Health Expo Manual

HER Health Expo Manual
By Charles H. Cleveland, MPH

1814 McCarver Loop Road,
Dunlap, TN 37327
Tel: 423 949-8211

www.HealthExpoBanners.com

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Table of Contents
INTRODUCTION ................................................................................................................................................................... 3
Health Expos A Timely Program Promoting a Healthy Lifestyle .................................................................................... 3
HEALTH EXPO WHICH APPROACH? .......................................................................................................................... 5
Approach 1: The Health Expo as the Beginning of a Health Education Cycle ................................................................... 5
The Health Club as a Follow Up Program ............................................................................................................................ 6
Approach 2: Health Lectures or Seminars Concurrent with the Health Expo ...................................................................... 6
A Typical Health Expo Schedule .......................................................................................................................................... 7
Special Considerations .......................................................................................................................................................... 8
Approach 3: The One Day Health Expo .............................................................................................................................. 8
THE ORDER OF THE SCREENING STATIONS .............................................................................................................. 8
1. The Basic Arrangement .................................................................................................................................................... 9
2. The Plus Arrangement .................................................................................................................................................... 11
SCREENING ACTIVITIES ................................................................................................................................................. 12
Welcome ............................................................................................................................................................................. 13
Temperance Station ............................................................................................................................................................. 14
Nutrition Station .................................................................................................................................................................. 14
Sunshine Station .................................................................................................................................................................. 15
Water Station ....................................................................................................................................................................... 16
Exercise Station ................................................................................................................................................................... 17
Air Station ........................................................................................................................................................................... 18
Rest Station ......................................................................................................................................................................... 18
Trust Station (Confidence) .................................................................................................................................................. 20
Other Possible Activities ..................................................................................................................................................... 22
EQUIPMENT AND VOLUNTEERS ................................................................................................................................... 23
The Basic Program .............................................................................................................................................................. 23
The Plus Program ................................................................................................................................................................ 24
Other Materials ................................................................................................................................................................... 25
New HER Health Banners .................................................................................................................................................. 25
Mounting the Expo Banners ............................................................................................... Error! Bookmark not defined.
Hall Size .............................................................................................................................................................................. 27
Costs .................................................................................................................................................................................... 27
Equipment ........................................................................................................................................................................... 27
Advertising .......................................................................................................................................................................... 27
Hall Location ....................................................................................................................................................................... 27
SPONSORS AND GOVERNMENT AUTHORITIES ....................................................................................................... 28
PREPARATION AND TIMING .......................................................................................................................................... 29
SAMPLE ADVERTISING .................................................................................................................................................... 30
Sample Newspaper and Radio Release for the Health Expo .............................................................................................. 30
Sample Newspaper Release for an Health Expo and Seminar ............................................................................................ 31
Radio 30 second spot ....................................................................................................................................................... 31
RADIO 1 MINUTE SPOT ................................................................................................................................................. 32
Sample Radio Press Release ............................................................................................................................................... 33
Sample Posters and Handbills ............................................................................................................................................. 34
TRAINING IN YOUR STATE ............................................................................................................................................. 35

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Introduction
A wise man should consider that health is the greatest of human blessings, and learn
how by his own thought to derive benefit from his illnesses. Hippocrates

One of the developing tragedies of the 21st century is that the number of people dying prematurely
continues to grow. An even more tragic fact is that many of those people would still be alive, were
they only given access to knowledge about how to lead healthier lives. Health Expos have been
created as a way to bring that knowledge to as many people as possible.
Based on scientifically-proven health principles, Health Expos are organized and managed by people
skilled in the counseling techniques which communicate those principles to the Expos participants.
The HER Health Expo concept has been successfully used around the world in forty different
languages. People from all walks of life have benefited from the various screening procedures and
quality health information on each of the topics contained in the individual Health Expo Banners.
We have created this manual to assist communities everywhere to effectively plan and conduct Health
Expos. Our experience has convinced us that the underlying concepts of the Health Expo are easily
adaptable, meeting local needs while being faithful to the principles expressed in this manual. The
need for adaptability is paramount, when seen in the light of the widely divergent customs, health
needs, and resource availability in different parts of the world.
Health Expos A Timely Program
Promoting a Healthy Lifestyle
The global occurrence of serious degenerative and infectious diseases is increasing at an alarming rate,
and it is not limited to developing nations. Diabetes, cancer, and cardiovascular disease were once
found primarily in industrialized countries, but that is no longer the case. Transmissible illnesses like
HIV/AIDS, on the other hand, which were once considered problems mainly in poor countries, are
affecting more and more people in wealthy ones.
Medical professionals are also noticing that the increase in problems affecting the physical well-being
of the worlds population is accompanied by a similar rise in the occurrence of emotional disorders like
depression and anxiety. Emotional illnesses, in addition to negatively affecting both the personal
relationships and the productivity of those suffering from them, may be indirectly linked to higher
death rates. Governments everywhere are becoming increasingly interested in working with those who
can assist them in addressing these various health issues.
The chances of succeeding have never been greater. However the health sector itself is constrained by
the lack of money available for preventive medicine. Not enough health professionals are available to
educate people concerning the need for healthier lifestyles. Millions who would like to take better care
of themselves are pressured more and more, in these challenging economic times, to neglect their
health as they try to support themselves and their families. Many other people who can afford to live
healthy lifestyles fail to do so from ignorance or indifference. What can be done to address all these
difficulties?

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We believe, based on our past experience, that the HER Health Expo concept of connecting a few
health professionals with a large group of volunteers committed to the cause of health improvement is
a remarkably effective initial step. We offer a brief training program to utilize the talents of both these
groups in a way which will dramatically benefit the communities in which they are involved.
The Her Health Expo combines the latest medical knowledge and tests with quality health counseling,
along with our targeted health banners*, to help participants understand the factors involved in both
emotional and physical health, and illness prevention. Our estimates indicate that if the health
principles we promote were adopted by the attendees, respective mortality rates from either cancer or
cardiovascular illness would decrease by between 60-70% and 80-90%.
For those people, that translates to between six and twelve more years of a higher quality of life,
accompanied by significantly lower medical costs!
*Health banners are the sixteen free-standing large posters used to provide informational backdrops
at each Health Expo screening station, as displayed in the photo below, and elsewhere in the manual.


