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ACHIEVEMENTS OF GCMMF 2.8 million milk producer member families 13,759 village societies 13 District Unions 8.

5 million litres of milk procured per day Rs. 150 million disbursed in cash daily GCMMF is the largest cooperative business of small producers with an annual turnover of Rs. 53 billion The Govt. of India has honoured Amul with the Best of all categories Rajiv Gandhi National Quality Award. Largest milk handling capacity in Asia Largest Cold Chain Network 48 Sales offices, 3000 Wholesale Distributors, 5 lakh retail outlets Export to 37 countries worth Rs. 150 crores Winner of APEDA award for nine consecutive years MAIN AWARDS GCMMF bags APEDA AWARD for 11th year in a row Amul Pro-Biotic Ice-cream Gets No. 1 Award At World Dairy Summit Ramakrishna Bajaj National Quality Award-2003 Amul - The Taste Of India (GCMMF)Receives International CIO 100 Award For Resourcefulness Rajiv Gandhi National Quality Award - 1999 AMUL BRAND BUILDING GCMMF (AMUL) has the largest distribution net work for any FMCG company. It has nearly 50 sales offices spread all over the country, more than 3,000 wholesale dealers and more than 5,00,000 retailers .AMUL is also the largest exporter of dairy products in the country. AMUL is available today in over 40 countries of the world. AMUL is exporting a wide variety of products which include Whole and Skimmed Milk Powder, Cottage Cheese (Paneer), UHT Milk,

Clarified Butter (Ghee) and Indigenous Sweets. The major markets are USA, WestI n d i e s , a n d c o u n t r i e s i n A f r i c a , t h e G u l f R e g i o n , a n d [ S A A R C ] S i n g a p o r e , T h e Philippines, Thailand, Japan and China. In September 2007, Amul emerged as the leading Indian brand according to a survey by Synovate to find out Asia's top 1000 Brands. CORE COMPETENCIES We see ourselves as being in the business of development; not just marketing. Development, be it of products, people or processes. The spirit of development c a n b e s e e n a n d f e l t i n e v e r yt h i n g t h a t w e d o . M a r k e t i n g i s s i m p l y o u r t o o l t o achieve our ultimate objective Human Development. A willingness to put in good solid hard work and be innovative in our work. An office culture which is steeped in camaraderie and encourages everyone to take responsibility. Having people who have contributed their best i n whatever they have done, no matter how lowly or how surmounting the task might have been. An ability to just hang in there and bear adversity. QUALITY POLICY GCMMF are committed to consistently meeting the dynamic needs of our customers a c r o s s t h e w o r l d a n d d e l i g h t i n g t h e m b y o u r e x c e l l e n c e i n service and by providing products with innovative taste and nutrition f e a t u r e s . W e w i l l s t r i v e t o b r i n g i n a qualitative change in the lives of our milk producers by ensuring the most profitable returns to their produce through professional marketing efforts.G C M M F s t r i v e t o a c h i e v e o u r g o a l s t h r o u g h a p p l ication of state-of-thea r t technology/process, delivery system, empowerment of our e m p l o y e e s t h r o u g h continuous up-gradation of their skill, a vibrant work environment for an effective and efficient operation of marketing and service network, on-going research on the latest development to ensure continuous improvement and through application of quality and food safety management systems and eco-friendly operations. GCMMF will strive to be the world leader in the market of food products

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