Symbian Operator Variants

Capturing Additional Value for

Operator Branded Services

Jukka Heiska
Director, Business Development
Contents

• About Digia
• Shifts in the big picture
• Boost from open source
• Symbian operator variants today
• Summary & key take-aways
Digia in brief

Digia delivers information and
communication technology
solutions world wide

Operating globally and listed on
the NASDAQ OMX Nordic Exchange

Employing 1400 professionals in
Finland, China, Estonia, Sweden
and Russia
Capability for advanced smartphone projects

Digia provides mobile software development services and solutions

Track record of 40+ smartphone integrations and 3000 sw projects

Application development Variant integration

Symbian, MAEMO, Windows Mobile, Android, iPhone, Software integration, variation,
Qt and Java based applications: services for OEMs, verification services
operators, 3rd party software houses, operators

Platform development Software porting &

Platform life cycle management, platform feature
development and integration, Symbian,
MAEMO/Linux, Qt/Linux, Android
Device adaptation
Driver development, base porting, telephony
adaptation, multimedia adaptation, accessories
adaptation
End-to-End Service Creation
Projectized development services for developing
mobility and backend solutions
integration
Java JSR implementations, 3rd
party IPR porting to mobile client,
open source software components
Verification & automation
Testing, test automation, error
management, configuration
management

4 © 2009 Digia Plc

Digia and Symbian Foundation

Member of Symbian Foundation

since its beginning

10 years experience in Symbian
development with multiple tier 1
device OEMs and operators

Active participation

Digia is member of Release Council

Digia contributes to UI Framework
migration Working Group to smoothen
the transition to Qt technology

Digia will contribute to Release Council’s
sponsored Test Working Group after WG
is established
Industry shifts boosting
operator differentation

??

Apps?
Service applications on OSS
cross platform technologies

Symbian
ecosystem More hardware
in 2002 HW? players, competition
and clear OSS interfaces

Attention has shifted to elements

that will boost competitiveness
 Open source boosting Symbian
and operator differentation

Open
Open Source
Source in
in general
general Symbian
Symbian Foundation
Foundation

Visibility
Visibility && transparency
transparency

Transparency
Transparency to to Foundation:
Foundation:


Access
Access toto best
best brains
brains

platform
platform code
code


Focus
Focus onon value
value added
added

private
private APIs
APIs


releases
releases and
and features
features


New
New business
business models
models
 time


 time to
to market!!
market!!


Participatory
Participatory culture
culture


Symbian
Symbian ships
ships with
with best
best of
of


Shared
Shared maintenance
maintenance open
open source
source (e.g.
(e.g. Webkit,
Webkit, Qt)
Qt)


Sharing
Sharing in in general
general

EPL
EPL enables
enables versatile
versatile use
use of
of
Symbian
Symbian asset
asset


Symbian
Symbian Horizon
Horizon


Foundation
Foundation Councils
Councils
 Symbian operator
variant creation today
- what’s new what’s old? 2 3

1
1. Customized Look and Feel
4
2. Connected service applications
3. Extending the platform
4. Operator devices
1. Customized look & feel

From menu iconography tuning to

stunning live internet desktops
Still relevant : mastering of tiny
details of UI changes, graphics, 1
audio, bookmarks, softkeys etc.

Widgets blur the border between content & apps

• Webkit engine rules, but

master carefully connectivity,
memory management,
performance optimization,
packaging and deployment
• Clear cross platform benefits
but requires still lots of detailed
cross platform knowledge to
do right.
2. Connected service
applications
In search for best combination of beauty,
2
efficiency, web-connectivity and cost efficient
solutions OSS driven, Webkit based Web Runtime
and Qt are the choices.

Deeper, native integrability will remain important

• … high performance multimedia
• ….custom connectivity solutions
• ….mixing native platform and best of internet
• ....media editing, advanced games, AR apps, …

+ Private API
visibility
3. Extending the platform

Superior, seamless experiences or
making Symbian even more stronger in 3
various local markets may need:

Web Runtime or Qt extensions

Multimedia extensions (e.g. codecs)

Communication protocol extensions

Input technology and language specifics

Application extensions (e.g phonebook)

Capabilities for local services (protocols,
runtimes, etc.)

Code visibility and possiblity to drive

platform changes is in place.

Plan wisely: small, maintenable,
sustainable, other interest parties, cycle
of others’ development in OSS
community, etc.
4. Operator Devices

Symbian ecosystem and platform
transformation lowers entry barriers to
consider OEM/ODM variants

…ability to develop parallelly…

…availability of hardware …

…competitive user experience…

…attractive licencing model…

…fit to high volume categories… 4

…largest open OS market share…

In such SW integration projects,
experience and expertise matters - from
concepting to delivery
Key areas for further boost from OSS
- COMPETITIVENESS - INNOVATION – COST EFFICIENCY -

Highly
Highly efficient
efficient OSS
OSS based
based Capable
Capable partners
partners for
for OSS
OSS
frameworks (Qt, WRT)
frameworks (Qt, WRT) architecting
architecting and
and development
development

Community
Community collaboration
collaboration in
in
OSS
OSS attracts
attracts best
best of
of cross
cross maintenance
maintenance of
of commodity
commodity SWSW
platform innovation
platform innovation

Linkage
Linkage with
with other
other open
open source
source
Source
Source andand private
private API
API communities
communities (webkit,
(webkit, qt,
qt, ..)
..)
visibility for operators
visibility for operators

Open
Open source
source based
based innovation
innovation
True
True possibility
possibility for
for for
for web
web service
service interfaces
interfaces
contributing
contributing code
code to
to asset
asset

Open
Open source
source model
model for
for major
major
Leveraging
Leveraging additional
additional open
open impact
impact to
to HW
HW availability
availability
source
source components
components
Summary – OSS and Symbian
fueling operator differentation
Promising direction for operator differentation
• Outstanding market reach and ”compliancy”
• Focus on right items for competitiveness
• Visibility for full source, API sets & roadmap

Right time for investing for operator assets & OSS

• Creation of cross platform SW assets (on WRT+Qt)
• With right mix of enhancing native capabilities
• True possibility to shift focus to value add vs.
commodity features and make wide market impact

New type planning ahead for operators

• Architectually sound and sustainable
• Interest of other community
• Where to combine efforts
Thank You