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Health Expo Which Approach?
The ingenuity of the Health Expo lends itself to three distinct approaches. One of them is sure to suit
your local circumstances and time constraints!
Approach 1: The Health Expo as the Beginning of a
Health Education Cycle
One major appeal of the Health Expo is that it provides useful walk-in medical screening to people
who are short on time. Busy people whose lifestyles may have led them to neglect their health often
become interested in following up with future programs once they've experienced Health Expo
screenings. They are great candidates for an ongoing "cycle" of educational health programs

Use the Health Expo to kick off a series of more detailed informational programs on different health
topics:

With this approach, you must select specific follow-up programs in advance so that you can advertise
them appropriately during the Expo. Some of the most effective follow-up programs are Healthy
Cooking Schools and Weight Management Programs; Coping with Stress Seminars and Stop Smoking
Seminars; and Family Seminars. Follow preliminary seminars on basic health issues with in-depth
ones, like the Stress Management or Depression Recovery seminars addressing emotional and mental
health issues.
Using Approach One requires planning and perseverance. This approach will be most effective if the
first seminar follows the close of the Expo within one or two weeks. Youll need flyers with
descriptions of the different seminars, and volunteers who invite people to the seminars at both the
Health Age Questionnaire table and the counseling table at the last station. Train volunteers in
correctly using and following up on the attendees interest which they marked on the Health Age
Questionnaire filled in and kept at the Health Age screening stations.
In an Expo where you are also offering a health lecture option, once the follow-up seminar has been
mentioned, pass a sign-up sheet among the audience members. Our experience has been that people
who sign up for a seminar during the lecture are even more likely to attend it than those who express
interest in the Health Age Questionnaire.
After your initial seminar one to two weeks following the Health Expo, arrange further seminars every
four to six weeks. Youll both maintain interest, and provide people with a place to turn for answers to
their health questions and help with their health needs.
There are several different but effective ways in which to use the Health Expo depending on the
amount of time available and the local circumstances, these are:

Health
Expo
Cooking
Class
Stress
Seminar
Health
Club
Mental-Emotional
Health

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The Health Club as a Follow Up Program
One of our most successful follow-up programs is to establish a Health Club which meets on a regular
basis. Weekly meetings are ideal ways to provide continuing health education in a group setting which
allows members to positively interact. Each health club meeting should include three distinct elements.
A health lecture to introduce background information on the necessity for the lifestyle changes being
discussed during the meeting.
A real-world lesson (cooking demonstration, set of exercises, or hydrotherapy treatment) related to the
lifestyle changes which people can practice at home.
A group activity which will encourage their members to interact with one another. If there's been a
cooking lesson, for example, the members could discuss the ingredients in a recipe or alternative ways
of preparing it. Screening tests and chair massages are also popular activities to do during the meeting.
A typical Health Club meeting lasts between one and two hours. As the members become more
comfortable with each other, you might suggest additional healthy and fun activities like a walking
club, a weekend retreat in a location which encourages outdoor activities, or a vegetarian picnic for
which the members all create a "signature" dish.
Your Health Expo will present you with a terrific opportunity to start a Health Club. Have an
invitation flyer prepared to hand out at your counseling booth and to present to your audience at the
end of the health lecture. Those who sign will be contacted regularly with information about the
Health Club schedule and upcoming special events.
Approach 2: Health Lectures or Seminars Concurrent
with the Health Expo
By arranging to hold health lectures and/or seminars concurrently with your Health Expo, you can
raise public awareness and simultaneously present your attendees with more detailed practical health
information.
If you choose this approach, the Health Expo screening program can be conducted in the foyer or
entrance of your facility while lectures or seminars occur in the facilities meeting rooms or auditorium.
You can still use this approach even if you have just a single hall available by setting up the Health
Expo stations around the perimeter of the hall, and the chairs for the lectures' audiences in its center.
The lectures we have been asked to present most often are:
How to Prevent a Heart Attack
How to Prevent Cancer
Diabetes -- Preventing and Reversing
High Blood Pressure

Add interest to the lecture program by dividing it into two or three short segments presented by
different individuals, each of whom handles a different aspect of the total picture. You could begin,

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for example, with a 15-minute talk on heart disease leading into a 15-minute cooking lesson on
preparing a heart-healthy meal. Conclude the lecture session with a short talk on relieving stress by
improving relationships, or on how to succeed in transitioning to a heart-healthy lifestyle. Having a
moderator to ease the transition from segment to segment will keep things flowing smoothly.

Among our most popular seminar topics are those on preventive medicine, simple remedies for
common health problems, and healthy cooking classes. You'll draw more crowds to your seminars if
you can offer several of them at the same time and location.
A Typical Health Expo Schedule
Our Health Expo experience has taught us that lectures will not succeed if they must compete with
screening tests. We have much more success if we keep the screening stations open for between 1 1/2
and 2 hours, before moving the attendants to the health lecture. We've learned that with this approach
as many as 90% of our Expo attendees will take in the lectures.
While the biggest factors involved in your Health Expo scheduling will be the country in which it's
held and the time of year, here is a typical schedule:

Time Activity Comments

5:00 PM

Daily preparation
(if necessary)
Each screening station crew coordinator should be present. This step
should not take more than an hour in locations where you can leave
your Expo setup overnight.

5:45 PM

Organizational Meeting
All volunteers should be present with proper identification to make
sure their stations are ready. Five minutes before opening, the Expo
coordinator checks that every station is ready.

6:00 PM
Opening of the Expo
Screening Stations
Once the Expo coordinator has checked each screening station, he or
she gives the approval to the greeters to open the door.

7:00 PM

Closing of doors
At this time no more visitors are admitted to the screening stations,
but those present may continue. Make sure that people not present at
the Expo have access to the seminar rooms or lecture hall.

7:30 PM

Closing of the
Screening Stations
An announcement asking everyone to move to the seminar room(s) or
lecture hall is made ten minutes before closing the screening stations.
Tell visitors who did not finish their screenings that tests will
continue next day for all screening stations. Assign volunteers to
prevent people from entering the lines at stations with long lines so
that all lines will finish screening before the start of the lecture.

7:40 PM

Health Lecture or
Health Seminars
In this time volunteers may take down and clean up the screening
stations. Valuable testing equipment should be stored away.

8:30 PM

Closing of Health
Lecture or Seminars
Allow questions from the audience, inviting them to return the next
day for another lecture. On the last day, if necessary, consider
opening the screening stations for another half hour, following the
lecture, to allow people time to finish their tests.


