Professional Documents
Culture Documents
2008 July Monthly Newsletter
2008 July Monthly Newsletter
Most people join the chamber to Bring business cards and mar-
increase revenue via networking. keting/promotional materials
Too many read the newsletter, attend to chamber functions. Say hello
occasional meetings, then wonder why to Chamber staff members. Heck, there
revenue never rises and whether the are only two of them! Make sure they
Nelson membership was worth the money. know your name and business. You’d be
surprised how often they are asked, “Do
How should chamber membership be
you know anyone who…?”
STANDING OUT “worked” to see a return on the invest-
ment? Here are suggestions from those Attend the luncheon meetings
Even before 2008’s political advertising every second Monday of the
who have made it work over the years…
launched we were inundated with two to month. And bring a guest. You prob-
three thousand messages a day. Turning Complete and return a New
ably owe someone lunch anyway…
off the TV won’t make it go away. It’s on Member Profile or Membership
Update Form, as appropriate. That Attend a networking event and
the radio, in the newspaper, on your
way you’ll know what’s going on at the bring those business cards!
computer, in your mailbox, on signs,
clothing…even this newsletter. chamber and the chamber can contact Follow up events with phone
you if they need to refer poten- calls or handwritten
The bigger the crowd of advertisers,
Hello !
tial business. notes. If you can’t bring
the louder the noise, the harder to hear
Provide a yourself to do that, then
and the less people care about the mes-
e-mail. But more personal
Theresa
...
My name is
sages being sent. The competition is less digital com-
pany logo is better.
other companies and more the noise,
and/or digi- Put an insert into the
itself. In sanity’s self-defense, our ears
tal photo of chamber newsletter.
are closing.
your business Nearly 1,000 of those go
Monday, July 14th, Sara Nelson, Creative and/or your- out every month and it’s the best value
Director for Pasco design/marketing firm self. And smile for the camera! Would in town for business-to-business adver-
Sara Nelson Design, Ltd., will address the you rather deal with a smiler or scowler? tising: 1,000 8.5” x 11” full-color glossy
chamber’s monthly luncheon meeting on (Potential customers feel the same!) advertisements (two-sided, if you like)
Standing Out—finding ways to be heard for a couple of hundred bucks plus
Join a Committee. It is work and
amidst visual and aural pollution. printing…
there’s a lot to go around. But you will
Don’t forget to RSVP for the luncheon get to know people faster working on a If that list sounds like work, it is. But a
meeting by phone at 547-9755 or via project than sharing a lunch table once small business owner’s life is mostly work
e-mail: info@pascochamber.org. a month. And getting to know people IS anyway—so invest some of it into mak-
networking. ing all the other hours more profitable.
july 2008
COMMUNICATING OUR PRESENCE:
THE CHAMBER WEBSITE & NEWSLETTER
I am happy to announce that the Cham- commerce web site. That’s why the you to use this newsletter to let the
ber’s new website is online. Our goal has Pasco Chamber’s board decided to community know about important events
been for the Chamber to communicate develop a site that serves as a “front or milestones related to your business.
with the “big wide world” via a quality door” to Pasco. Now you can look to In doing so you let others know that
web page. And now we do—with the www.pascochamber.org for current your business is developing to better
help of chamber member Bright Web events and local news. serve them. And that is always a good
Marketing. message to send.
I would like to express my gratitude
Having a World Wide Web presence to Craig Sutton and his staff for their Have a great and profitable July!
is important. Many prospective home-
excellent development work.
owners and business owners looking to
relocate begin their search online. Often Keeping with the theme of “communicat-
Darrick
that search begins at a chamber of ing our presence,” I would like to remind
WORTH MENTIONING
Henry Johnson, manager and broker of Clark Jennings & Clover Island Inn was honored as the Downtown Business
Associates, recently retired after 23 years with the company. of the Year by the Historic Downtown Kennewick Partnership.
jul08
07.02
Executive Committee Meeting
Chamber Office | 11:45AM
07.09
Building Bridges Networking Event
1 2 3 4 5 Riverside Room at Clover Island Inn | 8:00AM
07.15
07.14.08 6 7 8 9 10 11 12 Tri-Cities Hispanic Chamber of
Commerce Luncheon
Membership Luncheon
Pasco Red Lion | Noon
13 14 15 16 17 18 19 Pasco Red Lion | 11:30AM
07.22
“Standing Out” 20 21 22 23 24 25 26 Board of Directors Meeting
Franklin PUD Auditorium | 11:45AM
Sara Nelson
Sara Nelson Design, Ltd. 27 28 29 30 31
The luncheon is sponsored by:
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