Download as pdf or txt
Download as pdf or txt
You are on page 1of 60

Robbie Anson Duncan 136320565 MIVC 600 CW2

PROJECT 1

PROJECT 2

P3 PROPOSALS

P3

R ESEA R C H /

http://inspiration-hydrosphere-rcad.tumblr.com

R ESEA R C H //

http://hydrosphere-rcad.tumblr.com

All of the supporting research and development is catalogued on my two research blogs under the corresponding page headings.

Responsible packaging Reducing plastic Biodegradbale labels Limit packaging components

What began as a project to merely make an activity kit has grown far beyond. This has become a concept for the production of marine inspired design that understands the importance of sustainability. I have already branched off into 5 areas of outputs. These outputs all maintain similar principles and philosophies. Welcome to Hydro

ENVIRONMENT

Reduce printed elements and utilize virtual space Utilize alternative energy sources Find sustainable solutions to reduce costs and promote more considered design

Sustainable design Repurpose

EFFICIENT

Recontextualize Minimize Reduce

CAMPAIGN FOR CORALS

T-Shirt Campaign

HYDROPODS HYDROSPHERE BIOLUME


Marine Themed Kits Ages 7+ Introduce children to new creative mediums Bioluminescent light design Concept designs for a truly green energy source Encourage creative learning Utilize digital platforms to broaden aduience exposure Homeware Products Inspired by the Ocean Products that are light and comfort based Tactile and visually stimulating

GLOW

Vision: a technicolour crowd campaigning for change, Calling for the continued conservation of coral reefs Designs produced inspired by coral diversity Offers huge range of choices for campaigners - where each person involved is unique, with a shared environmental message to promote

Phosphorescent Products Self sustaining light products Use for night lights Children with disabilities

packaging
HYDROPODS

packaging

design

HYDROPODS HYDROSPHERE
Marine Themed Kits Ages 7+ Introduce children to new creative mediums Encourage creative learning Utilize digital platforms to broaden aduience exposure Homeware Products Inspired by the Ocean Products that are light and comfort based Tactile and visually stimulating

HYDROPODS

GLOW

design

content
HYDROPODS

content

assembly

Phosphorescent assembly Products Self sustaining light printing products HYDROPODS


printing

HYDROPODS

Use for night lights Children with virtual disabilities HYDROPODS


virtual

dont re-design . . . re-purpose and re-contextualize


I have selected cardboard tubes as my container of choice. This will be a motif within the Hydropod range. I want a sense of continuity, and this shape will provide this. These can also be cut easily using a fixed-to-table saw. They can also be cut by hand, or ordered to exact dimensions. The tube offers maximum benefits in terms of cost, aesthetic, practicality, further function and most importantly it can be recycled, re-used and repurposed. It has great sustainable qualities. I have a dedicated page on my blog to packaging analysis and reviews that I have made. This is mostly for my benefit, but there is evidence there to support my decision making in repurposing the cylindrical cardboard tube:

packaging
HYDROPODS

packaging

My prior research into packaging sources and options can be found at the following links: http://inspiration-hydrosphere-rcad.tumblr.com/PDS http://inspiration-hydrosphere-rcad.tumblr.com/SPD http://inspiration-hydrosphere-rcad.tumblr.com/BDGP

sketch-up rendering

pl
p.

c sti

ha rms t h e oce a

design
n.

HYDROPODS
pl

cy cl e thi s e re ca

design

ea
se
r ec yc l e t h i s c

s ea

ap

pl

.
pl

Icon Research: http://hydrosphere-rcad.tumblr.com/HPI

as

tic

h a rms t h e o c e

an

Each pod has its own visual icon. My audience is children aged 7+ and this comes with a challenge. To design something that is visually exciting, whilst clearly communicating the purpose. I sought inspiration from Scandinavian design books, as these often contain vector based work that encompasses beauty with simplicity. I also designed a very baisc recycle sticker for the base of the product. My research on Scandinavian graphic design can be found at this link: http://inspiration-hydrospherercad.tumblr.com/SGD

Each pod displays unique facts relating to the content. All the necessary warning information regarding the contents are clearly displayed. The contents of each kit is displayed in vector form. Information regarding the biodegradble nature of the label and packaging is supplied.

design
HYDROPODS

design

digital renderings of pods / and //

Each pod displays unique facts relating to the content. All the necessary warning information regarding the contents are clearly displayed. The contents of each kit is displayed in vector form. Information regarding the biodegradble nature of the label and packaging is supplied.

design
HYDROPODS

design

digital renderings of pods /// and ////

Gl w Paint

59 ml

DIRECTIONS FOR USE Unscrew black nozzle. Remove protective seal and cylindrical cap. Gently squeeze the contents onto your desired surfaces. Practice on a test surface first to improve your confidence. Once you have applied the paint to your surface leave it to dry for up to 24 hours. Thicker areas will take longer.
*This product is suitable for use on plastic, paper, wood and foam. Experiment with on other surfaces with the permission and supervision of an adult.

