Revolutionizing P2P Lending

May 2014
9089 Clairemont Mesa Blvd Suite 110 San Diego, CA 92104 (888) 958-7477

The P2P Revolution

Peer to Peer lending is growing RAPIDLY and is said to be the latest innovation shaking up the financial industry.

First Look Approval is the First Company to introduce the merchant channel into the P2P lending industry as a means for Generating Loan Volume.
People think of P2P lending as an internet phenomenon, but its not. Its a banking phenomenon. - Brendan Ross, Direct Lending Investments

The Problem
There has been an explosion of Peer to Peer lending platforms but without an edge to access new borrowers, these companies will have difficulty acquiring a supply of attractive notes for peer investors.

Current P2P business models rely heavily on marketing direct to consumers in order to generate loan volume for their network of investors.

Our Solution
First Look Approval has designed a DISRUPTIVE borrower acquisition model that provides AN EDGE for acquiring borrowers. First Look Approval will be the first company to offer a customizable online software solution built to funnel pre-qualified borrowers to P2P lenders through the Merchant Channel.
In Current P2P Models, Lenders Focus on Obtaining a Network of Individual Borrowers. Most will only take out ONE loan for P2P Investors to fund. First Look Approval Focuses on Obtaining a Network of Merchant Accounts. Each Merchant Account brings a steady stream of borrower loans for P2P Investors to fund. Attract Merchant Account
Steady Stream Of Borrowers

Attract Individual Borrower

P2P Lenders

VS. .
Generates Single Loan for Investor Network

Just ONE Merchant Account Generates Multiple Loans for Investor Network

Benefits of the Merchant Channel

Merchants utilize consumer finance programs to extend loans to their customers. Going through this merchant channel allows for many key Competitive Advantages as opposed to marketing to borrowers directly. Unique Feature of Merchant Channel
Merchant Accounts Continually Supply a Steady Stream of New Borrower Applications. Opportunity To Charge A Discount Rate To The Merchant.
Interest Rates Are NOT The Driving Factor For Loans To Be Selected By Borrowers. Merchants Help Facilitate Loans With Borrowers. Funds For The Borrowers Purchase Are Paid Directly To The Merchant.

Benefit For P2P Lender

P2P Lenders Are Struggling With Direct Borrower Acquisition; Merchants Provide A Unique Source Of New Borrowers. P2P Lenders Can Participate in Collecting Discount Revenue, Increasing Returns For Investors.
P2P Lenders Currently Compete For Borrowers By Offering Attractive Interest Rates. The Merchant Channel Allows The Lender To Charge Higher Interest Rates, Increasing Returns For Investors. The Borrower Is More Likely To Move Forward With The P2P Loan When Merchants Assist With The Application Process. Payment To The Merchant Ensures The Borrower Is Using The Loan For The Reason They Applied, Eliminating The Risk Of Misuse and Fraud.

Our Product
First Look Approval provides merchants with a One-Stop Online Loan Platform that integrates both P2P funds and traditional lenders. By integrating multiple lenders, the merchant is more likely to receive an instant approval for their customer regardless of credit.
Submit From Any Device!

EASY PROCESS!

Customer Application Is Submitted

Decision Is Given Within Seconds

Customer Chooses Offer & Proceeds with Electronic Signature and Verification

Customer Finalizes Purchase

Settlement To Merchant Minus Discount Rate

Competitive Advantage
Vs. Big Banks
Lower Discount Rates! First Look Approval offers merchants a 100% payout installment loan option for select borrowers, making us an attractive first position finance program. More Approvals! First Look Approval has strategically partnered with some of the industries top lenders to offer applicants of all credit types the possibility to be approved. Better Process! Our expert understanding of the needs and wants of merchants has enabled us to create the most user friendly "on the spot" finance option available.

Vs. Specialty Finance Companies

Superior Software! Our software system was designed from the ground up with the needs of both the businesses and lenders in mind. The result is an online finance platform leaps ahead of our closest competitor.
The First Look Way! Some competitors simply refer borrowers to a lender using an affiliate link on their website. A borrower is then introduced to an often slow and frustrating loan process. Lenders integrated into the First Look platform have agreed to use our easy system.

Happy Customers, Happy Company! At First Look Approval we understand that our merchants our essential to the success of our company and have maintained a reputation of providing superior client support.

Competitive Comparison
First Look Approval Brick & Mortar Merchants E-Commerce Merchants Prime Near Prime Sub Prime No Credit Instant Approval Instant Authorization 100% Paperless Process Complete Website Integration Big Banks Specialty Finance Companies E-Commerce No Credit Check

Business Model
Build & Maintain An Active Network Of Merchants Who Will Continually Use Other First Look Approvals Loan Platform To Provide Financing To Their Customers. Merchants Are Acquired Through 3 Different Sources:
Inside Sales Inside Sales & Marketing Outside Referral Partners White-Label ISO Partners

How Does First Look Approval Make Money?

