ABIRD Power

Solutions
jbird@abird.co.uk
jana@ebsdigital.com
Score Overview
52
52
25%
Domain Strength
4%
Readability & Conversion
30%
On-Page Optimization
11%
Social Engagement
25%
Off-Page Optimization
5%
Competitor Analysis
Domain Strength
On-Page Optimization
Off-Page Optimization
Readability & Conversion
Social Engagement
Competitor Analysis
This section checks the strength of your domain using metrics such
as Domain Age & Expiry, number of pages indexed by Google and
Bing.
This section checks various factors like Meta Tags, Word count &
density etc for your home page.
This section analyses backlinks to your website. We use backlink
intelligence tools like SEOMoz and MajesticSEO and ahrefs to audit
your website's Off Page Optimization.
This section checks for the presence of Contact or Conversion form
and audits the readability of your website content using 3 most
popular readability formulas.
Social signals are becoming more important as part of search
engine's ranking algorithm. This section checks Social bookmarking,
Social Sharing and Social presence for your website.
Analysis of how your website compares with 3 other competitors.
A: Domain Strength
Google Pages Indexed
46
This is the number of pages of your website, which are
present in Google's search engine database. Ideally
you should keep adding great content to your website,
and each page can bring in new search engine
visitors.
Bing Pages Indexed
3
This is the number of pages of your website which are
present in Bing's search engine database.
B: On-Page Optimization
Page Title
Abird Generator Hire and Lighting Tower Hire | Nationwide Power Solutions
Description
Generator Hire and Lighting Tower Hire
H1 Tag
H1 Tag Found on Home Page
ALT Text
There are 9 Images on the Home page out of which 0 (0%) Images Don't have ALT Text
Hyperlink
There are 33 Hyperlink on the Home page out of which 28 (85%) Hyperlink Don't have Title Text
Word Count
The Home Page has a Word Count of 325.
It should have at least 300 Words of Unique Content.
Inline Style
Total Inline Style :- 2
B: On-Page Optimization Continue...
Address
Google can show address in search results. It
can also use this information to rank your
website in Google Places.
Author
Author tag is a great way to generate trust and
authority. Seeing a picture in search results also
attracts eyeballs which can increase click
through rates.
Breadcrumb
It helps to improve your website navigation. You
can showcase important pages and land visitors
directly on those pages.
Rating
Ratings are the number one way to draw user
attention. It helps establish trust and improves
your website's conversion rate.
Reviews
Most web users like reading reviews. If you
have them included in search results, it definitely
give you an edge over your competition.
Onpage Javascript
Total Onpage Javascript :- 5
Blog
Blogging is a great way to reach your target audience with your thoughts, opinions, and offerings on relevant topics.
Sitemap
A site map is a list of pages of a web site accessible to crawlers or users. This helps visitors and search engine bots find pages on the
site.
XML Sitemap
This enables you to register the sitemap for the search engine to download from your host server and then index every page url listed
on the sitemap. The benefit is that indexing is much more efficient, while tracking the changes more quickly because Google tends to
download the sitemap daily.
Robots File
Robots File is a convention to prevent cooperating web crawlers and other web robots from accessing all or part of a website which is
otherwise publicly viewable.
Google Analytics Code
You need to monitor your traffic rank as well and see if your optimizations and new content are showing benefits. You will be able to
draw conclusions from your competitors and other sites, which relate to your business.
Canonical Tag
Google, Bing, and Microsoft announced support for a new link element to clean up duplicate urls on sites. The main purpose of this link
element is to help webmasters and site owners eliminate self-created duplicate content.
301
Site Response Code
When your server receives a request for a page on your site, it returns an HTTP status code in response to the request. This status code
gives information about your site and the requested page.
1.48
seconds
Site Load Time
If your page's load time is too long, visitors would simply leave your site before it loads! Page load time is one of the ranking factors of
search engine algorithms.