UV Hydrobulb

to see this paint glow brighter you can use a black-light. Hydro have sourced a black-light bulb that saves 80% more energy, which is available on our online store.

I have since found an exceptional phosphorescent paint that comes in 59ml bottles. I have also found a stockist that sells each bottle at a very competitive price. The original packaging however, is poor and unconsidered from many aspects; So, I redesigned the label in keeping with my theme and layout.

design
HYDROPODS

design

7+
this label is 100% biodegradable

Conforms to ASTM D 4236

As with all other Hydro printable designs, this label will be biodegradable. All of the necessary information is presented on the label, and the warnings for the content also.

Glow paint research: http://hydrosphere-rcad.tumblr.com/PPLRD THE FOLLOWING SLIDES ARE LARGER IMAGES OF THE DESIGNS FOR A MORE DETAILED VIEW

use your colour changing Hydro gloves to simulate the movements and light displays of marine creatures

This Hydro Pod Contains:


Passcodes to the virtual Hydrosphere I pair of Hydro gloves with 7 LED colour changing light settings Batteries included

HYDRO = WATER
95% OF THE OCEAN HAS YET TO BE SEEN BY HUMAN EYES

Hydr Pod /

Hydro Pods
are marine themed creativity kits
Weve combed art, science, maths and technology to make learning and discovery more inspiring and exciting
Inside this pod are access codes to an online space where you can discover even more about the Oceans and the amazing organisms that live there...

After removing the security seal from the battery pack press the white button to cycle through each setting

kinetic marine light show

WARNING
NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS.

So what are you waiting for?


Lets explore the Hydrosphere!
DEEP SEA CREATURES PRODUCE THEIR OWN LIGHT CALLED BIOLUMINESCENCE

7+
this packaging is 100% recycled and biodegradable

This Hydro Pod Contains:


Passcodes to the virtual Hydrosphere 1 hypotrochoid template 4 pattern gears 10 coloued Stabilo fineliner pens

HYDRO = WATER
MANY MARINE ORGANISMS GROW IN GEOMETRIC PATTERNS

Hydr Pod //

design an infinite series of hypotrochoid shapes inspired by beautiful ocean dwelling organisms

Hydro Pods
are marine themed creativity kits
Weve combed art, science, maths and technology to make learning and discovery more inspiring and exciting
Inside this pod are access codes to an online space where you can discover even more about the Oceans and the amazing organisms that live there...

mathematical marine patterns

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS.

So what are you waiting for?


Lets explore the Hydrosphere!
SOME MARINE CREATURES THAT LIVE IN THE DEEPEST OCEANS ARE TRANSPARENT

7+
this packaging is 100% recycled and biodegradable

This Hydro Pod Contains:

HYDRO = WATER

Hydr Pod ///

Passcodes to the virtual Hydrosphere 12 phosphorescent resin casts 1 bottle of Hydro Glow Paint

AROUND 70% OF OUR PLANET IS COVERED BY OCEANS

phosphorescent reef sculptures

Hydro Pods
design and decorate your own miniature glow in the dark corals and starfish
are marine themed creativity kits
Weve combed art, science, maths and technology to make learning and discovery more inspiring and exciting
Inside this pod are access codes to an online space where you can discover even more about the Oceans and the amazing organisms that live there...

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS. DO NOT CONSUME THE CONTENTS WITHIN THIS PRODUCT. THESE COMPONENTS ARE ONLY HARMFUL IF INGESTED.

So what are you waiting for?