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Special Considerations
Because one of the goals of our Health Expos is to build friendship among the public and the Health
Expo staff and volunteers, we would prefer that people return over the course of several evenings to
complete their screenings rather than completing them in a single day. Limiting screening sessions to
one and a half to two hours is ideal for this purpose.
When a specific screening station has more people in line than can be assisted in a single session,
estimate how many of them will be screened and offer the remaining visitors numbered tickets which
will let them be first in line the following day. An even more effective way of handling this problem is
to estimate how long it will take the people in an existing line to complete their screenings, and assign
a volunteer to keep anyone else from joining them.
Allow enough time after closing the screening stations for people to make their way to the lecture hall.
Keep the screening stations as close as possible to the seminar rooms or lecture halls. The shorter the
distance, more people will choose to attend them.
We often find that the computer tests are still busy when the screening sessions are shutting down.
Simply collect all the completed Questionnaires and hand out the results after the lecture or seminar
has concluded.
Approach 3: The One Day Health Expo
The Health Expo has been planned so that it can be adapted as a 3 to 4 hour one-day event, ideal for
weekends, evenings, or even holidays. If you intend to hold a one-day Health Expo, arrange for a very
large public space with easy access. Shopping malls, university campuses, high schools, or locations
in public parks or fairgrounds where other festivals and celebrations are being held are ideal.
Conducting one at a large company can give you a head start on creating a Health Club among the
employees!
The Order of the Screening Stations
Each of the eight standard health screening stations consists of two full-color health banners, creating
an attractive backdrop for the stations' screening tests or other activities.

The screening stations should be ordered both to facilitate traffic and to accommodate the physical
characteristics of the Expo's location. Below are the two arrangements we most often use.

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1. The Basic Arrangement
Creating the most logical screening flow is our major concern when arranging the health screening
stations. After determining the participants heights/weights/ body fat percentages at the Nutrition
Station, we establish their blood pressures and pulse rates at the Sunshine Station. This information is
essential when they participate in both the Step Test and the Computer Health Age Appraisal. We
have also found it helpful to have the Temperance and Trust (Confidence) Stations side-by-side,
enabling those who have finished their Health Age Appraisals to proceed directly to the Trust
(Confidence) Station for health counseling.
Water
Hydrotherapy
Exercise
Step Test
Air
Peak Flow Meter

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Trust (Confidence)
Counseling
Temperance
Computer Health
Age


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Order
Health Screening Station Activity
1 1 Nutri ti on Nutri ti on
Height, Weight, and Body Fat Percentage
2 2 Sun Sunshi ne shi ne
Blood Pressure
Check for malignant characteristics of moles if dermatologist
available
Bone Densitometry (wrist) if available
3 3 Water Water
Hydrotherapy demonstration
4 4 Exerci se Exerci se
Harvard Step Test
5 5 Ai r Ai r
Peak Flow Meter. (Spirometry if available)
6 6 Rest Rest
Anti-stress back massage
7 7 Temperance Temperance
Computerized tests: Health Age and Your Coronary Risk
8 8 Trust Trust (Confi dence) (Confi dence)
Health Counseling
It is important to note here that the key to a good Health Expo is multiple screening options. In the two
arrangements we are showing you here, there are eight options in the Basic Arrangement and nine
options in the Plus Arrangement (by adding cholesterol and glucose screening). However, if you can
add other interesting screening options it can significantly increase your effectiveness and attendance.
Other options we have used successfully are:

Kids Corner with special activities
Dental Screening
Dermatology Screening
Glaucoma Screening
Bone Density
Carotid Doppler Ultrasound Screening


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2. The Plus Arrangement
(Adds cholesterol and glucose screening)

Nutrition
Glucose & Cholesterol
Water
Hydrotherapy
Exercise
Step Test

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Entrance
Personal Record
Trust (Confidence)
Counseling
Computer
Health Age


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Order
Health Screening Station Activity
1 1 Temperance Temperance
Height, Weight, and Body Fat Percentage
2 2 Sunshi ne Sunshi ne
Blood Pressure
Check for malignant characteristics of moles if dermatologist
available
Bone Density (wrist) if available
3 3 Nutri ti on Nutri ti on
Blood Glucose (finger prick)
Total Cholesterol (finger prick)
4 4 Water Water
Hydrotherapy demonstration
5 5 Exerci se Exerci se
Harvard Step Test
6 6 Ai r Ai r
Peak Flow Meter. Spirometer if available. CO2 measurement
7 7 Rest Rest
Anti-stress back massage
(Use an ex (Use an extra tabl e) tra tabl e)
Computerized tests: Health Age and Your Coronary Risk
8 8 Trust Trust (Confi dence) (Confi dence)
Health Counseling
Screening Activities
It normally takes 40 people each day to conduct a medium size Health Expo (around 200 people per
day for screening). A small Expo can run with 15-25 people (screening 100 people or fewer).
Since each Health Expo is dependent on a variety of volunteers, it is important that an organizing team
be established, and that there be an overall Expo Coordinator. Furthermore, each health screening
station should have a person responsible for its activities, and supplies. This person will also be
responsible to see that all the trained volunteers come on time each day so that the Expo runs
smoothly. The Expo Coordinator will also need to plan for appropriate advertising and public relations
either personally or by appointing someone with experience.
Below is a description of each screening station, its activities, and the average number of volunteers
needed:


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Welcome
Activity:
Welcome your visitors, helping them begin the screening
stations.
Number of Greeters: 2-3
Comments:
Choose greeters who enjoy interacting with people.
The greeter provides a Personal Health Record to each attendee,
explaining that it will be used to record the screening station
results.
If the greeter notices that some stations have longer lines than others, he or she may suggest that the
participants begin with the less busy ones.
We have prepared a half-page color handout to be given to each Expo attendee as he or she finishes
each of the screening stations. These handouts, shown below, can be ordered directly from the printer,
The Hamblin Company. Either visit their website at www.hamblincompany.com or phone them at
(800) 274-0016. If you choose, you may also download (at no charge) full-page handouts containing
specific health information from the HER website: http://www.HealthExpoBanners.com/Expo/


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Temperance Station
Activity:
Body Fat Analyzer and Weight/Height measurement
Using an undetectable electrical current to measure the bodys resistance,
the body fat scale assesses the weight, BMI, and percentage of body fat.
Participants should be barefoot if they are to be measured correctly.
Record the weight, height, and body fat percentage on the Personal Health
Record and return it to the attendee. Before the attendee moves to the next
station, give him or her practical suggestions on lowering body fat to
normal levels with the informational handout What You Should Know
about Body Fat. Also provide the half-page colored Temperance handout.
Number of volunteers: 1-3
One volunteer can measure peoples heights. You'll also need a volunteer
(younger volunteers are ideal) for each of your scales.
Comments:

Wipe down the scale with an alcohol wipe after each use.
As an alternative to the body fat scale, you may use a hand-held body fat analyzer to measure the
percentage of upper body fat. (The body fat scale concentrates on the lower body, so you can
average the results of the two for more accuracy).
The following additional Temperance activity items can be ordered from The Health Connection at
www.healthconnection.org. (1-800 548-8700; E-mail: sales@healthconnection.org).
A 4-foot inflatable cigarette, naming all the toxins in cigarettes.
A jar of compound resembling cigarette tar.
Vision-distorting Temperance goggles creating the same visual illusions experienced by people who
have consumed alcohol.
Nutrition Station
Activity:
Glucose and Cholesterol Screening (Plus Arrangement)
Number of volunteers: 2 - 4

You may need to charge a small fee to cover the cost of the glucose
and cholesterol testing strips. You can usually manage the testing with
two trained doctors, nurses, or lab technicians. Record the attendees'
results on their Personal Health Records forms, returning the forms
when they move to the next station. Also provide the Nutrition half-sheet handout at this time.

