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Form 2.

3 Perryville, VA 22033

David Wibbels
703.555.8655

Personal Information

IN multimediasales@juno.com

ONLINE MULTIMEDIA SALES

Advertising, Communications and Media


Performance Summary

Career Objective Title

Performance Profile
Can be labeled as Core Competencies consists of hard skills prioritized for SEO. Keyword section

High-performing sales professional with a 20-year track record of success with high-profile clients for best in class companies. Consistently exceeding sales quotas. Deep expertise in brand, management and product lines positioning. Gifted sales strategist and tactician, excels in channel development.

Professional Skills
Sales Recruitment & Selection Performance Appraisals Overcoming Objections P&L Brand Management College Relations Telemarketing Training & Development Separations Contract Negotiations Cost Containment Strategic Alliance/Partners Employee Communications

E-mail marketing KeywordSection Employee Retention Business Development Channel Development C Relationship Management Diversity Strategies Sales Manuals

Professional Experience

Professional Experience

POWER BUSINESS DEVELOPMENT Charlottesville, VA 7/1998 - 3/2007 3/2006 - 5/2007 Account Manager Responsibilities can include blurb on 2/2005 - 5/2006 National Ad Agency Channel Sales Representative the company 7/1998 - 2/2005 National Recruitment Sales Representative in Aggressively recruited to develop, revitalize and nurture productive relationships with Fortune 1000 companies and government agencies such as Inova Healthcare, BAE Systems, Lockheed Martin, FBI and CIA. Packaged and sold targeted multimedia integrated talent solutions and services. Accomplishment Statements

Key Accomplishments

Multi-Media Campaign Development. Offered existing clients an opportunity to fish in a different pond by developing and recommending new and alternative multimedia account strategies targeted at niche and passive candidate markets. Packaged and sold non-traditional campaigns from non-print sources targeted to key audiences. Product Development. Credited for designing and spearheading the execution of a cutting edge hotjobs.com product offering whereby keyword searches served up product related ads along the margins of the website, generating more than $50K in incremental revenue per year. Increased Advertiser Revenue. Through a combination of face-to-face visits to 13-15 domestic markets, the creation of various telemarketing programs, and e-mail marketing campaigns, grew Easterner JOBS Advertising Unit by $10 million, an increase of 25%, representing one-third of all sales for the unit. Sales Performance. Consistently met and exceeded quarterly and annual sales revenue goals, up to 131% above quota. Awards & Recognition. Recipient of Presidents Club Year End Award for demonstrating a commitment to customers that is reflected in business performance, a high-level of sales achievement and customer satisfaction. Recipient of several prestigious awards including two Vice Presidents Club Awards, three Sales Achievement Award, two Sales Excellence Awards and a Publishers Award for Sales Excellence.

David Wibbels

703.555.8655

multimediasales@juno.com

Page 2
1991 1998 1997 - 1998 1996 - 1997 1991 - 1996

HOTJOBS.COM - Harrisonburg, VA Vice President/General Manager Director of Client Services Account Executive

Promoted and progressed rapidly through positions with increasing responsibility. Directed all aspects of sales, marketing and operations functions, and managed full P & L ($10 million in revenue) for Washington D.C. office. Generated significant new client business and produced employer branded recruitment and retention advertising campaign and execution strategies.

Key Accomplishments
Cost Containment. Spearheaded key cost containment initiatives, saving thousands of dollars, resulting in a Top 10 (out of 35) managerial profitability ranking for the Washington D.C. office. New Business Development. Partnered with the HotJobs sales channel in the design and implementation of a business case building sales contest, increasing HotJobs revenue by $2 million. Sales Productivity. Noted for driving $1 million in new business development in one year. Process Improvement. Spearheaded from conception to implementation an employee retention initiative. Launched monthly new hire performance appraisals (30/30s), which fostered a welcoming new hire experience, and drastically improved retention. Hired, trained and supervised a staff of 12 account managers, and provided ongoing staff mentoring and support enabling them to grow companys client base. High Expectation Client Relations. Painstakingly researched and subsequently instituted the recommended solutions outlined in the business book classic The Nordstrom Way: The Inside Story of Americas #1 Customer Service Company to maximize HotJobs customer satisfaction. Employer Branding. Partnered with senior level Human Resources clients in the design and development of uniquely branded corporate recruitment advertising strategies. Recommended tactical approaches for campaign execution. Marketing Solutions. Presented competitively positioned employee communication solutions and executed delivery of solutions such as collateral development, diversity strategies, university/college relations and creative ad design to maximize employee communication programs.

Education
Masters of Business Administration The Kogod School of Business American University Fully financed way through Business School Bachelor of Science in Marketing Michigan State University East Lansing, MI

Include all education. Do not include high-school if post-secondary education exists. This section can also Include honors and activities. Dates are optional

Professional Development Sales Strategies, Perryville, VA Sponsored by: Power Business Development Professional Affiliations
Member - National Society of Hispanic MBAs Certifications Nationally Certified Paramedic Optional Sections: Professional Development Courses, Professional Affiliations, Certifications, Publications, Patents, Corporate Awards, Global Experience and Cultural Diversity Awareness

David Wibbels

703.555.8655

multimediasales@juno.com

Page 3

Publications

Bernhardt, S. (2014) Cultural Intelligence and Transformational Leadership: A Study of Online Media Sales International Journal of Marketing Management.
Patents

Corporate Awards POWER BUSINESS DEVELOPMENT

Recognition of Excellence: Customer Satisfaction Award, 2007; Collaboration Award, 2006


Global Experience and Cultural Diversity Awareness

Extensive travel and business experience in Europe and Asia. International Center of Virginia: International Leadership Event Host
Community/Volunteer Activities Habitat for Humanity Military Experience

United States Army Infantry and Quartermaster Corps Infantry Officer School (Commandants List) Airborne School Military Intelligence Officer School

19721977

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