Lets explore the Hydrosphere!
CORALS AND OTHER MARINE ORGANISMS GLOW AMAZING COLOURS UNDER UV LIGHT

7+
this packaging is 100% recycled and biodegradable

Hydr Pod ////

This Hydro Pod Contains:


Passcodes to the virtual Hydrosphere 12 laboratory grade petri dishes 1 bottle of Hydro Glow Paint

HYDRO = WATER

design your own unique glow in the dark petri dish artwork inspired by bioluminescent organisms

BIOLUMINESCENCE: BI_OH_LOO_MIN_ESS_ENCE

marine biologist glow laboratory

Hydro Pods
are marine themed creativity kits
Weve combed art, science, maths and technology to make learning and discovery more inspiring and exciting
Inside this pod are access codes to an online space where you can discover even more about the Oceans and the amazing organisms that live there...

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS. DO NOT CONSUME THE CONTENTS WITHIN THIS PRODUCT. THESE COMPONENTS ARE ONLY HARMFUL IF INGESTED.

So what are you waiting for?


Lets explore the Hydrosphere!
BIOLUMINESCENCE IS USE TO ATTRACT PREY AND DISTRACT PREDATORS

7+
this packaging is 100% recycled and biodegradable

| w w w. h y d ro. ed u | w w w.h y d ro.ed u | www.h y dro.ed u | www.h y dro. e du | www. h y d ro.e d u | ww w. h y d ro. e du |

| w w w.h y dro. edu | www. h y d ro.ed u | www.h y dro.edu | www.h y d ro.ed u | www.h y d ro.ed u | w w w. h y d ro. e d u |

W E L C O M E

T O

H Y D R O

Each pod will contain a single acetate sheet with this welcome message. I wanted to avoid using paper, and use a material that is more interesting. This is one of the only less sustainable elements to the product, but as this is an important piece of information - it is appropriate. This is also technically waterproof, and certainly something you wouldnt be able to forget about because it is unconventional. Acetate has a wonderful tactile quality, and represents the window in the imaginary submersible the child will be in, exploring the wonders of the Ocean. When the child accesses the online hub, they have access to the unboxing video (yet to make). Then they follow the numbered steps to get the most out of their pod, and can continue to learn more about the Ocean. The virtual hub will make finding fascinating information easy.

design
HYDROPODS

We love the Oceans. Your hydro pod has been created so you will love them too. All our packaging is 100 % recycled and biodegradable , because too much plastic leads to alot of environmental damage. We also care about reducing waste , which is why the instructions for this kit exist online as video demonstrations.
ARE Y OU READY TO EXPLORE POSSIBILITIES OF OCE AN INSP IRED C REATIVIT Y ?

design

B e I nspired
Use the link below to view amazing imagesto inspire your making and thinking

h y dro. e du /wow

2
W atc h
Use the link below to view the video demonstration

Curious

1 4
Make
Let your imagination overflow and create amazing ocean inspired artwork

Follow the web links to continue your ocean exploration

h y dro.e d u /de mo

h y d ro. ed u /ex p lo re

H Y D R O

P O D

KI NE TI C M AR I NE LI GHT S HOW

digital design for the welcome information

www.h ydro.edu

Here is a simple idea for the online space. It should be easy to use. I will require support in this stage, but ultimately the site will act as a middle-man to provide good quality content in one site. I will consider having enter appear when the cursor rolls over the biggest droplet. The smaller icons take a visitor to external sites. A way of making marine focussed content easier to locate: Icon 1 - Hydro Youtube Channel: Containing Ocean inspired activity videos and craft ideas. Icon 2 - A page with links to marine focussed websites like National Geographic and Greenpeace. Icon 3 - Direct mail to send work produced by using hydro products. Icon 4 - Tumblr blog of inspiring photographs Icon 5 - Online store for Hydro products

design
HYDROPODS

design

virtual
HYDROPODS

virtual

Early ideas for the virtual hub

design
HYDROPODS

design

virtual
HYDROPODS

virtual

This shows the next process of navigation. Where clicking on the button that corresponds to the purchased product leads you to an embedded video demo. The flipped Hydro icon lightbulb then leads to another page of material that will inspire and encourage further research. Exploded view

content
HYDROPODS

content

I have located a supplier of these gloves that delivers within 24 hours of ordering. The gloves are a simple product, that given a new context can make learning about deep sea organisms more exciting and engaging. The child is in total control and regular use of these gloves can improve dexterity and co-ordination. The colour changing LED gloves provide hours of experimentation and fun for children. I have already compiled video of footage that is solely focussed on marine movement and bioluminescent light displays. These videos can be found at the following links: http://www.youtube.com/watch?v=ni8w9BhkLjk http://www.youtube.com/watch?v=yaPovjMtjj8 This video, and others of relevance can also be displayed on the appropriate section on the virtual hub.