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Comments:
You might be able to find a sponsor willing to cover the cost of the glucose and cholesterol testing
strips. If not, be sure that your advertising clearly states there will be a charge for these tests, but that
all other testing is free.
It has been our experience that these two tests attract many people and open the door to further health
education. However, it is possible to have a Health Expo without these tests or with the glucose test
only, since glucose strips are fairly inexpensive.
Make absolutely certain that the volunteers conducting these tests have a clear understanding of
the local regulations concerning the handling of blood in public places. To protect both
themselves and those they are screening, they must all use the necessary sanitary precautions.
Only trained doctors, nurses, and laboratory technicians should be allowed to work at this
screening station.

Sunshine Station
Activity:
Blood Pressure
Because this is one of the most popular stations, you'll
need at least two people taking blood pressures.
Comments:
Record the attendees' blood pressures and return their
records. Give them both the Sunshine handout and Blood
Pressure Levels in Adults.
If you're using manual blood pressure cuffs, be sure to place the station in a quiet area.
Help people relax by talking to them before measuring their blood pressure

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Water Station
Activity:
Simple Natural Remedies (Hydrotherapy demonstration)
Explain the value of drinking plenty of water.
Have water and cups (or bottled water) for people to drink freely.
One person is in charge of giving out cups of water.
One person demonstrates a hot footbath using a second person as a live model.
Comments:
Because using water can be messy, it may be better to do this demonstration
with an empty foot basin. You'll need to wrap someone up as the patient,
and asking for a volunteer is a great way to get the audience involved!
Offering each visitor a cup of water, ask how many cups (or liters) he or she
normally drinks each day. Then determine, based on that person's weight, how
much water he or she should be drinking. Talk with each attendee about the
importance of drinking enough water, providing practical recommendations on
how to get enough water each day.
Another Water Station activity, illustrating the necessity for early washing
one's hands, can be performed with "germ powder" and an ultraviolet light
available from The Health Connection at:
www.healthconnection.org (1-800-548-8 700).

Write the name of the hydrotherapy demonstration on the attendees'
Personal Health Record form and return them, along with the handout on
Water and any of the other three simple natural remedy handouts: Using
a Heating Compress, Hot Foot Bath, and Using Charcoal.


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Exercise Station
Activity:
The Harvard Step Test
Each step test requires two volunteers; if they are done simultaneously, you
may include a third person to lead out. For further details, see the Harvard
Step Test General Public Instruction Sheet.
Comments:
Choose people who enjoy exercise to administer this test.
We have found that if you are using several steps (or one long step), testing people simultaneously is
most effective. One volunteer should check the resting pulse of each person being tested. Another
volunteer should demonstrate the correct stepping rhythm before the attendees begin the test. A
command will let them know when to start.
Using a wall clock with a second hand placed on a chair, or a metronome, will help people maintain
an appropriate stepping pace. They will also benefit by having a volunteer stand in front of them,
stepping in rhythm for a portion of the test to help them establish their own step rhythm.
As soon as the three minutes of the test are up, a volunteer immediately measures and records each
participant's pulse, supporting his or her arm in one hand while taking the pulse with the other. The
participants will then sit for five minutes, after which their recovery pulses will be measured. Each
attendee will leave the station with three pulse measurements: resting, three-minute exercise, and
five-minute recovering.
People suffering from the following medical conditions are advised against taking
the Health Expo Step Test:
Angina pectoris (intermittent chest pain)
Previous history of heart attack
Cardiac arrhythmia (abnormal rhythm of the heart)
Previous history of stroke
Heart failure
Asthma
Exercise-induced epilepsy
Pacemaker
Using heart or blood pressure medications
We recommend that the person doing the exercise screening inform each participant of the above
precautions. Prior to being tested, the participants should read and sign the Harvard Step Test
Medical Advisory form stating that they do not suffer from any of the above conditions. Write the
results on the Your Personal Health Record forms and return them with the literature on Exercise.


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Air Station
Activity:
Peak Flow Meter
The Peak Flow test is used to measure the level of the airways
resistance during exhalation. While not definitive, this simple test is a
powerful motivator for those who would benefit from breathing more
deeply, exercising more, improving their posture, and giving up
cigarettes. (If you have the equipment available, performing a
spirometry test will give a much more accurate measurement of lung
function).
One person with a peak flow meter can administer the test; at a busy Expo, you might need two
persons with two meters. See Peak Flow Meter Use for details on administering this screening test.
Comments:
Write each attendee's results on the Personal Health Record form, returning it along with the
literature on Air.
Rest Station
Activity:
Anti-Stress Massage
While a smaller Expo will require only four women and two
men staffing the station each night, a full-sized Expo will
need eight women and four men. Because these 5 to 10
minute massages are so popular, you can expect the station to
be crowded for the entire Expo.
Comments:
Sign the attendees' Your Personal Health Record form indicating they have received a massage.
Hand out the literature on Rest.
Encourage people to come back the following nights for another massage. It's a great way for them
to get to know you, and many of those who do may be willing to accept your invitation to the follow-
up seminars.
The people staffing this booth will require more training (a minimum of two to three training sessions
in the massage routine) than any of your other volunteers. They will also be highly encouraged to
practice their massage technique. To simplify their training, you can order a training video from
HER at: http://www.HealthExpoBanners.com/Expo/ (Other Supplies).
Those giving massages must be very attentive to the feedback they are receiving from the people they
massage. While some people can only tolerate the lightest of touches, others will benefit much more

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from deep, strong manipulations. The training sessions should stress the importance of clear
communication with the people being massaged.
Because of the intimate body contact involved, we strongly recommend men massaging men and
women massaging women. This station will also benefit from having someone to direct the people
waiting to the next available helper.

