EMAIL MARKETING

Program Overview
ACCESS TO MILLIONS OF CONSUMERS: The list is compiled from self-reported consumers and businesses that have opted-in to share their email address and demographic information via online surveys, esubscriptions, and e-registrations, as well as from an extensive network of permission based websites and partners.

THE LIST IS COMPRISED OF:

8,000,000 in the Los Angeles DMA 225,000,000 in the U.S.*

Targeting Options
Geography, Demographics, Interests, and Behaviors:
Age Gender Ethnicity Occupation Education Language Marital Status Household Income Net Worth Golfers, Pet Owners Homeowner/Renter Home Market Value Dwelling Type Presence of Children Interest in Purchasing an Auto

Business to Business:

Select from 18,000 SICs (Standard Industry Codes)

Choose from 300 + Titles, including C-Level Executives & Business Owners Select by Annual Revenue Select by number of employees

100% MEASURABLE PERFORMANCE

Open rates average from 7% to 9%. The national average for opens on prospecting email is 3%.

Multiple Deployment: Industry standards dictate that email advertising sent to a prospect list requires a minimum of 4 "audience touches" (aka frequencies) to optimize results.

Deployment Date

Delivered

Opens

% Opens

Clicks

% Clicks

Clicks-to-Opens

Unsubscribes

2/12/14

209,000

19,416

9.29%

3,771

1.80%

19.42%

53

Delivery details are automatically provided 72 hours following deployment. Ads will be re-deployed if the open rate is less than 3%.

Rate Card:
Prices include creative and HTML programming

Base (includes geo-select) $35.00 CPM -- Multiple Run Discount $29.00 1-2 Selects $40.00 CPM -- Multiple Run Discount $34.00 3 -5 Selects $45.00 CPM -- Multiple Run Discount $40.00

Example: Geography only

Quantity Sell Rate Total

50,000

$35.00

$1,750

Example: Males, 18 -34 (1 to 2 selects)

Quantity Sell Rate Total

500,000

$40.00

$2,000

Example: Males, 18 -34, income (3 to 5 selects)

Quantity Sell Rate Total

50,000

$45.00

$2,250

6-part Process:
1. Count Request: You provide your consumer interests, demographics, and geography. We provide a count of the email addresses we have that fit your target profile. 2. Creative Brief: (Optional) You have the option to provide messaging and graphics for our team to design email. 3. Design: You may provide completed creative for your email. Otherwise our team will provide creative 48hrs from the time you submit a Creative Brief and reference materials. 4. Programming: 48hrs from the time the above design is approved by the Advertiser. 5. Approvals & Setup: 24hrs from the time the programed HTML file is approved by the Advertiser. 6. Case Study & Delivery Report: Provided 72hrs from the time the email is deployed.

Case Study: Pfizer

Deployment Date 10/03/13 Delivered 300,000 Opens 30,651 % Opens 10.22% Clicks 4,397 % Clicks 1.47% Clicks-to-Opens 14.35% Unsubscribes 72

REPORT & MEASURE CLICKS BY SPECIFIC LINK Senior Savings Image Links to Products List Page Find a Store Button Links to Locations Page Learn More Button Links to Products List Page Centrum Image Links to Centrum Page Caltrate Image Links to Caltrate Page Unsubscribe TOTAL 2,135 289 1,404 406 91 72 4,397

VERTICAL: Retail OBJECTIVE: To Increase Brand Awareness and Promote Buy 1 Get 1 50% Off TARGETING: Ages 55+ in Ft. Myers/Naples Florida SUBJECT: Senior Savings Day at Walgreens - October 8th Only

Case Studies: Metro PCS

Deployment Date 12/17/13 Delivered 331,841 Opens 29,589 % Opens 8.92% Clicks 3,534 % Clicks 1.06% Clicks-to-Opens 11.94% Unsubscribes 71

REPORT & MEASURE CLICKS BY SPECIFIC LINK Text Image - Link to Feature Phones Page 1,229 201 1,662 229 69 73 71 3,534

Text Image - Link to Main Feature Phones Page

Text Image - Link to Why Metro PCS Page Text Image - Link to Phones and More Page Text Image - Link to Store Locator Page Main Logo Image Link to Feature Phones Page Unsubscribe TOTAL

VERTICAL: Technology OBJECTIVE: Brand Awareness and Product Promotion TARGETING: HHI less than 70K and Age 18-44 within Client Furnished Zip Codes SUBJECT: Great Phones & Great Savings for You this Season

Case Studies: Big 5

Deployment Date Delivered Opens % Opens Clicks % Clicks Clicks-to-Opens

1/29/14

1,925,000

148,369

7.71%

13,459

.70%

9,07%

REPORT & MEASURE CLICKS BY SPECIFIC LINK Big 5 top logo - Links to home page Join E-Team button - Links to join now page Get A Coupon button - Links to print coupon page TOTAL 423 1,534 11,493 13,459