content
HYDROPODS

content

Having already undergone a large side-project focussed on hypo-trochoid patterns [http://robbie-anson-hypotrochoid.tumblr.com] I found real enjoyment out of combining maths, order and drawing. When making patterns, I struggled to use colour. But by looking at marine organisms and bacteria, I discovered an inspiring pallette to work from. The virtual hub will catalogue some inspiring examples that will be great for reference. I have sourced some quality fine liner pens and very cheap, yet good quality mini spirograph sets. This simple combination, supported by the visual information of the virtual hub makes a simple, yet thoroughly creative activity. Instead of focussing on represnting marine life using conventional forms, these shapes provide more opportunity for beautiful image making.

content
HYDROPODS

content

By repurposing these marine styled ice cube trays, I combined phosphorescent pigment with clear resin to create glow in the dark sculptures. This gave me an opportunity to physically make something that wasnt a vector graphic. They are so effective, that I have designed a new range (Glow) that is solely marketed as self-sustaining night lights for younger children. Marine microbial and coral patterns are beautiful and come in infinite designs. They are perfect inspiration for detailed decoration - that requires alot of concentration but is fantastic to start at a young age. By including a bottle of my re-designed glow paint with 12 resin sculptures, this kit can be completed at home safely. Should children wish to continue experimenting with this medium, they can find links to tutorials on resin working and glow paint art on the virtual hub.

content
HYDROPODS

content

This is a refined version of the BioPod that I created over Summer, under the new banner of Hydro. After producing the kit, which cost around 15, I realised that besides the plastic container and plastic additions to the kit, the biggest expense was the printed instruction booklet. This type of kit is best demonstrated by a person, as with all the kits I have designed. It seems in-efficient to spend hours designing instruction manuals when one could make a demo video for people to access instantly online. This also reduces costs because it costs nothing to upload a video - but printing an instruction manual...can be very costly. With the demonstration for this kit, I can show the technique of petri dish streaking properly. Also, I can instruct how to get the most out of the glow paint, and what implements to use that create good textures and shapes. I can source petri dishes from various companies, but utilize the opportunity to order them through the Cavendish Campus for a discount.

assembly
HYDROPODS

assembly

use your colour changing Hydro gloves to simulate the movements and light displays of marine creatures

This Hydro Pod Contains:


Passcodes to the virtual Hydrosphere I pair of Hydro gloves with 7 LED colour changing light settings Batteries included

HYDRO = WATER
95% OF THE OCEAN HAS YET TO BE SEEN BY HUMAN EYES

Hydr Pod /

Hydro Pods
are marine themed creativity kits
Weve combed art, science, maths and technology to make learning and discovery more inspiring and exciting
Inside this pod are access codes to an online space where you can discover even more about the Oceans and the amazing organisms that live there...

After removing the security seal from the battery pack press the white button to cycle through each setting

kinetic marine light show

WARNING
NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS.

So what are you waiting for?


Lets explore the Hydrosphere!
DEEP SEA CREATURES PRODUCE THEIR OWN LIGHT CALLED BIOLUMINESCENCE

7+
this packaging is 100% recycled and biodegradable

All the pods follow identical assembly principles: External Classifying icon sticker at the top

pl
ap

as

tic

ha rms t h e oce a

n.
pl

recy c l e t h i s c

Product label design wrapped around the tube Recycle sticker at the base

ea
se
r ec yc l e t h i s c

ea

se

ap

pl

.
pl

as

tic

h a rms t h e o c e

an

| www.h y dro.e du | www.h y dro.e du | www.h y dro.e du | www.h y dro. e du | w w w. h y dro. ed u | w w w. h y d ro. ed u |

assembly
HYDROPODS

| w w w. h y d ro. ed u | w w w. h y dro. e du | w w w. h y dro.e du | www.h y dro.e du | www.h y dro.e du | www.h y dro.e du |

W E L C O M E

T O

H Y D R O

We love the Oceans. Your hydro pod has been created so you will love them too. All our packaging is 100 % recycled and biodegradable , because too much plastic leads to alot of environmental damage. We also care about reducing waste , which is why the instructions for this kit exist online as video demonstrations.
A RE YO U RE A DY TO E XPLOR E P OSSIBILITIES OF OCEAN INSP IR ED CR EATIVIT Y ?

assembly

Be Ins pired
Use the link below to view amazing imagesto inspire your making and thinking

h y dro.edu /wo w

2
W a tch
Use the link below to view the video demonstration

C ur io us

1 4
Make
Let your imagination overflow and create amazing ocean inspired artwork

Follow the web links to continue your ocean exploration

h y d ro. e d u /d e m o

h y dro.edu /ex plo re

H Y D R O

P O D

KINETIC MARINE LIGHT SHOW

1 1

2 2

All the pods follow identical assembly principles: Internal

1 1

Hydro passcodes printed onto acetate placed inside the tube. The acetate will fit around the interior cavity and will flatten in moments, even after prolonged time curled in the tube.

