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  • Snacks Market in India 2014 - Sample

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    For the complete report, get in touch with us at : info@netscribes.com Abstract: Netscribes’ latest market research report titled Snacks Market in India 2014 elaborates the competitive market scenario of the Indian snacks market and its growth prospects in the ensuing years. Indian snacks market is experiencing rising demand due to various driving factors which in turn is providing immense opportunities to manufacturers to grow and operate in the market lucratively. The report provides a snapshot of the Indian snacks industry that has witnessed several changes since 1995. In the initial years, the market was dominated by two players – traditional snacks player Haldiram and ‘Uncle Chips’ manufacturer Amrit Agro. Later on, with the entry of global beverage and snacks player PepsiCo, the market dynamics changed completely. Now, the market is dominated by PepsiCo with its wide range of product portfolio. The other major players include Parle Agro, ITC, Parle Products, Balaji Wafers and Parle Wafers among others. A number of regional players have also entered the market over the past few years and are giving tough competition to the big players. The snacks market is classified into two broad segments – Western and traditional snack segments, wherein western snacks enjoy more popularity in comparison to the traditional snacks. Moreover, the western snack segment is dominated by a large number of MNCs and organized snack manufacturers. There are certain factors that have predominantly worked towards enabling the sector to grow in recent years. These include higher disposable incomes have enabled consumers to enhance their purchasing power, rapid urbanization which leads to busy lifestyles and subsequent inclination of consumers toward packaged food products and aggressive marketing campaigns by all the players to break the product clutter and attract consumers toward their brand. In addition to these, the other factors which are contributing towards rapid growth of the industry include growing working women population, fast expanding retail network and the convenience factor associated with snack consumption For snacks, quality standards laid by FSSAI have to be followed by the industry players. Various government policies that have been formulated for the food processing sector such as FDI, tax benefits and export promotions are applicable for the snack category as well. Coverage • Overview of the snacks market in India and historical and forecasted market size data over 2013 to 2018e • Segmentation of the snacks market and value chain analysis • Export-import overview of snacks, value and volume of export-import over 2010-11 to 2012-13 and country-wise value of export-import for 2013 • Qualitative analysis of market drivers, challenges, trends and regulatory measures taken by the government • Overview of the various industry bodies and their responsibilities

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    For the complete report, get in touch with us at : info@netscribes.com Abstract: Netscribes’ latest market research report titled Snacks Market in India 2014 elaborates the competitive market scenario of the Indian snacks market and its growth prospects in the ensuing years. Indian snacks market is experiencing rising demand due to various driving factors which in turn is providing immense opportunities to manufacturers to grow and operate in the market lucratively. The report provides a snapshot of the Indian snacks industry that has witnessed several changes since 1995. In the initial years, the market was dominated by two players – traditional snacks player Haldiram and ‘Uncle Chips’ manufacturer Amrit Agro. Later on, with the entry of global beverage and snacks player PepsiCo, the market dynamics changed completely. Now, the market is dominated by PepsiCo with its wide range of product portfolio. The other major players include Parle Agro, ITC, Parle Products, Balaji Wafers and Parle Wafers among others. A number of regional players have also entered the market over the past few years and are giving tough competition to the big players. The snacks market is classified into two broad segments – Western and traditional snack segments, wherein western snacks enjoy more popularity in comparison to the traditional snacks. Moreover, the western snack segment is dominated by a large number of MNCs and organized snack manufacturers. There are certain factors that have predominantly worked towards enabling the sector to grow in recent years. These include higher disposable incomes have enabled consumers to enhance their purchasing power, rapid urbanization which leads to busy lifestyles and subsequent inclination of consumers toward packaged food products and aggressive marketing campaigns by all the players to break the product clutter and attract consumers toward their brand. In addition to these, the other factors which are contributing towards rapid growth of the industry include growing working women population, fast expanding retail network and the convenience factor associated with snack consumption For snacks, quality standards laid by FSSAI have to be followed by the industry players. Various government policies that have been formulated for the food processing sector such as FDI, tax benefits and export promotions are applicable for the snack category as well. Coverage • Overview of the snacks market in India and historical and forecasted market size data over 2013 to 2018e • Segmentation of the snacks market and value chain analysis • Export-import overview of snacks, value and volume of export-import over 2010-11 to 2012-13 and country-wise value of export-import for 2013 • Qualitative analysis of market drivers, challenges, trends and regulatory measures taken by the government • Overview of the various industry bodies and their responsibilities

