Press Release

KarmYog Media raises Investment from Singapore Based HNIs for Indi-
an Idol Academy

Kolkata, Feburary 21, 2014 - KarmYog Media and Entertainment Education Network
(KYMedia), a Kolkata based organization focused on education in the Media & Entertain-
ment space, today announced an undisclosed investment against a minority stake sale to
Singapore-based HNIs in KYMedia. The investment will deployed for its flagship program
Indian Idol Academy. KYMedia is a part of "KarmYog Education Network, which aims at
imparting vocational learning throughout India and other emerging economies through
media-and-technology-based learningware.
Indian Idol Academy is a unique approach to delivering music education based on
KarmYogs groundbreaking scalable OmniDEL media and technology learningware
platform. Indian Idol Academys motto is Sing with Joy. Perform with Confidence. Focus
with Purpose. It imparts the same quality of instructions to students aged 6-16 and with
varying levels of musical talents, as contestants on the television show Indian Idol Junior
receive. Indian Idol Academys approach allows children across India to access this quali-
ty singing and performance instruction at an affordable price.
First piloted in Ahmedabad, the Academy has earned positive response from all sections
of the community schools, parents, social welfare communities, institutes for performing
arts and extracurricular activities. The success of Ahmedabad pilot has set the base for
Pan-India launch beginning April 2014.
Dr. Chuck Schreiner (MD of KarmYog Education Network) said It is our pleasure to wel-
come our new investors on board. What the investors were attracted was the scalability of
the OmniDEL approach and the power of the Indian Idol brand coming together to revolu-
tionize performing arts training. We have demonstrated that our target audience and their
parents love the experience we are delivering. With this new infusion of capital, we are
going to aggressively expand our reach to other major cities.
Starting from April, Indian Idol Academy will roll out in various other cities like Mum-
bai,Lucknow, Jaipur, Chandigarh, NCR, Surat, Indore and Bhubaneswar. The launch of IIA
will be announced at concerts that will take places in the above mentioned cities. Several
legends and maestros are associated with the company such as Shyam Benegal,
Hariharan, Salim Merchant, Alka Yagnik, Kavita Krishnamurthy and Bickram Ghosh


About KarmYog Education Network
KarmYog Education Network is dedicated to the mission of personal and professional de-
velopment through media-and-technology-based learning-ware. Its motto is Making Mass
Education a Reality in India. sourabh J. sarkar, Founder of KarmYog, is a pioneering
educationist for the 21st Century and developed the path-breaking pedagogy OmniDEL
to train learners at all levels. OmniDEL is focused on the learner experience and uses
multiple technology platforms to reach learners in the most effective way for the learners
needs.
KarmYog Education Network launched KarmYog Media & Arts Education Network and is
at the center of an ecosystem of other Focused Learning Companies designed to scale
effective vocational and other learning throughout India

For Further information please contact:

Sharmili Das Sayanti Saha
Communications 2.0 Communications 2.0
Mobile- 9830726739 Mobile- 9051796556
Landline- 033-2289 2636/ 2289 5299 Landline - 033-2289 2636/ 2289 5299
E-Mail - sdas@comm20.com E-Mail - ssaha@comm20.com