2 2

printing
HYDROPODS

printing

portfolio-display.co.uk This is the company I have been in discussion with about printing my designs. The adhesive backed stickers are the best option for the icons and recycle stickers for the caps. The Biodegradable posters can be cut to size and then stuck to the exterior of the tube. They can be quite expensibe in small orders, so a mass order would be required in a hypothetical production scenario.

Glow Research: http://hydrosphere-rcad.tumblr. com/PNL

T-Shirt Campaign

GLOW

Vision: a technicolour crowd campaigning for change, Calling for the continued conservation of coral reefs Designs produced inspired by coral diversity Offers huge range of choices for campaigners - where each person involved is unique, with a shared environmental message to promote

The content within Hydropod /// presented me with an opportunity to bring another product into the range. These can be directly marketed as night lights for young children or anyone who prefers having a calming glow at night. Being battery free and self sustaining objects, they are a great little product for anyone who likes glow in the dark things, or loves the Ocean. With the added inclusion of access to the virtual hub, the choice is there for the user to seek out marine themed information and inspiration, made more accessible by having a primary base. This product is assembled in the exact same procedure as all other Hydropods. The only difference is the diameter of the cardboard tube - at 50 mm instead of 100 mm.

Phosphorescent Products Self sustaining light products Use for night lights Children with disabilities

Contents:
Passcodes to the virtual Hydrosphere 12 phosphorescent resin casts

Many corals on the Ocean floor glow in the dark. Now you can experience the same effects without a scuba suit. Once exposed to daylight or standard household lighting these resin sculptures will store that energy and release it in darkened conditions. Glow in the dark objects like these have a great use for providing small amounts of light when all others have gone. They can serve

ambient night lights

as a non-electrical night light for children. If exposed to ultraviolet light they will glow even brighter!

Glow

no batteries required

UV Hydrobulb

To see these sculptures glow brighter you can use a black-light. Hydro have sourced a black-light bulb that saves 80% more energy, which is available on our online store.

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS. DO NOT CONSUME THE CONTENTS WITHIN THIS PRODUCT.

4+
this packaging is 100% recycled and biodegradable

design
HYDROPODS

design
Contents:
Passcodes to the virtual Hydrosphere 12 phosphorescent resin casts

Many corals on the Ocean floor glow in the dark. Now you can experience the same effects without a scuba suit. Once exposed to daylight or standard household lighting these resin sculptures will store that energy and release it in darkened conditions. Glow in the dark objects like these have a great use for providing small amounts of light when all others have gone. They can serve

assembly
HYDROPODS

ambient night lights

as a non-electrical night light for children. If exposed to ultraviolet light they will glow even brighter!

no batteries required

UV Hydrobulb

Glow

To see these sculptures glow brighter you can use a black-light. Hydro have sourced a black-light bulb that saves 80% more energy, which is available on our online store.

assembly

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS. DO NOT CONSUME THE CONTENTS WITHIN THIS PRODUCT.

4+
this packaging is 100% recycled and biodegradable

pl
p.
cy cl e thi s e re ca

as

tic

ha rms t h e oce

an

.
pl

ea

se
r ec yc l e t h i s c

s ea

ap

pl

pl

as

tic

h a rms t h e o c e

an

Each resin cast is wrapped in blue tissue paper that has been recycled. This will prevent the resin from chipping.

Fibre optic research: http://hydrosphere-rcad. tumblr.com/FOSAL

T-Shirt Ca

GLOW HYDROSPHERE

Coral projector research: 1. http://hydrosphere-rcad. tumblr.com/CP 2. http://hydrosphere-rcad. tumblr.com/HSCPL-SHAPES 3. http://hydrosphere-rcad. tumblr.com/CPP

Vision: a t crowd cam change, C continued Reef relaxation conservat research: http://hydrosphere-rcad. reefs tumblr.com/RRD

Homeware Products Inspired by the Ocean Products that are light and comfort based Tactile and visually stimulating

Phosphorescent Products Self sustaining light products Use for night lights Children with disabilities

Designs p inspired b I wanted to further the range of products that are diversity
specifically targeted to the homeware market.

