EDUCATION

University of Florida, College of Journalism and Communications

Bachelor of Science in Public Relations May 2014
RELATED
EXPERIENCE
ChappellRoberts
Client Services Intern
Tampa, FL
May 2013 August 2013
Worked directly with agency principals and account executives to produce advertising, public relations and social
media materials for a variety of clients that included Verizon Wireless, The Mosaic Company and Florida Hospitals
Generated social media content and drafted press and media releases to accompany public relations and
advertising campaigns
Conducted research, assisted with media outreach, maintained media databases and developed media lists to
support the account-service team
Acted as a ghost writer for a national client publication that reaches more than 290 million customers
Dean of Students Ofce, New Student and Family Programs
Marketing and Public Relations Intern/Student Assistant
Gainesville, FL
August 2011 Present
Assist in the design and editing of program materials and publications using Adobe InDesign for more than 9,000
incoming students and 14,000 family members
Manage ofce social media accounts; Increased Twitter following by 20 percent and increased Facebook page
likes by 33 percent in an eight month period
Collaborated with Associate Dean of Students and Director of New Student and Family Programs to create a
corporate sponsorship package aimed at increasing program revenue
Provide daily correspondence with students and family members in response to programs, services and events
hosted by New Student and Family Programs
Drummond Heating LTD
Marketing Intern
Salisbury, England, UK
June 2012 July 2012
Expanded domestic clientele by researching, designing, marketing and implementing an electronic marketing
campaign for a new company service
Managed accounts and maintained positive relations with domestic and commercial clients such as Houses of
Parliament and National Healthcare System hospitals
Worked with the Vice President of Marketing to create a one-year plan to expand domestic clientele through
marketing and public relations tactics
Action Against Hunger
Public Relations Student Volunteer
London, England, UK
June 2012
Solicited donations from local businesses for Taste of London, a premier restaurant showcase
Contributed to the public relations department by expanding the media contact database of various media
outlets throughout the United Kingdom by 15 percent
LEADERSHIP
EXPERIENCE
August 2010 May 2014
Vice President of Administration
Internal Computer Chair
Member
Dance Marathon at the University of Florida
Public Relations Captain September 2011 May 2014
Corresponded with the public relations team to raise awareness of Dance Marathon at UF among students and
the Gainesville community
Secured donations and sponsorships from local and national sponsors; personally guaranteed over 15,000 dollars
in sponsorships
Pi Beta Phi Fraternity for Women
June 2010
Gainesville, FL
Gainesville, FL
January 2012 May 2014
Student and Greek Conduct Committee Member
Dean of Students Ofce, Conduct and Confict Resolution Gainesville, FL
Member
Florida Blue Key, Leadership Honorary
May 2013 May 2014
Gainesville, FL
November 2010 August 2011
Orientation Leader
Dean of Students Ofce, New Student and Family Programs Gainesville, FL
AWARDS
Edward L. Evens Leadership Award
SKILLS
Computer
Microsoft Ofce Suite, CisionPoint, Adobe InDesign, Adobe Illustrator, Adobe Acrobat
Social Media
Facebook, Twitter, Instagram, Pinterest, Google+
Gainesville, FL