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Project Name: Location: Date: Time: Se ment:

Yahoo Flickr San Francisco 1/16/14 5:00pm !" #$%ers & 'i h S$(scri(ers

)e ha*e kin+ o, a packe+ ta(le ($t -e can mo*e +o-n. 'ello. Hello. !ot a ti ht s/$ee0e here ($t -e1re oin to (e mo*in aro$n+ a lot. 2345SST6L78 So ho- is e*er%one to+a%9 Great. Yeah: oo+. Sleepy. Thanks ,or comin on %o$ Th$rs+a% e*enin an+ spen+in it -ith me to talk a(o$t photo p$rchasin . ;t1s oin to (e so m$ch ,$n: the ne<t t-o ho$rs. So let me tell %o$ -hat this is all a(o$t. So has an%one +one a ,oc$s ro$p (e,ore9 So a ,e- o, %o$. The con*ersation is oin to (e reall% ,$n (eca$se -e recr$ite+ %o$ all (eca$se %o$1re +i,,erent opinions an+ the one oo+ thin is that there mi ht (e moments that %o$ a ree. There ma% (e moments that %o$ +isa ree an+ that1s oo+. 6ct$all% %o$ sharin %o$r most honest: $p,ront opinions is the most help,$l to $s. 6n+ -e1re onna (e talkin a(o$t & as %o$ co$l+ pro(a(l% $ess ,rom the phone call & a photo stock site. ;1m onna et %o$r opinion a(o$t the ones %o$ are $sin an+ then ; -ant to share a ne- i+ea -ith %o$ as -ell ,or a ne- pro+$ct. ; +on1t kno- i, an%(o+% kno-s the set$p o, a room. Some o, %o$ ha*e (een to a ,oc$s ro$p (e,ore. #$t -e ha*e a t-o=-a% mirror an+ that1s (eca$se ; ha*e some collea $es in the (ack that -ill (e listenin in: -ritin notes: ettin all %o$r reat i+eas or %o$r opinions an+ ; ha*e a collea $e that1s onna (e comin in to-ar+s the en+ o, the ro$p j$st to ask %o$ a ,e- more /$estions. 6n+ ; mi ht also check ,rom time to time in the (ack room j$st to see -hat1s on their min+: i, the% ha*e an% ($rnin /$estions -hile -e1re talkin . 6nother thin is that -e1re onna (e recor+in the sessions: -hich i, %o$1*e +one a ,oc$s ro$p (e,ore %o$ kno- that it1s recor+e+: ($t it1s ,or research p$rposes onl%. Yo$ -on1t see the *i+eo on Yo$T$(e. This -on1t (e %o$r claim to ,ame $n,ort$natel%. ;t1s j$st a ,oc$s ro$p: so %eah that1s prett% m$ch it in a n$tshell. Like ; sai+ -e1re onna (e ettin $p an+ mo*in aro$n+ ,rom time to

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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time to keep the ener % oin an+ make it ,$n (eca$se: ; mean: photos are e<citin ($t mo*in aro$n+ is a (it more ,$n. !reat so ;>m thinkin since -e1re onna (e here ,or t-o ho$rs: -h% not et to kno- each other a little (it9 So let1s o aro$n+ the room. ;, %o$ co$l+: j$st intro+$ce %o$rsel,: sa% %o$r li*in sit$ation: -hat %o$ +o ,or a li*in also an+ -hat makes %o$ ($% photo stock. #$m %ileen. # am a &i ital artist. #$m tryin to remem!er 'hat you sai&. # li(e alone in San Francisco. )n& 'hy &o # purchase ima es* Because # 'ork 'ith a lot o+ +iles an& 'e ha(e to make &esi ns an& 'e ha(e to use ima es all the time +or &i++erent kin&s o+ thin s, printe&- .ust online- 'hate(er. So as a &i ital artist #/m al'ays lookin +or ima es that # can use an& researchin an& it$s +un too. !oo+. Hi- #$m Sophia an& # li(e 'ith my hus!an& an& t'o 0 +i(e 0 'ell- almost +i(e year-ol& an& almost nine year-ol& $cause he$ll !e nine in +our &ays- countin &o'n. # can$t !elie(e my !a!y$s nine- !ut yeah- so my son$s nine an& my &au hter$s almost +i(e an& a &o . )n& # am an interior &esi ner an& # 'ork +or a company !ut # also ha(e my o'n interior &esi n !usiness so # &o a lot o+ &i++erent pro.ects- mostly resi&ential &esi n an& # ha(e a country client that likes country stu++. 1hen # ha(e (ery contemporary mo&ern clients an& so # use a lot o+ ima es in &i++erent places in the home an& +or my clients$ &i++erent styles o+ enres. )n& 0 yeah an& # lo(e photo raphy as 'ell- so #/m al'ays lookin +or &i++erent ima es +or &i++erent clients in the spaces an& personal stu++- photos an& ima es an& seein the (ast options out there. 1hat 'as all the 2uestions* # almost thou ht you 'ere onna say you ha& +i(e ki&s or somethin like that. 3o- sorry. 1'o is oo&. )ny'ay- my name is 3ick. #$m a one-man pro&uction &epartment- &oin art- !uyin it +or pro&uction at a small- in&epen&ent a& a ency an& # li(e out !y the !each. # ha(e a t'o!e&room home an& #/(e !een &oin art 0 !uyin +or almost "0 years. Yeah. 4hat$s your last name* %'in . Yeah. # kno' o+ you. You mi ht ha(e sent me an email- yeah- so it$s !een really oo&. # lo(e !uyin art an& e(erythin an& 'orkin 'ith art &irectors an& creati(e people.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

Speci,icall% ,or photo stock9 4e actually !uy stock photo raphy an& 'e actually hire commercial photo raphers an& # think there 'as 0 in a 10-year span # must$(e &one a couple hun&re& photo shoots at another a ency. #$m )nnie- # li(e 'ith a roommate in outer 5ichmon& an& # 'ork at a small a& a ency. #$m a raphic &esi ner so # .ust o on photo sites .ust to +in& speci+ic ima es +or &i++erent clients all the time. Yup. Soun&s similar. #$m a &esi n &irector here in San Francisco. 6y name$s %ric- !y the 'ay. 6arrie&- t'o ki&s- li(in in 7aklan&- lo(e it- !ut yeah- &esi n &irector8photo rapher +or a 40-person a ency 0 not a&(ertisin 0 &esi n. So constantly either sourcin or +in&in or shootin photo raphy +or our clients so the 'hole amut o+ sites an& photo raphers an& oursel(es. So it$s rare that a &ay oes !y that # &on$t &eal 'ith photo raphy in some +orm or +ashion. Hi- #$m 9iana :oursea an& # too- am also an art !uyer8print pro&ucer an& ha(e !een +or "0 plus years all here in San Francisco an& it soun&s like mostly the same as the rest o+ you. # &eal 'ith !uyin stock photo raphy on a &aily !asis typically. # 'as .ust &oin a !i search to&ay !e+ore # le+t. ;:57SS1)<=> So yeah 0 an& # li(e in Green!rae 'hich is in 6arin in an apartment that$s on the 'ater an& # mo(e& there last year an& # lo(e it an& #$m ne(er lea(in . # li(e in %ast Bay !y the 'ay. Sorry # +or ot to tell you. That1s 57. So -hat +i+ %o$ $%s think o, & +i+ e*er%one et a chance to +o the pre= task that -e ha+9 )hat +i+ %o$ think a(o$t it: an+ oin an+ re,lectin (ack to some past e<periences9 6n% thin s that poppe+ o$t a(o$t some o, the &: the hi hs an+ the lo-s o, searchin ,or that per,ect photo9 #t$s .ust like a &iary o+ my li+e- !asically. # mean- # &o that so o+ten that it$s .ust the norm. it$s such a hu e part o+ our .o! that # 'as .ust &ocumentin !asically 'hat # &o &aily. #t 'asn$t stress+ul. #t 'asn$t har&. # mean it 'as .ust like- this is my process- this is 'hat # o throu h- this is 'hat # e?perience. # &o it so o+ten- it 'asn$t 0. So -hat are some o, the projects that %o$ $%s are +oin that re/$ire %o$ to p$rchase photos9 Like thinkin o, a past & like the most recent project: -hat -o$l+ (e some e<amples9 # &i& one +or @-9ate an& they 'ere lookin +or me to make !anners +or the 4e! site !ut to sho' o++ their +eatures +or &i++erent parts o+ the 4e! site. So they 'ere askin no photo raphy. 1hey 'ere only lookin +or illustrations 0 retro illustrations an& # ha& to keep thinkin o+ &i++erent key 'or&s like +lirty- couples all sorts o+ key'or&s # coul&

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

think o+ so # coul& +in& really cool ima es +or their !anners an& .ust try to e?press their &i++erent +eatures in a cute or +un 'ay 0 either en&er neutral or aime& to'ar&s +emalesaime& to'ar&s males an& so on an& so +orth. So # ha& to keep lookin an& lookin . 6n+ ho- +i+ %o$ ,in+ & like ho- +i+ %o$ start the process9 # .ust like- looke& 0 starte& lookin +or like- 'ell- they ha(e a particular +eature- like secret a&mirer. # .ust start searchin that 'ay an& then kin& o+ keep ha(in that key'or& list. )n& then click on like- +in& similar ima es i+ # thou ht that ima e 'as 7=- may!e # coul& look +or somethin else that 'as e(en !etter. )hat other projects there9 # 'as accessoriAin a se(en-room con&o an& nee&e& lots o+ ima es an& art $cause the client &i& not 'ant any personal 0 like she &i&n$t talk a!out +amily an& +rien& pictures that she 'ante& out. So # &i& a lot o+ eneral searches- similar to that- !ut like # &i& a!stract a lot an& thin s that 'oul& i(e me (ast options. <ike +or entry 'ay # 'ante& uni2ue space. # 'ante& 0 there 'as se(en &i++erent rooms to +ill 'ith art so # ha& to !e &i++erent !ut her style- so it ha& to !e the same !ut &i++erent in &i++erent areas o+ the house. )n& so # .ust 0 an& # 0 so # .ust took especially lots o+ pa es an& &i++erent like she sai&- key'or&s !ut mine 'as a little !it less speci+ic !ecause # 'ante& somethin to catch my eye. #t 'as like- +or this client # .ust 'ante& to +in& somethin uni2ue so # .ust &i& a !roa&er search an& &i++erent (enues o+ that search. # &o the same thin . # &on$t +ilter !ecause other'ise it narro's it &o'n too much. # &i& that to&ay. # 'as lookin +or photos o+ people ha(in 0 locals in Ha'aii ha(in +un- so yeah. #t$s too 0 an& then once 0 it$s har&. 1hat$s a oo& photo shoot to o on. ;:57SS1)<=> You ha(e to like keep lookin . Yeah so # usually &on$t 0 # +in& i+ # +ilter then it narro's it &o'n so # usually un+ilter too an& then typically you$ll +in& thin s you 'eren$t e?pectin 'hich is the !est part. 5i ht that$s 'hat # 0 # mean # ha(e ha& searches 'here you nee& speci+ics- !ut yeahe?actly- inspiration. You ne(er kno' 'hat$s onna pop up in &i++erent +ilters o+ ima es. 5nce $s$all% like -hen %o$1re on a project like this: -hat1s the time parameter9 Yeah # &on$t ;#3)B9#B<%> 'hen # really look. You can !e on those sites +or hours an& hours. #&eally like i+ you$re not comin 0 like i+ # o to one site an& may!e 'e$ll spen& 0 #$ll spen& like t'o hours instea& o+ one or somethin - !ut it .ust &epen&s on ho' +ast # +in& an ima e. But on a(era e at least #/ll spen& an hour .ust !ecause i+ one site &oesn$t

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

ha(e it- then # 'ill mo(e onto the ne?t an& then # re+erence !ack to 'hat #$(e alrea&y seen an& .ust see i+ there$s anythin out there. But # spen& more time than # really shoul&$cause # mean one o+ them sai&- one o+ 5000 ima es. )n& # &on$t think # o that +ar. #t &epen&s on ho' +ast that site is loa&in too. <ike i+ it 0 my computer is pretty +ast !ut sometimes like a certain site 'ill take +ore(er to chan e the pa e so then # .ust mo(e on!ut yeah a +e' hours +or my pro.ect. # think 'hat$s +rustratin is sometimes you search +or a certain su!.ect an& you et like50 pa es o+ 100 ima es on each pa e. 4e &on$t ha(e the time to o throu h e(ery pa e. # normally .ust o throu h the +irst 10. Yeah # a ree. # +eel like sometimes the thum!nails are really small too. # &on$t kno' !ut # 'oul& like to see it .ust !e like- lon er- like .ust more. Yeah more on a line on a pa e. # a ree. 7r may!e the search criteria nee&s to !e more speci+ic. <ike # think one search 'e ha& 'as 0 'e nee&e& a heart that ha& a sil(er !or&er aroun& it or somethin like that 0 (ery speci+ic $cause a lot o+ times art &irectors come to you an& this is 'hat #$m lookin +or an& you coul& spen& hal+ the &ay an& you can$t 0 you$& ne(er come up 'ith anythin . Yeah # think may!e the search mo&es nee& to !e more &etail oriente&. 'o- ha*e %o$ & ; mean thinkin like ma%(e o, the last ,i*e searches that %o$1*e +one: are there e*er moments -here %o$ j$st cannot ,in+ that ima e9 Like -hat t%pe o, ima e co$l+ %o$ j$st not ,in+9 1here ha(e !een. Cery speci+ic- like o+ some 0 !i*e me an e<ample. <ike some marker. # 'ant someone 'earin a coat !ut it has to !e somethin that$s (inta e or somethin like that 0 (ery speci+ic re2uests an& a lot o+ times i+ 'e can$t +in& it- then 'e &eci&e may!e 'e$ll shoot it. 4e$ll actually shoot it. 1hat happens all the time. #t$s .ust easier to en& up shootin it. Yeah $cause 'hen you shoot you et 0 it$s custom to 'hat you nee&.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

So -hat are some o, the so$rces that %o$1re $sin & some o, the photo stock so$rces9 Getty. !ett% ima es. Shutter Stock. Getty stock. # hate the sites 'here you ha(e to !uy the cre&it. #$m .ust onna say it. ;:57SS1)<=> Shutter stock an& iStock. # hate that. Because it$s "5 &ollars per &ay an& it$s like enou h +or us. # think Shutter Stock is that 'ay. So it$s 'ay !etter (alue. Yeah. #t$s a !etter (alue +or us- so #$m like more spent on the iStock. # .ust like to !e !ille& +or the ima e i+ 'e can. Yeah 'hich is 'hy like- Shutter Stock an& iStock you can$t. 'o- are %o$ p$rchasin 9 Do %o$ ha*e s$(scriptions9 6re %o$ p$rchasin (% the ima e9 Both. Both. # o !y cre&it 0 # !uy cre&its or # ha(e an account 'ith the stock house. )hat makes %o$ +o the cre+its or the s$(scriptions9 You &on$t ha(e a choice. Yeah. 3o really- you &on$t ha(e a choice. You can$t !uy the stock unless you !uy cre&its or a su!scription +or some o+ these 0 not all o+ them. <ike Getty an& :or!is. 1hose are corporate 0 they take corporate accounts so you can .ust !uy an& they in(oice you.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

