LUCAS FERNLEIGH environmentally sensitive design & print

We are about half a century away from

being ecologically and economically
bankrupt because of global warming
-Andrew Simms, quoted in “Demand for ‘Kyoto tax’ on the US,” BBC News, 6 Dec 03
LUCAS FERNLEIGH environmentally sensitive design & print

South Downs Joint Committee

Interim Management Plan

This heavyweight publication

needed to impart a serious
message to the reader
in an attractive and user-
friendly style. Printed using
environmentally sensitive
processes and materials.
Printed on Revive Matt stock using vegetable based ink.
Front cover printed in four process colours. Text pages
printed black only

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

World Society for the Protection of Animals

(WSPA) Bears of the World - Education Pack

This colourful pack

comprises a folder,
worksheets and a large
colour poster. It was
distributed to educational
establishments globally.
Design allows for easy
overprint of alternative
languages.
Printed on Revive Matt stock using
conventional ink. Printed in four process
colours throughout.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Compassion in World Farming (CIWF)

Farm Animal Voice Magazine

Farm Animal Voice is

a quarterly magazine.
Produced to a tight turn
around and budget, the
main requirement is for a
bright, contemporary
publication that is clear
and easily read.
Printed on Revive Matt stock using conventional ink. Printed in four process colours throughout.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

National Trails - South Downs Way

Generic Information Folder

This bright and enticing

information folder was printed
on an uncoated stock from
100% post-consumer waste.
It gives an informative,
attractive overview of the
majestic South Downs.
Printed on Revive 100 uncoated recycled stock using vegetable dye ink. Printed in four process colours throughout.

NATIONAL TRAIL
South Downs Way The South Downs
The South Downs Way

The South Downs Way stretches for over 100 miles between Eastbourne’s dramatic coastline
and the ancient city of Winchester. The Trail runs the entire length of the South Downs; a

National NATIONAL TRAIL nationally protected landscape originally designated as two Areas of Outstanding Natural
Beauty (AONBs) and now designated as a National Park (awaiting confirmation).
Trails
Hadrian's
Wall Path Walkers, cyclists and horse-riders can enjoy this varied landscape of rolling hills,
Pennine Cleveland Way
woodlands, river valleys, and open chalk grassland with expansive views south to
Bridleway the English Channel and north to the wooded Weald.
in England
The South Downs Joint Committee works in partnership with
and Wales Pennine
Way
landowners and other organisations to protect the South Downs.
Yorkshire
Wolds Way For more information go to www.southdownsonline.org
Pennine
Bridleway
Peddars Way
Offa's & Norfolk
Glyndwrs Dyke ENGLAND Coast Path
Way Path
Cotswold
WALES Way

Pembrokeshire Thames Path

Coast Path Ridgeway
North Downs
Way
South West Coast Path
South Downs
Way
Photo: © A.Purkiss/NE

For more information go to

www.nationaltrail.co.uk
or contact:
The South Downs Way National Trail Officer
South Downs Joint Committee
Victorian Barn, Victorian Business Centre
Ford Lane, Ford, W Sussex BN18 0EF
Telephone: 01243 558716
Email: sdw@southdowns-aonb.gov.uk
Photo: © A.Gattiker/NE

Photo: © A.Gattiker/NE

FSC
LOGO

Explore and Enjoy The iconic lighthouse at Beachy Head

working in partnership with

www.nationaltrail.co.uk
For more information go to

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

I see trees of green, red roses too

I see them bloom for me and you
And I think to myself what a wonderful world.
I see skies of blue and clouds of white
The bright blessed day, the dark sacred night
And I think to myself what a wonderful world.
-Louis Armstrong (1901-1970), “What a Wonderful World”
LUCAS FERNLEIGH environmentally sensitive design & print

HB Hydraulic Engineering
Logotype Design

We were asked to create a

new logo for the organisation
which is more up to date and
relevant to HB’s current market.
The logo has been applied to
literature, clothing, stationery,
vehicles and premises.

HB HYDRAULIC ENGINEERING
maritime hydraulic system specialists

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

UK Specialist Immigration Services

Logotype Design

We were commissioned to
design a new identity for UKSIS.
The brief was for a simple
typographic design that subtly
reflected the organisations
primary activities.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

South Downs Joint Committee

Logotype Design

Following the re-branding

of SDJC we were set the
challenging task of creating
linked identities for two public
transport related walking
schemes. This signpost
styled design was the result.

Trails
by rail

Trails
by rail
Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk
LUCAS FERNLEIGH environmentally sensitive design & print

Branding
Blossom Branding Direct

Promotional branded clothing

and incentive manufacturer,
Blossom Branding, asked us
to create a logo for their new
business. We combined this
flowing script font with a blossom
motif constructed from the two
B’s in the company name.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Branding
Blue Parrot

Technical vending company

‘Blue Parrot’ commissioned
us to design a logo for
it’s innovative, cutting
edge vending products,
which utilise the latest
communications technology.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

....If we continue reducing Earth’s biodiversity

at this rate, the consequences will be
profound. The web of life connects the
smallest bacterium to the giant redwood and
the whale. When we put that web in peril, we
become agents of calamity.
from the Biodiversity insert in National Geographic,
February, 1999, Vol. 195, No. 2
LUCAS FERNLEIGH environmentally sensitive design & print

American Express/Restaurant Association GB

National Restaurant Week Literature

To promote and encourage

restaurant participation
in National Restaurant
Week, was the brief for
this practical but attractive
brochure. We also handled
the branding
and press
advertising.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Honeywell
Display Material