Activity:
Computer Health-Age Appraisal
(Note: In Expos using the Basic Arrangement
this screening activity is done at the
Temperance Station; those using the Plus
Arrangement require an extra table.)
Based on data from the Alameda County
Longevity Study linking certain lifestyle
habits with longevity, this simple but very
useful test asks participants details about their
lifestyle. It provides great opportunities for
counseling.
The Discover Your Health Age computer
program comes with 10 different language
options and the capacity to add others. All the
necessary forms are included on the CD, or you may download them from the HER website (see
Downloads), you are free to duplicate these forms.
This program is included with the HER Health Expo Equipment Package. It may be ordered separately
online at: http://www.HealthExpoBanners.com/Healthage/, by calling 423 949-8211, or emailing
info@HEResources.com.
Your Coronary Risk (Optional)
This test uses information on the participants' heredity and lifestyle to estimate their chances of
developing coronary artery disease. Those participants found to be at "high" or "moderate" risk
frequently show increased interest about further counseling on lifestyle changes. (You may order this
computer screening program from Wellsource/Lifelong Health at: http://www.wellsource.com).
One to three computer operators
One or two people to assist with form completion

Comments:
This station is not only one of the most popular at the Expo; it is also one of the most important
because of the opportunity it offers to inform the participants about the various follow-up programs.
Set up one or two tables near the computer table, staffed with individuals who have excellent "people
skills," where attendees can sit and fill out the Questionnaire form, Discover Your Health Age. The
volunteers should ensure that each Questionnaire is completely filled, including the lower section,

-20-
which asks about any other health programs in which the attendees
might be interested. This section also asks for the attendees' names
and contact information.
Important: Your Health Expo will be far more effective if it's
followed within a week or two by either a health seminar or cooking
class. While the attendees are still at the table, the volunteers can chat
with them about the health seminar topics in which they may have
expressed an interest on their Discover Your Health Age
Questionnaire form. The volunteers can give them some details about
the upcoming seminar or class, inviting them to pre-register.
This step is crucial to the continuing effectiveness of the Health Expo
experience, and should be handled by your most tactful, sensitive, and people-friendly volunteers. Be
sure to keep the Questionnaire forms after processing them on the computer. The attendees receive
only the Results page; you will want to keep on file the Questionnaire form page containing
information both on how to contact them, and on the kinds of future seminars they have expressed an
interest in attending.

This station also requires one or two people who can type and use the computers and printers. They
will be entering the Questionnaire form data into the computer program, and printing out the results on
their special Discover Your Health Age Results forms. One or two people can return the Results
forms, briefly explaining the numbers and referring the attendees to the nearby Counselors for more
detailed health advice.
Trust Station (Confidence)
There are many countries and cultures in which religious values are a part of everyday life. For places
or situations where the Trust banner would be inappropriate, however, we offer the alternative
Confidence banner. While the Trust banner lists presents the many benefits of trusting in God, ways to
increase ones faith, and suggestions for effective prayer, the Confidence banner emphasizes the
importance of building personal relationships, being in harmony with each other, and having a positive
attitude.

Activity:
Health Counseling and Literature
Since good counseling takes time and this is an
excellent opportunity to get in close contact with
people, have sufficient counselors available to serve
every visitor of the Expo.
Comments:
Individuals attending the health expo should be referred to the health-counseling booth upon
completion of the various health screenings. In addition to interpreting each persons Discover Your

-21-
Health Age report, the counselors should review the Personal Health Record, summarize their results,
and speak about any areas where the individual may be at risk (high blood pressure, weight, etc.).
In many cases people are quite interested to know what they can do to lower their risk of disease and
experience better health. This is especially true after the screenings have helped them to see their need.
Often individuals will confess their struggles with particular habits (weight, smoking, etc.). Health
counselors should watch for appropriate opportunities to encourage these individuals to pre-register (if
they have not already) for one of the up coming
health programs. Counselors should have
available some literature on various aspects of
health that they may give them which can
reinforce appropriate lifestyle changes.
The counselors should be health professional
(doctors, nurses, nutritionists or lifestyle
educators) or lay people with good lifestyle and
health knowledge. They should be instructed
about the general counsels to give, to ensure that
they agree with sound health principles. It
would be good if a medical professional with good lifestyle knowledge were present in the counseling
booth, so that other counselors can refer to him cases of high coronary risk or other difficult
conditions.
Sign their Your Personal Health Record form and return it to the participant congratulating them on
completely the screening. If the expo is continuing for several evenings, invite them to return for any
retesting they desire and for another massage; we are interested in knowing them better and to invite
them to the follow up seminars.
Hand out the literature on Trust or Confidence.


-22-
Other Possible Activities
Childrens Program: Free parents to enjoy the Expo while the children experience their own
interactive expo doing different activities at each of the eight stations. For more information
visit our website www.HealthExpoBanners.com
Vegetarian Food Samples: Nothing will more effectively remove peoples biases against
eating more vegetarian meals than providing samples of (and the recipes for) tasty vegetarian
dishes!
Herbal tea garden: Provide a selection of herbal teas, with explanations of the properties of
each. Popular choices are Chamomile, Peppermint, and Stinging Nettle. A carob cocoa
substitute and cereal coffee substitute are also good choices.
Book table: Invite a local seller of health literature to offer some books and magazines for sale.
Other Resources: Also offer some free magazines, brochures or other materials. Include flyers
and business cards of Adventist institutions, vegetarian restaurants and doctors who practice
Health Expo principles.


-23-

Equipment and Volunteers
The Basic Program
Activity Personnel Equipment & Forms Furniture
Entrance 2-3 greeters Personal Health Record forms Table
Nutrition
Measurement of
percentage of
body fat, weight,
and height
1-3 persons with
scales and Height
chart (conversion
chart feet to inches)