Yeah !ut Getty an& :or!is are the most e?pensi(e ones. 9o you a ree* Yeah !ut you also ha(e a much hi her 2uality. 4hen they !ou ht- they !ou ht a!out E0F o+ the market. ;:57SS1)<=> Do ; ha*e all o, the major ones that %o$1re $sin ri ht no-9 # use Gallery Stock +or hi h-en&- like ima es. Ceer. Ceer is a state one. Yeah Ceer is oo&. Ceer is a small one. 1here$s another one that$s an o++shoot o+ Shutter Stock. #t$s calle& 7++set. #t$s ne'. #t$s like a hi her en& (ersion o+ 0 it$s royalty +ree !ut it$s much more curate&. #t$s calle& 7++set. So %o$ $%s are so close $p -ith +ealin -ith this +a% in an+ +a% o$t: ; reall% -ant to $n+erstan+: like -hat are %o$r ,r$strations9 So i, %o$ co$l+ all ra( a post=it an+ a marker. ; think i, -e co$l+ all set $p in pairs here: so like %o$ t-o ; think chat to ether. Yo$ can chat to ether. Yo$ can come o*er here an+ ; -ant %o$ to p$t like: an% ,r$stration: like that %o$ ha*e -ith !ett%: post it $n+er !ett%: like thinkin a(o$t the search. 6n+ ; -ant %o$ to et reall% speci,ic -ith like -hat %o$1re ,r$strate+ -ith. Yo$ can j$st -rite it on a post=it an+ -e can talk a(o$t it. So please: -hen %o$1re searchin : -hat are the top ,r$strations -ith !ett%9 5r this stock or Sh$tter stock. :or!is* :olors or 'hat &o you 'ant* Yo$ can pick an% color. 2345SST6L78 ;t1s %o$r per,ect time to j$st *ent an+ et all those ,r$strations o$t. 4e shoul& 'rite it &o'n an& stick it up* Yes. 2345SST6L78 # 'oul& say 0 # 'oul& may!e 0 ;:57SS1)<=>.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

6n+ ; -ant %o$ $%s to think a(o$t thin s like ,ilterin : searchin ,or that per,ect ima e: the ima es that come $p. 2345SST6L78 # &on/t kno'. 1hey ne(er 0 <ike a le(el &o'n* Yeah. ;:57SS1)<=> Yeah- key'or&s. ;:57SS1)<=> # &on$t like the +act that you can$t &o'nloa& the thin s lo!ally !ut on all the cheap sites 0 like the ;#3)B9#B<%> sites- that you can$t &o'nloa& a hi h-res comp. 1hat &ri(es me 0 )hat -o$l+ the (i sites (e9 Shutter Stock- iStock. Bi Stock. Ceer 0 'ell- no Ceer actually 'ill let you i+ you et permission +rom Getty. ;:57SS1)<=>. :or!is is some'here in the mi&&le. Yeah they$re close to Getty. # &on$t kno'. ;:57SS1)<=> Yeah iStock is kin& o+ hi h-en& ri ht no'. 1hey$re kin& o+ in the Getty realm. Yeah that$s 'hat they seem to claim. # et +rom my creati(e team- like # nee& hi h-res stocks. # can$t. See the thin 'ith Shutter+ly- it$s nice i+ you are a mem!er. You can &o'nloa&. ;:57SS1)<=> #$& say this is like a !etter- alternati(e to Shutter+ly. ;:57SS1)<=> Frustrations 0 the 2uality is a +rustration. 1hey$(e ot a poorer selection.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

Yeah you can say 0 you$re a ;#3)B9#B<%>. ;:57SS1)<=> # mean you can !uy !ut 0 ;:57SS1)<=>. Yo$ can & totall% ,ine: j$st +o the ones %o$1re ,amiliar -ith. :or!is is 0 ;:57SS1)<=>. 1hey$(e !een o(eruse&. #t$s a really !a&- royalty +ree- !ut it$s super cheap. #s it one- t'othree- 5#S* 5#S- one- t'o- three* Yeah. 1hat$s a !i - ine?pensi(e site. Yeah an& # think that$s o'ne& !y some!o&y in Hon =on or somethin . Ceer # think is too. )e1ll start -ith !ett% on here. So -e ha*e? too e<pensi*e: price%: too e<pensi*e: no ke% -or+s: limite+. # say &irecte&. #t$s like- 'e .oke a!out Getty- like e(en on photo shoots. 4e$ll !e like- that pose looks like Getty. #t$s like Getty has &irecte& the 'hole- like photo in&ustry to a point 'here it$s like- they &irect their photo raphers to o out an& shoot a certain 'ay an& it has chan e& the look o+ stock photo raphy- they$re so oo&. So 'e say it$s o(erly &irecte&. <ike you imme&iately kno' it$s stock an& people think stock 0 at least in my o++ice 0 'e think Getty ima es. )hen %o$ $%s & ; hear+ this term stock a lot ,rom some o, the ro$ps that -e1re +oin . )hat -o$l+ (e opposite o, stock9 )hat1s a photo that1s not stock=%9 'o-o$l+ %o$ +escri(e it9 Hhoto shoot. You ha(e to shoot it yoursel+. #t$s a custom shoot. 6 c$stom shoot ($t -hat -o$l+ (e some o, the /$alities o, it9 :an&i&. # mean- # hate to say Flickr ;:57SS1)<=> )rtistic.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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Folks that 'ant to pull 0 # ha(e art &irectors an& &esi ners 'ho pull +rom Flickr an& # can$t make an out&oor !oar& out o+ that- !ut they 'ant to kno' 0 yeah so that$s a hu ema.or issue. %?cept that there$s a Flickr &i(ision no' o+ Getty. ;:57SS1)<=> oin in there is a &i++erent story !ecause then there$s &i++erent stan&ar&s. 6n+ +o %o$ think the Flickr ima es on !ett% are +i,,erent than -hat %o$ -ere talkin a(o$t & the +irecte+9 Yeah +or sure. # speci+ically o into Getty$s to +in& 0 like they ha(e a !roa&er search an& then you can turn o++ 'hich ones 0 'hich a encies that they o'n that you 'ant to search or not. )n& # 'ill speci+ically only turn on Flickr an& &o a search in Getty that 'ay. 1hat$s 0 in +act i+ # use Getty that$s almost the only 'ay #/m usin it unless # 'ant a !roa&er search. ;s an%(o+% else +oin that9 # am. ; see %o$ shakin %o$r hea+. $:ause Flickr # use ima es +rom !ut like she sai&- the 2uality o+ them 0 ;:57SS1)<=>. 9epen&s. Yeah %o$ also sai+ no ke%-or+s. )hat +oes &9 # meant you can$t e?clu&e some 'or&s 0 at least think you can$t &o it. 7ne o+ them you totally can. # think it$s Shutter Stock 'here you can actually e?clu&e 0 you may!e see the same ima e. Say it$s not e(en 'hat you e(en 'ante&. You can e?clu&e a key'or& that 'ay an& +ilter all those out so it sa(es me time. So -hat -o$l+ an e<ample (e9 <ike +or instance- i+ # 'as lookin up construction site an& &ramatic an& then it 'as likesho'in me 'recka e an& # &i&n$t 'ant that. # 'ante& like people 0 so may!e take out the 'or& 'recka e an& then those 'oul& all &isappear an& then #/& !e a!le to re+ine my search more. # think you can &o that on Getty. You can say not 0 like no or not an& it$ll 0 # &i&n$t kno' that. Yeah they$re actually one o+ the most intense search en ines # +in&- !ut you ha(e to kin&a

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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kno' it. #n +act- at one point- like ei ht years a o # ot a !ook o+ all their key'or&s an& it 'as +rom them an& it 'as !asically teachin you ho' to use their search en ine $cause it$s pretty intense. # calle& them as 'ell 0 my 0 'hoe(er my rep is. # +reelance as 'ell so #/m e(ery'here!ut # 'ill sometimes call an& say- my o&. 4e can$t 0 'e cannot +in& 'hat 'e nee&. :an you help* )n& sometimes 0 an& then they$ll put some!o&y on it on their en&. 1hey &on$t necessarily come up 'ith !etter results !ut sometimes they &o. Then this -hole thin a(o$t: too e<pensi*e: price%: -hat is that9 Like -hat1s an e<ample9 Like -hat1s too e<pensi*e9 4ell- 'hen you !uy the usa e i+ you 'ant to use it in an out&oor campai n +or a year- it coul& !e 10- "0-000. ) lot o+ times clients &on$t ha(e that money no'. Yeah # .ust !ou ht 10 ima es +rom them an& it 'as 165-000 &ollars +or a year. 1hose are ri hts mana e&. Yeah. #+ they$re royalty-+ree it$s a &i++erent story. No- ro%alt%=,ree -o$l+ %o$ sa% the same thin & price%: too e<pensi*e9 3o. #t is 'hen you compare it to iStock or Shutter stock. #+ you$re &oin somethin +or mysel+ # coul&n$t a++or& to !uy 0 So ho- -o$l+ %o$ compare the ro%alt%=,ree price o, !ett% ima es to Sh$tter Stock9 #t$s still 0 +or me i+ # 'ere !uyin it mysel+- it$s e?pensi(e !ut my company can totally a++or& it an& some clients can. Some clients can$t. 5oyalty-+ree on Getty can !e 350 !ucks. ) 'hole month$s su!scription on Shutter stock is "50 or three 0 somethin like that an& 'ith a su!scription you et "5 ima es a &ay so "5 times 30 +or "50 (ersus one ima e +rom Getty +or 300. 1hat$s 0 So %eah: o into Sh$tter Stock here. )hen %o$ $%s sa% (a+ /$alit%: -hat +o %o$ mean (% (a+ /$alit%9 4ell they take anythin an& e(erythin it seems like. #t$s .ust like- 'hoe(er 'ants to su!mit a photo raph or art or 'hate(er they$ll put it up there. 1hey$re not payin the artist

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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+or it. 1hey only et pai& 'hen someone &o'nloa&s it. So they !uilt that company on sheer (olume- !ut it$s like 10F o+ it is anythin that at least # 'oul& 'ant to touch. So it$s 0 you$(e ot to 0 i+ # o there it$s !ecause #/m lookin +or somethin to use temporarily or photo app 'ise- +or sure. Cector art 'ork- stu++ like that 0 thin s that are onna take me a 'hile to &ra'- # 'ill o an& ra! somethin an& use it as a placehol&er !ut there$s a sheer (olume. Shutter Stock is insane ho' much stu++ they ha(e. You only 'ant a small percenta e o+ it thou h. ; see %o$ shakin %o$r hea+. 3o # like Shutter stock. 4ell- sort o+. # mean # +in& a lot o+ mi?e& stu++ there that # coul& use an& that 'as .ust a!o(e 'hat # nee&e&. #t$s .ust interestin - &epen&in on the pro.ect an& the client. So ho- is the search on Sh$tter stock an+ ettin & 1ca$se %o$ sai+ there is so m$ch. 'o- is it9 #t$s pretty oo&. 1heir user inter+ace o+ their site is not super intuiti(e- !ut #/(e use& it so much # kno' ho' to 'ork aroun& it. You can say photo raphy or art'ork or illustration an& &i++erent cate ories so it$s +ine. But it 'ill return some hu e num!er o+ ima es +or you. )n& # mean- like you 'ere sayin earlier- i+ # make it past pa e +i(e- it$s !ecause #/m alrea&y +allin asleep or somethin . #$m sittin there. # mean a+ter 0 you can say likemost popular or ne'est or 'hate(er an& usually # .ust click on most popular $cause those are +or the most part- oo& 2uality 'ise. )n& a+ter pa e three you$(e alrea&y starte& to &i(e into the ones that no one$s onna really 'ant 0 at least +or me. 6n+ then the other thin is -hat %o$ -ere talkin a(o$t -ith the no hi h=resol$tion comps. 1hat$s .ust +or my o'n personal e?perience. 1hat$s the !i est. # mean # et emails an& phone calls an& te?ts at ni ht at 10I00 +rom an art &irector. # nee& a hi h-res comp. #$m like- # can$t. #$m sorry. 1here$s nothin # can &o. 6n+ no- 3or(is is comin thro$ h & there1s the t-o major pain points. The site is not $ser=,rien+l% an+ selection is (a+. So -hat +o %o$ mean (%: ,or 3or(is: site is not $ser=,rien+l%9 1hat$s me. #t$s not as user-+rien&ly. #t takes some time. # &i& it to&ay. # 'as on there an& lookin +or these Ha'aii site 0 or pictures an& #/m like- &ammit- # nee& to 0 # +or et ho' to create a ne' like !o? an& the !utton is like this !i . )n& it$s in the corner. #$m like 'hy* Yeah- same thin - it$s .ust not 0 any'ay that$s my personal opinion. 6n+ then -e ha+ the selection is (a+9