Offers hu By re-contextualizing and choices fo re-purposing existing appliances under a new campaign banner, I wanted to each pers demonstrate that designing unique, wi something sustinable and environmentally friendly need environme not be difficult. Furthermore, to promot it can still be beautiful and
practical.

Hydr sphere
fibre optic anemones
transport yourself to the ocean floor with a duo of colour changing ambient lights
The original packaging was a combination of poor design, poor use of materials that results in a product that seems cheap. The product itself is good, and I decided to re-design it. I didnt see the use in the plactic cover, as it doesnt hold all the fibres in place. Many strayed from this enclosure and as a result were warped and damaged. Inside a tube, with a simple rubber band they will remain straight. And if packed with responsibly sourced filler the appliance will not get damaged. I like to think that a consumer is more likely to buy something that looks good, promotes a good message, and serves more value than what it says on the packaging. That is the philosophy I believe in with regard to design, that it should go above and beyond.
sustainable as possible. designs aim to be as efficient and ambient Ocean paradise. All of our transform your home into an our design range that can There are also several products in conservation. many ways to campaign for marine Ocean as Hydro is, you can find you be as passionate about the inspiration and education. Should provides you with marine based Access to the virtual Hydrosphere effects without a scuba suit. Now you can experience similar amazing fluorescent properties.

Hydr sphere

transport yourself to the ocean floor with a duo of colour changing ambient lights

Opaque base: colour changing LEDs inside

HYDRO TIP: USE RECHARGEABLE BATTERIES

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS.

4+
this packaging is 100% recycled and biodegradable

fibre optic anemones

Anemones on the Ocean floor have

Contents:
Passcodes to the virtual Hydrosphere 2 fibre optic plumes 2 colour changing bases Batteries included

Anemones on the Ocean floor have amazing fluorescent properties. Now you can experience similar effects without a scuba suit. Access to the virtual Hydrosphere provides you with marine based inspiration and education. Should you be as passionate about the Ocean as Hydro is, you can find many ways to campaign for marine conservation. There are also several products in our design range that can transform your home into an ambient Ocean paradise. All of our designs aim to be as efficient and sustainable as possible.

Translucent base: colour changing

Contents:
Passcodes to the virtual Hydrosphere 2 fibre optic plumes 2 colour changing bases Batteries included

Anemones on the Ocean floor have amazing fluorescent properties. Now you can experience similar effects without a scuba suit.

Hydr sphere

Access to the virtual Hydrosphere provides you with marine based inspiration and education. Should

transport yourself to the ocean floor with a duo of colour changing ambient lights

you be as passionate about the Ocean as Hydro is, you can find many ways to campaign for marine conservation. There are also several products in our design range that can transform your home into an ambient Ocean paradise. All of our designs aim to be as efficient and sustainable as possible.

Translucent base: colour changing

Opaque base: colour changing LEDs inside

HYDRO TIP: USE RECHARGEABLE BATTERIES

WARNING
CHOKING HAZARD - NOT SUITABLE FOR CHILDREN UNDER 36 MONTHS.

4+
this packaging is 100% recycled and biodegradable

fibre optic anemones

Hydr sphere Hydr sphere


colour changing coral polyp projector colour changing coral polyp projector
This light product from IKEA retails at just 12. It has great potential for customization to serve a new purpose under a marine context. I produced vector shapes modelled on coral polyps in three ascending sizes. These can then be cut out of vinyl and stuck around the glass sphere. Once covered, spraying glass frosting over the sphere will block out the translucent glass. Once the vinyl stickers are removed the patterned areas will retain the translucence. Any light that now comes through will be projected through the positive pattern space created by the vinyl sticker. Adding an LED colour changing bulb inside will they give the user control with colour settings to re-create a reef in their home.

colour changing coral polyp projector

colour changing coral polyp projector


colour changing coral polyp projector

this packaging is 100% recycled and biodegradable

Hydr sphere Hydr sphere

INSPIRED BY CORAL
Corals are beautiful. They are also under threat. This product relies upon solar charging to power a colour changing LED bulb that lasts up to 20 years. Charge your bulb using the solar pack and when the sun goes down, you can bring the wonders of the Ocean floor into your home...