1-2 body fat scales
Height Chart
Alcohol wipes to clean the scales or paper
towels/alcohol
Replacement batteries
Waste basket
2 rugs (if there is only bare floor to step on)
Handout on Body-Fat, Literature on Nutrition
2 chairs
1 literature table
Sunshine
Bl ood Pressure
2-3 persons taking
BP
2-3 blood pressure cuffs
Handout on BP, Literature on Sunshine
4-6 chairs
1-2 medium size tables
Water
Hydrotherapy
1 person
demonstrating
1 person patient
1 person handing out
water
Bottled water and disposable cups
Equipment for demonstrating treatments
Hydro handouts, Literature on Water
2 chairs
1 table
Exercise
Step Test
2-4 persons 2 steps 9 high, 14 deep, 24 long or one long
step for two persons 9H, 14 D, 38 L.
Wall clock with second hand or Stop watches
Literature on Exercise
4 chairs
1 table
Air
Peak Fl ow
Meter
1-2 persons 1-2 peak flow meters
Disposable mouthpieces
Literature on benefits of Air
2 chairs
1 table
Rest
Chai r Massage
6-12 persons trained,
about 1/3 of them
males; 2/3 females
Alcohol & paper towels, pillows
Literature on Rest
6-12 chairs without
arms
2 tables: 30x8 feet
Temperance
Computer
Heal th Age and
Your Coronary
Ri sk (opti onal )
2 computer operators
1-2 helpers to fill out
the forms
1 who refers people
to the health
counseling booth
2-4 computers
2-4 printers
Extension cords
Health Age Questionnaire and Results forms
Coronary Risk Questionnaire and Results forms
Pencils or pens
Spare printer ink
Literature on Temperance
1-2 tables 30x8 feet
1-2 small tables with
4-8 chairs for filling
out forms
Trust (Confidence)
Counsel i ng
2-4 health counselors
with health and
spiritual talents
Variety of literature, and Trust or Confidence
handout

2-8 chairs
2 small tables for
literature


-24-

The Plus Program
Activity Personnel Equipment & Forms Furniture
Entrance 2-3 greeters Personal Health Record forms Table
Temperance
Measurement of
percentage body fat,
weight, and height
1-3 persons with
scales and Height
chart (conversion
chart feet to inches)

1-2 body fat scales (Replacement batteries)
Height Chart
Alcohol wipes to clean the scales
Waste basket
2 rugs (if there is only bare floor to step on)
Handout on Body-Fat, Literature on
Temperance
2 chairs
1 literature table
Nutrition
Glucose and/or
Cholesterol
screening

2-4 well trained
nurses, doctors or lab
technicians

Glucose and Cholesterol testers
Glucose strips, Cholesterol strips
Calibrating strips
Disposable lancets
Cotton & Alcohol
Biohazard waste boxes, Disposable gloves
Literature on Nutrition
4-8 chairs
1-2 tables

Sunshine
Blood Pressure
2-3 persons taking
BP
2-3 blood pressure cuffs
Handout on BP, Literature on Sunshine
4-6 chairs
1-2 medium size tables
Water
Hydrotherapy
1 person
demonstrating
1 person patient
1 person handing out
water
Bottled water and disposable cups
Equipment for demonstrating treatments
Hydro handout, Literature on Water
2 chairs
1 table
Exercise
Step Test
2-4 persons 2 steps 9 high, 14 deep, 24 long or one long
step for two persons 9H, 14 D, 38 L.
Wall clock with second hand or Stop watches
Literature on Exercise
4 chairs
1 table
Air
Peak Flow Meter
1-2 persons 1-2 peak flow meters
Disposable mouthpieces
Literature on benefits of Air
2 chairs
1-2 tables
Rest
Chair Massage
6-12 persons trained,
about 1/3 of them
males; 2/3 females
Alcohol & paper towels, pillows
Literature on Rest
6-12 chairs without
arms
2 tables: 30x8 feet
(Use extra table)
Computer Health
Age and
Your Coronary Risk
(optional)
2 computer operators
1-2 helpers to fill out
the forms
1-2 who refer people
to the health
counseling booth
2-4 computers
2-4 printers
Extension cords
Health Age Questionnaire and Results forms
Coronary Risk Questionnaire and Results forms
Pencils or pens
Spare printer ink
1-2 tables 30x8 feet
1-2 small tables with
4-8 chairs for filling out
forms
Trust (Confidence)
Counseling
2-4 health counselors
with health and
spiritual talents
Literature on Trust or Confidence
Any other variety of appropriate literature

2-8 chairs
2 small tables for
literature

-25-
Other Materials
Have enough pens to mark the results in each station; clipboards will make it easier to record the
results.
You may order attractive Expo Vests to identify the Health Expo volunteers online at
http://www.HealthExposBanners.com/Expo/ (Other Supplies).
Print signs identifying each screening station of the Expo.
For larger Expos, installing a sound system to make announcements or to play appropriately calm
background music can be very helpful.
An all-day Expo should provide lunch for the volunteers.
The HER Health Banners
Pre-assembled in easy-to-use rollup stands, with eye-catching photography and
understandable text, this new set of 16 Health Expo banners can be erected and in place in
just minutes. Comes in two versions, Multicultural, shown below, and Western.

We offer an alternative banner for situations in which the
Trust banners may be unacceptable. While the alternative is
called Trust, it emphasizes points about family and work
relationships. When ordering the full set of 16, ask for these
two as extras. 15B | Health Education Resources (HER) www.HealthExpoBanners.com | Member Outpost Centers International
16B | Health Education Resources (HER) www.HealthExpoBanners.com | Member Outpost Centers International
lNF08181 f088ll1l08$8lF$
In families
With friends
At work or school
In marriage
80ll0l86180$1
Be honest
Be faithful
Open communication
Focus on the positive
Cultivate hopefulness
Be forgiving
0l$180fl86180$1
Emotional or physical abuse
Disrespecting someones beliefs
Unresolved issues with others
Jealousy
Pessimism
lf Nl 08801 180$1,
8ll18l8 08 Nl fl80
l0l 08 l0f.
Nl1l8 80l8$08
180$1 180$1

-26-

An example of the roll up stands Back of stand showing support pole

Childrens Health Expo
The Childrens Health Expo concept is an innovative and attractive way to present the eight natural
health laws to 7-to-12-year-old children. The Expos eight stations provide fun activities to educate
the children about their well-being. Below are shown the eight banners (multicultural version) that
come pre-assembled in easy-to-use rollup stands.
9 | Health Education Resources (HER) - Member Outpost Centers International - www.HEResources.com
Nutrition
Nutricion

Each station presents a special health topic to the children through games, quizzes, activities and
singing. After about 2 hours the children receive certificates testifying to their participation.
You can easily organize your own Childrens Expo by ordering the package of eight banners, which
includes the Childrens Health Expo CD. This activity CD contains a manual, printable game material,
melodies and much more.