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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1hat$s me. 4e ne(er +in& anythin on :or!is. Yeah. 3o matter 'hat a ency #$m at. #t$s rare that 'e use that. ;t1s rare that %o$ +o $se that9 Yeah. Does e*er%one a ree -ith that9 ;t1s more o, a rare so$rce9 #t must !e !ecause 'e stoppe& lookin . 4e &on$t e(en o there. # mean most places # 'ork 'e$ll ;#3)B9#B<%> royalty-+ree typically. 5arely &o # !uy a ri ht$s mana e& ima e. Sometimes thou h. 6n+ then iStock %o$ ha*e eneric ($t then -e also & e*en tho$ h -e1re talkin a(o$t pain places: ; ,in+ this interestin -e ha*e some positi*e ima es comin thro$ h. ;t1s a (etter alternati*e9 4ell # only use Bi Stock an& iStock at 'ork an& so Bi Stock 'e can use like "5 &o'nloa&s a &ay. 1hat$s (alue- so # mean # .ust like 'a&e throu h the crap at Bi Stock an& #/m like +ilterin throu h. #$m like- +in& oo& ones an& # see a lot o+ !a& ones. iStockit$s !ecause # ha(e to 0 it$s cre&its so # ha(e to !e a little pickier an& # .ust like 0 sometimes # +in& !etter ima es. But they !oth &o 0 # think iStock picks up +rom like Shutter Stock an& some other &i++erent sources. 1hey seem to +ee& in an& you +in& 0. 1hey share ima es. 1hey share ima es so # +oun& one like 0 #/(e seen Shutter Stock stu++ on iStock. #$(e seen Getty may!e. 6ay!e some other sources an& Ceer #/(e seen the same stu++ on iStock. #t kin& o+ intermin le&. )n& you kno' Getty !ou ht iStock* Yeah. Yeah. So @eer & the ,r$strations -ith @eer are limite+ an+ then not as m$ch selection. Tell me a(o$t @eer. # .ust +eel like it$s a 'hole lot o+ in(entory.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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Yeah # can ne(er 0 'e can ne(er 0 'e !uy t'o ima es a year +rom them. #$(e looke& an& 'e ha& cre&its so # looke& 0 an& they 'ere onna !e like one in like a year +rom the su!scription an& # 'as like- # shoul& &o'nloa& a +e' !ut # &i&n$t see that much a+ter a 'hile so # +or ot a!out it. 6re the% & %o$ mean %o$1re talkin a(o$t these. 6re there an% -here the search process is j$st less pain,$l than others9 Shutter Stock +or me. Sh$tter Stock9 #$m oo& too. So ho- are %o$ $%s searchin 9 )hat are %o$ act$all% inp$ttin into that search (o<9 Like -hat -o$l+ (e an e<ample o, somethin that happene+ j$st this last -eek9 Herson- in car 'ith technolo y. Cirtual. Do %o$ ha*e an% -orkaro$n+s9 ; hear+ a ,e- o, %o$ sa% ; tr% not to $se the ,ilters: so -hat are some o, the -orkaro$n+s to reall% et to that9 4ell # al'ays use the +ilters. # &o. # ha(e to use +ilters. Yeah !ecause o+ time # &on$t ha(e any time. 7r you$re lookin +or pictures o+ couples you ha(e to. <ike say :hristian 6in le- they$re like- 'e$re lookin +or an ol&er- senior couple. You$re onna ha(e to &o +ilters. )hat ,ilters are most important9 1he key 'or&, +ilters. 3um!er o+ people. Yeah.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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3um!er o+ people- !ack roun&. Sometimes #$m lookin +or like- !ack&rops that look like 'inter or like summer or some thin s like that- so out&oor. )hat a(o$t the i+ea o, like: the ,ilter ,or the t%pe o, li htin that a photo mi ht ha*e9 Do %o$ e*er ,ilter (% that9 1ype o+ 'hat* 9ay or ni ht. Yeah. Sometimes. Da% or ni ht. 2345SST6L78 6n+ ho- common is that ,or %o$9 Sometimes 'e .ust look +or &ay an& ni ht an& 'e$ll &eci&e i+ &epen&in on the photo 'e$ll &eci&e 'e$ll make it a ni ht shot instea& !ecause 'e$re al'ays lookin +or a speci+ic look. No- o, co$rse one o, the pain points that came thro$ h -as o, co$rse: price ri ht9 So -hat +o %o$ sa% is %o$r threshol+9 Like ho- +o %o$ -ei h o$t & like -hen are %o$ -illin to pa% a little (it more ,or somethin that ma%(e: is like %o$ sai+: not stock=%: like more a$thentic9 4hen the client has the money. ;:57SS1)<=> Yeah. 4ell 'e ha& to use a cele!rity in somethin so 'e ha& to pay it so 0 an& the cele!rity$s a ent &i&n$t i(e us anythin +or +ree so 'e ha& to search +or our o'n so that 'as pro!a!ly one o+ the most e?pensi(e thin s #$(e &one in a year 'here 'e ha(e to use a stock ima e o+ a cele!rity. Yeah- somethin like that 'here the client has the !u& et. 6n% other sit$ations9 1he hero shot or somethin that$s oin to !e seen e(ery'here. <ike #$(e &one 'in&o's 'here it$s onna !e in a !i store so it$s pretty important so 'e$re 'illin to spen& the money. Yeah. # !uy +or a& campai ns !ut it$s online an& printe& out&oors so at the en& o+ the &ay e(en i+ it$s royalty-+ree 0 a 500 &ollar royalty-+ree ima e is nothin like a penny. But

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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that$s !ecause it$s a&(ertise& o(er the cost o+ a hu e campai n !ut i+ it$s a small pro.ectmay!e it$s .ust an in(itation. # &i& an in(itation +or a +inancial client an& they 'ere .ust 0 it 'as +or a ro'in e(ent ;#3)B9#B<%>. #t 'as one &ay so that 'as their story. 1hey &eci&e&- ho'e(er- they ha& the money an& they !ou ht an e?pensi(e ri ht$s mana e& ima e +or 3000 &ollars. 6y o&. ;:57SS1)<=> Yeah 'e .ust o +or the !est 2uality you possi!ly can an& 'e .ust 0 'e almost sho' the clients +irst an& then i+ they like it 'e then tell them the price. 4e &on/t$ !reak it &o'n. <ike sometimes 0 they$re not seein the price 'e$re &eterminin !ut 'e$re &eterminin !ase& on 0 'e$ll +ilter oursel(es. <ike i+ they ha(e E0-000 !ucks to spen& on photo raphy- 'e mi? an& there 'ill !e like some that$s 'e ot +or part o+ our su!scription at Shutter Stock an& some 'e$re payin 1"-000 &ollars +or !ut 'e kno' 'hat the !u& et is an& 'e$re 'orkin 'ithin that !u& et. But they &on/t$ kno' that one 'as +ree to us an& one 'as 1"-000 &ollars. 1hey .ust kno' that they ot "0 ima es +or E0-000 &ollars or somethin . 1hat$s a oo& point. Yeah. !reat. So let1s sit (ack +o-n. # ha(e one more. Yeah. Getty ima es ha(e oo& 0 ;:57SS1)<=> !oo+ c$stomer ser*ice9 Yeah. That1s a +eli ht. You kno' 'hat* 1hat$s actually 0 yeah that$s my one complaint !ecause # 0 i+ you .ust call up your rep- that$s 0 that$s one o+ the thin s a!out :or!is. 1here$s no sales 0 &e&icate& sales rep anymore. 1here use& to !e. 'o- o,ten +o %o$ ,in+ %o$rsel, callin the c$stomer ser*ice9 # &o 0 'ell 'hen #$m ne otiatin like- mana e& ima es. #+ #/m ne otiatin price !ase& on usa e- it$s !etter to &o it in person. # mean you can &o it online (ia chat !ut # +in& that # et much !etter pricin 0 !ut that$s also $cause you$re !uil&in on a relationship that you$(e ha& +or many years so 0 an& sometimes some o+ those stock sites 'ill also pro(i&e

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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you 'ith &iscounts. So you automatically- &epen&s on 0 # kno' 'here(er #/m 'orkin some a encies automatically et "0 or 30F o++ 'hich makes a !i &i++erence. 'o- m$ch ro%alt%=,ree *ers$s ri ht mana e+ photos are %o$ & is it like 50/509 5r are some o, %o$ +oin more ro%alt%=,ree9 6ore royalty-+ree- almost all royalty-+ree ri ht no'. 4e$re .ust &oin royalty-+ree. 6ine is like G0F royalty-+ree- 10F ri ht$s mana e& no'. Hal+ an& hal+ may!e. #$m hal+ 0 #$m 50850. !reat: so ; -ant to r$n a ne- pro+$ct (% %o$. 'o- man% o, %o$ $se Flickr9 )hat are %o$ $sin Flickr ,or9 6y o'n- personal ima es- !uyin ima es- (ie'in my +rien&$s ima es. Does an%(o+% $se Flickr as a so$rce: j$st to & ,or an% o, the projects9 Yeah +or sure. Yeah. Yo$ are $sin it as a so$rce9 Yeah. # mean 'hen 'e 0 like # sai& #/ll o to Getty an& speci+ically turn on the Flickr so # can see 'hich ones are purchase-a!le # uess an& then et them +rom there. 4e ha(e actually reache& out to the photo raphers on Flickr an& sai&- hey 'e$(e seen your 'ork. :an 'e 0 are you open to sellin these or 'hate(er !e+ore 0 e(en !e+ore Getty 'as ha& a connection 'ith them. So 'e$(e !een usin Flickr +or a lon time. 4e use it as a company. 4e put our o'n 'ork on it. 4e ha(e our o'n company site on Flickr so 'e$re pretty !i +ans o+ it. 4ho o'ns Flickr no'* Yeah 'ho* ;:57SS1)<=> So -hat ;1m oin to talk to %o$ a(o$t is Flickr is thinkin o, o,,erin a license+ photo raph% photo stock site an+ the% -ant to et %o$r take on some o, the & -e ha*e some mocke+ $p ima es o, ho- the pro+$ct -o$l+ look: ho- it -o$l+ ,eel

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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$sin it. 6n+ some more mock=$ps. So let1s start o,, an+ ; can et %o$ $%s (ack $p. ; ot %o$ sittin 2;N6AD;#LB8. ;1m sorr%: ; ,or ot to sa%. 3an %o$ ra( a notepa+ an+ a pencil9 #eca$se -hat ; -ant %o$ to +o is -e1re onna talk a(o$t each one ($t (e,ore -e +o ; -ant %o$ to -rite +o-n j$st %o$r initial tho$ hts that come to %o$r hea+ (e,ore -e talk a(o$t it as a ro$p. Let1s start here. So this -o$l+ (e the pa e that %o$ -o$l+ see & the ,ramin pa e. So this -o$l+ (e the ,irst pa e %o$ -o$l+ see comin to the site. 2345SST6L78 %ther or or this one +irst* 4hat &o 'e 'rite a ain* So ;>m onna talk thro$ h it an+ then %o$ can -rite. So $p here -o$l+ (e %o$r pro,ile: %o$r lo in. Yo$ -o$l+ ha*e a thin calle+ a like (o<: -hich -o$l+ (e somethin like Pinterest: like a little (oar+ -here %o$ pin all %o$r photos. So it1+ (e ri ht $p here an+ then %o$r car+. 6n+ then in the mi++le -o$l+ (e search (eca$se this -o$l+ all (e a(o$t startin o$t -ith a clean search. 6n+ j$st some ke% thin s a(o$t Flickr stock & that it has an incre+i(le /$ota o, photo raphers: a$thentic photos an+ simple pricin . 6n+ then there -o$l+ (e this thin calle+ tren+in collections. 6n+ tren+in collections -o$l+ (e somethin like & it -o$l+ (e somethin like -hat %o$ mi ht see on e#a% or Bts%. ;t1s a collection: so -hat & a c$rator -o$l+ c$rate certain t%pes o, photos ,rom +i,,erent photo raphers an+ make collections (ase+ on ne-s. So that -a% -hen %o$ come in %o$ co$l+ kno- that this c$rator & this is create+ (% a certain c$rator & ma+e this speci,ic theme. 6n+ the thin a(o$t tren+in collections means that thro$ h the Flickr comm$nit% it1s onna ($il+ it as one o, the (est collections so it1s (een ,ollo-e+: it1s (een like+: commente+ j$st to let %o$ kno- that this is -ell=recei*e+ an+ prett% pop$lar. 6n+ then $n+erneath -o$l+ (e this thin calle+ pop$lar themes an+ this -o$l+ (e pict$res that -o$l+ (e comin $p j$st (eca$se the%1re hi hl% searche+ or ma%(e p$rchase+ a lot so this -o$l+ (e more (eca$se o, the +ata o, Flickr capt$rin the hi h searches an+ s$ch. 5r this is more j$st the ones that are like+ or ,ollo-e+. So i, %o$ co$l+ -rite +o-n j$st some initial reactions. 6n+ then j$st another thin is each c$rator collection -o$l+ incl$+e ma%(e $p to & -o$l+ incl$+e an% -a% $p to 100 photos. So the% can (e prett% *ast too. 6n+ another thin that %o$ co$l+ +o is: let1s sa% %o$ reall% like this c$rator1s ra+iant orchar+ collection. Yo$ co$l+ contact them an+ sa% ; -ant a photo like this. So that -a% i, %o$ ot some inspiration %o$ co$l+ take it ,$rther. So it1s j$st another -a% o, ettin to ma%(e that photo that %o$ mi ht nee+. 6n+ then j$st one other note: this clean search -o$l+ then take %o$ to an a+*ance+ search -hich ;1ll sho- %o$ ne<t ($t this -o$l+ j$mp %o$ to a ne<t pa e. So -hat are some o, the & seat9 Yeah ha(e a seat. )hat are some o, the initial impressions o, this9

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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# like& it a lot. # think that it$& !e kin& o+ interestin i+ # 0 to start 'ith that- like try popular themes an& #$& o in that 'ay an& then i+ # coul&n$t +in& in that area 'hat # nee&e& then # 'oul& narro' &o'n the search +or my .o!- an& # like the tren&in . #t$s kin& o+ a couple& option +or popular themes !ecause #$& pro!a!ly ha(e a theme in my hea& !e+ore # 'ent to the 4e! site any'ay so then #$& may!e o to that popular area. So %o$1+ ,in+ this to (e ma%(e more help,$l than j$st oin to the clean search9 # mean- # think 0 yeah # think # 'oul& try it. # 'oul& o there +irst. #+ that then- &i&n$t i(e me 'hat # nee&e&- # 'oul& try it. )n& then # mi ht narro' &o'n the search an& o !ack an& .ust &o it that 'ay. But # think the popular themes- i+ they poppe& up in color that 'oul& !e 0 +or my enre it$& !e a oo& option. # think +or me !ecause o+ the time crunch all the time # .ust nee& to kno' 'here the search !utton is. So %o$ look j$st ,or that9 Yeah # &i& think i+ # ha(e time #$ll o &o'n there- !ut #$m al'ays in time crunch. So -hat a(o$t this i+ea o, tren+in collections -here it co$l+ (e some c$rator that %o$ ma%(e like. )o$l+ that ha*e an% in,l$ence o, startin here *ers$s search9 Bsually you$re kin& o+ 0 #$m lookin +or a speci+ic ima e type +or a certain somethin so that$s 0 1hat$s like a !onus. 1hat looks like %tsy or Hinterest to me 'hich # like- !ut i+ # 'ante& a ;#3)B9#B<%> #$ll !e like- #$ll !e there- !ut i+ # 'ante& some like- ima es +or a client then #$m .ust onna o up there. Yeah an& also on some other sites it$s really har& to +in& the search section. <ike you look all o(er the pa e an& it$s in the corner. )n& that$s ri ht in the center. # like that there$s a like !o? up top. <ike a lot o+ times # +or et that # can sa(e an ima e on a like !o?. # &on$t kno' 'hy. # .ust ne(er think to &o it an& then #$m like- # can$t +in& that ima e so 0 Sorry. Yeah so # .ust keep +or ettin an& then #$m like # can$t +in& it. So 'oul& you !e a!le to 0 # use like !o?es all the time. :an 0 'ill you !e a!le to email the like !o? to some!o&y else or to yoursel+*

