SuzukiRevival of Sick Units

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INTRODUCTION

DEFINITION OF SICKNESS.

CAU ! O" IC#N!

UNFAVOURABLE EXTERNAL ENVIRONMENT. MANAGERIAL DEFICIENCIES.

UN"AVOURA$%! !&T!RNA% !NVIRON'!NT


Storage of keys !"#t $ ke "o%er &ater a$s. C'a!ges a!( go)t. "o$ * es % t' res"e*t to e+er* se (#t es, *#sto& (#t es, e+"ort (#t es et*. E&erge!*e of $arge *a"a* ty $ea( !g to !te!se *o&"et t o!. De)e$o"&e!t of !e% te*'!o$ogy. S' ft ! *o!s#&er "refere!*es. Nat#ra$ *a$a& t es

'ANA(!RIA% D!"ICI!NCI!

-ro(#*t o!. Market !g. F !a!*e. "erso!!e$

Ti)ari Committee Report

S *k!ess ar ses at t'e t &e of "$a!! !g a!( (#r !g &"$e&e!tat o! S *k!ess ar ses after &"$e&e!tat o!

*'+TO' O" IC#N!


De$ay or (efa#$t ! "ay&e!t to s#""$ ers. Irreg#$ar ty ! t'e .a!k a**o#!t. De$ay or (efa#$t ! "ay&e!t to .a!ks a!( f !a!* a$ !st t#t o!s. No!/s#.& ss o! of !for&at o! to .a!ks a!( f !a!* a$ !st t#t o!s. Fre0#e!t re0#ests to .a!ks a!( f !a!* a$ !st t#t o!s to a(( t o!a$ *re( t

De*$ !e to *a"a* ty #t $ 1at o!. -oor &a !te!a!*e of "$a!t a!( &a*' !ery. Lo% t#r!o)er assets. A**#&#$at o! of !)e!tor es. I!a. $ ty to take tra(e ( s*o#!ts. E+*ess )e t#r!o)er of "erso!!e$. E+te!s o! of a**o#!t !g "er o(. Resort to 2creative accounting . De*$ !e ! t'e "r *e of e0# ty s'ares a!( (e.e!t#res.

R!VIVA% O" IC# UNIT

,hen an in-.strial .nit is i-entifie- as sic/0 a 1iabilit2 st.-2 sho.l- be con-.cte-.


VIABILIT3 STUD34/ ) a. $ ty st#(y ge!era$$y *o)ers t'e fo$$o% !g4 Market a!a$ys s. -ro(#*t o!5te*'! *a$ a!a$ys s. F !a!*e

E!) ro!&e!t. -erso!!e$ a!( orga! 1at o!.

R!VIVA% +RO(RA''!

The revival programme usually involves the following:

Sett$e&e!t % t' *re( tors. -ro) s o! of a(( t o!a$ *a" ta$. D )est&e!t a!( ( s"osa$. Refor&#$at o! of "ro(#*t/&arket strategy. Mo(er! 1at o! of "$a!t a!( &a*' !ery. Re(#*t o! ! &a!"o%er.

Str *t *o!tro$ o)er *osts. Strea&$ ! !g of "ro(#*ts. I&"ro)e&e!t ! &a!ager a$ syste&


6. 7. 8. 9. :.

E!) ro!&e!ta$ &o! tor !g Orga! 1at o!a$ str#*t#re Res"o!s . $ ty a**o#!t !g Ma!age&e!t !for&at o! syste& B#(getary *o!tro$

;orkers "art * "at o!. C'a!ge of &a!age&e!t.

O'! TURNAROUND TORI!


TVS Suzuki Started in 1987 Was a profit ma ing company !ut" incurred losses in 1989-9# $ 199#-91

%etermined to fight competition and improve performance" the company too a series of steps: & si' month" wee -(y-wee " cost reduction drive) This resulted in the drop of *# + in the operation cost) & massive e'ercise in value engineering) ,roduct improvement strategy) & renewed mar eting drive)

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