PORTFOLIO

Midori Fujimoto

Contact
Midori Fujimoto
19 Florence Cres. Toronto, On midori.fujimoto@live.com 416 333 8987

TabLe Of Contents
Brochure Business Card Stationary Logos Web Page Montage Flier Event Ad Imaging

Brochure
Date: December 7th 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: InDesign, Photoshop Description: A Tri-fold Brochure for a made up company Objective:. Create an original company logo and use it in a full bleed brochure. Incorporate 4 quality images, one including a text wrap. Process: I first started off by deciding what company I wanted to do for my brochure. Since i had already made a few logos for a cupcake company, I decided to continue with this idea. I stuck with the same colors of brown in pink as in my logo for my brochure. I chose my background color of brown for the outside, and pink for the inside. I first created the front of my brochure. I made the little lace trim by using the pen tool. I wanted to create something simple but still attractive. I then moved on to my inside panel where i decided to add 3 pictures of cupcakes. I tried to use fun font choices to give the brochure some more interest. I then had to use photoshop to remove the background on images to add into my brochure and create a text wrap. I added in the lace trim inside my brochure aswell, but reversed the colors.

Business Card
Date: November 9th 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: InDesign,Illustrator Description: A business card designed with a personally created logo Objective: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letterhead.. Use basic tools of Illustator and Indesign Process: First I had to create a cupcake for my new logo. So once i had one cupcake I copied and pasted it another two times and changed the color of the wrapper and the frosting. Once i had 3 different cupcakes i designed the background of the business card. I decided to use pink and add light colored strips to make it fun. I wanted to make a business card that was fun but simple.

STATIONARY
Date: November 9th 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: InDesign, Illustrator Description: A matching stationary for the business card, using the personally created logo Objective: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letterhead.. Use basic tools of Illustator and Indesign Process: I first decided to create a top pink banner and a bottom pink banner on the page. I then decided to place my logo on the left hand corner of the page. I added my contact information along the bottom of the banner. Inbetween each part of my information I added a circle, to continue with the repition of the circle in my logo. In the center of the bottom of the pink banner, I added the three cupcakes but replaced the company name with my first and last name. I tried to keep it simple and leave a good amount of white space.

LOGOS
Date: November 2nd, 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: Illustratior Description: : I designed 3 different logos for a cupcake company I had made up. Each logo is different. Objective: Create a variety of logos to fit a company or personal image. Use only the tools of Illustrator. Process: The first thing I had to decide was what did I want to make a logo for. So i decided on making a logo for a cupcake shop. And Ive always wanted to own my own, so for fun I designed some for myself. For the first logo, I made the whole logo a cupcake. I had to use the pen tool to create the cupcake, and then select certain parts of it to change the color. To add the sprinkles I used the pen tool again, making thicker small lines in different colors. The cherry was a circle, and a curved line. Once i had the cupcake down, i just needed to add font. My second and third logos are pretty simple. I repeated the cupcake in both. The second logo was just font with the cupcake on the side, and the third was a shape logo where i used a circle with a border and added the font and cupcake.

midoris cupcakes

Midor
cupcakes

MIDORI'S .....................
MIDORIS
CU
P C A KES

Cupcakes

WEBPAGE
Date: November 23rd,2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: Text Wrangler, Photoshop Description: A webpage I created to show my logo for Midoris Cupcakes Objective: Design a web page using HTML to display the logo and content. Identify hex colors for web design. Process: I first had to create an html document in text wrangler and added in the necessary tags and content. Once I had all of my content written up, I added a link to a pre-made CSS document. Once they were linked together, I continued on by changing the fonts, colors, and paddings in the CSS Document. I did this by finding the Hex codes in Photoshop, and changing the fonts families. Although at times I found HTML very frustrating, i really enjoyed learning how to to make my own website using HTML and CSS and it was a very good learning experience that will help me in the future. My final word count in my document was 296.

Montage
Date: October 26th, 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: Photoshop Description: Inspirational Montage for Chtistmas season Objective: Learn to manage Photoshop layers. Learn to blend images together smoothly, using masks and add a filter. Process: First i decided on the theme I wanted to do for my montage. I was in the Christmas spirit. So once i decided on the Christmas theme, I chose 3 different images from the internet and placed them into a folder. I used the Christmas tree as the background for my montage. I then placed the image of the Christmas presents in the left hand corner and used the brush tool to blend the two images together. I also decreased the opacity a bit. I then took the photo of the bokeh Christmas lights, and stretched it over my entire image. I then used my brush tool once again to blend it in with the entire image. Finally, i added a Christmas quote. I added contrast between the size of the word Believe and the rest of the quote. As for my filter, i went to the filter galley and chose a texturized filter that gave my image a canvas type look.

FLIER
Date: October 5th, 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: InDesign Description: This Flier is an 8.5 by 11 inch black and white flier for a graduation leadership conference Objective: Apply the design principles and use appropriate typography skills. Incorporate basic InDesign skills to improve basic flier layout. Process: For this flier, my main goal was to think outside of the box and be creative. I wanted the flier to grab peoples attention. I repeated the theme of the slashes within the title of the flier as well as the bottom beside the logo. I also wanted to incorporate Contrast, so i made the word Graduate bolder and larger than the rest of the title and made the dates and locations white on a black circle. I wanted the main question of Do you want to have the competitive edge in business? really stand out so i changed the sizes of each word and placed it in its own section on the Flier. Overall, i tried to make the flier have flow.

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///////////////////// GRADUATE LEADERSHIP CONFERENCE

Come learn how at Vouant Communications annual Graduate Leadership Conference.Vouant Communications is devoted to helping tomorrows leaders gain essential leadership skills in the workplace. During this dynamic three-day seminar, attendees will meet with top executives of Vouant Communications to discuss breakthrough leadership techniques, while cultivating attributes of leadership that will market to any employer. The conference is available to graduating seniors. Space is limited.
Registration and more information available at: http://www.vouantcomm.com/leaders

October 21 8 a.m. - 5 p.m.

lincoln convention

the

center

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EVENT AD
Date: October 12th, 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: Word Description: Color Ad for a Senior Citizens Bake Sale Objective: Find, scan and important a high quality image and create a full bleed design in Word. Insert and edit images in Word. Process: : I first decided what event i wanted to create the ad for. I decided to do a bake sale. I scanned the photo i found in a magazine and saved it onto my flash drive. For the process of creating the flier, I wanted the picture i scanned to really stand out, so i enlarged it and make it use up the most space on my flier to attract peoples attention. I then wanted to use the same colors as the cookies for fonts and boxes, so it could have repetition and flow. I added dots along the bottom of the flier that match the same colors of the cookies.

IMAGING
Date: October 19th, 2013 Course: Comm 130, 03 Instructor: Julie Peterson Programs: Photoshop Description: Take a photograph at BYU Idaho, then resize and edit it in photoshop. Objective: Learn basic photography skills. Use a digital camera to take a quality image. Adjust image brightness, contrast etc. Desaturate the selected portion of the image. Process: I first took my photo and resized and cropped it to 66. After i took the quick selection and lasso tool to select the part of my image that i wanted to keep in color. I decided that the bright pink flower would be the best part to keep in color. Once i had the flower section of the image I wanted, i made a new layer. This aloud me to desaturate the background without effecting the part of the image i wanted in color. Once i desaturated the background, i also desaturated the part of my flower a bit so the color didnt stand out so much. I then adjusted the brightness of the background.