We were briefed to develop a

range of exhibition materials.
There was a high level of image
manipulation involved creating a
photo-illustrative feel

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Fairtrade Foundation
Fair Comment Magazine

We were asked to create

designs for a pitch for the
new Fairtrade magazine. We
also created an interactive pdf
version for the web.
FAIR FAIR
winter 2007 winter 2007

News and Reviews From News and Reviews From

The Fairtrade Foundation The Fairtrade Foundation

comment comment

starsailor - uk tour starsailor - uk tour

global farming global farming
kids healthy eating kids healthy eating
urban chic urban chic
THE FAIRTRADE FOUNDATION - THE FAIRTRADE FOUNDATION -
promoting sustainable work and trade worldwide promoting sustainable work and trade worldwide

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

National Trails
South Downs National Trail - Walks

This ongoing series of large

format leaflets is designed to
fold to DL and encourages
walkers to explore the natural
splendour of the South Downs.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Sail Training International

Transat Brochure

We were invited to produce

designs for this 24 page
promotional brochure. We
also produced a conceptual
interactive pdf version.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

 LUCAS FERNLEIGH environmentally sensitive design & print

Product Catalogue
Blossom Branding Direct

A bewildering array of
products were featured in
this promotional catalogue.
All of the product shots were
photographed in our studio.
KEYRINGS & PHONE
CHARMS and money-
tted quality business promotions clips give another way for
your company to increase its

Direct from the profile on an item that is both

ives
attractive and usable every
day. Manufactured using
manufacturer one of the same processes

at we
for pin badges and cufflinks.
However a tool needs to be
manufactured specific to the
mobile phone charm.

Our experiences with Blossom

mation Branding have been friendly,
honest, very professional & of great
ducts 8
service. When I ran the London 9
Marathon this year, Blossom
give Branding kindly funded & designed
my race jersey. This service wouldn’t
come from anywhere else.

nding.
LUKE BLANCHARD, BLANCHARD WELLS LTD

ou Blossom
PENS
We offer a full range of quality writing instruments, which

nted Branding make the perfect gift that your corporate partners and
DIRECT
employees can use every day.

Quality Promotional Items

Blossom
Branding
From the manufacturer to you - Direct
www.blossombranding.com DIRECT
Blossom
01329 822583 www.blossombranding.com
Branding Blossom
DIRECT Branding

Blossom DIRECT
Branding
Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk
DIRECT

Blossom
Branding
DIRECT
LUCAS FERNLEIGH environmentally sensitive design & print

On and on the rain will fall

Like tears from a star,
like tears from a star
On and on the rain will say
How fragile we are,
how fragile we are
-Sting, Fragile - Nothing Like the Sun
LUCAS FERNLEIGH environmentally sensitive design & print

Honeywell Enraf
Product Posters

A set of six posters were produced

to promote Honeywell’s unique
product range in a very competitive
market. The designs were also
applied to advertising in trade press.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Compassion in World Farming

Legacy Pack

Produced using 100% recycled

stock and vegetable inks, this pack
was sympathetically designed to
engage the reader and provoke
reasoned thought on making a will.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Discovery Yachts
Product Literature

We were proud to be asked to

create some concepts for the
production of a new suite of
brochures for Discovery Yachts,
manufacturers of very high-end,
exclusive sailing yachts.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

British Hospitality Association

2008 Luncheon

The BHA asked us to produce

various items for their prestigious
luncheon, comprising promotional
items, event brochure, awards
logo, display material and a
powerpoint presentation.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

Aviva Ocean Racing

Dee Caffari Promotional Poster

Aviva Ocean Racing

asked us to create
a dual language
poster, promoting a
poster competition
for children, to
mark Dee’s double
world record and
triumphant finish of
the Vendée Globe.
We created this
dynamic illustration
style as inspiration.
Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk
LUCAS FERNLEIGH environmentally sensitive design & print

Dee Caffari Racing/Aviva Ocean Racing

Greeting Card

We used one of our own

striking images of Aviva in full
flight, rounding No-Man’s Land
Fort, to create this bespoke
short-run greeting card.

Aviva rounding No Man’s Land Fort

From on original image by Lucas Fernleigh

elefant images

elefant images

by Lucas Fernleigh Ltd www.lucasfernleigh.co.uk

elefant images

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

SDJC/Countryside Agency
South Downs Way Bus Walks

We created a set
of six of these
information packed
walks leaflets.
Designed to
encourage people
to catch the bus to
take a walk in the
country. Each leaflet
featured three
circular walks with
clear instructions
and mapping.
Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk
LUCAS FERNLEIGH environmentally sensitive design & print

National Trails
South Downs Way Mountain Bike Guide

Produced in a handy, pocket-

sized, multi-fold format, this
leaflet was printed on a tear
resistant, waterproof stock.
To highlight the mountain bike
code we devised a fun sheep
character and created a set
of nine illustrations.

Telephone: 02392 526895 Email: andrew@lucasfernleigh.co.uk Web: www.lucasfernleigh.co.uk

LUCAS FERNLEIGH environmentally sensitive design & print

.... Wisdom demands a new orientation of science

and technology towards the organic, the gentle,
the nonviolent, the elegant and beautiful.
-E.F. Schumacher, Small is Beautiful, 1973

big ideas not big words

Telephone: 02392 526895 Please contact us to discuss how we might be able to help you,
Email: andrew@lucasfernleigh.co.uk or for answers to any questions you may have. Thank you.
Web: www.lucasfernleigh.co.uk