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    53 views23 pages

    Snacks Market in India 2014 - Sample

    Uploaded by

    Netscribes, Inc.
    For the complete report, get in touch with us at : info@netscribes.com Abstract: Netscribes’ latest market research report titled Snacks Market in India 2014 elaborates the competitive market scenario of the Indian snacks market and its growth prospects in the ensuing years. Indian snacks market is experiencing rising demand due to various driving factors which in turn is providing immense opportunities to manufacturers to grow and operate in the market lucratively. The report provides a snapshot of the Indian snacks industry that has witnessed several changes since 1995. In the initial years, the market was dominated by two players – traditional snacks player Haldiram and ‘Uncle Chips’ manufacturer Amrit Agro. Later on, with the entry of global beverage and snacks player PepsiCo, the market dynamics changed completely. Now, the market is dominated by PepsiCo with its wide range of product portfolio. The other major players include Parle Agro, ITC, Parle Products, Balaji Wafers and Parle Wafers among others. A number of regional players have also entered the market over the past few years and are giving tough competition to the big players. The snacks market is classified into two broad segments – Western and traditional snack segments, wherein western snacks enjoy more popularity in comparison to the traditional snacks. Moreover, the western snack segment is dominated by a large number of MNCs and organized snack manufacturers. There are certain factors that have predominantly worked towards enabling the sector to grow in recent years. These include higher disposable incomes have enabled consumers to enhance their purchasing power, rapid urbanization which leads to busy lifestyles and subsequent inclination of consumers toward packaged food products and aggressive marketing campaigns by all the players to break the product clutter and attract consumers toward their brand. In addition to these, the other factors which are contributing towards rapid growth of the industry include growing working women population, fast expanding retail network and the convenience factor associated with snack consumption For snacks, quality standards laid by FSSAI have to be followed by the industry players. Various government policies that have been formulated for the food processing sector such as FDI, tax benefits and export promotions are applicable for the snack category as well. Coverage • Overview of the snacks market in India and historical and forecasted market size data over 2013 to 2018e • Segmentation of the snacks market and value chain analysis • Export-import overview of snacks, value and volume of export-import over 2010-11 to 2012-13 and country-wise value of export-import for 2013 • Qualitative analysis of market drivers, challenges, trends and regulatory measures taken by the government • Overview of the various industry bodies and their responsibilities

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    of 23

    Snacks Market India

    March 2014

    Executive Summary
    Market
    The Snack Food industry has performed well over the past five years, benefiting from the growing demand for snacks among consumers and favorable product pricing Increasing income levels and busy urban lifestyles have also contributed to its rising popularity

    Drivers
    Rapid Urbanization Growing Income and Consumption Increasing Working Women Population Marketing Campaigns Growing Retail Market Convenience Factor Exhibitions and Events Product Innovation Corporate Activities Inclusion of Nuts as Snacking Option

    Challenges
    Rise in Packaging Costs Unorganized Sector and Local Players Competitive Price Points Health Concerns

    Drivers & Challenges

    Trends

    Launch of Various Ethnic Snacks Innovative Promotional Campaigns Introduction of Healthy Snacks

    Major Players

    Competition

    Company A

    Company B

    Company C

    SNACKS MARKET IN INDIA 2014.PPT

    Macro-Economic Indicators Introduction Market Overview Value Chain Market Segmentation Consumer Insights Import & Export Drivers & Challenges Government Rules & Policies Government Participation Trends Competitive Landscape Strategic Recommendations Appendix
    SNACKS MARKET IN INDIA 2014.PPT

    The Indian snacks market is expected to witness remarkable growth


    Indian Market Overview (1/8)

    SAMPLE

    xxx

    INR units
    350 300 250 200 150 100 50 0

    Market Size & Growth


    X6

    X% X1 X2 X3 X4

    X5

    20--

    20--e

    20--e

    20--e

    20--e

    20--e 4

    SNACKS MARKET IN INDIA 2014.PPT

    over the next few years with increased consumption among consumers
    Indian Market Overview (2/8)

