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  • Engaging The Public: ! Science Museum Lessons! Buenos Aires, June 2013!

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    BAciencia
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    The document discusses engagement strategies for science museums to attract larger audiences. It notes that science museums were traditionally very formal institutions but that hands-on exhibits and interactive displays can help boost engagement. The author's role for 20 years has incorporated live interpretation, event programming, and risk-taking approaches to increase audience sizes and frequency of visits. Examples provided of engaging exhibits and programs include discussions of climate change, brain surgery demonstrations, cockroach handling, diamond making activities, and live science shows. The summary emphasizes the importance of understanding different audiences and their interests in order to fully integrate science into their lives rather than present it as something separate.

    Original Description:

    Anthony Richards,Science Museum Group (Londres,Inglaterra)

    Original Title

    Adentrándonos en la ciencia en museos, escuelas y festivales: aprendizajes del Museo de Ciencias de Londres sobre comunicación científica en los últimos 15 años

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    The document discusses engagement strategies for science museums to attract larger audiences. It notes that science museums were traditionally very formal institutions but that hands-on exhibits and interactive displays can help boost engagement. The author's role for 20 years has incorporated live interpretation, event programming, and risk-taking approaches to increase audience sizes and frequency of visits. Examples provided of engaging exhibits and programs include discussions of climate change, brain surgery demonstrations, cockroach handling, diamond making activities, and live science shows. The summary emphasizes the importance of understanding different audiences and their interests in order to fully integrate science into their lives rather than present it as something separate.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    50 views15 pages

    Engaging The Public: ! Science Museum Lessons! Buenos Aires, June 2013!

    Uploaded by

    BAciencia
    The document discusses engagement strategies for science museums to attract larger audiences. It notes that science museums were traditionally very formal institutions but that hands-on exhibits and interactive displays can help boost engagement. The author's role for 20 years has incorporated live interpretation, event programming, and risk-taking approaches to increase audience sizes and frequency of visits. Examples provided of engaging exhibits and programs include discussions of climate change, brain surgery demonstrations, cockroach handling, diamond making activities, and live science shows. The summary emphasizes the importance of understanding different audiences and their interests in order to fully integrate science into their lives rather than present it as something separate.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 15

    Engaging The Public!

    Science Museum Lessons! Buenos Aires, June 2013!

    Last night, 7000 miles away

    Adult Lates
    4000 a night! 18 - 30! Festival, 25 events! Speed dating, silent disco, talks, drink! Drinking and thinking

    Not always the case


    Victorian institution! National collection! Formal! Academic

    Engagement can be a problem in science museums

    Hands on
    History from working models! Interactive movement! Exploratorium! Generosity and tone

    My role
    Live interpretation! Content! Style and tone! Engagement! 20 years of movement and risk taking! Big audiences, high frequency, high impact

    Engagement example
    Get people interested in climate change! After failed exhibition and rise of doubters

    Superflex

    Engagement
    Define role! Formal vs informal! Think audiences! What are people engaged in?! Train staff! What are stereotypes and barriers?! What about dialogue?

    Not so good

    Examples
    Brain surgeons! Cockroaches! Make and take! Build a diamond! Interactives! Live science! Sleepovers! Outreach! Bring a toy! Deaf tours! Tv shoots! Actors

    Controversy?

    How far?

    Summary
    Get them first! Surprise them! Who are they, where are they?! Science as part of their life, not separate! See world and museum differently

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