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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Yes an+ & -ell -e ha*e mock=$ps o, ho- that -o$l+ ,eel ($t %es: %o$ can +o that. # email my like !o?es all the time. # like that it$s ot the search an& inspiration an& their Shutter Stock has inspiration areas. 1hey$re not pro!a!ly as intense an& their curation is pro!a!ly more truste& # 'oul& say throu h Flickr. # &on$t kno' 'ho$s &oin the curatin at Shutter Stock !ut # 'oul&n$t trust them so at least at Flickr # kno' i+ # ha(e the taste le(els up !ecause i+ they$re oin out to the community an& the community # kno' at Flickr is stron into photo raphy so # 'oul& 0 # 'oul& &e+initely use a search more !ut # 'oul& &e+initely check out the curation. #+ #/m startin a pro.ect- #$m lookin +or inspiration # 'oul& o to the tren&in +or sure. # &on$t kno' i+ # 'oul& 'in& up 0 # mean it mi ht s'ay me to'ar&s somethin !ut i+ #$m lookin +or somethin speci+ic o!(iously #$m up in the search a lot more o+ten. 1he one thin # 'orry a!out the curation is 0 # &on$t kno' i+ this coul& happen or not- !ut i+ people are pushin ima es- so many people see them an& all o+ the su&&en that ima e is !ein purchase& !y so many people an& all o+ the su&&en you$re like- you .ust !ou ht it +or a client an& ne?t thin you kno' their competitor has the same ima e. You$re like'ell it 'as tren&in on Flickr last 'eek so no' 'e$re seein it e(ery'here. 1hat 'as on my list. So 'oul& e?clusi(e licensin !e a(aila!le i+ you ha& 0 'hoe(er 0 i+ you ha& a pro.ect- i+ you ha& a client that 'ante& it like e?clusi(ely 'oul& that !e an option* Because that 'as e?actly 'hat # 'as thinkin . )n& then there$s no point. 6n+ -here +oes %o$r /$estion o, that come $p9 )as it ,rom some &9 #t 'as .ust a nee&. #t 'as the same thin . # 'as thinkin - 'ell i+ there$s a million people on here an& they like a particular curator$s 'ork an& that photo !ecomes popular an& then it 0 or somethin in the popular theme& area !ecomes popular that means a ton o+ people are usin it alrea&y so it$s out there. You coul& start seein 4e! sites i+ people are &oin 4e! &esi n. 7r it pops up in Hinterest. <ike you al'ays see some ima es !ein pinne& or 1um!lr !ut # like the tren&in collections mainly +or i+ #$m startin a pro.ect that$s a little more openlike say may!e an in(itation or somethin a little more a!stract then # can pro!a!ly o there +irst. But i+ they i(e me a speci+ic 4e! !anner pro.ect- then #$ll .ust o search. )hat +o %o$ think9 # thou ht it 'as (ery pretty- !ut a ain like they sai& # &on$t ha(e the time. # .ust 'ant to et in there- et 'hat # nee& 0 an& especially i+ # ha(e like "0 ima es # ha(e to +in& 0 # &on$t ha(e time to .ust 0 this is really nice. <et me look +or it. # &on$t ha(e that kin& o+ lu?ury so # &on$t also 'ant it to !e like Shutter Stock 'here it$s .ust like +in& your ima e

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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an& it$s a totally u ly site $cause # &o lo(e Ceer an& # 'ish # coul& use it more. 1hey sen& me all these cool thin s like- they .ust spen& a lot o+ &etail an& their ima es are or eous !ut # .ust can$t use them. So there$s a part o+ me that appreciates the artistic aspect o+ it an& the 'ay it$s so !eauti+ul !ut this to me- # &on$t think # 0 it$s like a little too much +or me like Hinterest. #$m starte& an account an& &iscar&e& it !ecause # 'as like- 'hy am # &oin this* Yeah # think the inspiration area is more +or the &esi ners an& art &irectors. But +or like art !uyers an& pro&uction people- 'e .ust 'ant to search. But sometimes art &irectors ha(e like 0 they can$t come up 'ith i&eas so that mi ht help. So ; ha*e another thin that ; j$st -ant to et %o$r take on. So these collections co$l+ (e thro$ h ,ree /$ali,%in c$rators or (% lettin the comm$nit% rank them ,rom like: ,ollo-s. )hat +o %o$ think o, those t-o +i,,erent an les9 ;s there one that %o$ pre,er9 So one1s thro$ h the comm$nit% an+ one1s thro$ h pre &. # think # 'oul& say pre-2uali+ie& !ecause artists ha(e a certain criteria 'hen they$re &oin stu++ (ersus .ust the eneral pu!lic. # coul& see openin it !ut # 'oul& let us 0 the user kno' 'hich is 'hich. #$& 'ant likemay!e there$s 0 may!e that$s !roken into t'o kin& o+- top ro' is the curate& an& the !ottom is like community +a(orites or somethin like that. @ust so you kno'- Flickr is payin someone to curate 100 photos. Hope+ully they 'ent to someone 'ho$s truste&. You can kin& o+ o there- (ersus like the community- like 'hat$s tren&in !i ri ht no' an& 0 Yeah curators 0 the appro(e& curators 'oul& ha(e like the e?perience. Yeah art !ack roun&. Yeah. # &on$t min& !ein open to !oth. # .ust 'oul& 'ant to kno' to o to one section or not. Yeah. ; hear people sa% %eah. )o$l+ that (e ,$n j$st so %o$ kno- the +i,,erence9 Yes. !reat: so let1s sho- %o$ no- -hat the each -o$l+ look like. So this -o$l+ (e the a+*ance+ search. So %o$ -o$l+ o in & ; ha*e t-o o, these here so that -a% %o$ can ma%(e see this a little closer here. Yo$ -o$l+ o in an+ then (ase+ on that initial search then ,ilter it +o-n. So %o$ ha*e the option o, co$rse: ,ilterin (% photos:

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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*i+eos: ill$strations: +i,,erent t%pes o, orientations like lan+scape: portrait: (% price & %o$ can ,ilter (% price: si0e: e<pan+e+ pool. So %o$ co$l+ like: open it $p to seem more: like the non & ma%(e the non=license+ photos. Yo$ co$l+ +o the n$m(er o, people an+ a en+er an+ the cit% an+ that -o$l+ j$st (e the initial. 6n+ %o$ co$l+ e<pan+ on some o, these as -ell. 6n+ these -o$l+ all (e tr$e resol$tion so e*en tho$ h the%1re +i,,erent si0es: j$st (eca$se it1s +e,a$lt resol$tion an+ none o, them are croppe+. )rite +o-n some o, %o$r initial tho$ hts on this search. # 'oul& think that i+ you nee&e& a photo- price is not a concern until you +in& 0 until you et a selection o+ ima es to look at !ecause sometimes 'e really nee& a photo an& 'e$ll pay anythin . Do the rest a ree -ith that or -o$l+ %o$ like to a++ the ,ilter an+ price9 Filter an& price is nice. # mean- # associate price 'ith 2uality so # 'oul& pro!a!ly put the sli&er to the top an& mo(e it o++ the lo'er-price& ones .ust to see 0 hope+ully to ear me to'ar&s the !est ima es on the site. # &on$t kno' i+ that$s onna !e true !ut that$s ho' it 'orks in some other areas. You$re payin +or 2uality so i+ # 'ant 2uality #/ll .ust mo(e the sli&er to the top. )hat other tho$ hts +o %o$ ha*e9 # think it seems like the search criteria are pretty common. # 0 +or some reason an& # kno' this is the 'ay 0 # mean Flickr has one this 'ay an& other photo sharin sites 0 'e$(e ot 1um!lr on it. 1he 'ay that they put the ima es so close to each other that sometimes # nee& a little space !et'een it. # mean it$s .ust a personal pre+erence !ut it$s like 0 # mean there$s areas that ha(e a thum!nail that # nee& a ma ni+yin lass. #t$s nice to !e a!le to see it !ut ha(in the ima es so close to each other kin& o+ in+luences 0 For me to re ister this 'ith this. <ike some o+ the ima es ha(e more &etail. 7thers are more like !roa& so that one 0 an& it$s .ust like # &on$t e(en kno' 'hat that looke& like so # .ust came throu h it. #t looks cool- !ut it$s 0 ;:57SS1)<=> !ut +rom a practical stan&point it$s onna 0 it$s not onna spee& up a search. #t may slo' us &o'n. 'o- -o$l+ %o$ -ant it to look9 ;:57SS1)<=> more space in !et'een. <ike a picture colla e. Yeah it looks pretty !ut you ha(e to sort throu h that an& look pretty har&.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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#t$s 0 yeah may!e put like 'hite space !et'een all o+ them. 1hat mi ht help. )ell ; ha*e a *i+eo ; -ant to sho- %o$ o, the search so ; +on1t kno- i, %o$ -ant to come o*er & o, the search. 9o you kno' i+ they$re thinkin o+ ha(in like roll-o(er 0 like the ima e 'oul& e?pan& i+ you rolle& o(er it* ;:57SS1)<=> <ike # think Shutter Stock an& Getty like- they ha(e 0 a lot o+ them ha(e it 0 roll o(er. ;:57SS1)<=> Hut (ie' or somethin . Yeah you &e+initely 'ant to see the &etail $cause sometimes you/re 0 sometimes you$re onna o in an& crop into .ust a portion o+ a shot may!e .ust a little !it so it$& !e nice i+ you looke& in there. Yeah # mean i+ you coul& scroll an& it pops up an& then you &ou!le click on the one you 'ant- that$s sa(in you time. ;:57SS1)<=> You (ie' thin s. Yeah. # also like makin a contact sheet. Sometimes # &o that !ecause it$s easier an& then # open them all up on my &esktop at the same time an& it$s 2uicker. So here1s the *i+eo o, search. ;t i*es %o$ a little (it more (ack ro$n+ so ;>ll et o$t o, the -a%. #t$s a soun&track* 2@;DB5 PL6YS8 ;1m oin to sho- it a ain an+ ;1ll kin+ o, talk %o$ thro$ h. # sa' an option +or sortin !y 2uality an& location so that$s oo&. Yeah. 1hat helps. Let me sho- %o$ a ain. 2@;DB5 PL6YS8 4hat$s oin on there e?actly* Photo selections an+ then here -here the ,ilters start. ;t -o$l+ (e (% color. Yo$ co$l+ ha*e 2;N6AD;#LB8. # like that sort o+ like ;#3)B9#B<%>. ;:57SS1)<=>

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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1he community part o+ it- is that 0 is it connecte& !ack to Flickr* You can share* Yeah the Flickr comm$nit%. ;t -o$l+ (e the Flickr Stock comm$nit%. 5i ht. So -hat +i+ %o$ think a(o$t that o*erall process: j$st seein that *i+eo: -hat -as %o$r take9 Cery animate&. Gi(e me more o+ 0 than .ust this. #t$s animate&. <ike # mean i+ it$s really onna mo(e aroun& like that- it$s 0 that$s a lot o+ !an&'i&th. # &on$t kno' i+ you kno' 0 6i ht !e !usy. #$& like to try it on the site an& see ho' it 'orks. C$st thinkin a(o$t = %o$1re +ealin -ith this e*er% +a%. 'o- +oes it & -hat +o %o$ think o, that price9 # &on$t kno' until honestly until you actually &o it an& use it you 'on$t kno'. You think you mi ht !ut you kno' 'hat* 1hat$s 0 Yeah. )hat are j$st %o$r impressions ,rom the *i+eo9 # think it$s interestin . 1here$s some ne' thou hts there. 1hat ;#3)B9#B<%> is kin& o+ interestin . 4hat i+ you like the ima e here an& then o(er there an& .ust 'ant to 0 Then %o$ ha*e to p$t them in %o$r like (o<. 7r you check it. :an you check it* 7r you coul& 0 yeah check each one* That -o$l+ (e the like (o< too like that that %o$ can click. So let me sho- %o$ ne<t & let the e<perience -ith the thin contin$e. So this -o$l+ (e the price %o$ pa%. So %o$

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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et %o$r & sa% %o$1re searchin ,or (ikin (% the sea. 5n this pa e %o$ -o$l+ see the +i,,erent prices ,or each t%pe o, & i, %o$ -ere ettin small: me+i$m or lar e. Yo$ -o$l+ see the photo rapher1s pro,ile so %o$ co$l+ click an+ then see an e<pan+e+ pro,ile o, that photo rapher. Yo$ -o$l+ ha*e +i,,erent ta s so let1s sa% ma%(e %o$ like this pict$re ($t it1s & ; j$st -ant to see +i,,erences so then %o$ co$l+ o an+ search a little (it more (% the ta s that are on the pict$re. Yo$ -o$l+ see ho- man% *ie-s: there -o$l+ (e ho- man% sol+ e*en tho$ h it1s not on this mock=$p. Sol+ -o$l+ (e on here too. 6n+ then on the (ottom there -o$l+ (e ima es like these. So somethin like 6ma0on -hen %o$1re checkin o$t. ;t sa%s 6ma0on s$ ests like c$stomers also (o$ ht. Somethin like that -o$l+ come $p that are relate+ to this ima e. # like that a lot $cause # sometimes 'ill +in& one ima e- then # nee& to coor&inate the rest o+ the space- so +or me that 'oul& !e interestin . #$& like to +in& more o+ that photo rapher$s in+ormation as 'ell $cause you nee& to i(e the clients 0 'ell +or me 0 as much &etail as possi!le. So the photo rapher in,ormation9 6m-hmm- # think that coul& !e important- like ho' many people ha(e (ie'e& or purchase& is oo& in+ormation especially i+ you$re not 0 'ell $cause especially i+ you/re ettin somethin +or 0 you &on$t 'ant to ;#3)B9#B<%> yeah you .ust 'ant to make sure +or that pro.ect. So i+ # kno' 0 it$s like # 'ant it i+ # kno' ;#3)B9#B<%> !ut that$s oo& at the same time. Yeah- no # think #$& 'ant to kno' ho' many $cause # &on/t purchase somethin that a ton o+ people ha(e !ou ht. )hat else kin+ o, helps o$t9 #t$s a++or&a!le. # mean i+ that$s any in&ication o+ 'hat the pricin mi ht !e. 6n+ -e1ll talk more a(o$t that. Yeah # like the 0 a&&itional curate& !ottom like similar ima es. You kno' that 0 you can only type in so many key'or&s so it$s like someone$s helpin the curation alon as a &esi ner that &e+initely helps. #t mi ht sen& you o++ on a route that you ne(er e(en thinkin a!out so it$s help+ul an& it$s nice. )o$l+ %o$ -ant to see more rele*ant ima es or ima es like these is eno$ h9 Like -o$l+ %o$ -ant an%thin that1s reall% speci,icall% connecte+ to this pict$re9 # uess hal+ an& hal+ $cause # &o 0 somethin # click on somethin an& #/ll look +or similar ima es like hopin +or somethin a little 0 may!e somethin more- somethin !etter. Yeah # mean i+ there$s 0 i+ this photo rapher took +i(e ima es o+ this uy an& this !ike

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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an& this stea&y in &i++erent (ie's an& you coul& see all those at one time- like really 0 Getty &oes that. Getty 'ill &o 0 9i++erent an les. Yeah like ;:57SS1)<=>. 3ot the same ima e. Yeah $cause it seems like no' you pro!a!ly ha(e to o to the photo rapher$s thin an& then +in& that ima e a ain an& then see 'hat else 'as taken at that time or 0 so i+ they can !unch those to ether 0 i+ they$re all +or sale at least. So instea+ o, ha*in %o$ click on the photo rapher1s site %o$ -o$l+ like to see it ma%(e on this9 Yeah. ) &i++erent an le to that one +rame $cause 'e ha(e a &i++erent eye than the close. 4ell an& sometimes 'e nee& three ima es o+ the same person an& the same thin . But co++ee in han&- han&s on the computer- 'hate(er it is. #+ there$s &i++erent shots sometimes you 'ant to !uy all three. So %o$ co$l+ share this thro$ h an% social sharin : o, co$rse email as -ell an+ %o$ co$l+ also sa*e it to the like (o<. There -o$l+ (e a -atermark on it e*en tho$ h it1s not in this mock=$p. ;t -o$l+ (e at the (ottom. ;t -o$l+ ha*e the photo rapher1s name an+ the ima e n$m(er. So -hat +o %o$ think o, a -atermark that -o$l+ (e at the (ottom9 1hat$s the !ane o+ my e?istence. #n a&(ertisin it$s .ust 0 you can$t present that 'ork to a client an& sell a concept 'hen you ha(e a 'atermark on there an& a hu e num!er. #t looks like crap. You can et permission to et a hi h-res copy. You shoul&n$t ha(e to thou h $cause # kno' # ha(e to 0 like # sai& it$s 10I00 at ni ht an& #$m &o'nloa&in 0 literally #$(e &one may!e "00 in a ni ht !ecause the presentation is the ne?t mornin - so like (olume. So ha(in to call an& you can$t call a+ter hours. #t$s almost like i+ you ha(e like an account they let you take the 'atermark o++. Yeah # mean that$s 'hy #/m a +an o+ Getty !ecause there$s no issue 'ith that. You et the hi hest res ima e that they ha(e so you also et the resolution an& you &on$t ha(e to &eal

