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Organizational Behavior
Abstract
Dhirubhai Ambani was an exceptional human being and an outstanding leader. A man far ahead of his times, he epitomised the dauntless entrepreneurial spirit. He dared to dream on a scale unimaginable before in Indian Industry. His life and achievements prove that backed by Confidence, Courage and Conviction, man can achieve the impossible. From a humble beginning, he went on to create an enviable business empire within a span of just 25years. The Reliance Groups turnover represents nearly 3% of Indias GDP and is a living testimony to his indomitable will, single-minded dedication and an unrelenting commitment to his goals. He was the first Indian businessman to recognise the strategic significance of investors and discover the vast untapped potential of capital markets and channelize it for growth and development. This case study represents the achievements and the major leadership qualities of Dhirubhai Ambani.
An Opportunist
A Leaders true sense lies in the fact that he always looks for an opportunity and Dhirubhai Ambani always looked up for all the opportunities available to him. We can see this quality of Dhirubhai in the following instance during 1950s. In 1950s, the Yemini administration realized that their main unit of currency, the Rial, was disappearing fast. It was found that a young man, Dhirubhai in his twenties was placing unlimited buy orders for Yemini Rials. Rials, pure silver coins was much in demand at the London Bullion Exchange as Dhirubhai bought the Rials and melted them into pure silver and sold it to the Bullion traders in London.
A Visionary
A Leader must be capable of envisioning the future and taking the right decisions. Dhirubhai Ambanis this trait can be seen when he shifted his interests from spices to nylon fabrics as the Government introduced High Unit Value Scheme. When most Indian business houses depend on Government-Owned financial institutions for funds, Dhirubhai raised capital from the public by offering shares of his company. In his words, It does not require invitation to make profits.
The Innovator
One of the Leaders main qualities is to be innovative, think out of the box and to be creative. Dhirubhai Ambani is credited with starting the equity cult in India. Dhirubhai identified a new market for his brand Vimal- the nonmetro urban segment. He also went for Backward Integration and produced fibers inorder to strengthen his position in the textile sector.
The Helper
A leader should be a person who is capable of guiding others, motivating and encouraging others and standing as the role model for masses. When things went wrong, Dhirubhai was the first person to sense that the circumstances would have been beyond his teams control, rather than it been a slip on their part. Dhirubhais first insight was to join his men in putting out the fire and not crucifying them for it.
Motivator
Dhirubhai Ambani was a great Motivator and Inspirer. This can be clearly seen in his words. Few motivational and inspiring words of Dhirubhai; 1. I am deaf to the word NO 2. Growth has no limit at Reliance. I keep revising my vision. Only when you can dream it, you can do it. 3. Think big, think fast, think ahead, ideas are no ones monopoly. 4. Dont give up, courage is my conviction. 5. Our dreams have to be bigger, Our ambitions higher, Our commitment deeper. And Our efforts greater. This is my dream for Reliance and India. 6. Give the youth a proper environment; Motivate them. Extend them the support they need. Each one of them has infinite source of energy. They will deliver. 7. Dream big but with your eyes open. 8. Produce your best.