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HEALTH BELIEF MODEL (HBM)

INTRODUCTION HBM is a popular model in nursing, especially in issues focusing on patient compliance and preventive health care practices. the model postulates that health-seeking behaviour is influenced by a persons perception of a threat posed by a health problem and the value associated with actions aimed at reducing the threat. HBM addresses the relationship between a persons beliefs and behaviors. It provides a way to understanding and predicting how clients will behave in relation to their health and how they will comply with health care therapies.

THE MAJOR CONCEPTS AND DEFINITIONS OF THE HEALTH PROMOTION MODEL There are six major concepts in HBM: 1. 2. 3. 4. 5. 6. Perceived Susceptibility Perceived severity Perceived benefits Perceived costs Motivation Enabling or modifying factors

1. Perceived Susceptibility: refers to a persons perception that a health problem is personally relevant or that a diagnosis of illness is accurate. 2. Perceived severity: even when one recognizes personal susceptibility, action will not occur unless the individual perceives the severity to be high enough to have serious organic or social complications. 3. Perceived benefits: refers to the patients belief that a given treatment will cure the illness or help to prevent it. 4. Perceived Costs: refers to the complexity, duration, and accessibility and accessibility of the treatment 5. Motivation: includes the desire to comply with a treatment and the belief that people should do what 6. Modifying factors: include personality variables, patient satisfaction, and sociodemographic factors. REFERENCES

1. Marriner TA, Raile AM. Nursing theorists and their work. 5th ed. Sakraida T.Nola J.
Pender. The Health Promotion Model. St Louis: Mosby; 2005 Lippincott Williams & Wilkins; 2007 3. Black JM, Hawks JH, Keene AM. Medical surgical nursing. 6th ed. Philadelphia: Elsevier Mosby; 2006.

2. Polit DF, Beck CT. Nursing research:Principles and methods. 7th ed. Philadelphia:

4. Potter PA, Perry AG. Fundamentals of nursing. 6th ed. St.Louis: Elsevier Mosby;
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5. Rosenstoch I. Historical origin of Health Belief model. Health Educ Monogr 2:334,

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