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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'ith any o+ the 'atermark issues an& # pre+er that. 5ne thin the% +i+ -ith the other ro$p is j$st a little con,ession. 'a*e %o$ e*er $se+ an ima e that -asn1t -atermarke+ -itho$t ($%in it j$st ,or a certain project i, %o$1re in a time cr$nch9 3o !ut # photo-shoppe& out the 'atermark to use in a presentation. ;:57SS1)<=> Yeah 'e &i&n$t sell that ima e- !ut yeah 0 !ut #/(e ne(er stolen photo raphy. 3o. #$m not in a place 'here # ha(e to. #t$s not 'orth it. So let1s see no- the pro,ile pa e. This -o$l+ (e -hat the photo rapher1s pro,ile & 2345SST6L78. 1hat$s 7=. You ot us &o'n here. 4e$re all +ocuse&. So this -o$l+ (e the pro,ile pa e ri ht: so this -o$l+ incl$+e the photo rapher1s -ork an+ ma%(e a main piece here: all his +i,,erent pict$res an+ a snapshot o, -hat his skills or e<pertise are. ;t -o$l+ sho- ho- man% photos he has: ho- man% +i,,erent al($ms 1ca$se ma%(e he1s & -hen %o$ click -ith him he1+ ha*e +i,,erent cate ori0e+ al($ms an+ then it -o$l+ incl$+e his ,ollo-ers an+ ho- man% people he1s ,ollo-in as -ell. 4ell # ha(e to e?pect it. #t$s almost like a Face!ook pa e. Cery similar. #t$s a !ee+e& up (ersion o+ your Flickr account no'. So # ha(e a 2uestion- since this is all a!out purchasin ima es- are these ima es that he$s only &eci&e& he can sell an& is 'illin to sell or is it his +ull account or his or her account* Technicall% it -o$l+ (e all the license+ -ork ($t -o$l+ %o$ -ant to also see his p$(lic as -ell9 3o. #+ #$m usin this to !uy ima es # only 'ant to see the thin s that are a certain resolution that # can actually purchase. #+ # 'ant to 0 # mean i+ there$s a !utton on here that takes me to his personal pa e that/& !e reat. But 'hen #$m searchin at 'ork #$m searchin +or thin s that # kno' # can !uy- that are hi h enou h 2uality that # can sell to

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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my client. #+ # 'ant to look at his personal pa e an& see all his iHhone shots that # can$t use- that$s +ine !ut # 'ant to kno' that these, one- they$re 0 e(eryone in the photo is a 0 like a si ne& mo&el contracts- to they$re hi h enou h resolution an& 0 yeah. 2345SST6L78 as lon as there1s a ,ilter & so i, there are p$(lic ima es in this pa e: it -o$l+ (e 57 i, there1s a ,ilter. )s lon as you can turn it on an& o++ it$s +ine $cause sometimes 0 Yeah. # .ust 'ant to see the ones you can purchase. Yeah $cause that 0 i+ you &eci&e& to o on this site- really that$s $cause you$(e ot some time on your han&s. ;:57SS1)<=> !ut typically it soun&s like most o+ us are 'orkin in an en(ironment that$s &ea&line &ri(en an& 'e also ha(e se(eral pro.ects on our plate so that kin& o+ time is usually a lu?ury so it 'oul& !e +un i+ you can- !ut yeah like you sai&.ust an option 'oul& !e reat. # 'oul& email mysel+- like his or her name to o !ack an& look at it on personal time. Like at a later +ate9 Yeah !ut yeah- 'hen #$m !uyin # 'ant to narro' it &o'n 2uickly. #s there a 'ay to +a(orite this person- like may!e their pro+ile* ;:57SS1)<=> Yeah +ollo' them in your account like the like !o?* )n& +ollo'. Yeah like- +ollo'. 1hat$s cool. 1hat$s a oo& 'ay to &o it. Yo$ see that ,ollo-9 Yeah. # like the look. Because it !ecomes like a ne's setup +or you. Yeah # actually et a lot o+ email !lasts +rom commercial photo raphers an& the ones that # like # sort o+ +ile in my email so # can al'ays o !ack to them.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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No- ; -ant to sho- %o$ this -hole i+ea o, a like (o< -hich %o$ $%s seem to kno- a lot a(o$t. So the like (o< & there are more ro$ h mocks. Yo$ can sit (ack +o-n: ($t %o$ can see here: this -o$l+ (e %o$r a+*ance+ search an+ %o$ -o$l+ (e lookin at all %o$r search res$lts an+ %o$ -o$l+ (e a(le to p$t the photo into %o$r like (o< so %o$ co$l+ create a ne- one. Yo$ co$l+ p$t it into one o, the ones %o$ alrea+% ha*e sa*e+ in another project. Yeah an+ then %o$ co$l+ +o this -itho$t lo in in. ;, %o$ lo e+ in: it -o$l+ ens$re that all %o$r photos are sa*e+: ($t thro$ h the cookies o, the & as lon as %o$1re on the same (ro-ser: %o$ co$l+ & like let1s sa% %o$1re j$st neto Flickr Stock an+ %o$ -ant to start sa*in thin s to %o$r like (o<: %o$ can +o that -itho$t re isterin . 2345SST6L78 4ell- +or me any'ay- #/m a +reelancer so #$m al'ays hackin into some!o&y$s account usually or # ha(e my o'n account sometimes !ut +or use +rom the company that #$m at !ut that 'oul& !e nice i+ #/m in a hurry. # &on$t ha(e to 'orry a!out si nin up or +in&in someone$s lo in in+o. 1hat 'oul& !e nice. Yeah # al'ays 0 throu h the +reelance in my company # al'ays i(e them my account in+ormation an& pass'or& $cause they can$t !uy anythin 'ithout me any'ay. So ho- man% o, %o$ -o$l+ lo in9 9e+initely. Yeah. #$t it1s nice & the i+ea o, not9 Yeah as an option that$s reat. )s lon as # &on$t ha(e to si n in e(ery time. # 'ant to !e a!le to .ust 0 ;:57SS1)<=> as lon as it remem!ers me. Yeah an& most o+ your ma.or 0 Yeah they usually &o. So this -o$l+ (e like: i, %o$ -ante+ to like: take a lance at all %o$r projects: so these are all %o$r +i,,erent like (o<es an+ the main pict$re -o$l+ sho- $p ,or some o, the other ones. Yo$ co$l+ sa*e $p to 100 or so in %o$r like (o<. )hat +o %o$ think o, that9 Cery Hinterest. Pinterest. )hat ima e -o$l+ %o$ -ant to (e the main one9 ;, %o$1re makin a like

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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(o< -o$l+ %o$ -ant a certain pict$re to (e the main one9 The last one %o$ sa*e+9 Your +a(orite. 6ay!e the iconic one- like the &rum- so may!e a (ery plain &rum or a plain uitar so that 0 usin icons. # 'oul& &o icons 0 'hiche(er photo 'as more iconic. #t 'oul&n$t matter to me as lon as you coul& title the like !o?. #+ it 'as like- searchin +or :isco or ;#3)B9#B<%> # mean- as lon as the name 'as up top. # think on Hinterest you can click on 'hiche(er one you 'ant to !e the main one so # 'oul& &o that. #$& like to select 'hich one 'as my +a(orite. 4e can share these like !o?es ri ht* Yeah. 2345SST6L78 You can email it to your team. Yeah. 1hat$s the thin a!out 0 yeah some o+ the other ones. ;t -o$l+ (e more e<pan+e+ & this -o$l+ (e a more e<pan+e+ *ersion o, the like (o<. 6n+ then here (% clickin the sen+ %o$ co$l+ +o either & so %o$ co$l+ sen+ %o$r entire like (o< to a click an+ cop% link ,or-ar+in option. 5r %o$ & let1s sa% %o$1re lookin thro$ h: %o$1re searchin : %o$ -ante+ to sen+ one. # 'as onna say that- may!e certain ima es. Yeah can # print a contact pa e* So that 'as one o+ my 2uestions on my list. 3an %o$ -hat9 :an you make a contact pa e* So like i+ you$re lookin at a 'hole pa e o+ photos there shoul& !e 0 there can !e an option that .ust says- make contact pa e an& you .ust click it an& it$s &one an& you can email that. )n& you can say 'hat # +oun& toni ht- the "0 ima es. ;:57SS1)<=>

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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7r like .ust on one sheet o+ paper. $:ause 'e han 0 e(ery sur+ace in our o++ice is ma netic an& e(erythin is on the 'all at any i(en moment so i+ # coul& print this out an& put it ne?t to the pro.ect an& !e likehere$s 0 their ;#3)B9#B<%> to&ay an& !e printa!le an& may!e ha(e the photo rapher$s name or .ust ima e num!er un&erneath it. So i+ someone else picke& up that pro.ect- they coul& 2uickly o an& type in that num!er- they$& o ri ht to that ima e. # mean 'e nee& that kin& o+ like 0 Juick. ; see e*er%one shakin their hea+. So then ; -ant to sho- %o$ t-o +i,,erent ro$tes that %o$ co$l+ take to et to the photo stock. So one -o$l+ (e & so this -o$l+ (e ,irst. So %o$ kno- ho- ; sho-e+ %o$ this -hole lo in pa e9 )ell ; sho-e+ %o$ one -ith the c$rate+ collections. This one +oesn1t ha*e that: ($t j$st ima ine %o$ co$l+ either o +irectl% to a Flickr Stock site: so this is all stock photo raph%: it1+ ha*e the c$rate+ collections an+ e*er%thin . 5r %o$ co$l+ o to Flickr.com an+ thro$ h Flickr.com search some stock photo raph% alon -ith p$(lic. So 'ait- ho' is it &i++erent* 1his is .ust stock. This is oin ,rom Flickr to see %o$r stock photo raph%. Yo$ -o$l+ also see some o, the p$(lic photo raph% as -ell. )ll o+ Flickr. ;t -o$l+ (e a separate: speciali0e+ section. :hurch an& state 0 keep them separate& +or me. So this is Flickr- this is .ust like an& this is 0 ;:57SS1)<=>. Yeah. 4hen # think o+ Flickr- # think it$s still .ust a community thin . # &i&n$t e(en kno' there 'as a stock site. #t$s not ;#3)B9#B<%> ri ht* This is a pro+$ct that -e1re ettin a reaction to. Yeah it 'oul& o un&er the eneral 0 so +or a&s or anythin !ut # like the separation. Yo$ -ant it separate9

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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#t$s 0 so coul& you 0 i+ you 'ent to your eneral Flickr- coul& there !e like a separate link to the 0 # mean 0* 1o the license& ima es* 5i ht. There -o$l+ (e a stock link that -o$l+ connect %o$ to it9 Yeah. # think that 'ay 'e coul& an&8or ha(e like the Flickr 0 .ust the pro+essional one i+ you 'ante& to .ust o ahea& an& &o that separately. # think that coul& !e a oo& option !ut # +eel like i+ # am in the re ular Flickr an& #$m lookin +or tons o+ &i++erent thin s to !e a!le to may!e see somethin that is on there in the community or in some other area that # 'asn$t thinkin a!out +or that pro+essional link !ut # +oun&. 1hen # coul& click throu h the re ular Flickr to put it on there as 'ell. 7r it 'oul& !e nice i+ you 'ere on Flickr- +in& somethin an& then ha(e the option to &o a more +iltere& search throu h the license& site. 1hat$s 'hat # mean. #s that 'hat you meant* Yeah that$s e?actly 'hat # mean. # .ust &i& not 0 ;:57SS1)<=> Tro$ h all the photo raphs: license+. Yeah. 5i ht. # think that$s 0 e?actly. 6n+ also: let1s ima ine %o$1re ,ilterin e*er%thin . 6ll the license+ pict$res -o$l+ ha*e like: little icons to sho- the%1re license+ so then %o$ -o$l+ (e ,ilterin thro$ h that. 1hat$s oo&. Yeah.

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So #/m a little con+use& !ein a consumer in this area. 4hat$s the &i++erence in the 4e! site name* This is the ori inal Flickr that %o$ see no-. ;t -o$l+ ha*e a connection to the stock. ;t -o$l+ ha*e -hat Flickr is ri ht no-: like -hat ima es so %o$ sometimes re/$est to ($% them thro$ h: like email. 5r ima es (ein Flickr stock: speciali0e+ st$,,. 2345SST6L78 Flickrstock.com* That1s one name. Flickr Stock co$l+ (e & You 'ere .ust ettin 0 o to that an& that$s 'hat you 'ere lookin +or ri ht then. So i+ you 'ere to lo in thou h you 'oul& see a lot more* So the one thin that1s +i,,erent is that -itho$t lo in in %o$ can +o a lot -ith Flickr Stock ($t %o$ can still e<plore on Flickr -itho$t lo in in ($t i, %o$ -ere to lo in %o$ -o$l+ et so m$ch more. Yo$1+ (e a(le to see all the +i,,erent ima es. So ho- likel% +o %o$ think %o$>+ (e to lo in9 # 'oul& lo in. Yeah. # +eel like- also you sa(e !etter 'hen you$re in your o'n account. #t 'oul& .ust !e sa+e +or your stu++ 'hen you$re lo e& in. You use all the +eatures that # nee& like like !o? an& other ones. )o$l+ %o$ -ant to ha*e the like (o< on j$st Flickr.com9 4hy not* Yeah sure. # mean # 'as usin 0 # 'as like storin stu++ like my +a(orites on Flickr- .ust in eneral. <ike that$s ho' # 'oul& &o it. So -o$l+ %o$ -ant to (e a(le to p$t p$(lic an+ stock photos in %o$r like (o<9 Yeah. Yes.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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# uess 0 # mean no' that you say it 0 'hen you say it that 'ay- consi&erin that 'e$re !uyin an ima e +rom people 'ho ne(er thou ht they 'oul& sell an ima e- there is a potential that she took an ima e o+ the Gol&en Gate Bri& e last 'eek. She &oesn$t e(er think o+ sellin it !ut it/s amaAin . 4e 'ant it. #+ # put it in my like !o? it$s another step !ut 'e can reach out. # &on$t kno' i+ 'e$& ha(e to reach out throu h Flickr or i+ 'e$& ha(e to reach her &irectly !ut i+ # coul& mi? the t'o may!e. # think it$s a oo& option. # .ust 'ent throu h this last 'eek an& contacte& a 'oman 'ho ha& a photo on her !lo an& 'e 'ant to !uy it +or a pet care campai n an& so # 'ent throu h that e?act thin an& +or some reason 'e coul&n$t seem to +in& the photo on any other stock site so 'e +oun& this on the !lo . So 'e en&e& up contactin her an& ne otiatin a +ee !ut that 'as throu h her. )n& they$re not in it to make money so the num!er that # thre' out to them 'as a'esome an& the client 'as a'esome. ;:57SS1)<=> Yeah they ne(er thou ht they 'ere onna sell. )n& all o+ the su&&en they$re 0 may!e # shoul& start sellin my o'n. # think like- a!out the community that$s on Flickr- like Flickr Stock is a ne' pro&uct. 1hey coul& su!mit their photos to !e eli i!le +or curation- so there+ore that li!rary coul& 0 #s that ho' it$s ro'n* So you say- please look at my account* Someone 'ill come throu h- scour throu h your account an& pull the ones that they think are eli i!le to sell* 7r ho' 'oul& a mem!er +la ima es that they 'ant to put into Flickr stock* The% -o$l+ s$(mit them ,or c$ration. Yeah. For Getty someho' that you coul& sell your ima es throu h it. #t is. Yeah. ;:57SS1)<=> #t 'as some kin& o+ option. #$t this -o$l+ (e speci,ic to Flickr. Yeah.