Rich snippets
Using rich snippets like schema tags you can improve your click through rate in
google's search results. It's a great way to draw user's attention to your website and
increase conversion rates. It gives you distinct competitive edge.
B: On-Page Optimization Continue...
Blacklisted : No Malware : No
Virus : No Drive-By Downloads : No
Malicious Downloads : No Worms : No
Trojans : No Spyware : No
Backdoors : No
We have checked 29 pages.
Site Security
C: Off-Page Optimization
SEOmoz Linkscape Metrics
Moz Rank
7 Out of 10
Domain Authority
31 Out of 100
Page Authority
41 Out of 100
12,961
Juice Passing Links
13,048
Total Links
Links can either be 'juice-passing' or 'non-juice-
passing.' In short, a link that passes juice is a link
that helps the target page rank better.
The number of links (juice-passing or not, internal
or external) to the url.
ahrefs Metrics
26,256
External Backlinks
This is the number of backlinks to your website
according to ahref database. ahref is one of the largest
sources of backlink intelligence tool.
27
Referring Domains
Referring domains are the number of unique domains
linking to your website.
27
Referring IP
The same IP can host multiple sites. So this is a unique
count of a number of Ips from where websites have
pointed links to your site.
26
Referring Subnets
Search engines sometimes discount links coming from
sites hosted on the same C class ips. So the more links
a website has from different C class subnets, the better
backlink diversity it has - which helps the overall SEO.
1.04
Referring Domain vs Refering Subnets
Ideal ratio should be between 1.25 to 1.50
0
Referring EDU Domain
Number of referring domains
from EDUcational domain.
0
Backlinks from EDU
Number of external backlinks
from EDUcational domain.
0
Referring GOV Domain
Number of referring domains
from GOVernment domain.
0
Backlinks from GOV
Number of external backlinks
from GOVernment domain.
MozRank represents a link popularity score. It reflects the importance of
any given web page on the Internet. Pages earn MozRank by the number
and quality of other pages that link to them. The higher the quality of the
incoming links, the higher the MozRank.
Using over 150 ranking signals Domain Authority is SEOmoz's calculated
metric for how well a given domain is likely to rank in Google.com's
search results. Domain Authority scores on a 100-point, logarithmic scale.
Page Authority predicts the likelihood of a single page to rank well,
regardless of its content. The higher the Page Authority, the greater the
potential for that individual page to rank well in search results. Page
Authority is scored on a 100-point, logarithmic scale.
Organic Keywords ( UK )
# Organic Keyword
Global Monthly
Search
Competition
Your website in
Google
Your website in
Bing
1 generator hire uk 110 100% High 5 Not in top 10
2 fuel tanks 1,900 59.76% Medium Not in top 10 Not in top 10
3 generator hire london 210 88.18% High Not in top 10 Not in top 10
4 generators for hire 170 97.03% High Not in top 10 Not in top 10
5 silent generator hire 110 100% High Not in top 10 Not in top 10
6 diesel generator hire 110 100% High Not in top 10 Not in top 10
7 generation hire 590 31.79% Low Not in top 10 Not in top 10
8 diesel generators 8,100 56.73% Medium Not in top 10 Not in top 10
9 titan tanks 880 100% High Not in top 10 Not in top 10
10
generation hire and
sales
320 21.49% Low Not in top 10 Not in top 10
11 used generators 8,100 45.16% Medium Not in top 10 Not in top 10
12 silent generator 22,200 51.02% Medium Not in top 10 Not in top 10
13 bunded fuel tanks 590 86.44% High Not in top 10 Not in top 10
14 3 phase generator 4,400 53.36% Medium Not in top 10 Not in top 10
15 petrol generators 6,600 48.26% Medium Not in top 10 Not in top 10
We pulled these keywords from Google Keyword Research API. Sometimes Google API can send inaccurate data.
Don't worry. We will finalize keywords only after talking with you.
D: Readability & Conversion
Conversion Form
Conversion or contact us forms are the primary way to get leads from your website. Collect contact information from your visitors so
that you can follow up with them later and be in touch. Without forms, you can't convert your website traffic into customers.
Reading Age
18
Readability Metrics
Your website has an average reading age of 18. Readability test evaluates the
readability of your website text, usually by counting syllables, words, and sentences.
TV Guide and Readers Digest are written for reading age of 14. The most popular
novels are written for reading age 12. This supports the fact that the average adult
reading age is 14.
Regarding Age
E: Social Engagement
Facebook
Like Button
Send Button
Business Page
Facebook Like 30
Share
6
Twitter
Share Button
Profile
Share
2
StumbleUpon
0
Google
Button Installation
+1 Button Count
0
Digg Bookmarks 0
Your
Website
F: Competitor Analysis
It helps to check details about your competitors' websites including Google page rank, seomoz rank, link saturation,
link building and some more important data like backlinks, ref domains, GOV & EDU domains.
Compare Metric Your Website Competitor 1 Competitor 2 Competitor 3
MozRank 7 5 4 6
Link Saturation
Google 46 149 890 223
Bing 3 7 1,050 7
SEOMoz Metrics
Domain Authority 31 26 14
42

Page Authority 41 38 25
51

Juice Passing Links 12,961 644 10 1,060
Total Links 13,048 706 15 1,379
Juice Passing external Links
Vs
Non Juice passing + internal
Links
ahref Metrics
External Links 26,256 1,905 1,039 1,953
Referring Domains 0 30 32 281
Referring IPs 27 33 30 207
Referring Sub Nets 26 31 28 197
Referring EDU Domains 0 2 0 1
Referring GOV Domains 0 0 0 0
EDU External Backlinks 0 2 0 2
GOV External Backlinks 0 0 0 0
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