    SAMPLE
    Organized Sector Unorganized Sector X%

    Market Segmentation (2013)


    xxx xxx xxx

    Y%

    xxx

    Market Segmentation (2013)


    Rural Urban B%

    xxxx

    xxx

    A%

    SNACKS MARKET IN INDIA 2014.PPT

    In India, major snacks consumption has been noted in Gujarat and Maharashtra
    Indian Market Overview (3/8)
    Region-wise Sales of Packaged Food (2013)

    North West

    South East and North-East

    xxx xxx xxx

    A% B% D%

    C%

    SNACKS MARKET IN INDIA 2014.PPT

    Snacks are broadly classified into two segments


    Market Segmentation (1/3)

    SAMPLE
    Snacks - Classification Western Traditional

    xxx

    Segmental Share (2013)

    Western Y% X% Traditional

    SNACKS MARKET IN INDIA 2014.PPT

    Consumer Insights on Snacks (2/11)


    Q: Do you consume snacks?

    SAMPLE

    Q: If you dont consume snacks at present, would you like to try it in future Options 1) Yes 2) No

    Options 1) Yes 2) No

    Consumption Share of Snacks


    Y%

    Share of Potential Future Consumers

    X%

    Y%

    X% Yes No Yes No 8

    SNACKS MARKET IN INDIA 2014.PPT

    Import of Major Types of Snacks (2/2)


    Potato Chips
    Volume INR mn Value 000 unit

    Major Importing Nations Value Wise (2013)


    X6% x5&% X2% X3% X4% a b c d e f X1%

    SAMPLE

    Other Preparations of Potato


    INR mn Volume Value 000 unit

    Major Importing Nations Value Wise (2013)


    g Y4% Y5% Y3% Y6% h i Y1% j k l

    Y2%

    SNACKS MARKET IN INDIA 2014.PPT

    Adoption of extensive marketing campaigns to create product awareness is fostering market growth
    Marketing Campaigns
    xxx xxx xxx
    xxx

    Impact

    xxx

    SAMPLE
    Indian advertising Industry
    2013 2014e

    Television

    Print

    Radio

    Outdoor

    Digital

    Overall Industry

    SNACKS MARKET IN INDIA 2014.PPT

    10

    Snack manufacturers are launching healthy snacks to


    Introduction of Healthy Snacks (1/2)
    xxx xxx

    SAMPLE
    xxx xxx y Healthy Snacks Others x x1 INR bn y y1

    xxx

    Health & Wellness Food Market

    Share of healthy snacks in the overall snacks market

    0 2011 2015e 11

    SNACKS MARKET IN INDIA 2014.PPT

    Porters Five Forces Analysis

    SAMPLE
    Impact Medium Impact Medium to High Impact Medium to High Bargaining Power of Buyers
    xxx xxx

    Threat of New Entrants


    xxx xxx

    Impact Medium

    Bargaining Power of Suppliers


    xxx xxx xxx xxx xxx

    Competitive Rivalry

    Impact Medium to High Threat of Substitutes


    xxx xxx

    *Note: BEP (Break-even point) SNACKS MARKET IN INDIA 2014.PPT

    12

    Public: Domestic Company Company ABC (x/x)


    Company Information
    Corporate Address Tel No. Fax No. Website Year of Incorporation Ticker Symbol Stock Exchange Head Office New Delhi

    Offices and Centres India

    Products and Services


    Category Corn Based Snacks Products/Services

    Key People
    Name Designation

    Traditional Namkeens

    Wheat Puffs

    SNACKS MARKET IN INDIA 2014.PPT

    13

    Public: Domestic Company Company ABC (x/x)


    Financial Snapshot
    Total Income INR mn Net Profit/Loss INR mn
    150 100 50

    Key Ratios

    SAMPLE
    Particulars y-o-y change (2013-12) 2013 2012 2011 2010

    Profitability Ratios
    Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets

    0 2010 2011 2012 2013

    Financial Summary
    The company earned a net profit of INR x mn in FY 2013, as compared to net profit of INR y mn in FY 2012 The company reported total income of INR a mn in FY 2013, registering an increase of b% over FY 2012 The company earned an operating margin of c% in FY 2013, a decrease of percentage d% points over FY 2012 The company reported debt to equity ratio of e in FY 2013, a decrease of f% over FY 2012