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# think my o'n concern !uyin ima es +rom the community is like- i+ there$s a person in it- 'e nee& to et permission that 'e can use that person- like in a !i !ill!oar& that$s nation'i&e an& i+ they see it an& they o- # ne(er 'ante& my picture all o(er the nation. # &i&n$t 0 you ha(e to !e care+ul a!out that. 4ell the o'ner 0 ;:57SS1)<=>. 6n+ then it is also cleare+ that it is & 2345SST6L78. # mean you uys 'oul& clear it ri ht* 4ell the photo rapher is suppose& to. The license+ ima es -o$l+ (e cleare+ ($t not the comm$nit% photos. 2345SST6L78 The p$(lic photos that aren1t license=a(le ($t an% license=a(le photo -o$l+ (e cleare+. #+ # +oun& somethin on the community Flickr account. 1hat$s pu!lic. 1hen # .ust ha(e to contact that person &irectly ri ht. 4hich is 'hat you$& &o no'. Yeah it$s 'hat 'e &o no'. #t$s a lot o+ 'ork 'hen you &o that. #$(e actually &one that an& 'e ot in trou!le !ecause it 'asn$t clear an& then some!o&y use& it an& then they char e& us more so #$m not really a !i +an o+ ha(in it mi?e&. # pre+er it .ust to !e separate an& i+ it$s +or sale then that$s 'hat # 'ant to 'ork at. So %o$ -o$l+ like (oth to (e separate9 Yeah # 'oul& .ust !ecause #$(e !een throu h that. )hat +o %o$ think o, the ,ilter & the stock *ers$s p$(lic9 #$m 0 sometimes # +eel like 'hen # ha(e too many options it$s not a oo& thin . # &on$t 'ant to 0 # &on$t 'ant e(erythin .ust $cause it$s con(enient. # et 0 # o craAy. #t$s .ust like- # kno' 'hat # 'ant. # 'ant it to !e easy- !ut i+ it &oesn$t 'ork out then #$ll o out on my o'n to the re ular Flickr site an& &o 'hat # &i& last time !ut # &i&n$t 'ant that option. Yeah 'e ha& a situation 'here our client +oun& a photo they really like& on a 4e! site that ha& nothin to &o 'ith them an& so 'e ha& to 'ork !ack'ar&s an& +in& out 'ho

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o'ne& the photo- an& 'ho$s the person. #t$s a lot o+ 'ork to &o that to clear it on your o'n an& you &on$t ha(e that time- yeah. )ell let1s take a seat (ack +o-n no-. ; j$st -ant to et %o$r o*erall take. This is a theme on a +i,,erent mock=$p. 'o- +i,,erent +oes this ,eel ,rom the other sites %o$1re $sin & this i+ea o, Flickr Stock9 Similar in 'ays. 1here$s some ne' thin s that are interestin . )hat are some o, the ne- thin s that are interestin 9 1he search seems a little more creati(e. You kno' the 0 # kno' some sites ha(e search !y color an& # &on/t$ kno' i+ #$& seen su!.ect !e+ore !ut the last (ie'e& is kin& o+ interestin . # &on$t kno' i+ #$& use that !ut .ust it$s kin& o+ out o+ the !o? thinkin a little !it 'hich is interestin . 4hich is 'hat # think o+ Flickr. # think o+ Flickr as the alternati(e to tra&itional stock so it kin& o+ oes alon 'ith the !ran& in my min&. # think # et more o+ an artsy +eelin +rom it- 'hich # assume they$re tryin to con(ey !ut that$s 0 'hich is not a !a& thin $cause in most cases # think most people are tire& o+ the usual stock +eelin that you$re ettin +rom the tra&itional stock sites so this seems as thou h it mi ht i(e you some other options. #+ you ha& another resource. )hat a(o$t it seems like that9 )hat i*es %o$ the ,eelin o, +i,,erent stock9 1he !lack. For me the :or!is is the !lack look an& most o+ them # think are 'hite sites. So :or!is stan&s out to me in that 'ay !ut it$s .ust still (ery !o?y an& horsey an& .ust not as ele antly &one as this one. 1here$s &e+initely that artistic +eel an& that 'hole lasso-in . 1hat can only 'ork 'hen the ima es are nicer $cause i+ you think a!out some o+ the ima es you see on iStock- like # 'oul&n$t 'ant to see all those .um!le& to ether in that 0 # &on$t kno'. !oin (ack ; j$st -ant to hear & %o$ sai+ it ,elt like not stock% or +i,,erent. #t +elt less like it yeah an& # think that that is in lar e part- &ue to the +act that the resources +or most o+ those ima es are comin +rom the community. So 0 an& there$s a lot 0 # mean- no' it .ust &epen&s. # mean #$m pro an& con on Flickr an& mostly it$s .ust +rom a practical stan&point 'hich is # can$t al'ays use one o+ those ima es +rom someone$s iHhone to pro&uce a lar e +ormat piece- !ut the +act is there$s a lot o+ commercial photo raphers no' that ha(e their 'ork up there an& there$s some oo& thin s on there an& &e+initely outsi&e o+ our normal resource so # think it coul& !e (alua!le. Yeah #$(e seen a lot o+ like- art an& illustration an& like &i++erent kin& o+ art pieces that

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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you 'oul&n$t see in other like stock sites. 1hey$re more unusual or more creati(e a lot more &i++erent so that$s another reason 'hy # like Flickr a lot. # think 'hen you look at somethin like Shutter Stock an& Ceer or some o+ those (ery tra&itional stock sites- e(erythin $s so sta e&. 7ne thin oo& a!out Flickr- it$s (ery or anic. #t$s (ery can&i& 0 the photo raphs. # mean they mi ht not !e in the !est li htin . 1hat$s the only thin - !ut they$re (ery can&i& an& or anic an& natural. 1hose ;#3)B9#B<%>. 1hat$s a !i tren& 0 that$s a tren& no' too. )n& # &o like more or anic. 1hat or anic +eelin . ;:57SS1)<=> So it helps 'ith that. ;:57SS1)<=> 1hat$s (ery 0 yeah so you$re ri ht. #t$s a total !acklash +rom Getty 'hich e(erythin is ri ht 'here it !elon s. #t$s !een &irecte& to to tenth &e ree. 6y e&itors 'oul& !e all o(er this. 4e 'oul& use this constantly. Yeah m% ne<t /$estion: ho- rele*ant is this to %o$ an+ %o$r projects9 Hu e. Yeah # think 0 # mean # think it 'oul& &e+initely make an impact an& it 'oul& !e positi(e. 4ell may!e it$s also 'here it$s hea&in $cause e(erythin is so social no' an& it$s more or anic or somethin like that. )ell ; ha*e some +i,,erent ,eat$res that ; -ant %o$ to take a look at (eca$se -e ot into more o, j$st the (roa+ *ie-: ($t ima ine all these +i,,erent ,eat$res. ; -o$l+ lo*e ,or %o$ to split into t-o teams: so ma%(e %o$ three can come to ether an+ then %o$ three. 6n+ & on the ta(le. )e can also $se the ,loor. That1s totall% ,ine i, %o$ -ant to sprea+ o$t. So list o, ,acts an+ ,eat$res. ;1+ lo*e ,or %o$ to sort them. Sort them (% -hat1s most important: some-hat important: least important to %o$ -hen thinkin a(o$t the searchin %o$1re +oin +a% in an+ +a% o$t. So thinkin a(o$t the Flickr stock %o$1re almost kin+ o, sortin them (% most: some-hat: least. Yo$1re kin+ o, creatin %o$r i+eal Flickr stock. ;1ll i*e %o$ a min$te. 6n+ i, %o$ ha+ this (e,ore & i, %o$ can1t a ree on one: that1s ,ine. C$st p$t it on the si+e. 2345SST6L78 So that$s the pu!lic*

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Yeah the pu!lic (ersus that. ;:57SS1)<=> 4hat$s most important* # think +or me it$& !e 0 ;:57SS1)<=>. 1hat$s important 0 not most important- !ut it$s important. Hhotos you &isco(er !y color- !lack an& 'hite* You 0 yeah # 'ant 0 # nee& a !lue ima e or mostly !lue colorin or this nee&s to !e a !lack an& 'hite ima e. 4e shoul& o throu h the 'hole thin . ;:57SS1)<=> 1his is no !i &eal. ;:57SS1)<=> #$(e use& that. Yeah #$(e use& it too !ut # +eel like it$s not 'hat #$m oin +or all the time an& sometimes #$ll re+erence that so # 'ant it to !e there !ut it &oesn$t ha(e to !e at the top. 4ell only $cause # access an& re-&o'nloa&. ;:57SS1)<=> 4e$re &one. 4e$re &one as 'ell. So -hat ; -as thinkin is ma%(e each team can present to the other an+ %o$ can let me kno- i, some thin s are reall% +i,,erent. So let1s ha*e & 4e can start. So 'e .ust kin& o+ ranke& it +rom top to !ottom an& it$s 0 loose !ut it &e+initely has a priority to it. )!ility to search +or license& photos only 'as pretty hi h+ilter !et'een photos- (i&eos an& illustrations 'as pretty hi h. )!ility to easily re2uest a license or non-license& 0 or to license a non-licensa!le photo (ia email 'e thou ht 'as pretty oo&. Yeah tell me more a(o$t that. So -h% is that so & 9 4ell 'e .ust like the i&ea o+ kin& o+ 'hat # 'as ettin to earlier- like someone 'ho$s may!e really into photo raphy !ut ne(er thou ht o+ actually sellin their photos. So i+ there$s a 'ay to say- look you mi ht not think anyone 'oul& e(er !uy your ima e !ut that shot o+ 'hate(er is amaAin . :an 'e et it* 4e 'ant to !e a!le to access that person 'ithout trackin &o'n their phone num!er- &oin Goo le searches +or them. 7r oin on the 4e! sites an& &oin more 0

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Yeah it$s like Flickr 'ill !e the mi&&le-man +or that- that$& !e reat. 4e 'ere a little con+use& !ut 'e thou ht this 'as important, a!ility to &o one-click shoppin so that you &on$t ha(e to +ill in a cre&it car& each time. So is that like- ha(in an account* Yeah it1ll sa*e %o$r cre+it car+. 2345SST6L78 -hate*er %o$ ha*e so that -a% %o$1re not enterin it e*er% time. 3o you still ha(e to pay 'ith a cre&it car& thou h. You can$t set up an account an& et in(oice&. 1hat$s not an option* )o$l+ %o$ -ant it to (e an option9 Yes. Yeah. ;:57SS1)<=> 4hen you$re !uyin (olume constantly an& there$s more than one purchaser as 'ell 0 $cause o+tentimes there$s more than one purchaser 0 you nee& to ha(e an account !ecause it$s .ust 0 yeah. 5i ht. 4ell # mean i+ the prices are so lo' that- # mean 0 1hen you can !uy in !ulk. <ike- Getty am # onna hit a 160-000 &ollar !ill on Flickr* 6ay!e not. 7n Getty- yes. #$m not payin !y cre&it car& on Getty. 1hey$re sen&in me an in(oice so it$s &i++erent. But i+ the ima es are all 300 an& 'e pick 10- it$s like- 'e can pay !y cre&it car&. But like # sai& i+ they$re !i enou h 'e &e+initely 'ant to ha(e an account. 1hese are pretty important. 1he a!ility to keep photos one year to re-&o'nloa& i+ nee&e&. You can re-&o'nloa&. 1hose are 0 # al'ays &o this an& a!ility to see it in your history. #$(e &one that a lot 'ith like- Bi Stock. Sometimes # &on$t ha(e time to &o a purchase or&er. Some o+ the sites 0 i+ # ha(e to &o a H7 i+ it$s an account site an& then # ha(e to o !ack to my or&er history $cause # et the in(oice an& # can$t remem!er. So %o$ like to (e a(le to o (ack an+ et the ol+ photos9 9e+initely.

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Yeah. # &i& it to&ay +or one o+ my collea ues. She 'as like- my o&. You &o'nloa&e& it last 'eek. # can$t +in& it on the ser(er. #$m like- that$s +ine. # et it. So that$s oo&. 1hen they ha(e like mi&&le an& lo'. Yeah 'e ha& a 'hole !unch that 'e 0 Let1s talk a(o$t the lo-. 4e .ust assume& that these 'ere like- eneral search that .ust 'e assume& 'oul& !e in(ol(e&. Hhotos to !e &isco(ere& !y a e- !y race- !y en&er. 4e .ust thou ht this. So those are j$st like e<pecte+9 4e e?pect that yeah 0 photos +rom a speci+ic photo rapher # think 'oul& !e reat !ut #$m assumin i+ 'e type& in that person$s name 'e$& see that any'ay. )!ility to create a !rie+ +or a photo as nee&e&. 7ur team- at least- 'e &on$t &o that necessarily. That means & %eah like %o$ co$l+ e<ten+ a re/$est to a speci,ic photo rapher. Yeah o out an& take this +or us or 'hate(er. <ike i+ you kno' someone$s in 3e' Yorklike hey run o(er to the park an& shoot 'hate(er. Sen& us 'hat you ot. # mean may!e !ut 'e &on$t 0 ;t co$l+ (e that or it co$l+ (e: the% co$l+ o into their +ata(ase. Da%(e the% ha*e & 2345SST6L78 so the% can o (ack an+ look to see i, the% ma%(e ha*e that. Sure # mean # &o that 'ith people no' so # uess 0 mi&&le. )ell -hat +o %o$ think a(o$t Flickr ha*in that & Flickr stock9 # think it$s a oo& +eature- it$s a mi&&le. # mean the more options the !etter. 1hat$s my +eelin . Yeah # mean # 'oul&n$t thro' this to the top !ut may!e it 'asn$t on our !ottom more. 'o- +oes this +i,,er ,rom %o$r list9 1here$s similarities an& some &i++erences. Let1s hear a(o$t it. Yeah an& # think 'e &eci&e& on importance.

