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WE DELIVER THE FACTS YOU MAKE THE DECISIONS
RESEARCH ON INTERNATIONAL MARKETS
Press Release
Hamburg, May 22nd, 2014

Security and convenience of payments as the top factors for online
shoppers in Asia-Pacific
Published recently by Hamburgbased sec!ndary research !rgani"ati!n yStats#c!m$
%AsiaPaci&ic Online Payment Meth!ds' (irst Hal& )*+,%$ re-ie.s the -ariety !& /ayment
meth!ds that c!nsumers in the regi!n /re&er .hen sh!//ing !nline# Am!ng the &indings
!& the re/!rt is that security and c!n-enience !& /ayment .ere im/!rtant &act!rs in the
!nline sh!//ing decisi!n#

Security remains a major issue on te !"o#a" on"ine $a%ments mar&et# Sur'e%s so( tat more
tan a tir) o* Internet users !"o#a""% (o )o not so$ on"ine cite distrust t! !nline /ayments
as teir reas!n &!r n!t ma0ing /urchases+ tou! tis ,onsumer ,on,ern 'aries !reat"% #%
,ountr% an) re!ion-

Moreo'er+ an im$ortant trend is inte!ration o* $a%ments a,ross 'arious ,anne"s- .an&s+ $a%ment
$ro,essers+ ,ar) ,om$anies an) mu"ti/,anne" mer,ants !"o#a""% are (or&in! to(ar) integrati!n
!& !nline /ayments (it mo#i"e an) 0OS $a%ment+ (i"e mo#i"e (a""ets start to o**er ser'i,es
#e%on) mo#i"e $a%ments+ an) merchants increasingly !/t &!r a single /ayment /r!-ider
a,ross ,anne"s-

In 1a/an+ $a%ments in .1C E/Commer,e are )ominate) #% $re$a%ment (it a ,re)it ,ar)+
*o""o(e) #% ,as or ,ar) $a%ments u$on )e"i'er% in )istant se,on)- O'er te ,ounter $a%ments *or
on"ine $ur,ases a"so are $o$u"ar- Tou! NFC $a%ments arri'e) in 1a/an in 1234+ ,onta,t"ess
$a%ment (it ,ar)s is "i&e"% to ,ontinue )ominatin! tis mar&et se!ment- In S!uth K!rea+ ,re)it
,ar) $a%ments are most ,ommon in E/Commer,e+ (i"e re!u"ations are stri,t a#out se,urit% o*
su, $a%ments- In )istant se,on)+ te $a%ment meto) *o""o(in! ,ar) $a%ments (as mone%
trans*er-

yStats.com GmbH & Co. KG Behringstrasse 28a D-22765 Hamburg Phone +49 (0) 40 39 90 68 50 Fax +49 (0) 40 39 90 68 51
press@ystats.com www.ystats.com www.twitter.com/ystats www.linkedin.com/company/ystats www.facebook.com/ystats

WE DELIVER THE FACTS YOU MAKE THE DECISIONS
RESEARCH ON INTERNATIONAL MARKETS




Mo#i"e $a%ments a) a #oom "ast %ear
in China+ (it !ross mer,an)ise
'o"ume o* tir)/$art% mo#i"e $a%ment
!ro(in! #% aroun) 5/6 times+ s$ar&e)
#% mo#i"e so$$in!- Sti"" more !ro(t
is e7$e,te) as c!m/etiti!n
intensi&ies- Te num#er o* on"ine
$a%ment users in China to$$e) a
8uarter o* a #i""ion+ (i"e 'a"ue o*
$a%ments in,rease) #% a"*- Ali/ay
a,,ounte) *or te "ar!est sare o* te
on"ine $a%ments mar&et in Cina in
1234+ (i"e Ten/ay (as in se,on)
$"a,e- Ali/ay (as a"so te "ar!est
$"a%er on te Cinese tir)/$art%
$a%ment mar&et+ (it its )ominan,e
e'en more e'i)ent tan in on"ine
$a%ments-


In oter areas o* Asia+ te sare o* ,as on )e"i'er% on .1C E/Commer,e $a%ments in In)ia is
&!recasted t! decrease *rom 1234 to 1239+ tou! sti"" a,,ount *or aroun) a a"* o* te mar&et
as ,re)it ,ar) an) mo#i"e $a%ment in,rease tere- In Ind!nesia+ #an& trans*er (as te most
$re*erre) $a%ment meto) in .1C E/Commer,e "ast %ear+ *o""o(e) #% ,as on )e"i'er%-


For further information, see:
http://ystats.com/uploads/report_abstracts/1084.pdf


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