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Bill Dutton 225 N. Julian St. Naperville, IL 60540 c: 630-728-7011 e: duttonwm@gmail.com t: @ duttonwm www.linkedin.

com/in/billdutton1/ Award-winning freelance UX/digital creative seeking opportunities to do great hands-on work leveraging my insight, strategic and creative experience
n Cultivates the big idea while leveraging UX, communication theory and instructional design expertise for digital solutions in desktop, mobile and tablet applications n Strengthens relationships between customers and brands by creating dialogues through multiple channels n i Establishes and strengthens enduring internal and external client relationships

V P C reat i ve D i re c t o r a t C AH G (c u r re n tl y TB WA/ Wo rl dh ea l th ) Chic ago , IL 2003-2013 Was a key member for this full-service global agency delivering award-winning creative to catapult healthcare brands to best-in-class status for Alcon, Astra Zeneca, Baxter, Bristol-Myers Squibb, Johnson & Johnson, Merck, and Osuka pharmaceuticals. Managed the creation of numerous innovative multi-channel global campaigns across a variety of media. Key strategic contributor and valued leader by our clients. Managed a large staff of creative teams while working on numerous projects in a cross-functional environment. n Creative lead of a Manny Award finalist for best professional interactive campaign n Led the launch of Kombiglyze XR, which became the fastest growing brand in the type 2 diabetes marketplace n Oversaw creative effort to propel the hepatitis B drug Baraclude to number one in its class V P C reat i ve D i re c t o r a t To p i n & As s o c i a tes Chic ago , IL 1994-2003 Member of management team responsible for the agencys strategic vision and new business development; co-managed the agency creative staff; guided development and deployment of the digital group producing interactive solutions for consumers and healthcare professionals; managed the print production studio. n Managed global launches for B2B accounts and healthcare diagnostic, device and therapeutic brands n Developed multi-level identity programs and corporate product packaging initiatives A r t D irect o r/C re a t i ve S u p e r v i s o r a t C orbett ( c u rren tl y TB WA/ Wo rl dh ea l th ) Chic ago , IL 1991 -1 9 9 4 Delivered creative and strategic expertise across a variety of healthcare brands. Therapeutic areas of focus included ophthalmology brands for Alcon and CV metabolic products for Bristol-Myers Squibb and Eli Lilly. Des ig n er/M edi c a l I l l u s t ra t o r a t t h e Ameri c a n H ea r t Asso c i a ti o n Dallas , T X 1986-1991 Worked with nationally renowned design firms, creating promotional campaigns and educational programs for consumer and physician audiences. Facu lt y In t ern s h i p a t P u rd u e U n i ve r s i t y Wes t L afayette , IN 1985 Produced medical illustrations for print and multimedia educational programs in the Purdue University College of Veterinary Medicine. Co-authored the textbook Veterinary Ophthalmology with Dr. William Vestre. Education

University of California, San Francisco Master of Arts, Biomedical Communications Areas of study included medical illustration, communication theory, instructional design, film, and animation. University of Kansas
Bachelor of Fine Arts, Major: Illustration & Design; Minor: Biology

C er t if icat io n s User Experience Certified Usability Analyst (UX CUA); certified for applying research-based principles of designing interfaces from the perspective of the end-user including data gathering, task analysis, and usability testing.

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UX CUA, Human Factors International Advanced Regulatory Compliance: Advertising, Center for Communication Compliance

A w ards Numerous distinctions from the ADDY, Creativity, In-Awe, Global, Rx, Club Manny, and Telly awards. Special recognition by the Society of Illustrators, Association of Medical Illustrators, and Prints Regional Design Annual.

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