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Yeah like really important an& then in the mi&&le an& 'hat 'e 'oul& kin& o+ +i ure 'as there. <ike as +ar as like- 'ith the a!ility to see ;#3)B9#B<%> 0 # +elt like that$s 0 1hat$s a i(en. That sho$l+ (e there. Yeah. 6(ilit% to p$rchase sin le an+ m$ltiple ima es: that1s a i*en9 1hat$s like 'hen you 0 yeah. Photos to (e +isco*era(le (% orientation: a(ilit% to see: or+er histor% an+ create a (reak. So a(ilit% to create a (reak -as also on there9 $:ause it$s not important. # &on$t 'ant to 'rite somethin up a!out the photo. # &on$t 'ant to &o more 'ork. ;:57SS1)<=> 1hat 2uestion is (a ue. #t 'as. Yeah. 3o' # un&erstan&. ;:57SS1)<=> But # think i+ 'e$re lookin +or ima es 'e 'ant- 'e$ll pro!a!ly o +or ones that are alrea&y there +irst !e+ore # ha(e them seek a ne' one like you sai&. 7r look at 'hat they ha(e in their stock alrea&y !ecause # mean # think #$& o to the ;#3)B9#B<%> i+ # coul&n$t +in& it- see other opinions. 6n%thin else that1s important here that +i+n1t come $p9 Yeah sharin an& like sen&in your stu++ 'as really important. <ike a!ility to +a(orite mark an& share your photos you ten& to !uy. 1hat 'as kin& o+ 0 ;:57SS1)<=>. Yeah so 'e ha(e a lot o+ similarities- the keep it in your account +or a year- the re+erre& re+erence !ack an& reprint so it 'as (ery 0 there 'as a lot o+ similarities in the top one. So price came $p here. Di+ price come & -here +i+ price ,all ,or %o$9

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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7urs 'as lo' +or us !ecause 0 'ell at least 'e +eel like 'e$re al'ays 0 .ust +or the !est ima e an& then &eal 'ith the price issue later. # 'ill 'ork 'ith the &esi ner. <ike # ha(e my price +or them- !ut a lot o+ 0 # mean #$(e ha& a +e' crunches !ut e(en then price # nee& to kin& o+ ha(e a !allpark o+ 'here #$m oin +or it +or my plans !ut those ;#3)B9#B<%>. Yeah it$s .ust that +or me in the last +i(e years people &on$t spen& as much. 4e &on$t &o as many ne' shoots as 'e use& to an& # think that stoppe& it 0 the recession. )n& e(en a little !it !e+ore the recession. Yo$ also a*e here: photos to (e sorta(le (% similarit%: photos like this one as an important one. ;:57SS1)<=> 1hat 'as more me. # &e+initely use that a lot. #+ # +in& a photo that # really like an& # nee& a +e' o+ those # 'ill use that +or sure. #$m tryin to sa(e mysel+ time. So no- ; -ant to talk a(o$t somethin : o, co$rse that is s$per important -hich -e to$che+ on & is price. So some o, this -e alrea+% starte+ to talk a(o$t: ($t let me hear a little (it more. 'o- important is the act$al price *ers$s the eas% p$rchase: the Net,li< s$(scriptions or cre+it9 #t$s important !ut # think i+ you et the ri ht ima e that you 'ant- # 'oul& push that. #+ it 'asn$t in the !u& et #$& say it$s important to use this. #t$s per+ect. 'o- +o %o$ +etermine -hat si0e to ($%9 )l'ays !uy the !i est.

4e al'ays !uy the !i est. Yeah. ;:57SS1)<=> #$(e ma&e that mistake !e+ore. @ust like 9iane- # ha(e to &o a lot o+ out o+ home so # nee& the lar est resolution. 7r ine(ita!le 0 # mean ine(ita!ly this came up to&ay !e+ore # le+t in +act- there$s another art !uyer 'here #/m 'orkin an& she sai& 0 she$s like- 'ell shoul& # .ust et the one $cause it$s .ust +or online* #$m like- no $cause you kno' that 0 ;:57SS1)<=> or it$s onna come a year later an& then it$s like shoot. )n& the price &i++erence is not that

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si ni+icant that it$s not onna 0 it$s not onna !e a pro!lem so !uy the !i est one. 4hat a!out the e?ten&e& li+e license to purchase* So this means that you can 0 like i+ you$re &oin a lon er press run that you$re onna ha(e more impressions that you et a&&e& le al protection. <ike +or e?ample- may!e &o thin s like t shirts or hats so that ima e is like the center o+ a hu e thin . So as an option9 Yeah. )hat +oes that mean e<actl%9 Yeah so in other 'or&s 0 5i hts mana e&. Yeah is there onna !e 0 'ill there !e t'o &i++erent types o+ ima e licensin a(aila!le* 4ill there !e sort o+ a royalty-+ree type &ata!ase an& then 'ill there !e ri hts mana e& ima es 'here licensin 0 the pricin is &etermine& !y the usa e* <ike num!er o+ impressions an& stu++* So you$ll set that up the same. But the e?ten&e& is more like that 'arranty 0 that a&&e& protection- so like i+ your primary (alue is not in the ima e- you mi ht 'ant to ha(e e?ten&e& purchase- like somethin like a t shirt or a reetin car& $cause the ima e is onna !e use& so much. $:ause it$s onna !e 0 yeah printe& a lot ri ht* Yeah. Bse& a lot. 1hat$s (a ue. ;:57SS1)<=> #n 'hat # &o- that$s (ery (a ue. # either 'ant to .ust !uy it out. Yeah is that !uyin it e?clusi(ity- like so no one else can et it or is that .ust sayin * #t$s like a 'arranty almost. But a 'arranty +or 'hat*

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So no one else can et it* So is that uaranteein e?clusi(ity* ;:57SS1)<=> You shoul& actually 0 i+ you coul& &o that an& actually ha(e a license a reement set up that it is e?clusi(e to that client an& to that company or to your company. )n& it can$t !e use& +or +i(e years or somethin like that. Yeah +or a certain amount o+ time- then that 'oul& !e 'orth it- an& then 'ho cares a!out anythin else* But there are 0 # mean # &on$t kno' 'hat the le al 0 'hen 'e see it no'- it$s like i+ it$s o(er 50-000 print run or somethin it$s onna cost you. # mean # &on$t kno' 'hat that 0 That1s part o, the & %eah that1s part o, the & Hart o+ the licensin a reement so # &on$t kno'. # mean either it$s there or it$s not. # mean # &on$t kno' i+ that$s protectin the photo rapher. Yeah protection ,or the photo rapher: protection ,or %o$. 5i ht yeah. 'o- m$ch time +o %o$ spen+ tr%in to keep on top o, all the terms o, all the pict$res that %o$1re & the photos that %o$1re ($%in 9 'o- are %o$ han+lin that or mana in that9 3ormally Getty 'ill sen& you a note that your usa e is e?pirin . 1hey all &o- yeah. :or!is &oes it. # .ust ot an email a +e' 'eeks a o at my last +reelance .o! an& they$re like- your ima e num!er 0 your license is a!out to e?pire. 4oul& you like to rene'* )n& 'e &i& actually nee& to rene' !ut 'e only nee&e& to e?ten& one portion $cause # ha& license& it a year a o +or online an& print an& 'e .ust nee&e& to e?ten& it only +or online. So those kin&s o+ thin s !ut there$s no 'ay that 0 # &on$t think any!o&y here 'oul& e(er !e a!le to track. You can$t. ;1m thinkin : %o$1re ($%in so man% photos. You can$t- there$s no 'ay. Yeah. But the pro&ucts #$m &oin ri ht no' only last +or a 2uarter o+ the year. #t &oesn$t o

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really more than a year. #t use& to !e 'hen # 'orke& in another company that 'as househol& oo&s- 'e ha& to !uy that three 0 up to three years. Yeah $cause ri ht no' #$m &oin more short ones so # &on$t ha(e to 'orry a!out that. 4e ha(e lon -term stu++. 4e$(e !een !uyin ima es +or e(eryone un&er the sun an& they &on$t pay attention an& once they et it- they lo(e it. )n& it$s a company o+ 30-000 people an& it starts sprea&in an& ne?t thin it$s like t'o years later they still ha(e it. Yeah it sho's up on like internal. # mean # nee& their internal marketin team to police that. # mean 'e$re not responsi!le !ut it &oes ha(e 0 'hen Getty o+ course is sayin - these 0 you !ou ht these a year a o. 1he license is comin up. )ll # &o is +or'ar& that ri ht to their team an& say- hey uys &on$t +or et. You pai& +or a year. )re they still out there* 9o you 'ant to phase them out* But 'e$re not policin that. # &on$t 0 yeah so .ust a remin&er email # think is su++icient. So i+ that can !e enerate& +rom the Flickr site. 5i ht- co(er the !ases. 1hat shoul& &o the trick. So ; ha*e some +i,,erent & -ere %o$ oin to a++ somethin a(o$t that9 3o # sai& that 'oul& !e oo&. That -o$l+ (e oo+ too. Yeah an& also 'hen #$m !uyin stock 0 # ne(er !uy the e?ten&e& license. Yo$ +on1t9 Yeah. 6n+ ho- come9 4e ne(er nee& it- that$s 'hy. You usually kno'- typically up +ront 'hat 0 ho' lon you$re onna nee& somethin +or 0 usually. Yeah- !ut a lot o+ the royalty-+ree it$s like unlimite& use any'ay- !ut # &on$t 0.

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Yeah royalty-+ree you &on$t nee& to 'orry. #t$s .ust a ri hts mana e& ima e. Yeah so ; ha*e some more +i,,erent points a(o$t price -hen %o$1re p$rchasin ima e an+ ; j$st -ant to hear ,rom %o$ -hich ones %o$ ,eel & an+ that same acti*it% j$st there -here %o$ ha+ the top thin s on top: some o, the some-hat important an+ the least. Da%(e -e co$l+ sort these: so -e ha*e? kno- ho- man% times others ha*e p$rchase+ the ima e: kno-in the price ahea+ o, time: not ha*in to -orr% a(o$t e<ten+e+ $se char es: j$st +isc$ssin : hi h=/$alit% peace o, min+ that ima es are release+ an+ cleare+: a(ilit% to enter cre+it car+ or pa%ment in ($lk ,or cre+it an+ then lo-er price. So -hich one +o %o$ think mi ht (e one o, the top ones9 3ot ha(in to 'orry a!out it. Hi her 2uality. So hi her /$alit%: e*er%one is sa%in %eah. Not ha*in to -orr%: -hat +o %o$ think a(o$t that one as a team9 1he peace o+ min& one* 1hey sai& the ima es are !ein cleare&. Yeah. 1hat one$s really important. 7no-in that the ima es are onna (e cleare+. For me lo'er price is lo'er on the list. Yeah that$s lo'. So lo-er price: that1s one. But # mean- # &on$t 'ant to speak +or the roup !ut +or me. So ,or %o$ -o$l+ it o some & Yeah it$& !e lo'er price. #t$s pro!a!ly less o+ a consi&eration. Yeah.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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7no-in ho- man% times other people ha*e p$rchase+9 3o. 1hat$s mi&&le +or me. Yeah #$& say mi&&le. # like it !ut it$s mi&&le. )hat a(o$t this & a(ilit% to enter %o$r cre+it car+ ,or pa%ments9 1hat$s on the lo'. 6n+ kno-in price ahea+ o, time9 # &on$t un&erstan& that one. That means like -hile %o$1re searchin %o$1ll kno- the price so %o$ +on1t ha*e to -ait till & 2345SST6L78 <ike a thum!nail or somethin * Yeah it comes $p ri ht a-a%. So that means that it 0 # see. So technically these 'ill !e 0 # kno' #$m !ein a pain in the ass. #$m sorry. 3o that$s oo&. 1echnically these are all onna !e royalty-+ree then $cause i+ 'e &on$t 0 i+ you kno' 'hat the price is ahea& o+ time that means it$s pre-ne otiate& an& it can !e use& +or 'hate(er you 'ant to use it +or ri ht* Yeah so they$re royalty-+ree. So ri ht$s mana e& you still ha(e to ne otiate. Ho' 'oul& you o a!out ne otiatin usa e +ees an& licensin * 4oul& it !e in person* 4oul& it !e (ia email* 'o- -o$l+ %o$ -ant it to (e9 #n person. Yeah # mean # think the option 0 # think # kno' e(eryone 'orks &i++erently so # think it 'oul& !e nice to ha(e the option to &o it ho'e(er you +eel com+orta!le- !e that emailtelephone. #t 'oul& !e nice to &e(elop a relationship 'ith someone like i+ you ha(e

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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speci+ic reps that 'ork +or your company !ecause you !uy a lot o+ ima es- let$s say +rom Flickr. )n& then that 'ay that relationship can !e use& to ne otiate pricin . Yeah an& that 'oul& tie into customer ser(ice 'hich a lot o+ the stock houses &on$t ha(e. Yeah. So %o$ -ant that c$stomer ser*ice9 Yeah. )hat a(o$t not ha*in to -orr% a(o$t e<ten+e+ $se char es9 1hat$& !e reat to not ha(e to 'orry a!out 0 Top here. #t$s relate& to the peace o+ min&. Yeah it$s a la'suit. ;:57SS1)<=> !asically. So ; ha*e t-o +i,,erent price scenarios. ; j$st -ant to et %o$r take on (oth so one is option one is the +i,,erent si0e %o$1ll see. The one me a(%te ,or EF +ollars 6.6 ,or GF an+ then EE me a(%te ,or 14F an+ this -o$l+ (e & a (asic license -o$l+ (e ,or a oo+ perio+ o, time. The option t-o is that e<ten+e+ license that ; -as talkin a(o$t & (e more ,or thin s like lon press r$ns or like t shirts or somethin like that. 6n+ it -o$l+ (e one me a(%te ,or 4F: 6.6 me a(%te ,or 14F an+ then EE me a(%te ,or EEF. 1hat seems totally reasona!le to us. 5ption t-o9 Yeah e(en e?ten&e& license price is reasona!le. Yeah. # mean #$m not onna pay 1000 +or that !ut 300 is reasona!le. !reat. Let me ,in+ m% collea $e. ; think he mi ht ha*e some a++itional /$estions ,or %o$ ($t ; think it1s (een ama0in . Yo$ kno- (e,ore ; +o: ; +o ha*e one /$ick thin that j$st poppe+ into m% hea+. Yo$ (ro$ ht $p a reall% oo+ point a(o$t or anic & the -or+ or anic. 6n+ %o$ $%s are talkin a(o$t like ho- Flickr ,iel+s are a ain. )hat -o$l+ (e a -or+ ,or that9

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# think 'e 'ere sayin can&i&. :an&i&. 3atural. 3atural. Yeah !ut my only concern the li htin my not !e oo&. Hose&. )hat is that ,eelin o, or anic that %o$ -ere e<pressin 9 Like is there another -or+ ,or it9 :reati(e. 3reati*e. 5eal. 4eal. 13a$se one thin that -e1re to%in -ith is this i+ea o, makin Flickr Stock. Do %o$ think there1s a (etter term than stock9 Sure. 1here$s ot to !e. But i+ you reco niAe Flickr an& then art 0 Flickr )rt. $:ause Flickr is a oo& !ran& name +or Yahoo ri ht- an& that ties in an& there$s a little !it more 0 ;:57SS1)<=> So Flickr is +e,initel% a piece ($t -o$l+ %o$ think there1s somethin (etter than stock9 Yeah you shoul& use somethin !etter than stock- like art or ima es or raphics or # &on$t kno'- somethin . 7r it$s nice to kno' that it imme&iately tells me # can !uy these. Flickr )ccess.