VERTICAL: Hobbies and Sports

OBJECTIVE: Brand awareness

TARGETING: Presence of Children in Client Furnished Zips SUBJECT: Join Big 5s E-Team and Save Week After Week

Case Studies: UPS Store

Deployment Date Delivered Opens % Opens Clicks % Clicks Clicks-to-Opens

12/02/13

50,000

4,670

9.34%

591

1.18%

12.66%

REPORT & MEASURE CLICKS BY SPECIFIC LINK Navigation Bar - Links to Respective Pages Company Logo - Links to the UPS Store Local Page Print Email Button - Links to Email JPG Page Map and Directions Text - Links to Directions Page Learn More Button - Links to Products & Services Page Products & Services Hyperlinks - Link to Respective Pages Video Images - Link to You Tube Pages Printing Services Hyperlinks - Link to Respective Pages 220 87 9 5 104 58 10 29

Website URL - Links to UPS Store Local Page

Social Media Icons - Link to Social Media Pages Unsubscribe TOTAL

45
21 6 591

VERTICAL: Retail OBJECTIVE: Increase Brand Awareness and Promote Holiday Sales at Local Store TARGETING: Ages 25-64 within a 5-mile radius of location SUBJECT: Holiday Specials at Your Local UPS Store-Pickup Incl

Case Studies: Best Buy/Samsung

Deployment Date Delivered Opens % Opens Clicks % Clicks Clicks-to-Opens Unsubscribes

06/25/13

250,000

24,089

9.64%

3,848

1.54%

15.97%

76

REPORT & MEASURE CLICKS BY SPECIFIC LINK Samsung Header Image - Links to Samsung Experience Shop Page Products Images - Link to Samsung Experience Shop Page Check it Out Button - Links to Samsung Experience Shop Page 504

972
1,409

Map Image - Links to Best Buy Service Locator Page

Learn More Text Link - Links to Samsung Experience Shop Page Find Store Button - Links to Best Buy Service Locator Page Learn More Text Link - Links to Samsung Experience Shop Page Best Buy Image Logo - Links to Samsung Page on Best Buy Site Facebook Icon - Linsk to Facebook Page Twitter Icon - Links to Twitter Page YouTube Icon - Links to YouTube Page Google Plus Icon - Links to Google Plus Page Website Text Footer - Links to Main Page Unsubscribe TOTAL

79
104 100 91 97 79 91 83 92 71 76 3,848

VERTICAL: Home Products and Services OBJECTIVE: Brand Awareness and Sales TARGETING: All consumers in client furnished zip codes SUBJECT: Visit the Samsung Experience Shop at Best Buy Now

Case Studies: Ashley Furniture

Deployment Date 3/13/14 Delivered 62,000 Opens 4,897 % Opens 7.90% Clicks 358 % Clicks 0.58% Clicks-to-Opens 7.31%

REPORT & MEASURE CLICKS BY SPECIFIC LINK Furnishing Dreams Text Links to Furnishing Dreams Page Home Dcor Tips Text Links to Trend Watch PDF Store Locator Text Links to Main Page Win a Shopping Spree Text Links to Main Page TOTAL 71 112 79 96 358

VERTICAL: Luxury Goods OBJECTIVE: Increase Brand Awareness and Website Traffic TARGETING: Women, HHI $40K+, Interested in Home Dcor/Furnishings SUBJECT: One Day Sale. March 14th. The Anniversary Event.

Case Studies: Timmons of Long Beach

Deployment Date 2/27/14 Delivered 50,000 Opens 4,369 % Opens 8.74% Clicks 657 % Clicks 1.31% Clicks-to-Opens 15.04% REPORT & MEASURE CLICKS BY SPECIFIC LINK Top logos - Links to respective page Top navigation bars - Links to respective locations 19 90 192 164 22

Subaru View Specials button - Links to specials button

VW View Specials button- Links to specials page Impreza text/picture - Links to Impreza page Jetta S text/picture - Links to inventory page Forester text/piture - Links to Forester page Beetle Couple text/picture - Links to inventory page XV Crosstrek text/picture - Links to Crosstrek page

49
12 14 18

Passat text/picture - Links to inventory page

BRZ text/picture - Links to BRZ page Tiguan text/picture - Links to inventory page Bottem Subaru website - Links to home page World Auto - Links to Certified Pre-Owned page Bottom links - Links to respective locations TOTAL

15
14 12 7 17 12 657

VERTICAL: Automotive OBJECTIVE: Increase Brand Awareness, Drive Website Traffic, and Promote Specials

TARGETING: Interested in Purchasing Subaru/VW and Interested in Purchasing Auto in Client Furnished Zip Code
SUBJECT: Zero Percent Financing Specials