First Look Approval makes a percentage of each funded loan thats generated through the platform The percentage paid comes from the Merchant Discount Rate, which is the cost to the merchant for accepting a transaction (similar to a credit card fee) We estimate an average revenue per loan of 2.66% in the financial model Historically, weve made an average of 3.69% revenue on each funded loan

First Look Approval Makes $$ For Each Funded Loan!

Target Market
Target Merchant
Sells Anywhere in the US Small Mom & Pop Multi-Location Chains At Least $250k in Annual Revenue Ticket Size of $1,000-$30,000

To First Look Approval, Merchants are EVERYTHING!

Merchants Want
Instant Decisions High Approval Rate Low/Competitive Discount Rate Easy To Use Interface Loans For All Types Of Credit Reasonable Borrower Terms Friendly Customer Support Electronic Processing

Target Industries
Home Improvement Consumer Goods Medical Services Medical Devices

We Provide It All!!

Marketing Strategies
Trade Shows & Conventions Search Engine Optimization & Online Presence
FLA Currently Shows up as the Top Search Result (1, 2, 3) on MANY consumer finance search terms & already has a steady flow of qualified leads from current online presence. FLA will increase pay-per-click advertising with Google Ad-Words. FLA will have a presence within select Professional Associations and their affiliated industry events, conventions and trade shows in order to increase brand awareness and market to large target merchants.

Strategic Partnerships
First Look Approval has partnered with Referral/ISO Groups in targeted industries who have an existing client base.

Internal Sales Team

FLA will employ an inside sales team to handle Inbound/Outbound call volume.

Meet The Team

Derek Barclay Co-Founder & CEO
Derek has been in the consumer finance industry for 4 years. Prior to starting First Look Approval, Derek was the Co-Founder of BounceBack Finance, a sales and marketing company that worked with multiple consumer finance lenders. He led the company to an eventual merger with a medical fund out of Utah called First Health Funding. As the companies CEO, Derek is responsible for strategic planning, growing revenue, creating scalable and efficient systems, establishing and maintaining financial controls, and maintaining lender relationships.

Kristin Slink Co-Founder & COO

Kristin is a skilled operations specialist with three years of experience in the consumer finance industry. She has worked with over a dozen consumer finance platforms and comes from a background of building a loan origination platform, organizational processes and servicing procedures. Kristin has hands on experience on what it takes to run a successful finance company. Currently serving as First Look Approvals COO, Kristin is responsible for the infrastructure and internal operations of the company.

Evan Philippi Co-Founder & VP of Sales

Evan is an experienced sales professional with two years of experience in the consumer finance industry. In addition to running First Look Approvals sales department, Evan is also responsible for the enrollment, training, and management of all outside sales representatives and ISO partners. Prior to working in consumer finance, Evan specialized in Real Estate as the Founder/Owner of a Florida based Investment company.

Proven Track Record & Milestones

Historical Data
Submitted $13,775,805 in Consumer Loans since Inception Submitted over 5600 Consumer Applications Consulted with over a DOZEN consumer finance programs & platforms Deep understanding and knowledge of the consumer finance industry What merchants need to successfully facilitate loans What keeps merchants loyal What makes a competitive program

Status: Operating Founded: October 2012

Major Milestones
Mo 6 Platform Live Mo 19 Company Reaches
_ 1,000 Merchants

Mo 31 1 BILLION In
Funded Loans

Today

Mo 18 1st Profitable Month

Mo 23 Company Obtains
Profitability

3 Years

Forecast
Year 1
# Enrolled Merchants Total # Enrolled Merchants (w/ attrition) # Borrowers Apps Submitted # Borrower Apps Funded $ Loan Volume Submitted $ Loan Volume Funded # Employees 570 542 5,549 1,068 $19,421,875 $3,738,711 18

Year 2
5,013 5,030 239,833 67,648

Year 3
11,340 14,332 1,141,690 399,591

Year 4
14,244 24,551 2,227,257 779,540

Year 5
17,268 35,619 3,381,945 1,183,681

$935,495,724 $4,566,759,198 $8,909,027,012 $13,527,779,845 $264,872,595 $1,598,365,719 $3,118,159,455 51 86 116 $4,734,722,946 141

Total Sales
Cost Of Goods Sold (COGS) Operating Expenses Net Profit

$134,235
$41,089 $1,097,873 $(1,004,726)

$7,703,972
$2,130,263 $3,206,599 $1,538,622

$44,946,282
$12,318,937 $6,727,720 $16,834,756

$87,702,412
$25,748,047 $9,620,662 $34,016,907

$133,248,564
$42,081,764 $12,047,297 $51,427,677

Funding Request
First Look Approval is Seeking a $1,000,000 Equity Raise
THE DETAILS
In Exchange For The $1,000,000 Investment, First Look Approval Is Offering 35% Equity

USE OF FUNDS
$300,000 $70,000 $200,000 $190,000
$30,000
Build Out Of Loan Platform and Software Hire & Outsource Software Developers Executive Salaries Other Employees (In-House Sales Executives, Merchant
Underwriter, Loan Processor, Customer Service Rep, Kickstarter Consultant)

EXIT STRATEGY
Management believes First Look Approval can be acquired by a P2P lender, bank or financial institution that would be looking to gain access to our technology, our borrower acquisition model, or our market share in the consumer finance industry. Potential buyers include P2P companies like Lending Club and Prosper, as well as Big Banks like Wells Fargo or Bank Of America.