Your LED bulb comes with a remote control to adjust colour settings. Ensure the solar pack has charged for at least 10 hours before each use

colour changing coral polyp projector

colour changing coral polyp projector

this packaging is 100% recycled and biodegradable

Hydr sphere
reef relaxation
Eco friendly Hydrosphere Reef bean bags. Filled with a recycled composite of memory foam particles and biodegradable filler - no polystyrene microbeads in sight. I plan to contact Big Hug based in the UK and pitch my designs to them. They are sustinable retailers and share a similar philosophy to my own. The patterns on fabric are inspired by reef diversity and arranged in a similar geometric sequence as corals would grow in the Ocean.

CAMPAIGN FOR CORALS

Research for the Coral Campaign: http://hydrosphere-rcad.tumblr.com/CFC

T-Shirt Campaign Vision: a technicolour crowd campaigning for change, Calling for the continued conservation of coral reefs Designs produced inspired by coral diversity Offers huge range of choices for campaigners - where each person involved is unique, with a shared environmental message to promote
http://www.youtube.com/watch?v=-gxffFdWUgM&feature=youtu.be

I made this short video to explain the process and significance of the pattern designs: http://www.youtube.com/watch?v=bbpgPOEWqWA

HYDROPODS

BIOLUME
Marine Themed Kits Research for Biolume: Ages 7+
My bacteria samples in the laboratory

http://hydrosphere-rcad.tumblr.com/BVIB

Introduce children to This section contains a concept design for a new creative bioluminescent mediums bacteria powered lamp. I have Bioluminescent light design Concept designs for a truly green energy source
since completed a R&D project on this subject and hope to channel that into a prototype.

Encourage creative The current prototype, Vibrioptic utilizes Vibrio learning Pr Fischeri bacteria suspended in liquid solution. a At present, the visual design works. The addition Utilizeofdigital platforms a magnetic stirrer is for exhibition purposes, where it would be unsafe to allow members of the to broaden aduience Ta public to aggitate the liquid solution. You can find all my collaborative research on exposure st bioluminescence at:

In

Vibrioptic
bio l u m i n esc e nc e h arn es s ed /su s t a i n ab l e d e si g n

Vibrioptic

Bioluminescent bacteria suspended in liquid solution. Magnetic stirring generates a vortex from within the conical flask. This aggitates the solution, inducing quorum sensing: generating maximum luminescence. This aggetation can be controlled by the flick of a non-electrical switch that triggers magnetism

Fiber optic plume

Air-tight stopper

Autoclaved magnetic bearing inside flask

Magnetic base plate stirrer enclosed within a perspex cover

hypo-trochoid\\benthic geometry

robbie-anson-hypotrochoid.tumblr.com

MOVING IMAGE EXPERIMENTATION


These are the more finalized experiments I have produced since the start of the semester.

Direct link to youtube channel: http://www.youtube.com/channel/UC_YOSAIELOzIUOJwZg3WHLQ http://www.youtube.com/channel/UC_YOSAIELOzIUOJwZg3WHLQ?feature=watch

I hope to refine some of these processes and create a showreel. This showreel will be projected, but not just on the floor, ceiling or wall. I want to project these works in a way that is more representative of their origin. I had planned to project onto water, but this poses an immediate risk with the combination of electrical appliances. Fog is a more practical medium to project onto, and I can synthesize fog fluid from a combination of distilled water and food grade glycerin. Fog moves like water and has a mysterious visual quality. It also creates an atmosphere, something that drives my thought process. Having an opportunity to exhibit in a large space encourages me to consider presenting my work in a more exciting and engaging way. The early plans for this set up will be provided in following slides.

A brief note on my choices for accompanying audio: Marine life is the epitome of diversity. Yet there is one habitiat that encompasses every species: water. As forced as this could sound, I have always been mesmerised by the unique music Aphex Twin has produced. Coming from one man, I made a connection to further communicate this notion of diversity by selecting music from his available downloads, bar a few exeptions. I have continued to accompany these animations with ambient electronica. Most notably because that is how I imagine the Hydrosphere in my mind.

GEOMETRIC MARINE STUDY

0.1

I have begun to learn how to digitally produce these geometric forms on adobe illustrator. I have sacrificed the hand produced aesthetic to speed up my collection process, effectively giving me more opportunity to learn the program better, and produce a larger volume of studies to take forward and animate.