-27-
Hall Size
The size of the hall in which you choose to hold your Health Expo will depend on the number of
attendees you expect. The health screening stations for a medium-sized Health Expo, with between
100 and 200 attendees, will require a minimum floor space of 30 x 50' (9m x 15m). If you are
planning a health lecture in conjunction with the Expo, youll need an adjoining auditorium or
classroom. If your hall is large enough, you may place your stations around its perimeter and set up a
lecture podium with chairs in its center.
Costs
The cost of a Health Expo will depend largely on:
Banners, screening supplies, literature, advertising and hall
Number of people expected to visit the Expo
Equipment
There are two types of equipment:
Reusable equipment includes the HER health banners and frames; tables and chairs; and the medical
instruments for each health screening station (glucose and cholesterol machines [Roche], peak flow
meters, scales, blood pressure cuffs and stethoscopes, steps, hydrotherapy equipment, stopwatches,
smoking prevention equipment, computers and printers).
Materials either disposed of or given away--those used in clinical testing (gloves, test strips, alcohol
swabs, lancets, biohazard waste boxes and peak flow disposable mouthpieces), and those handed out
(literature and forms).
The most expensive materials in the second category are the cholesterol testing strips. If your budget
doesnt permit free cholesterol testing, you can either offer it at a minimal charge, or place a donation
box at the booth. Many people realize there is a cost involved and are happy to pay or donate
something.
Advertising
Because advertising is a major expense, you should look at which options will be most effective,
choosing the ones which will fit your budget. Handbills and posters displayed in local store windows
or other public places are inexpensive but effective forms of advertising. If you provide them with four
weeks of advance notice, most television and radio stations advertise your Health Expo in free public
service announcements. To help you get started, we have provided some sample ads in the pages that
follow. You can also contact local newspapers, requesting that they promote your Expo. The key is to
present the Expo as a non-profit community service, presented by non-paid volunteers.
Hall Location
You will probably have to reserve it months ahead of time, but your city or town almost certainly has
an affordable and conveniently municipal hall or auditorium. Once again, you should emphasize that
the Health Expo is being presented as a community service. Doing so may allow you to reserve the

-28-
hall at a discount (or perhaps for free!) Youre much more likely to maximize your attendance by
holding the Expo in a familiar and convenient location.
Sponsors and Government Authorities
Consider the following when dealing with sponsors and local government:
1. Because governments around the world are increasingly active in fighting against common
diseases, you should familiarize yourself with the major health policies (usually including
preventive health programs) of the country in which you are holding the Expo.
2. You may be able to take advantage of the fact that companies manufacturing materials used at
Health Expos would like to improve both their images and sales. They may be willing to provide
their materials either at a discount or for free.
3. Most governments look favorably on voluntary projects benefiting their communities.
Look for sponsors among local companies, offering to place their logos on your Expo handbills or to
display their names on a banner at the Expo itself.
We suggest presenting a project proposal, preceded by a meeting with the local mayor or health
representative discussing how the Health Expo can be presented within the context of the local
governments health policies. The meeting should emphasize that the Health Expo will be a
community project, involving volunteers (both health professionals and non-medical helpers) and that
its success depends on broad-based participation. The proposal should include a request for the
communitys assistance (including use of the hall or medical equipment and advertising).
You can duplicate this approach with manufacturers and vendors of Health Expo materials. You
should not succumb to pressure if you are asked to advertise medications or other medical products as
a condition for receiving help. Simply explain that the objective of the Health Expo is to promote not
specific products but a healthy lifestyle. Repeat that youll be more than happy to display the
companies names during the Expo, and that their reputations will benefit from the Exposure.
The Health Expo should be kept as free as possible from commercialization. We avoid promoting
commercial products or making sales (except for those of health literature and educational materials) at
the Health Expo. Allowing a commercial atmosphere may give a distorted message about our
intentions and the goal of the event.


-29-
Preparation and Timing
A successful Health Expo should be planned well (three to six months, depending on its size and
location) in advance. Here is a typical planning process:
First planning meeting: Explain to the organizing team the concept and goals of the Expo about
possible dates and places. Assign the jobs of Health Expo Coordinator, Finances, Advertising,
Volunteer Coordinator, and Setup Leader (one person may be assigned multiple jobs for a small Expo).
Because the Expo is just the first of a cycle of programs, you will benefit at this stage by developing
your overall follow up strategy.
Communicate your plans with the community organizations (schools, churches, hospitals, and nursing
schools) which will provide volunteers. Confirm their support and determine if there are any
conflicting events that may hinder the participation of the volunteers. Its best if the Health Expo
doesnt interfere with other community programs.
Present your plans to the local city hall, learning of ways in which they can support you. Talk
to the governmental Health Department or other nonprofit organizations about the possibility of
being supplies with to screening material (especially glucose and cholesterol tests).
Secure a suitable site for the Expo. In some locations you need to book a hall six to twelve
months in advance.
Establish a budget and settle the financing of the Expo. Because many of your sponsors will
want recognition in your advertising, you should also plan your fundraising campaign during
the early planning process.
Arrange further planning meetings as necessary to settle the details of the program, the
available tests, and lectures or seminars. Discuss possible marketing strategies.
About one month before the event, begin recruiting the volunteers. Each separate volunteer
group should have its own volunteer coordinator responsible for the recruiting. He or she will
be use a sign-up sheet on which the volunteers will enter the following information:
Name
Telephone
Available date/times
Preferred screening station
Special skills
Prepare a well-written article announcing the Expo and submit it in time to meet the deadlines of the
local news. Speak to the local television and radio stations about airing free public service
announcements beginning a week prior to the Expo (you may need to supply a pre-recorded spot).
Have flyers available to mail out in the week leading up to the Expo, sending them to all the towns
residents, or concentrating on specific groups like churches and schools. Visit the local hospitals and
ask permission to send invitations to the staff. Make sure the volunteers have supplies of flyers to pass
out to their families, friends, and fellow employees.
Schedule one or two training sessions for the week prior to the Expo. Most volunteers can master their
screening tests in a single training session. The massage training, however, usually requires two or
three one-hour sessions which can be scheduled for a Sunday or over the course of three evenings. Its

-30-
advisable to train each volunteer for two stations so they will be able to work at different stations on
different days.
If possible, arrange for a mounting team to set up the Expo a day in advance.
Ask the volunteers to arrive an hour early on opening day, to handle the last-minute preparations.
Assign specific individuals to put away the Expo banners following the event so that they arent
damaged. Ask for volunteers to help with clean up. Always try to leave the site of the Expo in at least
as good a condition as you found it.
Using the contact information in the Health Age Questionnaires, create a database for use with follow
up programs.
Consider having an evaluation meeting to discuss both the success of the event and possible future
improvements.
Sample Advertising
Sample Newspaper and Radio Release for the Health
Expo
Date.
FOR IMMEDIATE RELEASE
Contact:(Charles(Cleveland((423(29063737(
Get a Free Massage
A(free(massage(is(just(one(of(twelve(free(services(being(featured(at(the(Chattanooga(Health(Expo.(((
Others( services( at( the( March( 19621( Health( Expo( include( screenings( for( blood( pressure,( skin(
cancer(and(lung(capacity,(along(with(body6fat(analysis(and(computerized(health6age(appraisals.(
Health(experts(from(Southern(Adventist(University(and(Wildwood(Lifestyle(Center(and(Hospital(
will(be(on(hand(to(help(participants(know(more(than(just(whats(wrong;(theyll(show(participants(
practical(and(simple(solutions(to(prevent(and(reverse(health(problems.(
The(free(Chattanooga(Health(Expo(will(run(March(19621(at(the(Chattanooga(Convention(Center,(
1(First(Street,(downtown.(Plan(to(attend(at(any(of(the(following(times:(Sunday(March(19(from(
noon(to(6:00(PM.(and(Monday(and(Tuesday(evenings(from(5:00(to(7:00(PM.(No(appointment(is(
necessary.(For(more(information(call(423(29063737.