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1hat$s .ust 0 yeah # mean it$s a har& one !ut it$& !e nice to toy 'ith that .ust so like- Getty 'as al'ays +or sale so you &on$t ha(e to say stock !ut they &e+ine stock to me so Getty ima es is +ine. #+ you sai& Flickr ima es # 'oul&n$t kno' the &i++erence !et'een tra&itional Flickr an& 0 so it nee&s 0 there nee&s to !e a 'or& that$s commerce relate& that you kno' you can purchase them !ut stock$s kin& o+ a &irty 'or&. Yeah. ;:57SS1)<=> 1hat$s 'hat # thou ht o+ 'hen you sai& pro+essional. 1hat 'oul& !e con+usin . Yeah. # use& to ha(e a Flickr pro!lem. 4ell Hro is a oo& name- yeah. )lso content 'as !i 'or& t'o years a o # think or three years a o. Flickr 3ontent9 # &on$t kno'. )n& there$s a 'hole $nother +ocus roup ri ht here. 7eep thinkin . ;, somethin pops in %o$r min+ -e1ll +isc$ss it. ;#3)B9#B<%> Stock &oes yeah. 1hey nee& to market it too in the ri ht 'ay to pro+essionals. 1he photo raphers 'oul& pro!a!ly nee& to ha(e really oo& 0 ;:57SS1)<=>. 'ello: thank %o$ all ,or comin . ;1m Tom ,rom Flickr. Yo$1re all o(*io$sl% *er% -ell 2;N6AD;#LB8 -ith this ($siness. So ho- a(o$t non=stock or $nstock9 1here 'as a non-stock company. Yeah non-stock. # &on/t kno'. )e str$ le -ith it 1ca$se it1s & %o$1re all +ealin -ith the same iss$es ($t %o$ ha*e to also & especiall% ,or separate sites. )h% -o$l+ %o$ o to one *ers$s the other9 ;,

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that1s o$r (i est pro(lem that1ll (e oo+. So it so$n+s like %o$ all kno- a(o$t Flickr an+ ha*e a ,airl% positi*e *ie- o, it. 5$r oal is onna (e to make s$re o$r photo raphers in the comm$nit% o$t there all like -hat -e1re +oin an+ think it1s a positi*e thin . ; +i+n1t reall% ha*e a lot o, /$estions toni ht ($t ; tho$ ht ma%(e %o$ -o$l+ ,or me. ;1*e (een in the in+$str% ,or a lon time & another pain to o thro$ h. )e1re not onna +o an%thin that1s ri hts mana e+ (% the -a%. ;t1ll all (e ro%alt%= ,ree. ;:57SS1)<=> 4ell then the license& shoul& !e a moot point !ecause you !uy it an& you o'n it. 6 lot o, the people search stock an+ -e see that1s kin+ o, a thin that the% et to et photo raphers com,orta(le ; think. Photo raphers are lookin at that (ill(oar+ e<ample. ; think it came $p like: the% see their st$,, $p there once: the%1re like ; ot GF +ollars ,or that so ; think that1s a -a% to make photo raphers ,eel like it protects them ,rom those. #n a 'ay yeah. Yeah # mean- # think there$s a lot o+ photo raphers 'ho are tryin to +i ure out ho' to sell their ima es an& there$s a lot o+ thin s comin up. 1here$s a lot o+ apps that are allo'in people to su!mit photo raphs to certain topics or 'hate(er an& that$s &e+initely a 'ay that stock is oin ri ht no' so # think this is a oo& mi&&le roun& !et'een the Getty$s an& the small 0 Snap 'ire is one # think o+ 'hate(er 0 people are su!mittin a !rie+ an& people are su!mittin all their photos an& they$re ettin any'here +rom +i(e to 300 !ucks or 'hate(er +or that ima e. 1his is a oo& mi&&le roun&. # think it$s the creati(e community an& not so su!scri!e& as Getty !ut at the same time pro!a!ly more ro!ust than some small start-up there$s the name Flickr an& you uys ha(e !een aroun& an& e(eryone kno's so. There are a ,e- photos on there. Yeah. )o$l+ it make an% +i,,erence to %o$ i, %o$ kne- -e -ere pa%in o$r photo raphers like t-ice -hat all the other sites -ere9 Yes it 'oul&. Yeah. ; mean as a ($%er +o %o$ care9

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# &o $cause # 0 yeah #$m a !uyer an& a photo rapher. Yeah $cause e(en the commercial photo raphers 0 $cause # use& to 'ork 'ith a lot o+ commercial photo raphers 0 they sai& that the stock photo raphy in&ustry really chan e& their in&ustry. So # think- yeah # mean it$& !e !etter to pay them a little !it 0 yeah o+ course pay them more- yeah. 4ell you et more people 'illin to take the time to &o it. # mean i+ you$re onna et the really oo& people 'ho are like +or 30 !ucks is it 'orth my time* #s it E0 !ucks* 6ay!e #$ll &o it. You/re ri ht- there are onna et a !etter community o+ !etter selection o+ ima es !y payin !etter. 6n+ ho- are -e onna et %o$r attention9 Yo$1*e ot a lot o, choices ri ht no-. )h% -o$l+ %o$ come *isit o$r site9 )hat are the ke% thin s9 ;s it the search tool %o$ sa- at the last t-o: %o$ kin+ o, $n+erstoo+ ho- that -orke+ an+ it helpe+ %o$9 #t$s onna !e the selection o+ the ima es at the en& o+ the &ay 0 is it !etter- more 0 not necessarily more !ut hi her 2uality an& .ust that$s it. 6ay!e it$s .ust more a ran e o+ ima es an& not so limitin $cause some o+ the ima es that # keep +in&in is like the same shit a ain an& a ain. 1hey call it re-syn&ication. %(erythin you see all looks the same. Yeah may!e or anic is a oo& one 'here you kno' you 'anna et more natural shots 0 somethin that you can/t +in& 0 Dore nat$ral li htin . )uthentic is a oo& 'or&. Yeah. Yeah that$s a oo& 'or&. 6re an% o, %o$ $sin the ;nsta ram ima es in %o$r -ork9 Yes. ;:57SS1)<=> 4hat$s that* #eca$se %o$r client aske+ ,or it or (eca$se %o$ -ant to +o somethin that1s +i,,erent9

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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# sol& my o'n #nsta ram ima es to clients. #$(e purchase& #nsta ram ima es +rom people an& 'e$(e +oun& photo raphers throu h #nsta ram as 'ell. # use Hol a ima es in my 'ork !ecause # ha(e Hol a so that$s pre-#nsta ram. Yeah !ut # mean # ha(e plenty o+ +rien&s 'ho are ettin sent out on .o!s 0 !i .o!s, 1oyota 'hate(er- .ust cheat 'ith their iHhone no'. #t$s .ust part o+ the in&ustry. #t$s that 0 it$s mer in . So -e sho$l+ ,oc$s on that ($t -e sho$l+n1t precl$+e. 3o # mean 0 it$s har& !ecause like 'e sai& 'e al'ays 'ant to !uy the !i est ima e possi!le so you +in& that reat iHhone shot an& then you$re like- that$s the small one. 4e$re limite& here. You ha(e to e?press that to your client. 1his is only +or this siAe. #t$s only online. )n& you/re not onna o to a tra&e sho' 'ith this ima e !ut it mi ht !e the !est ima e in that selection !ut they mi ht only !e lookin +or a little tiny thin !ut it$s har& to turn &o'n the num!er o+ ima es !ein create& !y iHhone to&ay. #t$s astronomical. 6n+ -e1re tr%in to ,i $re o$t ho- to (est connect & a lot o, thin s -e1*e hear+: the ima e (reaks are a compan%1s ,oe: it1s a 2;N6AD;#LB8 shot. The%1re all +oin this & the%1re tr%in to recr$it people (% sen+in o$t (rie,s or notices that %o$ et on %o$r iPhone. 'e%: -e1re lookin ,or a photo: can %o$ locate it an+ all that9 #$t -e1re thinkin -hat -e1*e hear+ is a lot o, photo raphers act$all% ha*e a lot o, 2;N6AD;#LB8 alrea+%. The% j$st +on1t kno-. The% ha*en1t p$t it $p there so -e i*e them a noti,ication. Yo$ can o (ack prett% /$ickl%. )e like this st%le & an+ that1s -hat -e1re tr%in to o a,ter -ith the c$ration thin & ettin sort o, comm$nit% c$ration. )e looke+ at ho- e#a% an+ Bts% people are & ha*e ot this h$ e ro$p o, st$,,. Yo$ o in there an+ it1s o*er-helmin an+ it1s *er% s$(jecti*e. Yo$1re +oin searches. ;t1s the same pro(lem -e ha*e an+ %o$1re all talkin a(o$t & -hat1s reat to hear is %o$1re on a mission. Yo$ kno- -hat %o$ -ant. Yo$1re tr%in to et to it. Yo$ +on1t -ant to shop an+ (ro-se an+ o o,, ($t i, %o$ co$l+ com(ine that c$ration element it1s nice -e1re pre=shoppin or pre=,ilterin ,or %o$. Yo$ like that c$rator an+ %o$ +i+ the ke%-or+ search com(ine+ -ith that c$ration: +oes that help %o$r process or is that j$st: no ; +on>t1 ha*e time ,or that9 =in& o+ an e?tra thin # think. # think 0 'ell # use %tsy a lot. <ike # use& to use it more. #$& use it an& a seller an& #$& &o like treasuries. 9o you kno' those* 4e 'oul& .ust curate our +a(orite items an& it 'oul& !e like in the same color scheme may!e an& sometimes it 'oul& !e picke& +or the +ront pa e 'hich is cool. But yeah that 'as al'ays an e?tra thin +or me as a seller an& a !uyer. # 'oul&n$t necessarily o to that ri ht a'ay. <ike #$& .ust like keep searchin !ut it$s kin& o+ like 0 # uess it$s more o+ like a +un tool.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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#t$s a nice to ha(e. 6n+ ma%(e more ,or people that are the +esi ners. #t &epen&s on 'ho 0 yeah 'ho it is. For us- curation 0 # mean mysel+ as a &esi ner an& my 'hole roup 0 'e think o+ oursel(es as curators. <ike 'e$& ha(e to really trust 'hat/s !ein curate& to +ollo' that 1F or !elie(e in 'hat they$(e ot. 4e kin& o+ +eel like 'e coul& pro!a!ly +in& our o'nopen the &oors- let us in- 'e$ll +in& it. #t$s a nice +eature !ut 'e 'oul&n$t 0 that$s not ho' 'e 'oul& start. That1s reat ,ee+(ack. 6n% /$estions ,or me9 You uys on a timeline* ;:57SS1)<=> :an # s'ipe my cre&it car& toni ht* De,initel% (e this %ear: hope,$ll% sooner than later. )n& ho' &o 'e sell our &esi ns to you* Yo$ -ill ,in+ it. )e1ll pro(a(l% (e anno$ncin that in Fe(r$ar% or Darch. Yeah it$s reat 0 reat i&ea. # mean like 0 # &on$t kno' i+ you 0 ho' much you 'ere listenin to !ut yeah- 'e as a company ha(e !een a(oi&in Getty as much as possi!le an& usin Getty to et to Flickr 'hich is !asically 0 so you are !asically creatin 'hat 'e$re usin Getty or ri ht no'. So %o$ -ere talkin a(o$t the photo look o, !ett% an+ ho- m$ch it1s (ecome consistent. So ; starte+ in 1FF1 at a compan% calle+ Photo Disk. Yeah. 2345SST6L78 )e starte+ the -hole photo shoots an+ ;1m la$ hin (eca$se -e ha+ like E5 photo raphers on sta,, an+ -e all these st%lists an+ like: otta make it as +i,,erent as possi(le. The% can1t look the same: no it +oesn1t. Years later it1s & 2345SST6L78 Yeah. 7in+a ,$nn%. But #$m really happy that the stock in&ustry 'ent 4e! !ecause it 'as really har& to 'ork 'ith the !ooks an& that.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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Yeah # ha& a shel+ this lon +ille& 'ith stock !ooks at one time. Yeah. )n& .ust all that stu++. #t$s .ust technolo y chan e& it- yeah. 1hank oo&ness +or that. #t$s e?citin . )ell thank %o$ *er% m$ch ,or %o$r time toni ht. Yo$r inp$t has (een *er% *al$a(le. ;t1s reall% helpe+ con,irm some thin s: et some ne- i+eas: hope,$ll% make $p a (etter pro+$ct that %o$1ll all -ant to $se. Yeah are you also inter(ie'in people +rom &i++erent parts o+ the country* Yes -e1re oin to Ne- York ne<t -eek. 1hat$s interestin . Think that mi ht (e a to$ her cre-9 Hretty easy. Yeah this is reat: ($t %eah ; mean +e,initel% there1s & an+ +i,,erent t%pes o, & %o$ $%s are +e,initel% the top o, the market. Yo$ kno- this. Yo$1*e ot reat opinions 1ca$se %o$ $se it +a% to +a%. ;t1s reall% help,$l. )ell thank %o$. 1hank you. 9o 'e i(e you our home'ork* Yeah that1+ (e reat. Yo$ can lea*e that on the notepa+. ;, %o$ co$l+ -rite %o$r name on them an+ then rip o,, the sheet so that -a% ; can kno- %o$r initial reactions. You mean +rom 'hat 'e 'rote &o'n* Yeah an+ +on1t -orr% i, it1s not & 2345SST6L78. ;t1s still help,$l. # &i&n$t remem!er 'hat it sai&.

3 Yahoo Flickr San Francisco 011614 5pm G3 Buyers - Hi h Su!scri!ers

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;t1s 57. 2345SST6L78 ;t1s a +ear +iar%: that1s oo+. # rippe& o++ the sample 2uestion pa e. No that1s ,ine. Got some paperclips* Sorry. 1hank you. ;:57SS1)<=> 3o' you 'ork in this location or you tra(el 'ith the client* Tra*el %eah. ;1m (ase+ in L.6. so ; +i+n1t tra*el ,ar ,or this one. $:ause you pro!a!ly ha(e to +ollo' your client ri ht- 'here(er they o. T%picall% %es: that1s ho- it -orks. )e $s$all% o 2;N6AD;#LB8. ;t1s nice to meet %o$. Yeah nice to meet you. Yeah let me i(e you my car&. ;:57SS1)<=>. #$m still !y mysel+. Yo$ are9 )ait: so -as it & it -as last %ear ri ht9 # 'ent to <on&on +or t'o 'eeks so # .ust ha& some 0 !oo+. 2345SST6L78 1hat$s oo&. 2Transcri(e+ (% C7D8

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