I also love making images that look as though they have come directly from a biologists electronic database from the 1980s.

By developing my skills creating these images digitally, I have also found ways to animate them with ease. The best thing, is that all of these complex lines look more crisp and clean when animated, as opposed to the hand drawn hypo-trochoid data, which after screen recording and photoshop editing, the complex lines are no longer visible.

Developing on from my hand produced and hand animated hypotrochoid shorts, I have sinced moved into digital territory. I am creating a new series of animated works under the title of Benthic Geometry. Benthic relating to the Benthic Zone, where no light from the sun ever penetrates, and in this dark, alien World - A huge volume of life still thrives. This first short is a simple test, using a series of single bacillus shapes, and then transforming them into a canvas of life. At simplified form, these have a microbial feel to them, and give me plenty of opportunity to experiment with a huge array of shapes and colours.

Benthic Geometry 1: Bacillus http://www.youtube.com/watch?v=67OqBqUYWcs&feature=youtu.be

The most recent addition to my moving image experimentation. Simplifying marine forms to basic shapes and then recording the resultant paths of these shapes around a fixed point. These have more movement than my earlier Hypo-trochoid animations and the process I have utilized offers me more flexibility with colour, form and movement.

Benthic Geometry 2: circle_hexagon_triangle http://www.youtube.com/watch?v=6gqNFmrePQg Ai Rendering - Projections on the floor through a blanket of fog at ankle height

It may seem hasty to be considering exhibition ideas, but I have deliberately linked my projects together, along with my dissertation to give myself maximum opportunity to produce work that is coherent, informed and well executed. I am considering the opportunity to utilize any darkened space, to create my own marine experience.

Fog Screen Projection This design breaks down the installation proposal to its basic forms. The smaller box on the botton left contains the fog fluid. This is propelled through a pipe by a fan. The pipe leads to the base of a wall mounted perspex container. The fog will then collect in this area until it reaches the top of the container. It is then sent through another pipe into another room that will have fog spreading at ankle level on the floor.

P3
Now that I am growing in confidence with digital renderings, I have more time to consider if an idea is strong or not before I make it. In preparation for P3, I have already begun to make rough plans for an installation/marine experience. Even if I choose not to go ahead with the following ideas, I would like to share them all the same. The following designs follow on from the previous considerations of projecting onto fog.

Supplied by the excess fog from previous installation ideas, the Vibrioptic light will be presented in this rather grandiose manner. The fog will create a truly wonderful atmosphere and gravitate people to the plinth like small fish drawn to the bioluminescent lure of an angler fish. If a magnetic stirrer can be borrowed from the Cavendish laboratories, I can hook it up to an interval timer - so it aggitates the bioluminescent solution at regular periods.

An entrance that instantly tells you where youre going. Constructed from expanding foam and polystyrene. These rock like forms will have fibre optic light embedded in them, alongside a range of tactile marine representations..

A simple public engagement sculpture. The foam will be spray painted white, effectively bleaching the structure. It is then up to the public to revive the vibrancy of the sculpture. By working together and using the spirograph sets and pens, they must re-build the reef. I like to make people silly. And to enjoy themselves. But this is my way of showing how change can be initiated by other means. Less of the shock value, and isnetad finding creative ways to get people working together for a positive cause.

Key with icons and prices displayed on it

wall securing fixtures

cardboard cores

Using a variety of wide sized cardboard cores, I can create a polyp cavity wall hanging product holder. Inside the tubes will contain T-pods and prints, with a icon code key displayed on the wall with pricess etc. This gives me an opportunity to make something from the vast amount of recycled cardboard cores I have collected. Whilst creating a unique and memorable browsing experience.

Hydr
The multi-sensory marine experience
*room layout/size may vary

Ive been imagining a way of turning a space at P3 into my multi-sensory marine experience - with a gift shop at the end that is anything but the hypocritical monstrosity I saw at Sea Life, the very sight that inspired me to create products and attractions: an experience with a difference, that promotes the right message in contextual relation to the theme of focus.

Hydro gift shop with monitors showing video demonstrations and a range of hydro products and prints Marine observation zone Digital marine images housed inside petri dishes with concave lenses over the top Bioluminescent lamp fibre optic light prototype Fibre optic light entrance Screens with marine inspired moving image work playing in synchronization with music. Individual headphone terminals Doorway with blackout fabric Standard doorway Glow in the dark guidance path Blackout fabric entrance

You might also like