    Cost Ratios
    Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales)

    Liquidity Ratios
    Current Ratio Cash Ratio

    Leverage Ratios
    Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio

    Key Financial Performance Indicators


    Indicators
    Market Capitalization (INR mn) Total Enterprise Value (INR mn) EPS (INR) PE Ratio (Abs)

    Value (19/02/2014)

    Efficiency Ratios
    Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover
    Improved Decline

    SNACKS MARKET IN INDIA 2014.PPT

    14

    Public: Domestic Company Company ABC (x/x)


    Key Business Segments
    Snack Food 100% 80% 60% 40% 20% 0% 2010 2011 2012 2013 2013 X% xxx

    Key Geographic Segments


    India

    Business Highlights
    Description News

    Overview

    xxx

    SAMPLE
    SNACKS MARKET IN INDIA 2014.PPT

    15

    Public: Domestic Company Company ABC (x/x)


    Business Highlights
    Description News

    Manufacturing Plants

    xxx

    Distribution Network

    xxx

    Regional Presence

    xxx

    Key Developments

    xxx

    SNACKS MARKET IN INDIA 2014.PPT

    16

    Public: Domestic Company Company ABC SWOT Analysis (x/x)

    SAMPLE
    xxx xxx

    S O
    xxx

    W T
    xxx

    SNACKS MARKET IN INDIA 2014.PPT

    17

    Private: Domestic Company Company ABC (x/x)


    Company Information Offices and Centres India

    Corporate Address

    Tel No. Fax No. Website Year of Incorporation Head Office Rajkot

    Products and Services


    Category Wafers Products/Services

    Key People
    Name Designation

    Namkeens

    SNACKS MARKET IN INDIA 2014.PPT

    18

    Private: Domestic Company Company ABC Shareholding Pattern (x/x)


    Shareholders of the Company as on 30/09/2013
    Name A B C D E F G 2011 Total
    Ownership structure corresponds to Date of AGM:30/09/2011, 29/09/2012 and 30/09/2013 SNACKS MARKET IN INDIA 2014.PPT

    Ownership Structure
    Directors or relatives of directors

    No. of Shares held

    2012

    2013

    19

    Private: Domestic Company Company ABC (x/x)


    Financial Snapshot
    Total Income INR mn Net Profit/Loss INR mn 1,500 1,000 500 0 0 2010 2011 2012 2013 -500

    Key Ratios

    SAMPLE
    Particulars y-o-y change (2013-12) 2013 2012 2011 2010

    Profitability Ratios
    Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets

    Cost Ratios
    Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales)

    Financial Summary
    The company incurred a net profit of INR x mn in FY 2013, as compared to net profit of INR y mn in FY 2012 The company reported total income of INR a mn in FY 2013, registering an increase of b% over FY 2012 The company earned an operating margin of c% in FY 2013, a decrease of d percentage points over FY 2012 The company reported debt to equity ratio of e in FY 2013, an increase of f% over FY 2012

    Liquidity Ratios
    Current Ratio Cash Ratio

    Leverage Ratios
    Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio

    Efficiency Ratios
    Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover
    Improved Decline

    SNACKS MARKET IN INDIA 2014.PPT

    20

    Private: Domestic Company Company ABC (x/x)


    Business Highlights
    Description News

    Overview

    xxx

    Manufacturing Facility

    xxx

    Quality Assurance

    xxx

    Expansion Plans

    xxx

    SNACKS MARKET IN INDIA 2014.PPT

    21

    Private: Domestic Company Company ABC SWOT Analysis (x/x)

    SAMPLE
    xxx xxx

    S O
    xxx

    W T
    xxx

    SNACKS MARKET IN INDIA 2014.PPT

    22

    Thank you for the attention


    Snacks Market India report is part of Research on Indias Food & Beverage Industry Series. For more detailed information or customized research requirements please contact:
    Phone: E-Mail: +91 33 4027 6214/6215 info@netscribes.com

    Follow us on:

    About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The companys expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients profitability and growth objectives. Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction.
    SNACKS MARKET IN INDIA 2014.PPT

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