BY: Nick Kopff and Isabella Sericolo

The Chicago Lightning is a very attractive

franchise because it is in the City of Chicago
with a population of 2,714,856 people.
We want to create a rivalry with the Chicago
Blackhawks, because we think this would
benefit the both of us.
We are bringing in high caliber players that are
going to be exiting to watch like Sydney
Crosby
The fans will like the Stadium we have built.
There is no bad seats.
We have also incorporated this new system for
buying food. You can order it on your phone
and it will be delivered to your seat.
They will also love the location of the team. It
is on the outskirts of Chicago so you dont have
to deal with as much traffic
Everyone who purchases food that is more
than $15 dollars during every home playoff
game will receive a skate towel. This towel is
traditionally waved above the head during the
late stages of a game or after a goal. This towel
will have the team logo and the team name on
it.
Towel $12.99
- 100% cotton towel
Color: (click one) Red Yellow White Black
Size: (click one) XS S M L XL XXL
Anyone who donates at least $10 dollars to
Hockey Fights Cancer on September 25th will
receive a tank top as they walk into the
rink. All money donated will go towards the
charity Hockey Fights Cancer.
Tank Top $19.99
- 80% cotton, 20% polyester tank

Color: (click one) Red Yellow White Black
Size: (click one) XS S M L XL XXL

We think that doing these promotions will
bring more people to our games.

It will show that we have good ethics.

We want to show that we are invested in our
community.
Jonathan Toews was the captain of the Chicago
Blackhawks. We think that he can bring some
real leadership to the squad.

Jonathan Toews is up for the best defensive
forward this year. He will give our team a
chance to win, because that is what the fans
want.
T.J Oshie was the face of the U.S national team
after taking 4 shootout attempts in the game
against team Russia.

He will be the face of our organization. He will
bring people who want to see the player that
represented our country.
Patrick Kane is an explosive player. He scores
a lot of goals and really comes alive during the
post season.

He will bring fans who want to see lots of goals
and player who will take us deep into the
playoffs.
Ryan Suter is a big man that is on the blue line.
He is normally one of the leading scorers for
defense.

People will come to see Ryan Suter because he
throws monster hits and will also contribute by
scoring goals.
Zdeno Chara is the tallest player in the league.
He draws a lot attention just because of how
tall he is.

People will come to see Zdeno because of his
height. He also has the fastest shot in the NHL.
Henrik has been in the NHL for 14 years. He
was know as the King of New York. We
want him to be known as the King of
Chicago.

Henrik will draw a crowd in himself, he had 30
win seasons for his first 7 seasons. He will
keep us in games and allow us to win games.
100 level seats- $150
200 level seats-$120
300 level seats- $60
Standing area ( behind 300)-
$30

Season tickets:
100 level seats- $5,500
200 level seats- $4,500
300 level seats- $2,000
There are no season tickets for
standing room.

100 Level closest to the ice, level with the ice, view
isnt obstructed, feel the rattle when players hit the
boards

200 Level Mid level seating, full view of the ice,
pricing is affordable

300 Level highest level seating, closest to the
restrooms and restaurants, pricing is cheap
Pizza meal- $10
Chicken tender meal-$12

People will be willing to get these meals
because they have a soda , and fries along with
both meals.

$34 Mens sweatshirt- 100% cotton, team logo
Mens t-shirt- dry fit technology with team
name
$20 Womens t-shirt- Dry fit technology with
team name
$20 Mens sweatpants- 100% cotton extra warm

$15 Mens shorts- they are athletic shorts with
pockets and team name and logo
$25 Womens polo- It is cotton, multi colored
and team name
$30 Team hat- one size fits all, team name
$40 dollar backpack-3 pockets, gray, and red
with team logo, and name.
Mike Ditkas- This is a restaurant that sports
fans would like and can get pub like food.
Phone number(312) 587-8989
100 E Chestnut St Chicago, IL 60611
Emmits Irish Pub Chicago- Pub atmosphere,
can watch sports and eat wings and burgers
Phone number:(312) 563-9631
Address: 495 N Milwaukee Ave, Chicago, IL
60654

Michigan Avenue- This is a mile long stretch of
stores in Chicago where tourists can go and
shop.

Buckingham Fountains- This is one of the most
beautiful fountains in the entire country.
Are website will attract customers because:
1
st
page on google search
Easy to use
Attractive design
Reliable info
We use promotions that donate to charity in
order to bring people to our games.


We putting the next game that is scheduled on
our site, so people will see it and want to come.
If you buy a ticket at a local Dicks Sporting
Goods store you get a free t-shirt.
Facebook Page

Promotes new products

Game updates and highlights

Promotion options available
Buy tickets at local restaurants

Local sporting good stores have ticket sales

Purchase at our website
www.ChicagoLightning .com
Purchase at www.StubHub.com
Can purchase products on our website
www.ChicagoLightning.com

Purchase at the arena

Purchase at Dicks Sporting Goods stores
Suburbs of Chicago

Within 30 minutes of Chicago

Not as much traffic

Visit attractions and restaurants in the City.
Between the ages of 8- 50.

Males/families

Middle class

Sports fans


Near Chicago

Population: 2,714,856

Annual income: $43,628

Median resident age: 42 years of age

Ticket sales

Promotions

Product selling at stadium and online

Advertisements
Traffic

Crime

Overpopulation
Benefit from good performance with the top
players in the league

Playoff wins

Large crowds

Television broadcasts
Bauer- Best hockey equipment

Gatorade- Leading sports drink

Chevy- American car company, need a car in
the suburbs


Player injury

Too many fans go to Blackhawks games
instead of ours

People living in the city unable to get to the
game

Snow storms in the winter
Buses from the city to the arena

Good athletic trainers and coaches

Good marketing for games

We will have stadium security and team
advisors that make sure the team is doing what
they need to be doing.
You need to consider risks, profits and net
profits when marketing.

You need to figure out where you are going to
market for your sports teams or business

You need to figure out the demographics of
your audience
You need to think about the ethics of what you
are doing at all times

You can use endorsements and sponsorships to
get revenues.

You can use promotions to bring people to
your events and games.
I think that you could allow groups of three

I think you should start using weebly at the
beginning of the semester.

I think that you could use a few more
worksheets that allow kids to interact while
you are teaching a lesson.