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Open Source - Stefano Maffulli - Funambol
Open Source - Stefano Maffulli - Funambol
Stefano Maffulli
Community Manager
Funambol
This document is licensed under the Creative Commons BY-SA 3.0 license.
© 2009 Dirk Riehle, Stefano Maffulli http://dirkriehle.com. Some Rights Reserved.
Summary
Sales
Prospect is already a user
Process is faster and easier
Sale
Download Install Use Lead Prospect Customer
Marketing
Can turn users into evangelists
Creates credible testimonials
Product Management
Get feedback rapidly from users / market
Get almost-free market research
Community is source of innovation
Benefits of a User Community
Engineering
Fast feedback about bugs, performance
Wide testing in unusual circumstances
Software code
Extensions and add-ons
Pre-screening of potential employees
Benefits of a User Community
Support
User community is self sustaining
Fast source of support at any time, in any language
Web searchable content
Maintains its own documentation
Reduced support costs
Revenue Streams / Business Models
In brief:
Know the existing licenses
http://www.fsf.org/licensing/licenses
Don't invent a new one
http://opensource.org/licenses
It's not that complex, but it's a different game
Especially for embedded systems: be careful
http://www.fsfe.org/projects/ftf/
Deserves a dedicated session
Acquirer / Exit / IPO Value on Open Source Business
Company
IPO Date that Date License model
Same as OSS +
Red Hat IPO Aug 99 ~$1B
upstream Services
Dual
Innobase OY Oracle Oct 05 undisclosed GPL2
license
Sleepycat
Dual
Sleepycat Oracle Feb 06 $50M? License (copyleft
license
license)
OSS +
JBoss Red Hat Apr 06 $350M LGPL
Services
Zimbra PL Dual
Zimbra Yahoo! Sep 07 $350M
(Based on MPL) license
OSS +
XenSource Citrix Oct 07 $500M GPL2
Services
Dual
MySQL Sun Jan 08 $1B GPL2
license
Dual
Funambol TBD TBD $1B ;-) AGPLv3
license
Funambol
Two segments
Funambol Community Edition, for enterprises
Affero GPLv3, copyleft, closes the SaaS loophole
Funambol Carrier Edition, for large installations
Proprietary license and add-ons
“Do not upsell your community” guideline
Do not sell anything to our open source community
Nope, do not even sell them support
The (Mobile) Cloud is the future
Stefano Maffulli
maffulli@Funambol.com
http://www.funambol.com
Resources
The 451 Group: http://blogs.the451group.com/opensource/
Open-Core Licensing: http://bit.ly/1IOZpG
Making Billions with Open Source, Revisited http://bit.ly/FkqrR
Top Commercial Reasons Why Open Source Communities Matter
http://bit.ly/42FwB4
On open source business strategies (again) http://bit.ly/1N69fA
Dirk Riehle: Open Source Economics - The Economic Motivation of Open Source
Software: Stakeholder Perspectives http://bit.ly/isuiG
Roberto Galoppini: Commercial Open Source is a Juggling act http://bit.ly/1qLfS
Document license:
CC-BY-SA 3.0 unported
You are free:
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http://creativecommons.org/licenses/by-sa/3.0/
© 2009 Dirk Riehle and Stefano Maffulli
Photo © Ben Fournier, John Leach
http://www.flickr.com/photos/destruct_photo_design/3267960065/
http://geekz.co.uk/lovesraymond/