WA98661 support@toatogo.com (360) 696-3922 Business hours Mon-Thu: 11A.M. -9P.M. Fri: 11 A.M. 9:30P.M. Sat: 12noon - 9:30 P.M Sun: 12noon - 9 P.M. Chinese food Delivery hours 7 Days a week 4 P.M - 9 P.M

Stronger competitor

TASTE OF ASIA

VISION To become a restaurant chain known as the best choice in the market for seafood cuisine, due to the high quality of its products and services in the state of Jalisco. MISSION We are dedicated to offering the best seafood dishes providing satisfaction of our customers by providing the highest quality and best variety of products, excellent service, as well as the best, comfortable and new facilities where our commitment is to create pleasant experience for our customers. VALUES professional staff, with higher capacities and skills, honesty, teamwork and positive attitude.