-31-
Sample Newspaper Release for an Health Expo and
Seminar
Date
Contact: John Smith (706) 820-1493, cell: (423) 580-2716

So Whats A Heal th Expo??
(Name of Town). Health Expos are becoming increasingly popular community events,
providing people with free health screenings, tests and information on everything from diabetes to
weight management. But, whats a person supposed to do with all the info that they find out about
their health?
Just ask the volunteers of the (name of organization) organizers of the Atlanta Health Expo,
scheduled for June 28-July 2 at the GA Tech Robert Ferst Center for the Arts. The Expo is like a
health fair, only better. It is staffed by medical and non-medical volunteers who dont just tell you
whats wrong, they show you how to practically do simple things to prevent disease and reverse it if
you already have it.
The Atlanta Health Expo will feature screenings for blood pressure, lung capacity, body-fat
analysis, cholesterol, glucose (if you are going to include these blood tests), Harvard step test,
Alameda County computerized health-age appraisals and free anti-stress massages.
Each evening, after the health screenings and advice, Dr. . M.D. will lecture on How to
Conquer the Cancer Dragon, Overcoming Stress and Depression and Can Animal Diseases Affect
You?
The Atlanta Health Expo promises to be one of the best learning opportunities this summer.
And its a great way to take charge of your health! All screenings and lectures are free. They will take
place at the Georgia Tech Robert Ferst Center for the Arts on June 28-July 2. Health screenings are
from 6:00-7:30 PM. Lectures begin at 7:30 PM.
##############
Radio 30 second spot
Date
Take charge of your health and enjoy the better lifestyle that the Caratinga Health Expo is offering
you. Get free tests including Glucose or Cholesterol, and Blood Pressure screenings, The Harvard
fitness test, body fat analysis, your health age, and more. Take advantage of the informative health
lectures and free consultations to learn about the simple lifestyle changes which will make you
healthier. The Caratinga Health Expo takes place on the Town Square and at the Princess Isabel
School. It is open from September 7-9, 6:00 PM to 9:00 PM. Dont miss this opportunity to take
charge of your health!

-32-
Radio 1 Minute Spot
Date
(
Contact:(Charles(Cleveland(((423(29063737(
(
Get$a$Free$Massage(
A(free(massage(is(just(one(of(twelve(free(services(being(offered(at(the(Chattanooga(Health(Expo.(
Some(of(the(services(featured(at(the(four(locations(holding(the(March(19621(Health(Expo(include(
screening(for(blood(pressure,(skin(cancer,(lung(capacity,(body6fat(analysis,(computerized(health6
age(appraisals,(and(a(free(anti6stress(massage.(
Health(experts(from(Southern(Adventist(University(and(Wildwood(Lifestyle(Center(and(Hospital(
will( be( on( hand( nor( only( to( help( participants( know( whats( wrong;( theyll( also( provide( practical(
and(simple(ways(to(prevent(and(reverse(health(problems.((The(free(Chattanooga(Health(Expo(will(
run(March(19621(at(four(locations:(
Chattanooga( 1
st
( Church( near( the( Hamilton( Place( Mall;( County( Life( Vegetarian( Restaurant(
downtown(on(Market(Street;(at(the(Orchard(Park(Seventh6day(Adventist(Church;(and(St.(Elmo(at(
the(South(Chattanooga(Recreation(Center.((All(locations(will(be(open(Sunday(March(19(from(noon(
to(6:00(PM.(and(Monday(and(Tuesday(evenings(from(5:00(to(7:00(PM.(No(appointment(is(needed.(
For(more(information(call(423(29063737.(

-33-
Sample Radio Press Release

Date.

Contact: John Smith - 423-580-2716 OR 706-820-1493
Mary Snyder - 404-299-0188 OR 770-484-1577

Lifestyle Really Does Make a Difference in Chronic Disease!!
(Name of town). Perhaps you suffer from diabetes, heart disease, hypertension, obesity, stress,
cancer or addictions. Maybe you have just been told by your physician that if you take charge of your
health by changing your lifestyle, he/she wont have to increase your meds or perform surgery. Well,
we would like show you how to successfully make those changes and really take control of your health
at the Atlanta Health Expo!!
The Atlanta Health Expo is like a health fair, only better. It is staffed by medical and non-
medical volunteers who dont just tell you whats wrong, they show you how to take practical and
simple steps to prevent future diseases and reverse existing ones.
The Atlanta Health Expo will feature FREE screenings for blood pressure, lung capacity,
body-fat analysis, glucose, cholesterol [if you are going to offer these], the Harvard Step Test,
Alameda Countys computerized health age appraisal, and free anti-stress massages.
Each evening following the health screenings, health professionals will provide expert medical
advice. Dr ., M.D. will lecture on How to Conquer the Cancer Dragon, Overcoming Stress and
Depression and Can Animal Diseases Affect You?
The Atlanta Health Expo promises to one of the best learning opportunities of the (YEAR) and
(DATE) summer season. And its a great way to take charge of your health!


-34-
Sample Posters and Handbills
( (
(

-35-
Training in Your State
Schedule a Health Expo training workshop in your State, preferably in a conference wide meeting or
Camp Meeting. We can, in most cases, fully train a group to run the Expo in six hours whether during
the week at a camp meeting or over a weekend. Contact us for more details.

For more information write Charles or Phoebe Cleveland, Health Education Resources, Inc., 1814
McCarver Loop Road, Dunlap, TN 37327; or by email: Cleveland@HealthExpoBanners.com or phone
423 949-8211. Our website is: www.HealthExpoBanners.com where you can see all our products and
order online; or feel free to call.

August 2012

Health Expo Manual

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HER Health Expo Manual

By Charles H. Cleveland, MPH

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