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Can We Trust these Companies with Our


Health?
Thursday, 06 August 2009, 10:16 am
Opinion: Michael Collins

Corporate Tantrums -
Can We Trust these Companies with Our Health?

Michael Collins

Some major health insurers and other health interests are behind some of the highly
emotional and disruptive scenes at town hall meetings around the country.

What does this say about their level of desperation concerning the health care debate?

Anyone who has raised a high spirited teen knows that when the facts are obvious about
some misbehavior, there's always the chance that the facts will recede into a background
of a highly emotional argument. Raise you voice after you see easy $3,000 damage to the
car and you might hear, "Why are you yelling at me!" and so forth. Once the discussion
heads in that direction, you've lost, at least for the moment.

The health care industry and their Republican allies are very much like a guilty teen --
screaming and yelling at town hall meetings to divert attention from the real issues
surrounding health care for 300 million citizens. The only difference is that the corporate
entities involved are using proxies like Freedomworks; a well funded public relations
firm that offers just-in-time delivery of worked up "activist" groups. Its leadership and
"hundreds of thousands of grassroots volunteers nationwide" think that screaming and
yelling at town hall meetings to save the current health care system is persuasive public
discourse.

This strategy surprised many as it unfolded during the first few congressional town halls.
The debate over the need for health care reform has been momentarily diverted to a
sideshow of indignant attendees shouting down their representative or senator. Senator
Arlen Specter (D-PA) and Health and Human Services Secretary Kathleen Sibelius felt
the heat in Philadelphia. Rep. Lloyd Doggett (D-TX) was another recipient of health
insurance industry enabled histrionics at his town hall meeting in liberal Austin, Texas.
Rep. Frank Kratovil (D-MD) was hung in effigy in front of his Salisburylynching in 1913
when authorities did nothing. office in broad daylight just days ago, a distasteful
reminder for locals of a very real

Unfortunately for the corporate health care alliance, the play book was revealed just as
the disruption plan got underway. A leaked memo from Freedomworks outlined the plan
to systematically disrupt town hall meetings. The well funded organization is headed up
by former Rep. Dick Armey (R-TX), a Newt Gingrich protégé.

Freedomworks is not alone in the battle to save the health insurance corporations. The
powerful public relations firm representing AETNA and CIGNA, Shirley & Bannister
Public Affairs, is closely tied to ResistNet.com and other "grassroots" disruptors.
TheCoalition to Protect Patients Rights is managed by a major lobbying group headed up
by a former aid to Sen. Charles Grassley, (R-IA). Richard L. Scott, the former CEO of
Hospital Corporation of America (HCA) started Conservatives for Patient Rights. Scott
"sought opportunities elsewhere" after HCA was slapped with a $1.7 billion settlement
for insurance fraud during his tenure.

Before the leaked memo on disruption tactics, Republicans crowed about the public
displays showing "grassroots" opposition to health care reform. After the leak, it was
apparent that the Republican office holders and Fox News had been mouthing the talking
points outlined by the corporate grassroots organizers.

But as the facts emerged and the pattern was clear. The game plan is now on display. It's
not magic if you know how the trick is done

There may well be some people who are so attached to the health care status quo that
they're irate (particularly if they're health insurance company retirees). However, the
other concerns that would produce equal or greater outrage are not generating this type of
protest. For example, anger at the failure to cap credit card interest rates, desperation
about the high level of foreclosures, and lost pensions might be expected to generate
some shout outs. That has not occurred. But we're expected to believe that making the
world safe for AETNA is so important to Jane and John Q Citizen, they'll trash town hall
meetings to serve the cause.

A New Level of Desperation for Corporate Health Insurers


Rep. Allen Boyd (D-FL) tarred and feathered; Rep. Lloyd Doggett, (D-TX) with horns;
and Rep. Frank Kratovil (D-MD) hung in effigy.

The pictures above are all violent, hostile representations of moderate Democrats about to
meet with the public. The tar and feathering had to do with Rep. Boyd's support for cap-
and-trade energy legislation (another pet project of Freedomworks). Are the horned and
hung representations of Doggett and Kratovil before public meetings in their districts
somehow supposed to contribute to the health care debate?

The debased and trivial dialog on health care is a direct product of some major health
insurers and other health interests employing those who specialize in debased and trivial
dialog - the lobbying firms mentioned.

Do the leaders of these corporations actually think that they can sway public opinion with
behavior that most find offensive? Have they completely given up on negotiating a piece
of the health care market from the Obama administration? Have they reached a level of
incompetence where their corporate governance starts to look like depraved indifference?

The tactics of disrupting town hall meetings is very strange and extremely risky. This is
about all the companies have left, other than the normal legalized bribery through
campaign donations. It's all the more surprising that they're calling on lobbying groups
that came up with the failed Tea Bagging events. Why would this effort be any more
effective or end any differently?

What industry leaders know but won't admit is this -- they've already lost the battle. A
credible argument for single payer health is being made. Within the coalition supporting
expanded health care, the clearest message comes from the single payer, nationalized
health care faction. While it has been a struggle to put single payer and universal health
care on the table, the idea has broad public support. Private health insurance may not go
away this year but it's on the way out. The "industry" will be finished in the near to mid
term.

What is the response from the insurance industry? Denigrate the dialog. Disrupt meetings
with consistently rude behavior. Massively misrepresent the facts and analysis on the
overall program of universal health care. Most stunning, the out of control disruptors
present violent images aimed at the representatives they're trying to persuade. It's a
pathetic display of the very worst leadership imaginable. As a result, it justifies the very
worst interpretations of the motives and actions of these companies.

Who would trust these health insurance companies with their medical care and that of
their families?

END

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