Google Ad-Word Advertising

$20,000 $190,000

Trade Show Material & Attendance Other Operating Expenses

Rent, CRM, Travel, Dropbox, Fax, Phone, Internet, Insurance, Payroll, Office Supplies, Legal, Bookkeeping, Credit Pulls, Docusign, Other 3rd Party Software

$1,000,000

TOTAL AMOUNT NEEDED

Conclusion
You Should Invest In First Look Approval Because Of The Following:
We are HARDWORKING, DETERMINED, PASSIONATE & CREATIVE We are MOTIVATED TO MAKE YOU MONEY First Look Approval is ALREADY OPERATING and has PROOF OF CONCEPT Weve developed a DETAILED FINANCIAL MODEL for your review

First Look Approvals Executive Team Appreciates Your Consideration & Would Be More Than Happy To Speak To You Further.
Please Contact Derek Barclay, CEO @ 619-994-2676

Because Our Lawyer Said So

THIS PRESENTATION HAS BEEN DESIGNED FOR INFORMATIONAL PURPOSES ONLY AND UNDER NO CIRCUMSTANCES SHOULD ANY INFORMATION CONTAINED HEREIN BE USED OR CONSIDERED TO BE AN OFFER TO SELL OR SOLICITATION OF AN OFFER TO BUY ANY SECURITIES OR ANY OTHER INSTRUMENTS. THE SECURITIES ANTICIPATED TO BE SOLD WILL NOT BE REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED ("SECURITIES ACT") AND MAY ONLY BE SOLD TO "ACCREDITED INVESTORS" AS THAT TERM IS DEFINED IN RULES PROMULGATED UNDER REGULATION D OF THE SECURITIES ACT AND AS SET FORTH IN THE RELATED DEFINITIVE OFFERING DOCUMENTS WHICH SHOULD BE READ CAREFULLY AND WHICH COULD CONTAIN MATERIAL INFORMATION NOT CONTAINED HEREIN. THIS COMMUNICATION IS NOT INTENDED TO PROVIDE ACCOUNTING, LEGAL, OR TAX ADVICE OR INVESTMENT RECOMMENDATIONS. INVESTORS SHOULD CONTACT THEIR OWN ACCOUNTING, LEGAL, OR TAX ADVISORS FOR ADDITIONAL INFORMATION. INFORMATION CONTAINED HEREIN IS SUBJECT TO CHANGE AND THE PROVIDER UNDERTAKES NO DUTY TO UPDATE THE INFORMATION OR TO SUPPLY CORRECTIONS. THIS PRESENTATION IS NOT INTENDED FOR USE BY, OR TO PROVIDE INFORMATION TO THOSE OUTSIDE OF THE UNITED STATES. THIS PRESENTATION SHOULD BE READ IN CONJUNCTION WITH THE COMPANY'S FULL FINANCIAL MODEL AND PROJECTED FINANCIAL RESULTS ARE SUBJECT TO THE RISK FACTORS SET FORTH THEREIN. THESE RISKS INCLUDE, BUT ARE NOT LIMITED TO: COMPETITIVE FACTORS, THE REGULATORY ENVIRONMENT, TECHNOLOGICAL DEVELOPMENT, MARKET DEMAND, AND THE COMPANY'S ABILITY TO OBTAIN NEW CUSTOMERS. AS A RESULT, ACTUAL RESULTS MAY DIFFER MATERIALLY FROM ANY FINANCIAL OUTLOOK STATED HEREIN. FURTHER INFORMATION ON POTENTIAL FACTORS THAT COULD AFFECT THE COMPANY'S FINANCIAL RESULTS CAN ALSO BE FOUND IN THE BUSINESS PLAN. STATEMENTS INCLUDED IN THIS DOCUMENT MAY CONSTITUTE FORWARD-LOOKING STATEMENTS WITHIN THE MEANING OF THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995. NO WARRANTY CAN BE MADE AS TO THE ACCURACY OF SUCH INFORMATION OR THAT CIRCUMSTANCES HAVE NOT CHANGED SINCE THE DATE SUCH INFORMATION WAS SUPPLIED. YOU SHOULD INDEPENDENTLY INVESTIGATE AND FULLY UNDERSTAND ALL RISKS BEFORE INVESTING IN THE COMPANY.